Chapter 25 A thriving new dream
Office on the first floor.
The original office on the second floor has been used as a classroom. All non-teaching staff of New Dream have moved to their offices on the first floor.
Xu Liang stood in front of the crowd, looking at the local promotion team that had become much more mature after a week of training, and nodded with satisfaction.
“A week ago, Li Yan told me that she wanted to expand the local promotion team, and I told her that it was not the time yet. Now that I see your status, I know that the time has come.”
"You have all accumulated rich experience in communicating with customers and can be entrusted with important responsibilities."
"So starting from tomorrow, you will go to the colleges and universities in Beijing to recruit people and tell those students who want to work part-time, Eight yuan a day plus commission. Each person is limited to enrolling ten people.”
The reason why we didn’t promote it a week ago was because the university didn’t start at that time.
College students who can work part-time are the best labor force.
Low cost and good effect.
"After one month, the results will be evaluated. Whoever performs better will be appointed as the manager of the company's marketing department and receive a promotion and a salary increase."
Young people are easier to fool, and Xu Liang's promise instantly ignited everyone's enthusiasm.
"Okay, that's all I have to say. One month later, I hope to stand in the hotel and hold a celebration banquet for you."
After saying this, he jumped down from the chair.
"Li Yan, come and assign schools to them."
Li Yan walked over quickly and took out the list that had been drawn up long ago.
"Gu Cheng, Beijing Vocational and Technical College."
"Zhao Xiaopeng, Beijing Electronic Information College."...
Basically, one person per school.
Li Yan was also responsible for arranging the tasks, and he did not participate again.
He waved to call Li Ling, the company's new financer, who was a senior majoring in accounting at Capital University of Economics and Business.
He thought about finding a better one, but they were unwilling to come.
“Bring over the financial statements for this period.”
Li Ling did not dare to neglect and quickly sent the prepared financial statements to Xu Liang.
Looking through it, I found it.
For a small class that cost three thousand yuan a month, eighteen people actually signed up.
Half of them paid for three months, four paid for half a year, and two paid for one year.
Can’t help but sigh.
“People in the capital are really rich.”
Two-thirds of the forty-person regular class have paid for three months, 12 have paid for half a year, and eight have paid for One year.
After all, in one week, eight days to be exact, New Dream Studio received 260,000 yuan.
After shorting Yahoo, he still had a deposit of 200,000 yuan left in his hand.
After acquiring Zhao Xing’s new dream studio and purchasing teaching aids and office supplies, there was still 50,000 left.
The sum of both parties is 310,000.
But this is just the beginning.
As the local promotion team expands and covers more and more people, the number of students in New Dream Studio will continue to increase rapidly, and his money will also increase.
After waving Li Ling to leave, Xu Liang sat on a chair and considered the use of the money.
The effect of local promotion is good now. The number of students growing is just right for their current size. Adding new publicity channels will only cause confusion.
Wait until the effect of local promotion is achieved, and then consider publishing in newspapers and online publicity.
As for TV commercials, ordinary ones are ineffective and prime time is too expensive, so Xu Liang will not consider them for the time being.
When the new dream reaches a certain scale, it will not be too late to consider TV advertising.
……
Pengcheng Tencent.
Tonima sat in the office and looked at the fundraising plan in front of him.
“Are IDG and Yingke willing to accept the post-money valuation of US$5.5 million?”
"ICQ sold for US$407 million. Although we can't compare with it, we still have 1.7 million users, and the valuation of 5.5 million is not much."
Tony Ma frowned.
There are only 6 million Internet users in China after two thousand years. Where did Penguin get 1.7 million users? However, in order to attract investment, if one person has multiple accounts, they are all considered users.
Zeng Liqing continued: "The important thing is that in the next year, we need US$2 million in development funds. If the valuation is low and you want to raise this money, We will lose control of the company.”
Tony Ma's eyes moved slightly.
Currently Penguin does not have any profit channels. If it cannot raise enough money, it will not survive.
It is equally unacceptable to raise money and then lose the controlling stake.
“Then let’s negotiate based on this valuation.”
Tonyma made the final decision.
Zeng Liqing nodded.
“By the way, send one to Hanhua Capital as well.”
“Tony, they have only been established for less than two months and have no achievements in the venture capital industry, so they are not enough to help. Penguin grows up." Zeng Li Qing said.
“Hanhua Capital is a new venture capital, that’s why we want to bring them in.”
Zeng Liqing was not a fool, and he quickly understood Tony Ma’s thoughts.
Although large companies can provide various conveniences, they are also more domineering.
If you hold more equity, it is not new to oust the founder once there are differences in business management.
So, diversifying equity is also equivalent to diversifying risks.
As for business growth, Penguin, who has not yet made a profit, thinks most about how to survive.
Money comes first.
"I'll send them an email right away. But if they join, how many shares do you plan to give them?" Zeng Liqing asked.
"The minimum is 5%, the maximum is 10%." Tony Madao said.
If it is too low, it will not achieve the purpose of diversifying risks. If it is too high, IDG and Yingke will be dissatisfied. This range is just right.
“I understand.”
……
Before I knew it, another week had passed.
New Dream Studio Office.
Jiang Xiaoyang, who is tall, wearing a loose milky white knitted jacket and exquisite makeup, looks at the busy crowd around him with interest.
“I didn’t expect that after not seeing each other for a week, your place has expanded a lot.”
After this period of familiarity, the conversation between the two parties is not as formulaic as before.
Xu Liang smiled calmly, "It's just a small temple, not as big as the CITIC family."
"Large companies also developed from small businesses. The new dream is now full of vigor. In just half a month, it has grown from 7 to 8 The number of students has grown to more than 100, and they are already very good.”
Xu Liang smiled and didn’t explain much.
In fact, thanks to the rapid expansion of the local promotion team, only one week has passed, and now the New Dream Studio has four classes and 123 students.
The business of New Dream is now in its explosive period. Once all the streets in the capital are swept, the number of new students will drop.
But that was at least two months away.
Jiang Xiaoyang opened the file package he brought.
“I’m here to tell you something. Yahoo just announced a stock split yesterday. One share will be split into ten shares. In other words, your 6,000 shares will become 60,000 shares.” Jiang Xiaoyang road.
“Why did Yahoo suddenly split its shares?” Xu Liang asked.
“Naturally to increase liquidity.”
If the stock price is too high, it will reduce other people's desire to buy. Of course, institutions are not afraid of it, but ordinary people are not.
Domestic and foreign stock markets, like Berkshire Hathaway, are an alternative that costs hundreds of thousands of dollars per share. They are unique and have no semicolon.
Xu Liang didn’t know much about finance and didn’t ask too many questions.
Put the investment documents into your own drawer.
“Thank you.”
"What I should do, you're welcome."
(End of this chapter)