Chapter 353 Edible oil; milk; competition
“ZJY food label is not conspicuous.”
The lawyer who initiated this prosecution and initiative is from Yun Province. Guo Yang speculates that Lingyun Law Firm should There is a relationship.
The lawyer publicly stated:
“I bought a 2.5-liter bottle of Golden Arowana brand edible blended oil in the supermarket, but the ZJY logo was on the left side of the label, with the font size as big as an ant.”
"The safety of ZJY food is still controversial. Companies that do not clearly label ZJY food have violated relevant laws and regulations and infringed on consumers' right to know and make their own choices."
"Therefore, I and some Together with the lawyers, they will file civil lawsuits as consumers against companies that have not clearly labeled ZJY food. "
"Require Kerry Cereals and Oils, Yihai Kerry, and Yunzhou Walmart to produce ZJY food nationwide. , the genetically modified edible oil sold that does not comply with national regulations must be recalled, and the product labels must be changed. The genetically modified food can only be sold after the labeling is clear.”
Not only offline media, these lawyers also issued a call online. , calling on lawyers across the country to join them.
Later, when a reporter visited the market, he discovered that this situation was indeed common.
‘Non-GMO’ is marked in large fonts, while ‘GMO’ is only marked with small fonts on the ingredient list, so it is easy to ignore the GMO soybeans.
On the one hand, he is high-profile and on the other hand, he is "shy". The contrast is extremely strong.
The double standards are too obvious, which directly arouses resentment among consumer groups.
Lawyers from all over the country also responded.
Soon, multiple brands of edible oil such as Fulinmen, Xiangmanyuan and Jincaihua were also involved.
……
Beijing.
After staying up late, Guo Yang came to the office of Jiahe Cereals and Oils. The men's basketball team had a bloody battle with Spain last night, leading by 14 points at the beginning of the fourth quarter.
But in the end, it was a pity that we lost in overtime.
Many fans started to criticize players when they caught them.
On the contrary, Guo Yang felt that he played well, so he and the trolls fought against each other on the Internet for a while.
The men's basketball team was assigned to the death group this time, including the United States, Spain, Angola, Germany, and Greece.
If the national team wants to advance, it must defeat Angola and Germany. It is impossible to beat the other three under normal circumstances.
Even Germany needs to fight to the death. With Nowitzki and Kaman in their team, their strength is not weak either.
The same applies to the German team. If they want to qualify, they must defeat China and Angola.
We have also made an appointment with Catherine’s family to watch this Focus Battle.
After arriving at the office, Guo Yang made himself a cup of kenaf tea and took a nap to regain his energy.
After a while, Gaode, who had made an appointment long ago, also arrived at the office.
Guo Yang listened to what was going on in the soybean producing areas.
“Except for a slight drought in the Northeast, the weather has been smooth everywhere this year, and the soybean harvest has basically been good.”
With a smile on his face, Gao De drank the tea in one sip and said with a smile: "In terms of production costs, foreign soybeans will definitely lose."
"In fact, I think the price war can be slowed down, and the relative price is lower than abroad. We can maintain our advantage.”
“No.” Guo Yang denied, “We must maintain strategic focus at this time.” Cancel the price war.”
“Jiahe Cereals and Oils can also take the opportunity to seize more markets, and don’t worry about a little loss.”
"Haha, I just feel that when the new beans come on the market, the money will no longer be used." Gaode smiled, "But this price war is really fun."
"Now the marketing department works every day "How many markets have we won in Chuanjiebao?"
Guo Yang said with a smile: "This is the rhythm I want."
At this moment, there was a sound coming from outside the door. Knock on the door.
“Boss, Mr. Gao, Arowana responded.”
In response to the sudden attacks from lawyers from various places, edible oil companies did not choose to remain silent. Arowana responded this morning based on national standards.
“Our genetically modified products are legal, and the labels do not violate relevant national regulations.”
“Our labels are clearly visible in the ingredient column. Remarkable.”
Seeing Arowana’s response, Guo Yang couldn’t help but praise: “The response speed of international companies is so fast!”
On the side,
Gothe, who still didn't know the inside story, smiled and said: "They were all forced out."
"Anyone who falls into the whirlpool of public opinion about genetic modification every day will be sprayed to death long ago if he is unhappy."
>
Guo Yang Yile, it seems like this is true.
In the years since Arowana has been developing in the domestic market, including later generations, it has often fallen into this kind of crisis of public opinion.
Whether it is slander or whatever, this method is not uncommon because it is really effective.
"It's all the result of its own sowing."
"In fact, Wilmar's earnings this year are pretty good." Gaode said: "I read their three quarterly reports, and the majority of profits come from palm oil."< br>
“Wilmar has more than three million acres of oil palm tree base in Southeast Asia, as well as a large number of acquisitions. This part of the profit accounts for more than 60%.”
Guo Yang raised his eyebrows, "It means that the price war is of no use to it?"
"On the contrary." Gaode said: "Edible oil is a volume-driven industry. The processing of soybeans and other oils occupies Wilmar's largest production capacity, but the profit is almost No. ”
“This year, it is thanks to the high level of crude oil prices that Wilmar’s revenue can rise against the trend thanks to palm oil.”
“This allows Wilmar to breathe a sigh of relief, otherwise this year’s domestic price war will It’s a pity to cripple it.”
After entering August, crude oil futures prices have been hovering around US$115 per barrel.
However, under the influence of factors such as the temporary easing of the Iranian nuclear crisis, the weakening economy of the United States, and the strengthening of the U.S. dollar, funds have also begun to short-sell significantly on oil futures.
It should be said that a downward trend has been formed.
Life at Wilmar will not be easy in the second half of the year and even next year, but the money earned in the first half of the year and the stock market financing allow him to survive for a long time.
“The toughness of the golden arowana is indeed very strong.” Guo Yang said with a smile: “But now during the Olympics, it is estimated that the golden arowana will not be easy.”
“This Olympic marketing effect is very good. Big discount!”
Faced with Arowana’s response, the lawyers did not give in at all. Guo Yang saw the competing responses on his computer.
"Complying with the national standard does not mean it is legal."
"The national standard requires the font height to be no less than 1.8 mm, which is too small and cannot even be printed."
"Here In this case, the effectiveness of laws and regulations is greater than the standard. "
"At least the size of the GMO label should be the same as the size of the non-GMO product label."
Read it together, high. De suggested: "It would be good to do some publicity around the non-GMO label of Jiahe Cereals and Oils."
Guo Yang had a strange expression. It was not too big of a deal to join in the fun at this time.
But then I thought about it, and Gaode didn’t know that Jiahe was the cause of this GM controversy. If Jiahe didn't move at all, it would be more likely to arouse suspicion.
I’ve done it all, and I’m not afraid of this little trouble.
Guo Yang said: "You can give it a try."
In the next two days, when the Olympic Games are in full swing, you can see some news about the grain and oil industry from time to time.
Jiahe Cereals and Oils has really stepped up its publicity, and has displayed non-GMO signs on the shelves of major supermarkets.
This is just rubbing salt into the wound.
The probability of housewives who go to the supermarket to buy oil to choose Jiahe Grain and Oil has greatly increased.
Cheap and non-GMO, this is a truly conscientious company!
The sales volume of Jiahe Cereals and Oils is visibly increasing.
The public opinion about GMOs in the market has not subsided. On the contrary, it has expanded as more and more lawyers respond.
And this time it was justified. Even the Ministry of Agriculture had no choice but to act like an ostrich.
Under such circumstances, even the Olympic Games cannot completely cover up the news in the edible oil market.
And it has been frequently mentioned by international reporters, and has even been involved in other fields.
On the afternoon of August 14, the men’s basketball team won its first victory, and outside the game, the issue of food safety was mentioned many times.
When Guo Yang returned to the company, one of the secretaries responsible for tracking the matter hurriedly came to the door.
“Boss, some foreign media have begun to question domestic food safety, and some people are taking the lead in genetic modification.”
Guo Yang took the document and read it.
The article was published by a South Korean tabloid.
In addition to genetic modification, the food safety incidents that have occurred in China in the past two years were also mentioned again.
In particular, melamine, which has only been in the past year, has been described in great detail, and all kinds of groundless speculations are even more disgusting.
“This is China’s conspiracy, and its purpose is to influence the performance of international athletes through food and other means.”
“I can’t imagine the torment our athletes go through every day.”
"Come on Assi, we have to stand up and condemn this behavior..."
There is no level of skill at all. Anyone who has investigated will not write such illogical things. something.
However, the possibility of this kind of unpopular tabloid spreading to China is very small, but it cannot be ignored. This represents a sign.
If this incident really ruins the smooth holding of the national Olympic Games, then it is really a sin.
Guo Yang asked: "How did you find it?"
"Hexi Dairy International Marketing Department noticed it when promoting it in South Korea, and then immediately sent it back to China."
Guo Yang: "Solution?" "Mr. Ji and Mr. Xie communicated, and Alfalfa came forward to find a forage trading company to solve the problem. The other party now relies on us for high-end forage feed."
"Domestically, Mr. Ji has also reported it to the Olympic Organizing Committee and relevant departments, and will then strengthen publicity in this regard."
Guo Yang is naturally very happy with such a solution. approval.
South Korea has a small soil, two-thirds of which are mountains and hills. This natural environment is not conducive to the cultivation of forage and feed, and requires a large amount of imports.
With the collapse of the alfalfa industry in the United States, domestic imports have become inevitable.
And Guo Yang is more satisfied with the operating efficiency of Hexi Dairy.
In this list of sponsors, Hexi Dairy is definitely at the top of the list in the food industry.
Once genetic modification affects the entire food industry, the gains will really outweigh the losses.
Relevant departments also noticed this sign of inciting public opinion, and then became anxious.
This public opinion must be suppressed.
Guo Yang had already secretly sent news to Qu Yang, so he could calm down for a while.
Don't worry, you can sue again after the Olympics. Anyway, it will make you unable to live in peace.
The next day, many official media went into the Olympic Village and conducted extensive interviews and reports on the athletes' diet during the Olympics.
A variety of dishes are available, combining meat, vegetables and fruits. In interviews, athletes from all over the world also gave unanimous praise.
But there is also an old American athlete who expressed his bitterness.
"I kept eating between games because the food was so good. This seriously affected my championship. I want to condemn this behavior, but now I can eat freely."
The reporter asked: "Why ?”
“Because I was eliminated.”
It is reported that this athlete has been delisted from the Olympic Games three times in a row, but this time he was eliminated early because he likes to eat.
This result makes the Chinese people happy.
But being obsessed with food is by no means an isolated case, but a common phenomenon among athletes.
According to the feedback, these people agreed that Huaxia’s vegetables, beef and mutton and other dishes are extremely delicious.
The vegetables supplied to the Olympic Games are all plateau summer vegetables, and carrots, cauliflower, cabbage, etc. are all very popular.
But the ones with the most enthusiastic feedback are various types of dairy products, including fresh milk, yogurt, ice cream, honey milk and other unique products.
During the interview, athletes could be seen everywhere drinking milk and cold drinks from Hexi Dairy, receiving rave reviews and compliments.
It left a deep impression on many people.
There are more than 1.7 million college student volunteers for the Beijing Olympics, and He Yangguang is one of them.
The weather in Beijing in August is extremely hot and humid, and I will be sweating profusely at the end of the day.
But He Yangguang is extremely satisfied.
His family conditions are average, and he doesn’t have much living expenses to study. He usually has few meat dishes, and the meals he gets as a volunteer are much better than what he eats at school.
There are meat dishes and fruits every meal, as well as free milk and cold drinks.
That evening, he finished his busy work as usual and received his own lunch box and a cryogenically frozen milk bottle.
A girl sat down next to him, Charlene, who went to the same school as him and whom he only met recently.
"No, I'll give you the milk, but I won't drink it."
"You won't drink it again?" He Yangguang said puzzledly: "It tastes good. It's the first time I've drunk it like this. Delicious milk. ”
Xia Lin smiled and said: "It's delicious, just drink it all!"
"You are very strange." He Yangguang took the milk. He was used to it these days. This Xia Lin is very strange. God, he drank all her milk.
“Gu Gu Gu Gu…”
He Yangguang took a long sip and said heartily, “Refreshing! It’s ice cold and sweet, so delicious.”
“ Is it really that delicious? ”
"Yeah." He Yangguang asked: "By the way, why don't you drink milk?"
"Drink." Seeing He Yangguang's confusion, Xia Lin said: "It's just that domestic milk is not allowed at home, because Melamine..."
"That's it?" He Guangguang handed over the milk again, "Then you should try it more."
Xia Lin hesitated.
“I have met so many foreign athletes today, do you think anyone said that the milk from Hexi Dairy is not good?”
"No!"
"Athletes from New Zealand, Australia, Europe and other countries are all showing off one bottle at a time, what else could be wrong?"
He Yangguang opened the bottle cap, "If you don't drink it, I will drink it!"
At the critical moment, Charlene snatched the milk back from He Yangguang's hand.
"Who said I won't drink anymore? I just can't unscrew the bottle cap."
He Yangguang, who touched a girl's hand for the first time, was mentally agitated for a moment, then quickly recovered, "Tsk, it hurts when you're an adult, why can't you unscrew it?"
Charlene ignored him and took a sip. After drinking milk, the sweet and rich taste quickly exploded in your mouth.
It was a taste I had never experienced before.
She finally understood why athletes like drinking Hexi milk so much.
Looking at Xia Lin's dumbfounded look, He Yangguang was also a little bit crazy, "It tastes good!"
"It tastes so good."
Charlene narrowed her eyes with a smile.
He Yangguang suddenly felt a little regretful. Will he only be able to drink his own share in the future?
The news that Hexi Milk’s entire line of products has become popular among international athletes has spread like wildfire.
This was also captured by the relevant departments, and then it became the focus of publicity, quickly suppressing the popularity of genetically modified edible oil.
Opportunities are reserved for those who are prepared. There is no doubt that Hexi Dairy has already made such preparations.
In addition to cooperating with the Olympic promotion methods, a lot of video promotions have also been temporarily added on major terminal channels.
On the Internet, jokes about international athletes are also spreading rapidly.
Especially the old American athlete who missed out on the medal has almost become the queen actor in Hexi.
This can be regarded as untying the shackles for more outstanding players, and the shadow caused by melamine has almost dissipated.
The appearance of foreigners who have never seen the world makes the Chinese feel proud.
The awareness rate of Hexi Dairy among domestic consumers has also risen to third place, only behind Coca-Cola and Tsingtao Beer.
August 16, 8pm.
The focus battle between China and Germany begins.
Related to promotion, this makes domestic fans feel like they are facing a formidable enemy, and they are somewhat uneasy before the game.
However, Victor's family was a little relaxed, and the scene of everyone holding a bottle of Hexi cold drink made Guo Yang couldn't help laughing.
"Here, Guo, is this for you?" Catherine handed over a bottle of fresh milk, "It tastes good, and is highly recommended by German athletes."
If I say this is What do you think of my company's products?
However, Guo Yang didn't talk too much. He took the milk and took a sip. He could only say that it was almost unpleasant. It was still a little different from what he usually drank.
“How was it?”
"It's okay." Guo Yang changed the subject, "I'm going back in two days. Have you discussed whether you want to travel to the northwest?"
The conversation between the two did not avoid other people. .
"Guo, I'm sorry." Victor shook his head, "We came here specifically to watch the game."
Katherine said: "Actually, John and I wanted to go, but the men's basketball game It will take some time to finish.”
“You can come after the game.” Guo Yang knows the result of the game. It can be said that if Germany loses the game today, there will be no hope of playing against the United States.
Amid the cheers of the audience, the game began.
Just the first quarter of the game silenced the German family. John kept silent and Catherine pursed her lips.
Such a scene made Guo Yang forget to leave, and he could not help but sigh. In the future, the national team will not even have a chance to compete with the German team.
The national team entered the second quarter with a ten-point advantage, but fell behind by four points after halftime.
This restored Catherine's vitality, and she frequently smiled when facing the director's camera.
The milk in the hands of a row of people also frequently appears in the scene.
However, the good times did not last long.
In the third quarter, Yao Ming once again exerted his strength, and the national team went ahead by 8 points. In the fourth quarter, Yao Ming came up and hit two consecutive shots.
Victory is in sight!
But only by watching the game live can you feel the pressure brought by Nowitzki.
A ten-point difference felt like it was wiped out instantly.
At the decisive moment, Yi Jianlian won the game with a crucial mid-range shot.
The fans at the scene roared and celebrated enthusiastically. After winning two games, the national team has a high probability of qualifying.
As for the German team, their final opponent was the All-Star Dream Team. Victor’s family felt uncomfortable, and Catherine had tears in her eyes.
Guo Yang could only try his best not to laugh. He really wanted to say that he should not watch the last game at all. It might be more appropriate to go to the farm and drive a tractor.
But he didn't say it out loud in the end.
(End of this chapter)