Chapter 136 Statistics
Gu Wei tidied up and came out of the room, and happened to meet Zhao Liying who was packing her things to leave.
"Good morning, Liying~"
"Good morning~" Zhao Liying saw Gu Wei and greeted him happily.
Gu Wei was a little confused and wanted to ask Zhao Liying for clarification.
"Liying, were you the one who sent me back last night?"
"Yes, you drank too much last night. Your assistant Xiao Dan and I sent you back to your room, and then I went back to your room. Take a rest."
Zhao Liying answered Gu Wei seriously, with no other questions on her face.
"Is it really that I feel wrong? It's just a dream?"
Gu Wei looked at her calm expression and whispered to himself.
Zhao Liying said to him at this time: "Gu Wei, the crew has finished filming and we are going to separate. I wish both of us a bright future!"
Her cute little face showed a bright smile, like Like a sunflower, it always faces the sun and is always full of hope.
After finishing his work with the crew, Gu Wei also packed up his things and took his team back to the capital.
The post-production of [Shanshan Is Here] will be handled by the directing team and Shanghai Juku. Because it is a modern drama, the post-production will not be a hassle. It will probably be released in the second half of this year.
At the beginning of March, all 37 episodes of "Prince Princess's Promotion", which had been released for more than 20 days, were played.
Originally, with two episodes a day, it should have been released by the end of February, but Tengxun Video saw the phenomenal popularity of the show and changed the original two-episode-a-day format to one episode a day in the second half.
For this reason, many fans of this drama online scolded the video website.
As of the finale, this drama has achieved an impressive record of 1.8 billion views.
Moreover, [Prince Princess]’s reputation and ratings are among the best on social media such as Weibo and Douban.
The Weibo topic has been read more than 1.53 billion times and discussed 1.303 million times.
It received a high score of 8.0 on Douban, and continues to lead the online discussion, far exceeding the attention of works in the same category.
At the peak of its ratings, it was even far behind other popular TV series at the same time. It ranked first in the amount of online discussions and the popularity of the topic.
Data from the authoritative third party IVT shows that the coverage of Princess has reached nearly 6 million people, far exceeding other online dramas.
All these achievements, in addition to the characteristics of the TV series itself that attract the audience, are also attributed to the huge tap army, who spontaneously became the source of communication, and the popularity increased exponentially.
There is no doubt that [Princess] has reached the throne of the first online drama in history!
The happiest thing at this time is Tengxun Video. The popularity of "Prince Princess" not only brought a large number of recharge members to the video website, but also made them a lot of money from the pre-roll advertising.
Of course, they need to share these two items with the producer Gu Wei's company. According to the original contract, members' on-demand revenue and advertising are divided 50-50.
But this is just a small amount of money for Tengxun Video. What they value more is the huge wave of traffic that was attracted to the website after the drama became popular.
There are two main sources of fees for domestic video websites, one is membership recharge, and the other is advertising.
Compared with stable membership recharge, advertising is actually the main source of money for the website.
The people attracted to the video platform by "The Princess" are basically high-quality movie watchers. Because they have become members, after they watch "The Princess", they will inevitably watch other movies and TV shows on the platform because of their membership. drama.
The price of advertisements in a drama depends entirely on the number of views.
So the various explicit and implicit benefits that a popular TV series can bring to the video platform are unimaginable.
"Mr. Sun, you are so polite. I will definitely strengthen contact in the future and have a pleasant cooperation!"
In the office, Gu Wei smiled and hung up the call from Sun Zhonghuai, the president of Tengxun Video. .
On the phone, Mr. Sun congratulated Gu Wei Company for producing such a popular online drama, and said that Tengxun was already calculating the revenue from member clicks and pre-roll ads, and would transfer the money as soon as possible. Paid to Gu Wei Company.
Finally, I thought about the future of cooperation between the two companies and hoped to continue to maintain a good cooperative relationship with Gu Wei.
Of course Gu Wei fully accepted Mr. Sun’s kindness.
When the traffic era arrives, video websites will be a huge port for the broadcast of film and television dramas in the film and television industry. Their voice will continue to grow, and they will even strongly intervene in the upstream and downstream of the content industry to reset the rules and gameplay.
This change is the tide of the times. Since our society entered the Internet era, it will eventually reach that point, and the rise of the mobile Internet era has accelerated this change. What Gu Wei has to do is to go with the flow, actively embrace changes, establish good relationships with these major domestic platforms, and then cultivate his internal strength.
As long as his TV series is well shot, he will always be the target of competition for them. After all, content is king, and Gu Wei himself is not short of traffic.
Besides, as a star and the owner of a film and television company, this change is a good thing for him. Good TV series are being competed for by video websites, and TV stations are also involved, so future dramas will be sold are getting more and more expensive.
Two days after returning to the company, Zhao Mingcheng brought good news to Gu Wei. The box office share of "Tang Detective" has been received.
In the office, Gu Wei flipped through the company's financial list handed over by his assistant, roughly understanding the financial status of several companies under his name.
Although these companies are wholly owned by Gu Wei, their accounts are currently separate.
Since the establishment of Gu Wei's company in 12 years, it has grown from a small personal studio to its current scale. Under the banner of [Wei Tianxia], there are four companies including [Film and Television Production Company] [Agency Company] [Animation Production Company] and [Investment Company].
Among them, [Wei Mingxia Film and Television Production Company] independently produced the popular online drama [Prince Concubine’s Promotion]. This film, known as the first online drama in history, is expected to bring hundreds of millions of dollars to the company. Return.
The hit movie "Detective Chinatown" made a profit of more than 200 million after repaying the loan.
Participated in the investment of the movies [Xiu Chun Dao], [Wolf Warrior 1], and the unreleased TV series [Gu Jian Qi Tan], [Shanshan is Coming], and [Langya Bang].
The investment shares of Gu Wei Company in these three TV series are not high, basically between 10% and 20%, but they have brought several strong partners to the company.
[Agency] has signed contracts with the popular traffic star Zhang Tianai, the well-known Li Xian and the little transparent Peng Yuchang.
There is also Pan Yueming’s personal studio affiliated with it.
[Animation Production Company] participated in [Journey to the West: The Return of the Great Sage], and [Nezha: The Devil Boy Comes into the World] has just been approved, and the work has not yet started.
[Investment Company] holds 15% of the shares of [ByteDance]. Of course, this share will shrink partly after [Byte]’s Series C financing this year. The current valuation of [Byte] has increased 10 times, from last year’s valuation of US$50 million to US$500 million. Gu Wei will no longer be able to participate in each subsequent round of financing, and the shares will be compressed little by little.
But in just one year, the valuation of the US$10 million he invested has already increased tenfold, let alone in the future.
Currently, the company has plenty of cash on its books, not to mention the more than 200 million in box office accounts that have just been paid back.
Gu Wei’s personal endorsement fee some time ago was 65 million.
With this fund, as long as Gu Wei Company does not invest in any large-scale productions, there will be no need to worry about funding problems in a short period of time when it comes to investing in film and television dramas.
Furthermore, funds will flow back into the TV series we invested in before when they are released one after another.
With Gu Wei's current fame, the minimum salary for each movie he shoots is tens of millions. Coupled with the constant endorsements that come to him, his wealth is accumulated at an extremely fast speed.
Since the end of last year, Gu Wei has begun to sell off the remaining 80,000 Bitcoins in his hands.
At the current market price of 6,000 yuan each, as many as 20,000 pieces were sold within 4 months.
He did not keep the funds he received.
Gu Wei opened an account at CITIC Securities, injected the funds into it, and entrusted his private investment manager to use all the money to purchase Moutai stocks and Fujitsu stocks on the Hong Kong stock market.
At this time, one share of Moutai stock is about 140 yuan, and after 8 years, the profit will probably be more than ten times.
The price of Tengxun shares listed on the Hong Kong stock market at this time is about 70 Hong Kong dollars. Eight years later, it will probably be less than 400 Hong Kong dollars. It seems that it has increased by more than five times, but it is not.
In April 2014, Tengxun split the stocks listed on the Hong Kong Stock Exchange, splitting 1 for 5.
That is to say, the 100 shares originally worth HK$7,000 in your hand will become 500 shares after the split, but the value remains unchanged at HK$7,000, and the unit price will drop to 14 yuan per share.
When it reaches 400 yuan per share, it will not be 5 times, but 25 times.
Gu Wei regards these two investments as a guarantee to keep the bottom of the box. Just like the investment in [ByteDance], it will not be moved easily.
That afternoon, Gu Wei took time to shoot the cover of [Popular Film] magazine.
[Popular Film] was founded in June 1950. It is the oldest and most influential popular film culture publication in my country.
In the 1980s, its 9.6 million copies created and maintained the world record for the highest single-issue circulation of a film magazine.
Inviting Gu Wei as the cover character of this season is also due to the blessing given by his dual identity as an actor and director in the box office hit "Detective Chinatown".
(End of this chapter)