Chapter 201 Video Website
Qin Shaoyan informed Taylor that the first episode of the program had been produced, and Taylor hurried to the door the next day.
A dozen guests came with Taylor, all of whom looked serious and unsmiling.
Everyone is dressed to show their high worth, whether they are high-end handmade suits or luxury new models.
The price of any accessory worn by these people may be higher than Qin Shaoyan's Blizzard watch.
Taylor did not introduce the identities of these people, but took them directly into the conference room and invited them to sit down one by one.
After arranging the guests, Taylor made a gesture to Qin Shaoyan, "Let's see the effect of the program directly."
Qin Shaoyan nodded, stood up, turned on the TV, and burned the The disc was inserted into the DVD player and the play button was pressed.
The TV screen lit up, and the first thing that appeared was a line of title, "Super Student Reality Show".
Then a host in a suit stood in front of the camera and introduced the background of this reality show with a skillful opening statement.
The host particularly emphasized that the protagonists of each episode of the reality show are randomly selected, and cameras follow the entire process to ensure authenticity.
The main purpose is to show the audience the personal abilities of the young generation of outstanding American college students.
A picture of Peter appeared on the screen, and the narration began to briefly introduce Peter's basic resume, age and height, school he belonged to, and what activities he had participated in.
At the beginning, through the dialogue between the narrator and Peter, we learned that their team needs to complete a social practice report assigned by the instructor.
After drawing lots, Peter and others came to the non-profit environmental protection organization "Ocean Home" to sign up for volunteer activities.
The opening paragraph is a regular opening of a reality show. It cannot be said to be eye-catching, but it can also be said to be lackluster.
All the audience present were expressionless, and a few people seemed to frown.
But then the plot gradually progressed, and Peter's team encountered difficulties.
The person in charge of "Ocean House" created the first challenge for Peter's team by perfunctory and making things difficult.
This finally aroused the audience's interest and desire to continue watching.
The plot then unfolds rapidly, with difficulties appearing one after another, and the protagonist Peter can always resolve them with his own abilities.
The entire reality show is full of suspense, reversals one after another, and climaxes one after another.
Peter Santis has become the most dazzling character in the entire show. He can always remain calm at every crisis and use his calm and witty mind to save the day.
Agile thinking, excellent eloquence, superb negotiation skills and strong leadership were perfectly demonstrated.
At the end of the show, Peter, who was covered in mud, stood on a clean beach with a confident smile. Under the sunset, he was covered with a layer of golden light, and his personal charm was directly enhanced.
The TV screen was directly fixed on Peter's smile.
After a few seconds, someone gave a loud round of applause in the silent conference room, and then other audience members followed suit, and soon there was a round of applause.
Peter seemed to be stunned with excitement, sitting in a chair in a daze. Qin Shaoyan pushed him and stood up quickly, bowing to the audience.
Soon several people came over and hugged Peter fiercely, kissing each other face to face.
"Peter, you are awesome, uncle is so proud of you."
"Peter, you are such a good boy. The Santis family is proud of you. Your grandfather would be very happy if he saw this scene."
Peter happily talked with his elder relatives, and then pulled him My uncle came to Qin Shaoyan and said, "Uncle, I really want to thank Mr. Qin this time for giving me this opportunity."
"Thank you very much, Mr. Qin." Some chubby middle-aged people stretched out their He shook hands with Qin Shaoyan vigorously, "My name is Mattia Santis, I am Peter's uncle. You did a great job and made Peter a star."
"I'm just planning It’s just a show, and the rest is due to Peter’s wonderful performance.” Qin Shaoyan said modestly, “This show has not yet been opened to the audience, and it is still unknown whether it will be popular.”
“ It doesn't matter, this program is so good, it will definitely be popular." Mattia smiled proudly, "I have already bought several TV stations to broadcast this program in prime time."
"Peter, just wait to become a political star."
Qin Shaoyan was a little surprised. Peter's family background is so powerful. In order to build momentum for him, he directly bought the prime time of the TV station. This is a big deal.
Peter quickly said: "It's just some local channels. What Uncle Matisse said is too exaggerated."
"It's not an exaggeration at all." Matisse responded with a smile. , "Sooner or later you will face the national audience."
There are only six public television stations in the United States, namely CBS, ABC, Fox, NBC, CW, and PBS.
In fact, CBS, NBC, and ABC each have about 200 sub-stations. In addition to prime time, such as 8:00PM-10:00PM, abc channels in different cities can broadcast different programs at other times.
Except for these sub-stations of the public broadcasting network, each city or suburb has some local channels. Of course, the signals of these channels are limited to the local area.
Playing it on local channels is a test of the waters. If it is really effective, more publicity resources will be invested in Peter.
If there is no effect, there will be no more.
Qin Shaoyan was a little worried at this time. What if the ratings are not ideal?
He was not concerned about Peter's future, but he felt that it was funny that he had spent a long time and had no results.
This is not a spank for Peter, this is a slap in Mr. Qin’s face.
It can’t be in vain.
Qin Shaoyan had to prove that his plan could bring out a new political star and that his summer camp activities were very meaningful.
In this way, they are willing to spend funds and resources to help Qin Shaoyan start this international summer camp.
Qin Shaoyan is not using their resources for free. Mr. Qin is spending their money to handle their affairs, while also handling his own affairs.
A win-win situation.
Of course Qin Shaoyan can't just wait for the TV station's ratings to determine his success or failure. He pulls them into areas he is familiar with.
"Mr. Santis, I think the feedback data from the TV station is not necessarily intuitive." Qin Shaoyan said seriously, "As a representative of young college students, Peter should pay attention to his popularity among young people. And support rate, this is something that the TV station cannot calculate based on the ratings."
Mattis was stunned for a moment, "What suggestions do you have?"
"My suggestion is to put Peter's publicity channels mainly on the Internet. The latest trend among young people is to go to Facebook." Qin Shaoyan said in a relaxed tone, "Peter can open an account on Facebook, and we can help him Promote and give him the best resources.”
“Various data on the Internet can be directly reflected in the background. We can directly retrieve the data and know how popular Peter is.”
Mattis's eyes lit up and he asked excitedly: "Really? Can your Facebook help Peter promote it?"
"Of course, no problem, Facebook can do more. "More." Qin Shaoyan assured, "I am an expert in the field of Internet social networking. Promoting on the Internet is more cost-effective than on TV."
"The data on the Internet are real real-time data. You can also filter out Peter’s fans based on big data so that more people can see Peter.”
As long as you are on Facebook, any data you want is no problem. We guarantee that it will be produced for you until the data is satisfactory to you.
It’s just a matter of pouring more water and adjusting the statistical caliber. Mattis was very interested in Qin Shaoyan's proposal, exchanged business cards, and made an appointment to continue the discussion on Facebook tomorrow.
Several other viewers also politely exchanged a few words with Qin Shaoyan, and asked with great concern when the second episode of the program will be produced, what the theme is, and whether the protagonist has been selected. .
Qin Shaoyan said that he will not consider producing the second episode until the first episode is well received. He is not in the entertainment industry.
His main job is to swindle money on the Internet, and he occasionally makes guest appearances, so how can he have the time and energy to do any reality show.
Although these people were a little regretful, they still expressed their understanding and hoped that Qin Shaoyan would contact them when he has new ideas.
After fooling the audience away, before Qin Shaoyan could breathe a sigh of relief, another trouble came to the door.
Raymond Adams stood at the door and stopped Qin Shaoyan. He asked expectantly: "Mr. Qin, Peter's program has been completed. When can I start my program?"
< br>Qin Shaoyan pondered for two seconds and said with a serious face: "You see you are in a hurry."
"I'm sorry, Mr. Qin." Raymond said sincerely, "I'm not urging you, it's just that Peter's show has been finished, and my parents are still waiting for news from me."
"If I If you fail to achieve anything, they will be disappointed."
"A reality show takes a lot of time to plan and prepare. I'm still preparing for your personal show," Qin Shaoyan said kindly. , "Don't worry yet, I will use Taylor Frank's reputation as a guarantee and I will definitely create a perfect personal show for you."
Leimon was a little disappointed, but he thanked Qin Shaoyan and left.
……
the next day.
Matis Santis took Peter directly to Facebook to discuss online publicity and promotion business with Qin Shaoyan.
Qin Shaoyan pulled Fred over and turned on the projector in the conference room to explain the situation of Facebook to Mattis.
From the number of registered users to the number of daily active users.
From the analysis of fan portraits of leading Internet celebrities to the number of advertising revenue.
From the increase in fans of the champion and runner-up of the most popular stars on campus to their subsequent personal development.
Fred also introduced to Matisse in detail the model of accurately delivering advertisements to target customer groups based on big data analysis.
Qin Shaoyan helped from the side, "Mr. Santis, you can achieve ten times the effect of ordinary advertising by spending the same money on Facebook, because we directly push products to potential customer groups. In this way Not only is the success rate higher, but it is also more cost-effective.”
“According to this big data model, Facebook can find Peter’s die-hard fans in a short time, and these people will be Peter’s next step. A staunch supporter of the road to success.”
“Peter, you first register an account on Facebook, and then edit your information, we will show you the big data push model on the spot.”
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Qin Shaoyan's statement had already made Peter unable to bear it. He quickly opened the Facebook page on his laptop and quickly completed the registration and data editing.
“Now is the time to witness the miracle.” Qin Shaoyan confidently made an OK gesture towards Fred.
Fred immediately understood that this meant adding 30% robot followers, and he immediately informed the Facebook administrator on the chat software.
Then Peter found that the number of his fans was growing rapidly. In just ten minutes, he had more than 8,000 followers, and his homepage message board quickly became lively.
Most of the fans are female students. Some take the initiative to strike up a conversation and seek dates, and some ask for mutual relationships.
Of course, there are also many fans who chat with Peter about his hobbies and invite him to participate in environmental charity activities.
Peter excitedly interacted with fans one by one. This was a very novel experience.
Different from the followers and lickers in school, the fans are obviously more fanatical.
Qin Shaoyan glanced at the side for a few times and said with a smile: "Peter, you can set up an environmental protection charity group and then bring fans in, so that any activities can be notified directly there."
< br>"Later we will set up a fundraising function so that Peter can launch a fundraiser for environmental protection."
Next to him, Matisse's eyes brightened even more, and he said excitedly: "You mean you can still make money online with this thing?"
"Well, Santis is raising funds for charity activities." Qin Shaoyan corrected, "It's not a commercial behavior."
"I understand, I understand." Matisse nodded, and the smile on his face became brighter, "This function is good and should be implemented as soon as possible. ”
Isn’t it just a charity fundraiser? Mattis has seen this kind of routine a lot.
If the rich donate, ordinary people can follow suit.
Then 70% of the funds will be used as operating expenses of the fund, and the remaining 30% will be used for charity.
Qin Shaoyan opened his hand and patted Fred's shoulder, and said earnestly: "The fundraising function should really be launched as soon as possible."
"Okay." Fred nodded, Then he calmly gave an order in the chat software to inject 50% of Peter's traffic with robots.
Matis looked at the crazy increase in fans on Peter’s homepage, and his mood became even higher. “Facebook is so easy to use. It seems that Peter only needs to sit in front of the computer to become a big star. "
"This is the characteristic of Facebook," Qin Shaoyan said with a smile.
Mattis said excitedly: "Can you put the reality show on Facebook? Peter's page only has text and photos. This is too monotonous. His wonderful performances should be put on Facebook for fans to enjoy."
Qin Shaoyan coughed, "Well, the video function is not available yet, but it will be available soon."
"As soon as possible." Matisse waved his hand, "We Santi The Si family is willing to pay $10 million for your advertising services."
"Ten million dollars?" Fred was immediately shocked. This is the largest amount Facebook has received since its establishment. of advertising expenses.
“Ten million dollars is just the beginning. I hope to see Facebook play a greater role.” Mattis laughed and extended his palm, “I look forward to our future cooperation.”
Qin Shaoyan stood up directly and held Matisse's hand firmly, "I wish us a happy cooperation, Mr. Santis."
"I wish us a happy cooperation."
Qin Shaoyan continued : "The video function of Facebook will be launched next month, and then Peter's fans will see his reality show."
"Then I'm waiting for your good news." Mattis said happily.
After signing the letter of intent for cooperation with Matisse, Qin Shaoyan and Fred sent the two to the door in a happy mood.
Looking at the car driving away, Fred said enthusiastically: "The video playback function on Facebook will not take more than a month."
"Well, I know." Qin Shaoyan said casually, "I I think one month may not be enough to make a video website.”
“Walt?” Fred was dumbfounded.
(End of this chapter)