Chapter 334 Martial Arts Immortality
Wu Yuqi is a sophomore student at Beijing University of Science and Technology. After entering winter, the weather in Beijing gradually becomes colder. When there are no classes in school, she does not like to go out. Go online and watch dramas in the dormitory.
Today is Sunday. She got up very late after staying up late to watch a drama yesterday.
"Qiqi, I brought you breakfast!"
My best friend Zhao Yanhuan, who is in the same dormitory, opened the door and came in, putting the millet porridge and steamed buns in her hands on the table.
"Huanhuan, you are so kind, I love you the most~"
Wu Yuqi said coquettishly to her best friend.
“You can’t be more diligent, you’re so lazy, no wonder you’re already a sophomore and don’t have a boyfriend!”
Zhao Yanhuan looked at her with disdain.
“I don’t have a boyfriend. I just need my boyfriend. My boyfriend is the most handsome in the world. Which man can compare with me?”
Wu Yuqi turned to look at the large poster of Gu Wei's "Xiao Nai" on the wall beside his bed, and said with a silly smile.
“Nympho!
How can your boyfriend marry you?”
Zhao Yanhuan said disdainfully.
“You’re still talking about me, Huanhuan, don’t you have a boyfriend too?”
Wu Yuqi refused.
"Can I be like you?
You are not because no one is chasing you, and I am not because there is no one who likes you."
The two of them are used to it. After a few words of bickering, Wu Yuqi got out of bed and started eating breakfast, then opened the laptop on the table.
As soon as I logged into QQ, some group messages popped up.
She clicked and looked at it.
"Wow! The male god has released a new song!"
Shouting in surprise, Wu Yuqi ignored eating and logged onto Weibo and entered Gu Wei's page, clicking on the latest The video that was posted.
On the screen, Gu Wei is wearing a flying fish suit, holding an embroidered spring knife in his hand and making a cool pose. On the other side of him, there are also three big characters made of splashed ink [not called a hero]!
The melodious bamboo flute sounded at the same time.
"The sunset is pinned to the lapel of my clothes
Yuhui gives me an old horse to lead
I am passing by people in Yancun
Just like the flowers were flying in my hometown back then
"< br>
Gu Wei's magnetic voice came from the laptop, and Zhao Yanhuan, who was reading on the other side, was also attracted to it.
She closed her CET-6 vocabulary and walked behind Qiqi.
In the video on the screen, some scattered shots of [Xiu Chun Knife 2] were edited and spliced together, mainly the scenes of Gu Wei and Yang Mi in the same frame.
Deep in the bamboo forest, with gurgling water, a beautiful girl in plain clothes holds a bamboo paper umbrella, and a handsome and handsome guard in Jinyi holds a scroll. The two meet like fate, and the story begins.
“Fold the flowers to the south of the Yangtze River
To the Spring Breeze and Red Wax
As passionate as I am in love with the world
”
In fact, the editing of the video has nothing to do with the original story of [Embroidered Spring Knife 2]. It’s all about showing off the looks of Gu Wei and Yang Mi.
But their costumes complement this song full of Jianghu style.
".
When life and death in this world are nothing but idle talk
Come and get drunk and live up to the expectations of heaven and spirit
The romantic life is never old, playing the harp and singing songs
With my freedom, I can only be a madman, not a knight”
When the song ends, the MV finally freezes in the bamboo forest where Gu Wei and Yang Mi met. The two looked at each other, and the title of the movie "Xiu Chun Dao II: Shura Battlefield" was played on the screen.
"Wow~ This song is so nice. My boyfriend's costume is so handsome. I want to watch it again!"
Wu Yuqi exclaimed exaggeratedly, and then added Watched the video again.
"I must go see this movie. Huanhuan, will you go with me when it comes out?"
"Uh, okay, you can call me when the movie comes out.< br>
I have to say, your boyfriend’s songs are really nice! ”
Zhao Yanhuan agreed.
Gu Wei’s "Not a Hero" quickly became popular on major music platforms after it was released. The playback volume skyrocketed, and it became a hot song in one day. Top ten on the list.
This is not surprising. Now Gu Wei is no longer the unknown actor he was a few years ago. He has to rely on others to help promote his songs.
With his popularity. Any post on Weibo is likely to be trending by fans, let alone something as big as posting a song
[My brother finally released a song. What has changed is the style of the music, but what remains unchanged is that it still sounds good! 】
【It’s to promote the movie again, Gu Wei, can’t you just write a few songs and release an album? Do you know that this is a waste of your musical talent! ! 】
【Crying to death, my brother will release another song in my lifetime. I have been waiting for fans for too long. The song is super good and the movie will definitely support it! 】
【The MV of this new song is simply a feast for Yan Gou. The costumes of Gu Wei and Yang Mi are simply amazing. It reminds me of "The Legend of Ancient Swords", but it looks even better than that time! ! 】
【I hope Gu Wei will make more movies so that we can have more new songs to listen to! ! 】
[Dream back to that summer vacation, "The Legend of Ancient Swords" is the eternal god! 】
【.】
The fact that Gu Wei released a new song quickly aroused widespread discussion on the Internet, and fans, especially fans, were very happy.
The fans of [Ancient Sword], which had disappeared long ago, have resurrected and are once again knocking on the CP of Gu Wei and Yang Mi.
#Gu伟新歌【不说英雄】#
Rushed to the top of the hot search list.
#Gu Wei, Yang Mi [Xiuchundao Ⅱ: Shura Battlefield]#
Following the second place.
The first hot search was posted entirely by netizens, and the second one was paid for by the film promoter.
As the release date of "Embroidered Spring Knife 2" approaches, the publicity and distribution parties are working harder and harder. According to Gu Weiti's request, the main publicity position this time has been placed online.
[Douyin] is not yet online, but [Kuaishou] is already a very popular short video software. As of the end of 2015, this APP has more than 200 million users.
Part of the funds for [Xiu Chun Knife 2] was spent on [Kuaishou], and several promotional videos released by the movie were constantly viewed by users on it.
In addition, there are also major online platforms and entertainment news pages. It is necessary to ensure that anyone who surfs the Internet can see the existence of the movie "Xiu Chun Dao 2" from various channels. The release of Gu Wei's new song has brought the popularity of the movie to a new level on the Internet.
At this time, the road show of [Embroidered Spring Knife 2] across the country is slowly coming to an end. In addition to the press conference, theaters in many big cities have opened screenings on the occasion of the arrival of the crew. .
Fans and audiences who entered the venue gave positive comments after watching the movie.
【Coordinated in Guangdong Province, I watched the screening of Gu Wei's new film "Xiu Chun Dao II: Shura Battlefield". I can only say that Gu Wei is Gu Wei, and he has never let us movie fans down. As long as the quality of his works is absolutely above the standard and very beautiful, I recommend everyone to go to the theater to watch it after it is released. It is definitely worth the ticket price! 】
[Coordinated in Shanghai, watching the screening at Wanda Cinema, the second part of "Xiu Chun Knife" continues the style of the first part. Director Lu Yang's talent is unquestionable, and Gu Wei's good looks and I give full marks for her acting skills. Yang Mi is also very beautiful, but it’s a pity that there is no fighting scene. The supporting actress Zhang Tianai amazed me, she is really very sassy! 】
【A very good-looking film, it can be called a masterpiece of martial arts films at this stage. I will watch it again after it is released. Gu Wei is so handsome! ! 】
【Mimi is so beautiful, and the outfit in the movie is so charming. No wonder Shen Lian, played by Gu Wei, fell in love with her at first sight. Come on, Dami Mi! ! 】
[As a lover of martial arts movies, I am not a fan of any stars.
When "Xiu Chun Dao 2" was screened, I grabbed a ticket to watch it. I can only say that when the current film market environment is so unfriendly to martial arts films, director Lu Yang can still continue to make films. It is really not easy to produce such a masterpiece.
When the movie is released normally, I will go to the theater to support it, martial arts will never die! ! 】
【.】
Many viewers who participated in the screening expressed their opinions on the Internet. At first, everyone was still discussing and praising the quality of "Xiu Chun Dao 2", and slowly the public opinion was led to【 Based on the concept of martial arts immortality.
The decline of martial arts movies in recent years is real, but is it true that no one watches martial arts movies anymore?
The post-80s generation is still the main force and pillar of society, and the martial arts novels by Jin Yong, Gu Long, Huang Yi and others are eternal classics in the hearts of this generation.
Huang Rihua's Qiao Feng and Guo Jing, Louis Koo's Yang Guo, Liu Yifei's Wang Yuyan and Xiao Longnu, Jia Jingwen's Zhao Min, Gao Yuanyuan's Zhou Zhiruo, Jiao Enjun's Li Xunhuan, etc. are all eternal classics in the hearts of a generation.
Martial arts has a special place in people's hearts.
But why are the current martial arts movies failing?
The main reason is that there are no really big-budget good films coming out, the quality of the films is not improving, the actors are not famous, and the publicity and distribution is not strong, so naturally few people are willing to go to the theater to support it.
Besides, comedy films are now popular in the domestic film market. It doesn’t require a lot of trouble from the crew and actors, and you can get high box office by being funny, so why not do it.
If nothing else, "Flying Swords of Dragon Gate" directed by director Xu Ke and filmed by Li Lianlian, Chen Kun and others in 2011 achieved a box office of 600 million at that time. This was because the domestic film market was too big at that time. Xiao, this film was released at the same time as Zhang Yimou's "Jinling Thirteen Hairpins", so it was affected to a certain extent, otherwise the box office would have been higher.
Now we are about to enter 2016. Five years have passed. If [Dragon Flying Swords] can easily break 1 billion by now, it will be no problem.
So even if it is a martial arts film, as long as it is shot well, backed by big stars, and promoted well, it is reasonable to get high box office.
Once the concept of "Martial Arts Immortality" was proposed, it quickly spread on the Internet and resonated with a large number of martial arts enthusiasts. Everyone recalled the classic martial arts movies they watched back then. The upcoming "Xiu Chun Dao 2" also received a lot of attention because of this. gained more attention.
"How is the popularity on the Internet going?"
Gu Wei asked Yang Liwen in front of him in the company's office.
Yesterday, he just returned to the capital after completing a nationwide road show.
“This trend has been brought up. Netizens are discussing more and more spontaneously. Our company’s trolls have slowly withdrawn~
In recent days, "Xiuchundao 2" can be said to be a hit on the Internet. In addition to fans of Mr. Gu and Yang Mi, there are also many martial arts film lovers who have publicly expressed their expectations for the movie. ”
Gu Wei nodded.
This time he is releasing songs and spending money to arrange social media to increase the popularity. Finally, his hard work has not been in vain.
He is also afraid The unsatisfactory performance of "Xiu Chun Knife 2" ruined his reputation
As for the movie's reputation, he is not worried about it, but in terms of box office, if his own fans alone exceed 500 million to 800 million. He is confident, but if he really wants to achieve a score of more than 1 billion, he has to think of other ways.
Nowadays, multiple efforts are being made both online and offline, and the initial publicity and distribution work of the film has been achieved to the extreme.
The original Zhang Zhen version of "Xiu Chun Knife 2" was not satisfactory at the box office, partly because of the male lead and partly because of the announcement.
Although Zhang Zhen is a good actor with excellent acting skills, his national reputation in the mainland is really poor.
He is not the kind of movie fan who particularly likes watching movies. Ordinary audiences have no impression of him at all, and his box office appeal is almost zero.
You can also tell from the movies he has filmed in recent years. "Assassin Nie Yinniang" starring He Shu Qi has a box office of 61.405 million, and "The King's Feast" with Lu Chuan has a box office of 77.01 million.
Therefore, in the "Xiuchundao" series of movies, he does not play any promotional role.
The more famous Da Mi Mi is not trusted by the audience even though she is famous because she has made too many bad movies.
So neither of them can handle the box office.
The promotion of the Original Time and Space [Embroidered Spring Knife] series has also been criticized. It can be said to be very weak. Many viewers went to the cinema because of the high quality of the film and relied on tap water promotion.
If Chen Zhixi, who became popular in "Pancake Man", was promoted, the movie's box office would double in minutes.
The current version of the movie has none of these problems.
First of all, because the starring role is Gu Wei, [Xiu Chun Knife 2] has already become a hit before it was broadcast, and it has received unusually high attention on the Internet and in the news media.
In the first film, Gu Wei was still an unknown new actor. The film’s fame was entirely made possible by the heroine Liu Yifei. Now he is the top box office draw in the domestic film and television industry. One of several people.
Gu Wei is not as simple as the so-called top-notch actor. He is famous and has many fans. The most important thing is that he has never made a bad movie since he entered the industry.
The quality of all the movies and TV series they have participated in is very good. Even the one with the worst reputation can still beat other movies and TV series of the same type. It can be said that in the eyes of passers-by, a movie has the reputation of Gu Wei Joining means it will definitely not be a bad movie.
In addition to a large number of fans, this kind of super popularity accumulated through word-of-mouth is the main reason why he has become a hit in both movies and TV series.
After all, the number of fans is limited. If you want your works to sell well, passers-by are the key to success.
To give two counter-examples, Yang Mi and Liu Yifei, who are equally popular among female celebrities, can be said to be the highest-rated domestic entertainment female stars in terms of popularity, but they have such huge fame and numerous fans, but they can't afford the box office.
The most critical reason is that they have made too many bad movies. Yang Mi is known as the queen of bad movies and once won the Golden Broom Award. Liu Yifei's movies in recent years have not received high ratings.
Not to mention passers-by, many of their own fans don’t want to watch idol movies after they are released, not to mention more other audiences.
It is difficult to establish a reputation, but it is very easy to destroy it.
The same goes for Huang Xiaoming among male actors. Because he acted in too many bad movies and dramas, his reputation gradually became very bad. Obviously he has also played "Chinese Partner", "Wind", etc. An excellent movie with high scores, but the audience only remembers his greasy image in movies and TV series.
Later, the movies in which Xiao Mingge participated had the effect of dissuading him from his role. As long as the audience knew that he played the protagonist in the movie, they would not be in the mood to watch it.
The most typical one is "Heroes of Fire", a fire rescue themed film he shot when the theme film became a big hit in the later period.
That movie was obviously well-made in all aspects. The storyline and the acting skills of the actors were all above the standard. It was adapted from real events. With the popularity of the main theme, there was no problem in earning 2 or 3 billion at the box office.
Just because the protagonist was a young man who was "greasy" at the time, many people gave up the idea of watching it, and the final box office stopped at 1.6 billion.
You must know that the movie "Captain of China" with the same rescue theme in the same year received a box office of 2.8 billion. That movie starred Zhang Hanyu. Do you think Zhang Hanyu has much box office appeal?
That's not the case. If you have seen the movie "Running for Fame" he filmed with Li Ming, you will know that the box office of the two movie kings' cooperation is less than 20 million, which almost makes people laugh. Even if they find a popular star to rely on their fans It doesn’t cost more than that to buy a ticket.
It can only be said that Zhang Hanyu has acting skills and is not disliked by the audience. Whether the most popular movie he has participated in will be a big hit depends on the quality of the movie.
(End of this chapter)