Chapter 579: Deal with Berlusconi
Just one minute of footage.
As several people stepped into the box.
The CCTV Sports camera also switched to the stadium.
Standing in front of the TV, the vast majority of the audience were dissatisfied with the live broadcast!
The players are warming up, what’s there to see?
Xiang Yang is more worthy of attention when he talks and laughs in front of the Italian Commander-in-Chief!
Just asking, how many people in China can do this?
Don’t say that Xiang Yang is neither humble nor overbearing.
Just the scene of Liu Qianqian exchanging two sentences with Berlusconi in a dignified and graceful manner, brought to the audience in front of the TV, enough to satisfy them.
Is Liu Qianqian an actress?
Yes.
But standing next to Xiang Yang and appearing on such an occasion, she has already fallen out of the category of an actor.
Pair it with that red skirt.
A citizen of a great country should have the proper demeanor.
"I'm going to rewatch "The Legend of the Condor Heroes" tomorrow. This little girl is really good."
"Why does it look familiar to me? Isn't this the little girl from the Centenary Costume Review some time ago? . ”
“Chinese people should raise their spines.”
Of course, there are some old viewers sitting in front of the TV.
After seeing such a broadcast scene, I couldn’t help but have associations.
However, not all of them are good.
"Let me tell you, Uncle Chen and Aunt Zhang, how can they cover their mouths and snicker when I show you Uncle Chen and Aunt Zhang a picture of your girlfriend? I have earned so little face in half my life, but you, a brat, have given it to you. I lost everything!”
“Dad! If you have something to say, don’t do anything! She is really your daughter-in-law”
After entering the box< br>
Having not fully adapted to the big scene, Liu Qianqian, who has the status of 'Mrs. Xiang', followed a beat slower, which made her eyes panic.
But before she could adjust.
Xiang Yang stretched out a big hand.
Clenched her five fingers firmly in the palm of his hand.
"Everything is mine." Looking at the smile at the corner of his mouth, Liu Qianqian suddenly understood what Xiang Yang meant.
This made her feel warm.
After breathing a sigh of relief, Liu Qianqian gave Xiang Yang a sweet smile in response.
Even if it has never been said explicitly.
But she has always enjoyed such care and pampering.
Similar to Liu Qianqian.
After entering the box, Little John, who puts football first, just sat down and started talking with Xiang Yang and Andre Agnelli and Berlusconi.
His thoughts were not on the court either.
Listening to the third generation heir of the Agnelli family speaking in front of everyone: "Our sincerity in cooperation is sincere."
With renewed energy, he couldn't help but look towards Red Bigland.
As expected, this CEO had a few tricks up his sleeve, and he managed to get things done in just 2-3 days.
Red Bigland pursed his lips.
Do Maserati and Alfa Romeo need to cooperate with Hermès Film and Television Investment Company?
Of course.
In order to seek breakthroughs in brand marketing, such cooperation is very promising.
Similarly, Juventus Club also needs to use the influence of HYS to carry out commercial development.
The reasons for the decline of Serie A are multi-faceted and multi-layered.
This cannot be attributed solely to the poor economic situation in Italy and the low domestic broadcast revenue.
To say that Italy’s economy is not doing well, Spain next door is not doing that well either.
But La Liga has been much better than Serie A in recent years.
What do you rely on?
The membership system is only one aspect.
More importantly, the level of commercial development of leagues and teams is low.
In this regard, CFT and HYS may not seem to be able to provide much help, but they have different meanings.
The impact of the Calciopoli incident on the league has always troubled the image of Serie A clubs.
It is a thing of the past for the boss behind the scenes to invest at any cost. If the club wants to maintain normal operations and remain competitive in continental competitions, it must rely more on itself.
After more than a year, the commercial cooperation between Hermès’ T.J, CFT and Chelsea has been very successful.
It has greatly helped Chelsea Club expand its commercial marketing market in online sales and in China.
So, I want to cooperate on this.
Andre Agnelli is much more proactive than Xiang Yang.
"Mr. Andre, we at Hermès are also looking forward to in-depth cooperation with your group." Xiang Yang said calmly with a smile.
Next, Anta will acquire the FILA brand.
And began to successively acquire its physical operating rights in Europe, the United States and other places.
Whether he has good relations with the Agnelli family or the Berlusconi family next to him, it will be beneficial to him, HYS and Anta.
After he finished speaking, the two looked at each other and smiled.
Besides, Berlusconi looked at the tacit consensus reached between the two parties in front of him. He smiled and said: "Mr. Xiang, please don't forget, we are AC Milan."
"Of course this is , Mr. Berlusconi." Xiang Yang smiled.
In my impression, both the Milan duo have been acquired by domestic companies.
Just kidding, if HYS wins Inter Milan and then helps Anta win AC Milan, then this will really be worth seeing.
However, for Serie A clubs.
After knowing that Axel was already interested in acquiring a club, Xiangyang didn’t really have much intention.
Many luxury brands that have been around for a century have gone bankrupt.
What about a century-old wealthy family?
Little John, who has always been patient and quiet, immediately cheered and said: "It is an honor to cooperate with clubs with glorious histories like Juventus and AC Milan for the development of our CFS."
< br>Xiang Yang was stunned when he heard this. Turning his head and looking at Little John, who was smiling brightly, he exclaimed in his heart:
“I’ll forget about this guy.”
But don’t tell me, this combination is very good.
After Xiang Yang’s statement, coupled with the high-profile support of Little John, the CEO of the company at the specific execution level, the faces of both Andre Agnelli and Berlusconi were glowing. A big smile appeared.
Looking at his secretary, Lao Bei nodded.
After he came over, he said happily: "Ask Pierre to come over as soon as possible. They are all young people and it is much easier to communicate than me."
After the order, He smiled at Xiangyang again:
"Mr. Xiang, I wonder if you are satisfied with my arrangement."
Xiang Yang smiled.
You have decided, what can I say.
You are the commander-in-chief of Italy, and you have the final say in your territory.
Liu Qianqian’s eyes swayed.
She knew Xiang Yang very well.
If this guy doesn't speak, he must have something on his mind that he is too lazy to talk about.
Just when she was guessing what Xiang Yang was thinking, Xiang Yang suddenly smiled and said:
"Mr. Berlusconi's arrangement is of course the best. It just so happens that our Hermès Film Investment Company Next, we will develop a TV series. If the TV station your son is responsible for is interested in participating in the production, we can communicate easily. "Oh? A TV series?" Berlusconi leaned forward.
"Well, yes." Xiangyang nodded with a smile and introduced: "According to Jean's idea, we originally planned to invite ITV to co-produce."
While he was speaking, Andre Agné Lee cast his eyes on Xiangyang.
He has read Red Bigland’s report.
"If you are interested, you can also participate." Xiangyang extended the invitation sincerely.
But in fact, he doesn’t even know what this TV series is.
But that doesn't stop him from using this to fool Lao Bei.
Berlusconi laughed twice, indicating that of course he was interested.
The key is that as a media tycoon, he has no reason to refuse Xiang Yang's olive branch.
ITV's popular drama "Downton Abbey", although only the first season was launched, has made ITV, the producer, a lot of money just by selling broadcast rights.
The stock price also jumped directly.
Who would refuse a good thing like letting your own TV stations get a share of the pie?
What is this called?
This is called benefit transfer!
How much does it cost to cooperate with a club?
Selling a jersey is too much, and it only costs 10 euros in the hands of the club.
And the direct income brought by a TV series of the level of "Downton Abbey" is in the unit of "100 million".
Who would hate someone who justifies himself and gives him money?
In front of Andre Agnelli, Berlusconi said bluntly, no.
He directly praised Xiang Yang:
“Xiang, it’s been a long time since I had so many common topics with young people your age.”
"Since your next trip is to Milan, I solemnly extend an invitation to you again. I hope you and your wife can take time to visit our club."
Xiang Yang is here with Big guys are famous on TV.
Shanghai Airport.
Ding Zhong, who was on a red-eye flight and was about to board the plane, was enjoying the game with the help of his assistant while holding his notebook.
Compared with the fans and fans who paid attention to this game, he seemed more excited and excited.
It wasn't the 0:2 score on the halftime scoreboard that made him happy for AC Milan, but that he had a partner like Xiang Yang.
Really, it’s so cool.
Intangible assets, billions of dollars of investment.
Do you feel any pressure to spend 500 million US dollars at once?
Ding Zhong’s bloodshot eyes said that he had not slept much since he went to an investment bank to start preparations for the acquisition plan after returning to China.
However, he didn't complain at all.
It seems that Xiang Yang is like a hands-off shopkeeper, but in reality?
The efforts made by others are not on the same level as Anta’s money.
"Mr. Ding, it's a call from Mr. Xiang." The person accompanying him answered twice with his cell phone, then quickly covered the phone and whispered:
"It's Xiang. Madam is holding Mr. Xiang’s mobile phone.”
"Mrs. Xiang?" When he heard it was Liu Qianqian, Ding Zhong quickly took the phone and put it to his ear.
Listening to the clutter on the other end of the phone, he asked solemnly: "Ms. Liu, why are you calling me all of a sudden?"
"Mr. Ding." Liu Qianqian He pursed his lips.
She was very happy that Ding Zhong could call her that~
Even her voice couldn't help but feel a little happy, "It's inconvenient for Xiangyang, but let me inform you that you have to go to Milan. Dinner with Mr. Berlusconi”
"Ah, want to eat with him?"
Ding Zhong was shocked.
Liu Qianqian nodded and said two words: "Yes."
"Then what do I need to prepare?" After swallowing, Ding Zhong took a deep breath and worked hard Digest this sudden information.
“He said.”
Liu Qianqian glanced at the cheat sheet in her hand and said: "We need to prepare a detailed plan for the future operation of the FILA brand by Anta. It needs to be in Italian."
"Okay, no problem. I'll let the group's People are looking for translators.”
Ding Zhong became even more enthusiastic when he heard this.
“There is more.”
After a while, after finishing all the cheat sheets in her hand, Liu Qianqian breathed a sigh of relief.
There is not much content, it involves the discussion between Xiang Yang and Ding Zhong about Anta's investment and brand planning in Italy,
but it is very important.
"Sorry to trouble you, Madam Xiang." Ding Zhong was sincerely grateful for being able to convey such important information in such a timely manner.
Only Liu Qianqian can do it, which is more appropriate.
“Mr. Ding is too polite.”
Liu Qianqian frowned.
What, the honorific has changed again
Really.
(End of this chapter)