Chapter 28 Roadshow
Early the next morning, Gu Wei received a call from Lu Yang
"Gu Wei, our movie is a box office hit" Lu Yang sounded very excited and could no longer be very good. to control your emotions.
"How much is the box office on the first day, senior brother?" Gu Wei was relatively calm. The box office was higher than he expected.
“18.62 million, our movie’s box office on the first day exceeded 18 million, making it the country’s box office champion on that day!”
Lu Yang was very excited.
He thought that [Embroidered Spring Knife] would be successful, but he never thought it would be so successful.
According to this first-day box office, as long as there is no big plunge, it will be easy to break 100 million, and 200 million is not impossible.
"Brother Lu, calm down, you have to have confidence in our movie. This box office is completely within my expectation."
Gu Wei said calmly.
After chatting for a few more words, Gu Wei hung up the phone.
The eyes were filled with joy, the corners of his mouth could not help but rise, and he clenched his fist with his right hand and swung forward violently.
“Yeah!”
“Dear, what’s wrong?”
Zhang Tianai was woken up, opened his hazy sleepy eyes, and slowly sat up from the bed .
Gu Wei turned around, grabbed Zhang Tianai's fair and smooth shoulders with both hands, and said excitedly
"Our movie's box office on the first day was 18.62 million. The movie is a hit. You are going to be famous, baby!"
"Ah~" Zhang Tianai reacted after hearing this and hugged Gu Wei tightly, not caring about the slipping quilt and the vacuum of his upper body.
After receiving the news about the first day's box office in the morning, the whole team was very excited and didn't care about the hard work of the upcoming road show.
A group of people took a flight from Beijing to Shanghai in the morning. The planned route of the road show will first go to the north, Shanghai, Guangzhou and Shenzhen, then the capitals of various economically developed provinces, and finally some big cities with a relatively high box office share.
The entire roadshow schedule lasts for about two weeks, which is when the movie box office is most concentrated. The promotion team plans to take advantage of the popularity to do the best promotion work and fully tap the box office potential of various places.
With the release of the box office of [Xiu Chun Knife] on the first day, major entertainment media have also reported on the matter.
“The box office on the first day exceeded 18 million, [Xiuchundao] is the biggest domestic film dark horse of the year!” NetEase Entertainment
“[Xiuchundao] delivered good results on the first day, and the martial arts market is popular Come Again! "Time Network
"Having a great success at the box office and word-of-mouth, "Xiu Chun Dao" is called the pioneer of new martial arts." Phoenix Entertainment
. . . . . .
Media reports also attracted more people’s attention to this movie.
Some people who don’t pay much attention to martial arts movies are also curious about what kind of movie "Xiu Chun Dao" is.
The most important thing is that not only did it have a high box office on the first day, but it also received a good reputation. After its premiere, "Xiu Chun Knife" scored as high as 8.5 on Douban, which is a height that few domestic films can achieve.
Although as time goes by and the number of people who rate it increases, the rating will decrease, but it can already crush all the movies in the same period.
On October 27, Saturday, because it was the first weekend for the movie to be released, and with the blessing of good news about the box office on the first day, the box office of "Xiu Chun Knife" rushed to 29.42 million.
This data shocked everyone again, and the media rushed to report it. Entertainment companies, large and small, began to privately discuss the possibility of producing martial arts films.
On Sunday, the 28th, the movie box office declined somewhat, with the national box office reaching 21.59 million.
[Xiuchundao]'s box office totaled 69.63 million in the first week of its release, making it the domestic film box office champion for that week. It was also the domestic box office champion for the same day during these three days.
At this time, the road show team of the film crew has left Shanghai and arrived in Guangdong. After a week of box office baptism, the entertainment media rushed to report that "Xiu Chun Dao" has completely broken out of the circle of martial arts movies.
Wherever the crew performs on the road, there will be fans watching.
Gu Wei found that among the fans watching, in addition to fans of Liu Yifei, there were also people holding promotional signs with the word "Shen Lian" on them, who were obviously fans of his movies.
As the crew walked into the cinema, he could hear voices from the crowd like
"Shen Lian! Shen Lian!" "Shen Lian, you are so handsome!"
Gu Wei is very happy. The more popular the movie is, the more money he makes. Judging from the current popularity of the movie, he will soon become a popular movie star. He still enjoys the feeling of being sought after. of. Liu Yifei saw his state at this time, came over and asked him quietly, "How does it feel to be famous?"
Gu Wei glanced at her, his whole face still facing the audience, and said with a smile, "Sister Fei, you, a big star who has been popular for almost ten years, ask this little newbie like me, I can only tell you me The feeling is very good!”
After finishing the event in the cinema, Gu Wei received a call from his manager Yang Liwen.
“Mr. Gu, a wave of bad people suddenly appeared on the Internet. They wrote bad reviews on various forums and platforms. I asked the trolls who cooperated with us.
They said it should have been done by professional sailors with a plan.”
Gu Wei thought for a while and said, "Wait for my call"
Then he hung up the phone and called Director Han of China Film Group
"Director Han, this is Gu Wei."
" Gu Wei, where have you been on your road show? Thanks to your hard work in promoting the movie, the box office is so good!"
"This is what we should do, Director Han, I have something to tell you.
My company received news that someone was systematically giving negative reviews to [Xiu Chun Dao] on the Internet.
Have you checked out any new movies to be released recently? "Gu Wei asked.
Director Han was silent for a moment after hearing this. "I understand what you mean. Today I also found that some media did not have very good reviews of our movie. I didn't care at first. Some people like it and some people hate it. , this is normal.
When you say that, I understand that someone is trying to suppress our box office.
Wait a moment while I check. ”
Without much effort, a voice came from Director Han
"On November 1, that is, three days later, Huayi's movie [Tai Chi 2 Heroes Rise] will be released. It should be Huayi's work, and the other 11 The movies released at the beginning of the month are all low-budget movies, so they don’t have any trouble with us.
Only [Tai Chi 2] has the largest investment. Seeing that we are too popular now, we are worried that we will steal their market share.”
"Now that we know it might be them, does China Film have any solution?" Gu Wei asked.
“We have no evidence, and [Tai Chi 2] was jointly released by Huayi and China Film. In this way, I went to Mr. Han and asked him to call Mr. Wang of Huayi. This matter was also originally done by Huayi. If your art is not authentic, your Majesty will never fail to give Mr. Han face.”
Huayi, Chairman's Office.
“Okay, I understand, Third Master, we are all our own people, how can I do this? The promotion of [Tai Chi 2] depends on the cooperation of our two families.
Okay, I’ll treat you to tea next time, Mr. San, bye!”
Wang Zhongjun hung up the phone and his face became gloomy.
Then he called again, "Xiao Lei, come to my office."
After a while, a middle-aged man who looked 60 or 70% similar to him opened the door and came in.
I sat down casually on the chair next to me
"Brother, what do you want from me?"
"Tell the navy, [Xiuchundao] 】The work over there will be stopped first, and we will explain to our media that the critical articles will not be published yet." Wang Zhongjun said in a deep voice
"What happened, brother, there are still three days. [Tai Chi 2] is about to be released. Given the current popularity of [Xiu Chun Dao], it won’t be able to give us much market share, so the film schedule will not be ideal.”
Most things at Huayi are decided by Wang Zhongjun and executed by Wang Zhonglei.
"Han Sanping called me. He already knew it, so I just didn't give him face."
Wang Zhonglei frowned after hearing this. "I understand."
"One more thing, contact Gu Wei, the protagonist of [Xiu Chun Knife], and ask him if he is willing to come to Huayi."
"Okay, I will do it now."< br>
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(End of this chapter)