Chapter 117 The terrifying ability of female players to attract money
Actually, there is one thing Anna Yang did not say clearly, that is, last night’s business event was actually a litmus test.
Although Aki’s traffic as a female player is currently very large, her monetization ability has always been a ‘? ’.
But things are different now. When 'live streaming' was just starting to show its signs, Anyi's 3-hour live broadcast last night caused peripheral stores with a monthly turnover of only a few million to rack up 18 million. Once everyone understood the truth of "this woman is unfathomable".
This has almost become a marketing myth in the LPL industry today, allowing countless capital to see the terrifying ability of female players to attract money.
Maybe it’s a bit inappropriate to say this. Even though Aki’s undefeated performance since her debut is very brilliant, a large part of her current achievements can be attributed to her gender and face.
Even if e-sports is not very friendly to women, when a 'female player' with no failures, no black spots, sweet voice, perfect body, and the best understanding of LPL male fans appears, it will resulting in this grand situation.
This caused some capital companies that were still waiting to wait and see to sit still, and immediately started talking about cooperation with IG. In just one morning, several large commercial companies issued invitations to cooperate.
Capital is like a pack of wolves. They can keenly smell business opportunities that ordinary people cannot smell, and they are also the fastest!
Now Anyi’s traffic has been marketed by relying on its own strength and team operation, and this fruit is ready to be harvested.
If you put it in some unreliable teams, you will definitely have all kinds of business contracts posted directly to them. It is guaranteed that the advertising contract will have more "positive" words on it than the defeated nun.
Even if IG has maintained its most basic sanity, it can no longer tolerate it at this time.
And Anna Yang came with this mission.
As she handed over the fruit plate, she began to relax her shoulders for An Yi, and asked earnestly: "An Yi, do you think this kind of business activity is okay?"
An Yi picked up the He took a small bite of the apple and said, "Well, it's very good. I made a lot of extra money. I'll treat you to dinner later."
Anna Yang was very happy to see her attitude: "Put the meal aside for now. Since you don't object to this kind of business activity, Manager Su asked me to ask you if you are interested in taking more meetings in the future."
When An Yi heard this, his expression was a bit awkward: "It's okay, but now the regular season has come to an end, and the opponents will be very strong after that, won't too much business delay training, thereby affecting performance?"< br>
Yang Anna also understood: "That's why I'm asking for your opinion. It depends on whether you are willing or not. If you are willing, the training time can be shortened."
These words are quite surprising. An Yi was a little surprised. He didn't expect that the team's business affairs would even ask the team members whether they would accept the call. Is this IG?
And An Yi just thought briefly and shook his head: "The opponents in the future will all be RNG, WE, EDG. Being distracted now will cause big problems, so I still want to concentrate on preparing for the playoffs first. .”
Yang Anna was a little surprised at An Yi's decisiveness, and then admired it.
Because An Yi’s basic salary is only a few hundred thousand a year, and the rest are gambling bonuses. I don’t know if I can get them.
Faced with this kind of business that offers one or two jobs to cover a year's salary, her ability to refuse shows that she really wants results.
But because of this, Anna Yang was a little worried.
After all, one of the hot spots in Anyi's marketing right now is 'never lost', and IG's opponents are all powerful teams. Once they lose a game, or do not perform well in the playoffs, the popularity will definitely increase. If there is an impact, the business contract price may not be so high by then.
As if sensing the assistant's worry, An Yi smiled and said: "Sister Anna, don't worry, I'm very greedy. This little bit of business is nothing now. As long as I win the playoffs and win the championship, I can definitely get more signing bonuses." A huge increase.”
Yang Anna: “?”
Playoff championship? How dare this little girl think so!
But seeing An Yi's confident smile, she was infected again, and the admiration in her heart became even greater.
So she said no more: "Okay, since you have decided, let me help you convey it to the principal."
Why to the principal?
Because he had conveyed it to Manager Su, Su Xiaoluo definitely had to persuade An Yi to take all the money he could get in front of him. It’s not surprising that he made such a decision because he could exchange Ah Shui for Puff + Nanfeng. Of course, Nanfeng and Super Bubble are also great.
What decision will the principal make?
He is a person who values performance more than money. Now that he is the dominant IG family, there is no need to say more. The reply is just five words: "Play the game with peace of mind."
The boss spoke, but Su Xiaoluo couldn't say anything more.
In this regard, An Yi is also very glad that he came to IG, otherwise at this time, he might be like a certain team, unable to resist the temptation of traffic and directly fill up business and marketing.
There may even be outrageous situations, such as the playoffs are about to start, but you still worked overtime to shoot commercials the day before, or you have to do business while preparing for the World Championship.
But I have to say that this is indeed a big gamble by IG. It depends on whether the players can achieve good results in the playoffs.
If you win the playoffs, your traffic will take off immediately. There will be more capital to compete for commercial sponsorship spots, and IG may even become a wealthy team.
If you lose the bet, you will lose the opportunity for stable income. Although you will not lose too much, you will definitely not make as much as you do now.
Who is Ke Anyi?
An Yi: If I win, I will be a young model in the club, if I lose, I will be a young model!
The agreement has been signed for gambling, why can’t business bet!
In the worst case, I just go home, put on my battle clothes, lie down on my sister's bed, hug the little rich woman tightly and stop working hard.
Not sure what An Yi was thinking at this time, Mafa, who had been waiting aside for a long time, was very pleased.
He has rarely seen such players who can resist the temptation of money and focus on the game wholeheartedly.
When he passed by for this reason, he patted An Yi on the shoulder and gave a thumbs up.
The business matter was settled, and the other team members also walked out of the dormitory sleepily. Apparently they drank some B wine because of the success of the business last night.
While everyone was waking up from their naps after breakfast, Mafa also introduced his future opponents.
There is only one key opponent, and that is EDG.
Why is this a key point?
Because IG has now achieved ten consecutive victories and ranks first in the half zone with a record of 10-0, but is closely followed by EDG in second place.
Once IG loses to EDG, there is a small probability of losing the top spot in the future, but as long as I win EDG, IG will definitely be the top spot no matter how it loses.
Today, the LPL competition system has not changed. The top team in the regular season only needs to play one round of playoffs and one round of finals to win the championship. This is a huge advantage compared to other teams.
Therefore, in order to ensure that this 'top spot advantage' is 100% in their own hands, EDG must win this.
As for EDG, the strongest thing is its operation around the bottom lane and the middle lane. The LCK-like stable operation style makes it unique in the LPL. It has even overturned IG many times in recent training matches.
Understanding that if you want to win it, you must start with the 'operation' from the middle and lower levels. Anyi is also preparing to compete with EDG in operation, using its own secret weapon to give some to its idol 'factory director' The new version of AD is a little shocking.
But before that, IG also faced the LGD team first.
Imp is still brave, and the sword fairy Jinno is still powerful.
It’s a pity that the current ‘old godfather’ is not the LGD of S10 who ‘studies IG’s opponents, he studies IG’. He was directly taken away by 2:1 against these reckless men, and IG also achieved an 11-game winning streak.
Then the key battle of IG has officially arrived. The second round of round robin in the group between IG and EDG has officially begun!
(End of this chapter)