Chapter 344 Opportunities for price war——
Jiuquan took the lead in launching a fallow pilot project to let the overdrawn land breathe a sigh of relief.
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Jiuquan rotates fallow fields to protect the Jiahe Dunhuang Wetland Project, and the construction site is in full swing.
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Jiuquan is making great strides to alleviate ecological pressure through crop rotation and fallow farming, and water-saving drip irrigation.
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Crop rotation and fallow: protect the "lifeblood" of food production, "fuel" the land, and allow farmers to settle their accounts.
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What kind of soil or environment needs to be left fallow? It turns out that there are so many areas in our country that urgently need to let the land rest.
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Soil fertility declines and fertilizer efficiency decreases, and the land is also calling for a holiday.
The next day, the topic of fallow appeared in the newspapers of major official mainstream media.
Fallow is relatively rare in our country. It may be difficult for farmers to accept it if they take the initiative to do so.
Many people don’t even know the meaning of fallow, but under this wave of large-scale publicity, the term crop rotation and fallow suddenly became popular in the agricultural industry across the country.
Because in mainstream media reports, leaders of the Ministry of Agriculture and the Planting Industry Department both praised Jiuquan and Jiahe’s actions.
This means that the policy may have to change.
Now it’s Jiuquan, and the next step should be a nationwide pilot.
But in the analysis of some experts, Jiuquan has Jiahe, but who else has it in other cities?
JQ Municipal Building.
Qin Lijun looked at the latest reports with a smile on his face. He should have appeared in front of many leaders now.
Fallow water saving was proposed by Jiahe. The original intention was just to transport water to the Dunhuang West Lake Wetland in the lower reaches of the Shule River, but it is now famous far and wide.
Thinking of this, he subconsciously wanted to call Guo Yang.
When I picked up the phone, I realized that Guo Yang should be on a plane flying to Laos right now.
Then the phone calls were made to Ma Peng of Yasheng Group.
"Leader, don't worry, state-owned farms such as Yinma, Huanghua, and Dunhuang will never lose their way at this time."
"Not only fallow farming, water-saving drip irrigation is also being promoted across the board."
"In order to restore soil fertility, many low-yield fields have been rotated with soybeans and alfalfa this year."
After making the call, Qin Lijun called the cities and counties under his jurisdiction.
Those who are the thorns in the trouble, and the farmers who are indiscriminately clearing land and causing wanton trouble, we should catch the typical examples.
The Shule River section from Guazhou to Xihu Farm is bounded by the Gobi Desert to the north and the barren salt-alkali flats to the south.
On the construction site, construction machinery is constricting the river, while workers are busy sowing green plant seeds and planting sea buckthorn on both sides.
"Mr. Niu, Mr. Niu, the Secretary of Xihu Farm called, Hongliuling can be constructed."
Niu Hulin asked: "Have the trouble-making employees communicated with each other?"
“No, just locked up.”
Niu Hulin was surprised for a moment, and then said immediately: "Then arrange a tow truck immediately and transfer the machine."
"The tow truck is already here."
Niu Hulin gave a thumbs up and said : "Speed up the speed and the snow will melt quickly. The snow is very thick this year!"
…
While domestic news about crop rotation and fallow is flying all over the sky, there are also frequent twists and turns in the international grain market.
The originally stable international grain futures prices increased slightly at this time.
"Lao Yang, the positions in Jiahe Grain and Oil's hands have been cleared. Where is Shimmer?"
"All positions will be closed today." Yang Cheng also said quite relaxedly : "Thanks to the fermentation of the fallow news, there are more opponents."
Gaode suddenly asked: "Does the boss have any new instructions in the future?"
"No. "Yang Cheng said: "I'm not sure now. Who would have thought that crude oil could exceed US$120 per barrel."
"It's a bit unclear."
"In fact, there should be opportunities for crude oil in the future."
"Let's talk about it." Gaode said: "It's dead, there is another problem in the domestic edible oil market. Moth."
"What's the matter?"
"Arowana has issued an announcement, it should be that it wants to increase the price."
As South American soybeans gradually come on the market, domestic edible oil prices have generally been on a downward trend since April.
Arowana released the price increase information at this time, which is a bit confusing.
Can the impact of crop rotation and fallow be reflected in the terminal market in advance?
At present, among the four major fields of rice, flour, grains and oils, Jiahe Grain and Oil’s market share is not high, but every company is guarding against Jiahe Grain and Oil.
As soon as the factories in Jinmen and Zhenjiang, Suzhou Province were put into operation, the price of edible oil in the markets of North China and the Yangtze River Delta began to fall.
Especially in Beijing, Jiahe Cereals and Oils took the lead in cutting prices by 5% as soon as it entered the market, forcing many brands to follow suit.
Now, the Arowana can’t bear it anymore? Or does it have the highest market share? The more severe the price war, the greater the losses it will cause?
Gaode is more willing to believe it is the latter.
In terms of raw material import and processing in the oil and fat market, the four major grain merchants and Wilmar International still control the largest share.
As for edible oil brands, Arowana, Fulinmen and Luhua also control the main market share in the country.
Jiahe's grain and oil production has increased, but its terminal market share is not enough, so marketing alone can only slowly penetrate the market.
Jiahe is more willing to plan a fierce price war.
Amap analyzed for a while, then called the marketing department to hold an emergency meeting, and decided to pursue the victory and expand the scale of the price war.
In the next two days, Arowana successively released a large amount of price increase information on the market, trying to drive up the price of the entire edible oil industry.
But what Arowana didn’t expect was that other brands not only failed to respond in time, but instead aggressively promoted sales to seize the market.
Especially for Jiahe Cereals and Oils, the prices of Jiahe edible oils in tens of thousands of supermarkets in 100 large and medium-sized cities across the country have plummeted across the board.
Arowana is embarrassed.
It doesn’t matter if it goes up, it doesn’t matter if it doesn’t.
In the end, I had to choose the obvious increase but a real decrease.
Magic City, Yihai Kerry Office.
The new general manager Fang Hong received a scolding from chairman Guo Guangfeng.
"It's so good, why raise the price?"
Fang Hong said aggrievedly: "The terminal profit is too low this year, and the performance of Yihai Kerry's spin-off and listing is not very good."
Guo Guangfeng also felt a headache. In fact, Wilmar International’s oil palm planting base in Southeast Asia has made very good profits this year.
But the planting business cannot be owned by Yihai Kerry. No matter how good the performance is, it will not have any promotion effect on the listing price.
The purpose of Yihai Kerry's listing and financing is also to strengthen competition in the control of raw materials in the mainland.
Today, it is estimated that the effect of financing will not be ideal.
......
Li Yongcai was the last coal boss to return to Datong.
After returning, I found that Cistanche deserticola gift boxes were popular in the circle, and many people who had not visited it also asked him about the situation of the sand industry.
He didn't exaggerate and told the situation honestly.
“You have also experienced the effects of Cistanche deserticola. I don’t need to elaborate on the prospects of this industry, right?”
“Planting technology and management are not a problem, and you can even purchase hosting services. ”
“Host service, what Boss Guo said is to let the weak leave the field.”
For a while, Shahai’s Cistanche deserticola products quickly fermented in the circle of coal bosses in Shanxi Province. .
Since joining the WTO in 2002, coal has entered a golden age, and many coal bosses who have not graduated from elementary school have become rich overnight.
When money comes so easily, it is easy to forget about one's self. Many coal bosses are addicted to enjoyment, luxury cars, mansions, women...
For example, a certain boss in Luliang, only his 'public' wife There are three.
Of course, having more wives is really tiring.
These coal bosses carry Shenbao, Guilingji, Liuwei Dihuang Pills and other yang-tonifying and kidney-tonifying drugs in their bags all year round, just in case of emergencies.
But now...a new medicinal material was born out of thin air, its reputation among coal bosses has skyrocketed, and its sales are rising.
Coal bosses who are interested in transformation have also focused on the sand industry for a while.
The coal restructuring has not yet officially begun. Some coal bosses are not panicking, but others have been making preparations for a long time.
Li Yongcai is currently visiting a coal boss who transitioned into agriculture a few years ago: Zhang Lianshui.
There are also trees planted on Zhang Lianshui’s agricultural territory, but they are samara oil trees.
This is a tree species only distributed in Shanxi and Shaanxi.
At present, Zhang Lianshui’s samara oil tree base has grown to nearly 40,000 acres.
Facing Li Yongcai’s visit, the stocky Zhang Lianshui seemed very happy.
“I know that the Wenguan fruit used to be everywhere on the mountain, but then it was all cut down. In the past two years, biodiesel has become popular again.”
“It still looks promising now. ”
Li Yongcai made a haha, but did not mention that crude oil prices may fall, nor did he mention the varieties of Wenguan fruit.
He came here to study.
There may still be competition between the two parties in the future.
However, Zhang Lianshui’s base forest is indeed doing well, following the path of ‘company + base + farmers’.
In addition, Zhang Lianshui also launched an ecological tourism project in Yunqiu Mountain.
Changing from black industry to green industry has earned Zhang Lianshui widespread attention and praise from governments at all levels and all walks of life.
The main reason is that the coal industry in Zhanglianshui has not fallen behind, and it is also enjoying the dividends of the times brought by coal.
In this coal company reorganization, Zhang Lianshui relies on the reputation he has accumulated in the green industry, so the coal mines will not be shut down.
In addition, agriculture has also seen a loss of profits, which has strengthened Li Yongcai’s intention to develop the Wenguan fruit industry.
……
Laos, Vientiane.
Guo Yang and his party were welcomed by the Lao government. It was mainly because of the Ministry of Agriculture that Laos paid so much attention to it.
If Jiahe comes alone, there will be some twists and turns.
Even so, the Ministry of Agriculture is mainly a matchmaker, and its focus is still on agricultural cooperation between the two countries.
But this is enough. It is much easier to go through the procedures from the bottom up after being greeted by the higher-ups.
The Ministry of Planning and Investment of Laos is responsible for investment approval, while the Ministry of Energy and Mines is mainly responsible for issuing licenses.
Others also involve the Ministry of Natural Resources and Environment, the Ministry of Industry and Trade...
Domestic mining rights are mainly divided into exploration rights and mining rights.
Laos is subdivided into census, exploration, feasibility study, mining, mineral processing... a total of ten items.
Except for abandoning mining areas and mineral processing activities, each activity corresponds to a warrant or approval document.
Therefore, the procedure is a bit cumbersome.
For this purpose, Jiahe specially hired Yun Province Lingyun Law Firm, which is engaged in legal services for investment in Laos.
The firm sent three people. The person in charge looked very young, his name was Liu Xin, and he had already provided services for many domestic mining companies.
Guo Yang asked: "Can we directly acquire a company that owns mineral rights?"
"This is not recommended." Liu Xin said: "The acquired company may have risks. Moreover, exploration and survey rights transactions are expressly prohibited in Laos. "Jiahe has administrative support, and professional talent, technology, and funds are not a problem. The initial approval is very fast, and the follow-up depends on the speed of prospecting."
The mining rights in Laos only last for 40 years starting from the census, which is a relatively short period.
Yang Guocheng said: "There is no problem in prospecting."
"I was the technical person in charge of the super-large potash mine discovered by the Institute of Geology in Laos last year, and I am very familiar with the mineralization conditions here. "
Qing Shi Huaye followed up and said: "The mining engineering design team is also contacting the design unit to determine the first mining area and then start the design."
Liu Xin thought for a moment, "Then there are two remaining points: environmental protection and mining development agreements. One is related to mining rights certificates, and the other is related to tax incentives."
Liu Xin emphasized again. , "Environmental protection is particularly important. Laos has dense forests, developed river networks, and world heritage protection areas along the route. The technical requirements are very high."
Guo Yang waved his hand, "Environmental protection, well, this This is what Jiahe is good at, so it’s not a big problem.”
Liu Xin said, “Mr. Guo, this is something we can learn from before.”
“The Canadian APR company is on the other side. More than 50 million U.S. dollars were invested in Thailand’s Udon Thani potash mine, but because it is located near a world heritage site, it has not been able to obtain a mining license, so the initial investment was in vain.”
Guo Yang smiled and said: "Don't worry, I know it well."
Liu Xin felt helpless.
Many domestic mining companies that came to invest in Laos ended up taking detours in environmental protection in Laos because they had developed habits at home.
Now it seems that even with experience and lessons, subsequent mining companies cannot avoid paying tuition fees.
“There is another important point that I almost forgot.”
Guo Yang added: "Lawyer Liu, Jiahe also plans to hand over investment services to Lingyun Firm for coal mining enterprises."
Liu Xin was surprised, "Jiahe still wants to invest in coal mines?"
Guo Yang said: "Forced evaporation is required in the development of potassium salts. The project uses a large amount of coal. It cannot be imported from Yun Province, right?"
"Well, Zhongliao Mining plans to import it from Vietnam." Liu Xin said leisurely: "The prospect of investing in coal mines in Laos is not very high."
"It's okay, just practice."
The corners of Liu Xin's mouth twitched slightly, saying the word "practice" so easily.
Qing Shihua asked: "What is the first thing to do? Go to the mining area to survey?"
"What are you thinking about?" Yang Guocheng patted him on the shoulder and said : "Of course we should register the company first and then recruit people!"
Qing Shihua said: "Then shouldn't we rent a house first?"
"..."
Guo Yang: "Let's stay in a hotel during this period, and then buy or rent a fixed office location in Vientiane."
After setting the direction that night, Guo Yang handed over the power to Yang Guocheng to open up wasteland. The main focus of this stage is efficiency.
Of course, there will be financial supervision.
The next day, Guo Yang followed the Ministry of Agriculture to visit the cooperation projects between China and Laos.
China was the first country to invest in agriculture in Laos and has always been the largest investor in Laos.
Agriculture mainly involves rubber, tropical fruits, rice, tobacco leaves, etc.
Generally speaking, Laos is a vast and sparsely populated country with extremely rich agricultural and mineral resources.
This has attracted many people from Yunnan and Guangxi to rent land for development in Laos. The annual land rent per mu only costs 2 to 10 yuan.
Some planting and processing enterprises run by veterans in Guangxi have become well-known star enterprises in the local area.
But the market capacity is small and it is one of the poorest countries in the world, making it very unattractive to Jiahe.
However, at the invitation of Vanolas Wailawane, Director of the Plantation Department of the Lao Ministry of Agriculture, Guo Yang agreed to invest in agriculture in Laos.
Mainly bananas, as well as rice and vegetables.
The amount is not large, just treat it as a gesture of goodwill and at the same time seek some benefits for overseas employees.
After the day's visit, the Ministry of Agriculture went to the next stop, and Yang Guocheng, Qing Shihua, Liu Xin and others also became busy.
Guo Yang thought for a while and decided to stay a few more days to familiarize himself with the process of the potash mine and understand the policies and laws of Laos.
In the future, remote control management in the country will not be completely blind.
After this detailed communication, I realized that there were many discrepancies with what Yang Guocheng said before.
And with him coming forward to communicate with various departments, including eating and drinking, and even giving gifts, it would be smoother.
In the past few days, Ning Xiaojing has maintained smooth contact with the country. Ning Xiaojing will send separate updates about each company every day.
But some of them haven’t had time to see yet.
On April 30, Guo Yang, who thought he knew something about Laos' potassium salt and legal policies, was ready to return to China.
"Lao Yang, I'll leave it to you in Laos. The process should be as fast as possible. The exploration work can be slowed down and done solidly."
Recent studies have made Guo Yang know that mining is a success You can't make money quickly. This is an industry that takes longer than agricultural investment.
And due to the influence of plate tectonics, the underground structure of Laos has changed very drastically.
To develop, you must have a clear understanding of the geological conditions, otherwise it may be a waste of time.
Yang Guocheng nodded solemnly.
After saying goodbye, Guo Yang and Luo Xiu rushed to the airport. This time there was no special plane, so they had to take a detour to Rongcheng and then return to Jiuquan.
The earthquake was about to come...
At this moment, Zhang Wei from Rongcheng called, which somewhat surprised Guo Yang.
"Brother Yang, the hydrangeas are about to bloom this year. I sent you some photos. The buds this year are many and big."
"Then I will come to Chengdu right away."
"???"
Guo Yang said: "I will be at the airport in a few hours."
Zhang Wei He was stunned for a moment, and after confirming that he was not joking, he said: "Then I will pick you up at the airport."
"Changed cars?"
"Not yet." Zhang Wei laughed twice, "When the wheat and rapeseed are harvested this season, I plan to buy a car."
"It seems that we have done a good job this year."
"Hey."
A few hours later, Guo Yang saw Zhang Wei, whose skin had turned darker again, but was more energetic.
The two looked at each other for a while, and then they both laughed.
Guo Yang joked: "You have a nice hair style."
"Haha, boss, you are more handsome too."
"I don't know about anything else, but you are really good at talking. It’s going up.”
When we went back, Luo Xiu drove, while Guo Yang and Zhang Wei were chatting in the car.
The performance of Zhang Wei’s direct-seeded rice last year was pretty good. With subsidies, he could earn a net income of 300 yuan per acre.
There is also 300,000 yuan for 1,000 acres.
Coupled with some external agricultural machinery services, a net income of three to four hundred thousand yuan can be earned from one rice season.
In rural areas of this era, income is undoubtedly high.
Zhang Wei said with a smile: "The money I earned last year paid off part of the agricultural machinery loan, and this year I bought a harvester. After a busy year, I feel like I am working for the machine."
"Then Do you want to go back to Donghe Agricultural Machinery?" Guo Yang teased: "It's also about agricultural machinery."
"It's good now." Zhang Wei said: "This year's wheat and rapeseed are growing very beautifully, and they are being harvested in the past two days."
Guo Yang said: "Isn't that a waste of your time?"
Zhang Wei curled his lips, "Hey, I'm really worried about finding no one to show off to."
Guo Yang laughed twice, "I know, you're counting on this when changing your car this year. Season wheat and rapeseed.”
While chatting along the way, Zhang Wei pointed to a golden wheat field outside the car window as he approached the Shuxi intersection of the beltway.
"It's coming."
At a glance, the ripe wheat and rapeseed are like a golden ocean, and the harvesters shuttle back and forth in the fields.
After getting off the highway and entering the cement road in the field, you can see it more clearly. The wheat is full of yellow grains.
On the other side, rows of rapeseed are rolled into the harvester, and the plump rapeseed particles are returned to the warehouse.
In addition, the emerald green hydrangea on the field ridge is also very dazzling, and the hydrangea buds are eye-catching.
"I came a little early, and it will take more than half a month to enter the peak flowering period." Zhang Wei said, "I didn't expect you to come right away, Brother Yang."
"I just happened to be passing by Rongcheng."< br>
Guo Yang looked at the clearly separated rapeseed and wheat fields and asked curiously: "How could you think of planting both wheat and rapeseed?"
Zhang Wei said: "Because they are both Tianhe varieties. Ah, a wheat perfect student and a Tianyou No. 6, just try which variety has higher returns."
"..."
"Is this still useful?" Guo Yang said in surprise: "Wheat obviously saves time, effort and cost."
"That's not necessarily true." Zhang Wei asked Luo Xiu to work next to a rapeseed combine harvester. Stopped on the road.
“The Tianyou No. 6 plant is short in height and resistant to lodging, making it very suitable for mechanized harvesting.”
Zhang Wei grabbed a handful of crushed rapeseed shells and straw from the ground.
“Look, there are very few rapeseeds sprinkled in the powder. This shows that the maturity period is uniform, the fried angle is extremely low, and the loss during machine harvesting is very small.”
"And the yield of Tianyou No. 6 is not low."
Zhang Wei is determined, "Now it is difficult to say which is higher and lower in the net income of Wheat Quanyousheng and Tianyou No. 6. The price of rapeseed this year is It’s impressive.”
Experience in his previous life told Guo Yang that wheat is the first choice for winter crops for large farmers in the south because it requires fewer steps than rapeseed.
But Tianyou No. 6 seems to be different.
What are the characteristics of its variety?
Guo Yang actually forgot about it for a while, mainly because there are too many varieties now.
After briefly entering the seed store, Guo Yang found the information.
Tianyou No. 6: suitable for the middle and lower reaches of the Yangtze River, Tianfu Plain, and hills in the central Sichuan Basin, with a yield of 200~300kg.
The oil yield rate of rapeseed pressing is 50%~58%!
Fuck!
I almost forgot such an important thing!
After a while, Guo Yang calmed down. Fortunately, Tianyou No. 6 and Tianyou No. 7 were both cultivated in January last year.
If Tianyou No. 6 is propagated in cold areas such as Qinghai-Tibet in spring and summer... the number of seeds entering the market this season should reach 2 million acres.
This is definitely an unexpected factor.
There is also Tianyou No. 7, which is also a winter rapeseed variety, as well as a spring rapeseed and winter rapeseed variety cultivated in 2006.
These two months are not only the harvest season for winter rapeseed, but also the sowing season for spring rapeseed. Spring rapeseed can be harvested in September.
It will be another unexpected factor...
Jiahe Grain and Oil is planning an opportunity for a price war, but the opportunity has not been found, but how to fight this price war should be figured out!
(End of this chapter)