Chapter 880 The History of Lao Bei’s Fortune
However, his first pot of gold did not come from these, but from the construction industry.
With financing from his father's bank, he quickly gained a foothold.
After having a certain strength, it is natural to become bigger and stronger and create greater glory.
But how to grow will test the wisdom of the founder.
Lao Bei is obviously a smart man.
He found that there are often many satellite cities around major cities in the United States.
Many wealthy families who long for a quiet and safe living environment will choose to live there. He wants to move this American real estate model to Milan.
He acquired a large piece of vacant farmland near Milan Airport at a very low price.
Because it is so close to the airport, landing planes usually pass over this massif at a very low altitude.
So no builder would want to develop this land into housing.
But Lao Bei did it.
And very coincidentally, after he bought the land, Milan Airport changed the way airplanes take off and land, and the biggest disadvantage of the land disappeared.
This ‘coincidence’ is very spiritual.
There is nothing fishy in it, even if I beat Xu Liang to death, I wouldn’t believe it.
The "MilanoDue" (Milan 2) residential area built here is famous for its greenness and self-sufficiency, and has been warmly welcomed by the middle class and the rich.
Lao Bei also made a fortune from this.
In addition to the real estate industry, Laobei has also targeted the media industry.
He first founded his first TV channel at the MilanoDue Community Center.
According to Italian law at the time, it was not illegal to establish a local TV station, but the creation of a national TV station was not allowed.
So Bei and his companions set up local studios across the country, providing both news programs and variety shows featuring sexy actresses.
This strategy of breaking up the whole into parts is quite the essence of our party’s “encircling the cities with the countryside”.
Bei’s pockets are getting bigger and bigger, and his ambitions are getting bigger and bigger.
He spent a lot of money to win over the political bigwig Clark West.
The latter reciprocated by lifting the ban on individuals creating national media, and helped Lao Bei establish Canale5, Italy's first national private television station.
The following channels Italia1 and Rete4 also achieved great commercial success.
Unsatisfied, Lao Bei quickly set his sights on the whole of Europe.
Through continuous mergers and acquisitions, in just a few years, it has successively acquired TV stations in France, Germany, Spain and other places, as well as Mondadori, the largest publisher in Italy.
After success in the media, Lao Bei's group further entered the financial and insurance business and grew bigger and bigger.
But it was his acquisition of AC Milan that really made Bei a household name as a business tycoon.
In 1986, after Old Bayern bought the AC Milan club, he carried out drastic transformation of the club.
He appointed his friend Galliani as general manager.
Gagliani introduced his ‘little friend’ Braida, who became the sports director of the Milan club.
The most tacit iron triangle in the history of AC Milan was born.
Management alone is not enough. If AC Milan wants to succeed, it must also have an excellent coach.
Old Bay looked around and placed the contract in front of Arrigo Sacchi.
Lao Sa was so excited.
He bowed his head and bowed.
If I don’t give up, I would like to be my adoptive father...
Well, even though I went to the wrong set, that’s probably what I meant.
At that time, Lao Sa was not an orthodox coach. Before becoming a coach, he was just a shoe dealer, and his business was not successful.
As you can imagine, it is almost difficult for such a layman to gain the trust of the team, let alone AC Milan, the top team in Serie A.
It can only be said that Lao Bei is really discerning.
Sacchi advocated signings as soon as he came to power.
With the support of Lao Bei, he invited Gullit, Van Basten and Rijkaard from the Netherlands to form the Dutch "Three Musketeers".
There is also the loyal Baresi on the back line who serves as a sweeper and can fill in at any time.
With excellent coaches and players, Lao Bei is sitting firmly in the tent and strategizing.
Under the leadership of Sacchi, the Dutch "Three Musketeers" quickly formed a strong combat effectiveness after a short period of time, and were invincible on the Apennine Peninsula.
The glorious era of AC Milan begins.
In addition to the remarkable results in the domestic league, AC Milan is also very successful in the international arena.
In 1989, Bayern successively won the Serie A championship, Toyota Cup championship, and European Champions Cup championship trophies.
That year he experienced the pleasure beyond making money.
However, after making enough money, Lao Bei gradually became dissatisfied with shopping malls.
He plans to play in the political arena.
Lao Bei is Lao Bei.
Smiling and arrogant in the shopping mall, the same holds true in the political arena.
He served as prime minister three times and dominated Italian politics for nearly 20 years.
During World War II, Boss Mo was hammered to death by Eagle Sauce. There has never been such a powerful figure in Italian politics.
Although Lao Bei turned to politics, the consortium he created is still developing.
At present, in addition to holding AC Milan club and Milan Manzoni Theater, Feiningweest Group also holds 49% of the equity of the television media Mediaset and 53% of the equity of the paper publishing company Mondadori. , and a 30% stake in Bank of Milan.
"The Feining West Group is of course very interested in the huge Chinese market, but it has never been able to find a good partner before, so it has never been able to take action.
If Mr. Xu is willing to help, then The Feiningwest Group is happy to cooperate,” Berlusconi smiled.
He is telling the truth. Who is not greedy for the huge Chinese market?
Xu Liang smiled and said: "China Guangdong Development Bank is currently undergoing joint-stock reform. It is a national bank with 26 branches, more than 480 business outlets, and total assets of US$41.7 billion.
At present, Citigroup of the United States and Societe Generale of France have each formed two consortiums to participate in the bidding of China Guangdong Development Bank
Standard Chartered Bank also intends to participate. If Feiningwest Group is also interested, we can give you 5% of the shares. "
Berlusconi pondered for a moment.
As a veteran of the shopping mall, he knows very well that there is no such thing as pie falling in the sky. If there is, it will be a knife.
" With Xu Mr. Influence, Standard Chartered has many partners. Why did you choose Feiningweest Group? "
"I am an avid football fan and I like Kaka of AC Milan very much, so I want to use this 5% equity and a transfer fee of 30 million pounds to exchange Kaka for a transfer to Manchester United. "Xu Liang said directly.
China's banking law stipulates that foreign capital cannot acquire more than 25% of domestic banks' equity.
A single institution cannot hold more than 20% of the shares.
So if Standard Chartered wants to acquire Guangdong Development Bank, its shareholding cannot exceed 20%.
The remaining 5% of the equity can be used to win over the Feining West Group.
As for Pacific Fund, this is the trump card.
Berlusconi was stunned for a moment. He didn't expect that this was what the other party wanted.
Thinking of the recent rumors about Manchester United, he believed Xu Liang's words.
"Kaka is a great guy, he is an indispensable member of the club!"
Berlusconi considered.
“I believe everything has value, and Kaka is the same.” Xu Liang continued with a smile.
What he meant was clear.
You can increase the price.
Berlusconi smiled slightly.
"Mr. Xu is an outstanding financial genius, and Hanhua has achieved world-class returns since its establishment. Feiningwest Group hopes to cooperate with Hanhua in this regard." Xu Liang smiled Said: "How does Mr. Berlusconi want to cooperate?"
"Ferning West Group and Hanhua each contribute a portion of the money, which will be managed by you. The share will be determined based on the profit.
If the profit exceeds 20%, Feiningwest Group will occupy 80% of the after-tax share. Profits.
Profits exceed 40%, and Feiningwester Group accounts for 70% of after-tax profits.
Profits exceed 60%, and Feiningwest Group accounts for 60% of after-tax profits. Profit.
If the profit exceeds 100%, we will split it half and half.”
"A very good proposal. Although I like football and the player Kaká, just because he wants me to give up such a huge benefit..."
Xu Liang shook his head with a smile.
"Mr. Berlusconi, I am not taken advantage of!"
"Mr. Xu, the development plan of Manchester United Group is very grand.
Clubs, restaurants, bars, shopping, If media, finance, and hotels can develop, Manchester United will become a truly world-class conglomerate
But the foundation of this consortium is the club.
Only when Manchester United develops well, will the foundation of the Empire State Building you build be solid.
If Manchester United wants to succeed, it cannot do without good players.
Kaka is one of the best players in the world. If it were not for the Premier League's labor certificate, Sir Alex Ferguson would have brought him to Old Trafford.
Replace Scholes and become the core of Manchester United's frontcourt.
Therefore, Kaka is not just a player, he is also the foundation of the success of Manchester United Club and the cornerstone of your magnificent Manchester United empire.
His importance is unparalleled! ”
Looking at Berlusconi waving his arms and looking excited, Xu Liangliang was speechless.
Do Italians have this crazy gene?
Or do you think this kind of "baring your teeth and claws" speech is more touching?
However, through what he said just now, Xu Liang also knew that the other party was well prepared, and with keen eyesight, he accurately found the core of Manchester United's business plan.
"Mr. Berlusconi, your words do make sense. Kaka is indeed the world's top player, but there are many players as good as him.
For example, Barcelona's frontcourt core Ronaldinho, Sir Alex Ferguson wanted to introduce him back then, but he was overtaken by Barcelona by mistake.
The reason why we contacted you first was simply because I liked Kaka better.
If we can't reach an agreement, we will turn to Barcelona," Xu Liang said directly.
Although Kaka has become famous in Serie A, Ronaldinho is currently the world's number one attacking midfielder.
Berlusconi said nothing, and looked at the man opposite him with deep eyes. Xu Liang greeted him unceremoniously with a smile on his face.
Currently, there are less than two palms in the world that can overwhelm him in terms of momentum.
Don’t be afraid of the rest.
The two looked at each other, and after a while Berlusconi smiled slightly.
"We can give up the cooperation with China Guangdong Development Bank mentioned by Mr. Xu."
"I can give Feining West Group and Pacific Phase II Fund a share of US$200 million. This is the final bottom line." Xu Liang also said.
Berlusconi’s eyes flashed with light.
Of course he knows the name of Pacific Fund.
As the world's top rich man, he naturally knows that the Pacific Fund that expired last month has created a super high return rate of more than 300% in two years.
But because there is not a deep relationship between him and Xu Liang.
Although an investment application was submitted, only about US$5 million was allocated.
Not enough to fill the gap between teeth.
“Isn’t the Pacific Phase II Fund already closed?”
Because there was no shortage of investors, the Pacific Phase II Fund completed the fundraising in just half a month and then closed.
Xu Liang smiled and said: "As the founder and CEO of Hanhua Group, I still have some privileges."
He did not say it explicitly, but Berlusconi only needs to know that he still has a chance.
"200 million US dollars is too little, I want 1 billion US dollars."
Looking at the greedy old man, Xu Liang smiled and said: "Can you come up with so much liquidity?
If Mr. Berlusconi wants to sell it out to earn an agency fee or favor, then I'm sorry
no. "
His words directly killed the desire in Berlusconi's heart.
After calming down, he pondered for a while.
"Fifty million US dollars, no more. ”
“Deal! ”
Xu Liang stretched out his hand.
“Deal!”
Berlusconi also extended his hand.
The two smiled at each other and reached a tacit understanding.
The next conversation becomes more relaxed.
After the two had lunch, Berlusconi saw him off in person.
Looking at the retreating figure and the happy silly son beside me, I couldn't help but sigh deeply.
I sighed from the bottom of my heart, "It is not as good as Sun Zhongmou to have children."
"Luca, call 'Adriano'."
Adriano Galliani, one of the best managers in world football, The CEO of AC Milan has managed this old club in an orderly manner for more than 20 years and has achieved outstanding results.
His negotiating skills on player transfers are among the best in the world. Youshan acquired key players at the best cost-effectiveness at the last moment, which is known as "Galiani time".
I won’t talk about the long-ago Dutch Three Musketeers.
Nesta, Pirlo and Kaka are all his exquisite works.
But it was five years later that his abilities were truly demonstrated.
In the summer of 2010, he signed Ibrahimovic for Milan on a rent-and-buy basis and cut Barcelona's offer from 70 million euros to 24 million euros.
Later, Robinho was bought out for 18 million euros.
In the winter break of the 2012-2013 season, he signed Balotelli from Manchester City for 20 million euros.
A total of 5 installments from 2013 to 2017.
He is the only one who can treat buying players like buying a house.
What is even more bizarre is that in 2014, under his operation, AC Milan moved out a 4-3-3 ‘zero lineup’ including the goalkeeper
There is no one left.
But behind this series of transfers, you can see an old guy with white hair, trying his best to save the aging AC Milan.
Faced with the declining influence of Serie A and the club’s dilemma of insufficient transfer fees.
I have tried my best, but I can’t hold the sky back with just one hand.
If given the choice, Galliani would definitely prefer to spend huge sums of money to buy the Dutch Three Musketeers like he did in the 1990s.
You can spend nearly 80 million euros to bring Rui Costa and Inzaghi.
Unfortunately, times have changed after all.
(End of this chapter)