Chapter 224 One Seed, One Grain of Gold
The spring in my impression is as poetic and elegant as "the light rain in the sky is as moist as crisp, and the color of grass looks far away but not up close".
This spring in Jiuquan is an exception.
“Alas, the wind came up again early in the morning just after I went to work. It would be nice if there was no wind and sand in the spring.”
Compared with Luo Xiu’s plain sigh, Ning Xiaojing seemed Some gnashing of teeth.
"This nasty weather is making it hard for people to live."
"It's okay for you. You don't have to go out often. Once the doors and windows are closed in the office, nothing will happen."
" No matter how tightly the doors and windows are closed, they can't block the fine dust. After the strong wind, there will be a layer of dirt left at home or in the office."
Ning Xiaojing complained a few words, and then glanced at it. After collecting the documents from other departments, he looked at Luo Xiu and said, "Stop talking, let's get down to business. Where is the boss?"
"I'm here."
Looking at the boss who came out from nowhere, Ning Xiaojing was startled.
Guo Yang said with a smile: "You only remember the wind and sand, but not the blue sky on a sunny day?"
"Wind and sand don't come every day."
Ning Xiaojing pursed her lips, then pointed to the open interface on the computer interface and said: "Boss, the group office just sent it to me. There are a lot of negative news about Tianhe on the market."
Guo Yang He frowned and looked closer.
"The strong impact of Tianyu No. 1 seeds makes it difficult for seed companies in our province to resist - Jilin Provincial Daily."
"Sold by grain and planted by grain, Tianyu No. 1 of Tianhe Seed Industry brings subversive Impact."
"Tianyu No. 1 swept across Shandong Province, with a market share of 70%."
"Tianyu No. 1 conquered the city, and small and medium-sized seed companies were in danger."
"With No. 1 Youqi Tianyu, 60% of the corn fields use the same kind of seeds."
...
After watching for a while, Guo Yang's brows widened, "What kind of negative news is this?"
Ning Xiaojing blinked.
Guo Yang looked at her and said: "The more negative news like this, the better. Tianyu No. 1 is a domestic seed, are you still afraid of others saying it?"
The sound of footsteps came, Guo Yang noticed that Qu Yang was coming over.
"Boss, there are suddenly a lot of reports about the corn seed industry market today, some of which you may want to pay attention to."
Guo Yang was a little surprised and pointed to Ning Xiaojing's computer, "I just read "It's good news for Tianhe!"
Qu Yang hesitated and said, "It's about Xianyu 335."
Guo Yang. He raised his eyebrows, a little surprised, what else could Xianyu 335 do?
“Let’s go to my office and talk.”
"I'm going to call Lao Yan first."
Most of the Tianyu No. 1 seeds have been processed, and they are currently rushing to produce vegetable seeds. Yan Qun should still be in the production workshop at this moment.
After Guo Yang entered the office, he wanted to open the window to get some air, but he paused when he thought of the wind and sand this morning.
I had to turn on the air conditioner.
By the way, I sat on the coffee table again and made Kung Fu tea. After waiting for a while, Qu Yang and Yan Qun came over together.
"What happened to Xianyu 335?"
"Li Denghai tricked us and agreed to fight against the deck together, but suddenly changed his mind."
At the Seed Industry Summit, Denghai Zhong The industry was the first to respond to Guo Yang's call to fight counterfeiting, and he was the perfect partner in Guo Yang's heart.
So when he suddenly heard that he was being tricked by Denghai Seed Industry, Guo Yang visibly hesitated.
However, Qu Yang was even more unlikely to hit the target without thinking, "Can you tell me in detail?"
Yan Qun also looked curious. He had also heard about the boss and Tianhe Seed Industry making a big splash at the Seed Industry Summit.
Why did he suddenly get stabbed in the back?
Qu Yang said: "Denghai Pioneer Company has not cracked down on counterfeiting at all. I only found out after reading media reports that there are a large number of Xianyu 335 decks flooding the market."
Guo Yang He and Yan Qun were stunned, there was no crackdown on counterfeiting? Or even allow deck seeding to develop?
What is the logic of this?
Xianyu 335 has also been recognized by some farmers because of its high straw, good drought resistance, high yield and starch content.
In addition to Tianyu No. 1, Xianyu 335 and Zhengdan 958, which has many old customers, can also occupy a place.
And the price of Xianyu 335 is not cheap, and the gross profit is more than 60%.
"Why did Li Denghai do this? This is completely destroying the Great Wall!"
Qu Yang shook his head, "Denghai Pioneer wants to expand the market of Xianyu 335, and Li Denghai may not be able to fully decide.”
Xianyu 335 is a joint venture between Denghai Seed Industry and Pioneer Seed Industry, with Denghai holding 51% of the shares.
When Qu Yang said this, Guo Yang realized something.
Deck seeds are often much cheaper than genuine seeds. Farmers plant deck Xianyu 335 seeds on a large scale, and Denghai-Pioneer is not unaware.
This is just like when Microsoft allowed piracy back then, and first let you use it on a large scale to capture market share.
Then at the appropriate time, the banner of combating piracy will be raised and huge patent royalties will be collected.
"He was tricked by Li Denghai!"
Guo Yang sighed, "It's impossible that he didn't know about this kind of thing, and he might even have approved it."
Guo Yang recalled The scene at the Seed Industry Summit was described below. He was the first to respond. Even before the summit, Li Denghai was hinting at unity.
In the end, he did this in private.
Li Denghai’s image of a simple farmer scientist suddenly changed.
He is not only a farmer-scientist, but also a businessman. He is also the first domestic seed company in China to introduce the power of foreign-funded seed companies.
Qu Yang smiled and said, "It's all for profit, business struggle, intrigues are normal."
Yan Qun also followed up and said: "Compared with Xianyu 335, Tianyu The advantage of No. 1 is obvious. After the expansion of seed production area this year, the market space left by Tianyu No. 1 will be very small. "
"In short, the grasshoppers after autumn will only jump at most. It’s been a year.”
Looking at the two people trying to comfort him, Guo Yang suddenly felt that something was wrong.
“I have never taken Xianyu 335 seriously.”
“I just feel that there can’t be any luck in business struggles. Fortunately, I shared so much breeding and marketing experience at the summit.”
Qu Yang said with a smile: "It's small things, small things. In the end, we still have to fight for the quality of the seeds." Guo Yang thought for a moment, "Xianyu 335 wants to expand its market influence, but Tianhe can't let it go. He succeeded."
"Mr. Yan, the seed production task this year is very heavy. How much base area has been negotiated now?"
Thanks to Tianhe's increase in premiums for seed production acres, the entire seed production base market is now in chaos.
The insurance premium per mu in the Hexi Corridor is usually around 1,200-1,500 yuan.
But because of the high yield of Tianyu No. 1 in Tianhe, the premium per mu was around 1,850 yuan before the increase. After a 20% increase, it went directly to 2,220 yuan.
In addition, the service fee to the village collective has also been increased to 50 yuan/acre.
Which town or village is not confused by this income?
Yan Qun said: "It has exceeded 300,000 acres so far."
300,000 acres, which is nearly 600 million kilograms of seeds, is almost 170 million acres of sown area.
Next year the national corn sown area should also be just over 400 million acres.
Less than half.
Guo Yang was furious, come on, if you have the ability to fight head-on, "Sign directly for more than 500,000 acres!"
"500,000 acres!"
Qu Yang and Yan Qun exclaimed.
"Yes! Can't you sign so many seed production bases?"
The two looked at the decisive boss and looked at each other, with surprised looks in their eyes. .
500,000 acres, if the seed production is high-yield, it will be 1 billion kilograms of seeds, which is the amount of corn seeds used in the country in a year.
Yan Qun swallowed unconsciously, "I'm sure I can sign. Last year's seed production involved more than 60 villages and 27 agricultural and forestry farms."
"The seed production fee is 188 million and the service fee is 4 million. Yuan, Tianhe has been fully settled, and the payment rate is 100%. The payment rate of many other enterprises has not yet reached 90%.”
“The average collective service fee income of each village is 60,000 yuan. We are diversified, and the income of each household is the best in Zhangye. Seed producers are full of praise for us.” Sign the contract.”
“If you really want to sign for 500,000 acres, there is no problem with the land. The only difficulty is management.”
Qu Yang also said: "Sales are not a problem. Tianyu No. 1 has no inventory in the past few years. The warehouse is empty most of the time. It must be used."
Guo Yang said solemnly. : "Then sign."
The corn seed production area in the Hexi Corridor in 2005 was more than 1.3 million acres.
After Tianhe’s troubles, the area of seed production bases will most likely continue to expand, and seed companies that cannot find a base will turn to Xinjiang Province, Mongolia Province and other regions.
After understanding the cause and effect and making arrangements, Guo Yang calmed down after making two cups of tea.
Look at Qu Yang.
"Where did you know that Xianyu 335 has a large number of decks."
Qu Yang also learned to slowly drink tea, "Those news reports last night In the picture, in addition to the grand sales of Tianyu 1, Xianyu 335 also appeared many times."
"Oh?"
"In the interview with reporters in Heilongjiang Province, Bing. An agricultural product commercial street in the city, advertisements for Xianyu 335 can be seen everywhere on both sides of the street.”
"This reporter entered about 10 stores. Among them, Tianhe's agent store was full of people, but only one of the other 9 stores had a crowd at the door."
"Although there were not many people in the other 8 stores, , but there are also customers. These 8 stores are selling Xianyu 335."
"Then I became suspicious. After investigation, there was indeed a problem."
"There is a seed. More than 95% of the shops on the street sell Tianyu 335.”
“I also found that some seed shops secretly placed a Tianyu bag in front of the store to attract customers.”
…
After understanding the whole story, Qu Yang and Yan Qun went their separate ways.
Guo Yang sat at the coffee table, sipping tea, and became interested in this media report.
Since this period of time, the sales of Tianyu No. 1 have been unprecedented.
From south to north, there are often long queues at trade fairs, direct-operated stores, agency stores, and agricultural supplies supermarkets as soon as seeds arrive.
He also visited the market a few days ago, and the stores he visited were crowded with farmers who came to purchase.
I can’t squeeze in at all.
Fortunately, Tianhe Seed Industry processed a lot of inventory before the year, and the production line has been running smoothly.
As for the supply of seeds, there is no problem at least in the spring sowing season.
However, as far as he knows, many farmers who plan to sow corn in the summer are also preparing to plant it.
Including the 3,000 tons of Tianyu No. 1 seeds recovered during the anti-counterfeiting campaign, there are only 206 million kilograms, which can be sown on approximately 58.8 million acres.
About one-sixth of the country.
Last year this figure was 11 million acres.
Tianyu No. 1 was a seed cultivated in November 2002, and it has been 3 years and 4 months since then.
The promotion period is only two and a half years, or three seasons at best.
This is definitely an amazing result!
If nothing else, Denong’s Zheng Dan 958 was knocked off the altar by Tianyu No. 1. Of course, this does not count as the deck seed.
Zheng Dan 958 and Xian Yu 335 are different from deliberately laissez-faire. Zheng Dan 958 now wants to crack down on counterfeiting, but the trend of being too big to lose has been formed.
As for Xianyu 335?
Since we let it go, Denghai’s profits this year will definitely be affected.
Tianhe is even less likely to give it a chance next year.
After drinking tea for a while,
Guo Yang looked at the payment data of Tianyu No. 1 for a while. He was dazzled by the long list of numbers.
I counted it several times before confirming that it was correct.
A total of 3.6 billion!
Net profit exceeded 2500%.
It’s just like a seed and a grain of gold, the raging feast belonging to Tianyu No. 1 has arrived.
And at least 70% of the seeds have already reached the farmers. Guo Yang couldn't help but grin.
He couldn't wait to see how the media described and reported Tianyu 1.
(End of this chapter)