Chapter 379 The way out for the Apple industry is Wenguanguo
Fang Xiaozhang’s PPT project introduction was very successful, making everyone remember the young president of Jiahe Biochemical.
After a morning meeting, Guo Yang roughly figured out the whole story.
The incident was caused by the apple industry. In places such as Qingyang and Pingliang, there was a phenomenon of cutting down apple trees to plant vines.
These two places and Tianshui are the dominant apple producing areas.
‘Huaniu’ from Tianshui; ‘Pingliang Golden Fruit’ and ‘Longyuan Red’ from Jingning; and ‘Chicheng’ from Qingyang are all well-known apple brands.
Over the years, the selling price has always been the highest in the country.
Among them, Tianshui was one of the first apple production bases built in the 1950s and has been listed as a national high-quality apple export and foreign exchange earning base by various ministries of agriculture, commerce, and finance.
Tianshui’s ‘Huaniu’ is also the first apple brand to open its doors to the international market.
After more than 50 years of cultivation, Tianshui has become the largest Marshal apple production base in my country.
Qingyang and Pingliang began to develop the apple industry on a large scale in the 1970s. Over the past 30 years, the level of industrialized management has gradually improved.
But prices have a balance point. Once the balance is broken, it is a very troublesome thing.
Shaanxi apples once sold for five or six yuan per catty. In the end, Shaanxi apples sold for several cents per catty, so this is a very dangerous thing.
In 1997, the domestic apple industry reached its previous peak, with the planting area reaching 47 million acres, and the market began to reverse rapidly.
The apple market that cannot be sold for a few cents per pound is here.
A large number of orchards were abandoned and farmers cut down trees.
In a few years, the apple area of 47 million acres has been reduced to only 26 million acres, which ushered in a new bull market for the apple market in 2007.
There was a fruit farmer in Luochuan, Yan'an, Shaanxi Province who sold an 11-acre apple orchard for 106,000 yuan that year, which was talked about in the industry.
Once again, fruit farmers are encouraged to plant a large number of trees.
The price of apple seedlings has increased from 1 to 2 yuan/plant to 6 to 10 yuan/plant in one year.
As a result, we were plunged into the financial crisis again. The market for Apple was bad, the price fell and it was unsalable.
The farmers who chased the rise and killed the fall became so angry that they began to destroy the apple orchards they planted, and the apple orchards they planted were neglected and neglected.
After the local government promoted the Wenguan fruit project this year, there were cases of uprooting seedlings, destroying orchards, and even cutting down mature apple trees.
This made Ma Fengwang extremely distressed when he learned about the situation.
The apple area can no longer be reduced, and the market reversal is just around the corner. What is the difference between cutting down trees at this time and cutting meat before the bull market?
So Ma Fengwang ran around, but the local government was very ambiguous on this matter.
The apple planting area in Long Province is 4.2 million acres, ranking fourth in the country, second only to Shaanxi, Shandong, and Hebei;
The output ranks seventh in the country, lower than Shandong, Shaanxi, Henan, and Hebei , Jin and Liao provinces.
But what is the production value?
Only 2.9 billion.
As for Jiahe’s expectations for the Wenguan fruit industry, this is a tens of billions industry, or even a hundred billion industry!
For local governments, this is a good multiple-choice question. You can vote with your feet and get the same result.
Ma Fengwang believes that the local government has been deceived by Jiahe.
So I started to work towards the upper levels.
The Ministry of Agriculture and Jiahe are on the same page, so they can only focus on science and technology and forestry. It just so happens that the domestic bioenergy industry has suffered setbacks one after another in the past two years.
Relevant departments and scientific research institutions have long been full of confusion about Jiahe's move against the current.
Finally we got together and had this meeting.
“From the perspective of national policy, a major prerequisite for the development of energy crops is that they cannot compete with grain for land.”
“Sweet sorghum is the main crop promoted by our energy center. It is called high-energy crops. High-efficiency "solar energy converters" can also be planted in arid and saline-alkali areas..."
The meeting is coming to an end, and it can be seen that it has gone off topic.
After Jing Haichun of the Energy Center and the Biomass Energy Division of the State Forestry Administration knew that there was no chance of stopping Jiahe, their focus became recommending existing results.
Ma Fengwang could only look at it with confusion.
Guo Yang has also begun to lose focus. Sweet sorghum is indeed good, but Jiahe has chosen the direction of woody oil.
With the support of the province and city, it is completely impossible to stop it with the people in front of us.
But you can’t ignore it completely. It’s okay to listen.
Jiahe also wants to continue to develop gallbladder and jatropha next year!
If we can take advantage of this opportunity to promote A. elegans and Jatropha curcas nationwide on a large scale again, it will be a strategic victory for Jiahe.
Listening to Jing Haichun and Liu Gongshe talking at length for a while, Guo Yang saw that the time was almost up and said:
"A mature energy crop is grown, and grass is planted. When they say grass is good, those who plant trees say the trees are good, and those who engage in algae say that algae has a bright future...
Everyone has their own opinions, but when it is actually used for energy development, large-scale planting is discovered and processing.
Therefore, practice is the criterion for testing truth.
Three cutting-edge technologies in the world today, we have fallen behind in biotechnology.
If we proceed step by step through breeding - pilot trials - accumulating data - promotion, the gap will not narrow but only widen. Jiahe is willing to take a gamble and believe in its own varieties. "
Speaking of this, Guo Yang looked at the provincial leaders, as well as representatives from Jiuquan, Qingyang, Pingliang and others.
"The province is willing to fight with Jiahe , and also believe that Jiahe’s varieties will succeed again. ”
Provincial leaders took the lead in applauding.
The leaders of Qin Lijun, Qingyang and Pingliang also applauded, and the applause became more and more enthusiastic.
For Qin Lijun and others, they have witnessed too many miracles in Jiahe.
From the beginning of the improvement of saline-alkali land by Alfalfa No. 1, to the creation of a new era of corn by Tianyu No. 1, the Gobi Desert has also become an oasis.
Several tens of billions or even hundreds of billions of industries have also been born in the Hexi Corridor.
Although it is difficult to build a 100-billion-dollar industry from scratch, it is also because it is starting from scratch. Once successful, the future imagination will be so broad.
Xiao Le and others from the ministry could not help but be infected by this atmosphere and applauded one after another.
Guo Yang smiled and stood up, "Let's go, leaders, Jiahe has prepared a simple meal in the small square in Gobi."
"Let's go, I've heard about it a long time ago. Chef Jiahe’s craftsmanship is outstanding, and I have a chance to try it today.”
Xiao Le, who came to Jiahe for the first time, was very positive and quickly put away his notebook.
Qin Lijun said: "Jiahe is better because of the first-class ingredients, and even the seasonings are not available outside."
Xiao Le smiled and said: "I can't wait to say it."
Another one The leader joked: "Okay, Xiao Le, I didn't say a word during the meeting, but when I talked about food, I became more energetic."
Led by Fang Xiaozhang and Zhang Jing, a group of people walked out laughing. go.
Ma Fengwang slowly came to the end, "Mr. Guo, are Jiahe really confident that we can develop the Wenguan fruit industry?"
Guo Yang pondered: "I made it very clear at the meeting."
"In fact, it is a good thing that it can be achieved." Ma Fengwang smiled and said: "There are too few means to alleviate poverty in the west. In 1997, the apple area was 47 million acres , it’s still making people shudder.”
“Professor Ma must prepare in advance to adjust the Apple industry regional planning.”
< br>47 million acres of apples, a level that will not be reached in the next ten years.
But Guo Yang also knows that in the past two years, the apple industry has entered a crazy bull market state. Within seven or eight years, the apple area has reached 35 million acres.
Oversupply appears again.
This is the law of the market, and the domestic fruit industry has always been in a state of disorder.
He remembered another story about Haisheng Group.
Since production capacity cannot be fully released, Haisheng Group, which has ranked first in the world in terms of sales of concentrated apple juice, has begun to invest heavily in the planting field.
The world's advanced planting model has been introduced, and tens of thousands of acres of apple bases that look very tall have been built in major apple producing areas across the country.
Fruit trees are climbing on supports, machines are walking along the rows, water and fertilizer are dripping along pipes... the people who eat melons are stunned. Guo Yang, who saw this kind of base for the first time, was also shocked.
At that time, Guo Yang and Hai Sheng believed that with mechanized troops, they should be able to easily defeat the traditional planting model of 'Tubal Road'.
Experts generally agree with this view.
Experts also believe that low-altitude apple-suitable areas will be eliminated by high-altitude apple eugenic areas.
But reality is not that simple.
Lacking better means of livelihood, most farmers are unwilling to accept the fate set by experts for their apples.
An old farmer from Liquan, Shaanxi said in an interview: "I will never chop down trees for five cents per pound!"
Because there is nothing else to grow in his place.
Compared with Haisheng’s mechanized low-labor force, farmers’ own labor costs are negligible.
Not to mention the high initial costs of building the park, machinery purchase and maintenance costs, and personnel management costs.
Maybe it was because he saw the old farmer’s determination, or maybe Hai Sheng remembered the words ‘falling into the vast ocean of people’s war’.
Haisheng has suspended its pace of plant expansion.
But in the end, it could not change the outcome of long-term arrears in wages to employees.
It is precisely because he is familiar with the development process of Haisheng Group that Guo Yang is unwilling to invest in large-scale fruit tree planting bases.
Ma Fengwang said it was a good thing that Aspergillus sorbifolia could become a fruit, and Guo Yang believed he was sincere.
It was sad for farmers to cut down trees, so they asked Jiahe for trouble;
After being forcibly persuaded by Jiahe, they were able to quickly understand and recognize the role of the Wenguan fruit industry.
Ma Fengwang is not a bad person, he is just fulfilling his responsibility as the chief expert in the Apple industry.
The success of A. sorbifera will not only drive the development of the bioenergy industry, but also break the disorderly planting market in the domestic apple industry.
“I heard that Jiahe’s apple orchard will bear fruit this year?”
“Yes.” Guo Yang smiled and said, “Stick to the green route, and we will certify organic food in the future.”
“The production volume of organic apples in the world is very small, but the demand is very large.”
Ma Fengwang said: “Shaanxi has certified more than 3 million acres of green apple bases, and there are very few organic bases. .”
Guo Yang also did not forget to advertise for Quan Wang, "Jiahe's biopesticides, natural enemy insects and organic fertilizers can be used to get twice the result with half the effort in organic base certification. The professor can try it."
"Yes, I can. "
Ma Fengwang nodded, "I will go to Jiahe's Apple base one day to apologize for this incident."
"It's not that troublesome. The professor is also kind."
"Needed."
Ma Fengwang is very confident in his skills.
He is from Shandong Province. He has been dealing with apples since he was a child and has been studying apples all his life. Basically everywhere he goes, he is invited to guide industrial planning and orchard production.
This time I took the initiative to go to Jiahe’s orchard to provide guidance, which was a great honor.
But Guo Yang is also very confident. He is based on the experience of so many bases in his previous life.
Jiahe’s citrus and apple base construction standards are unprecedented in China at this time.
Although Haisheng was ultimately defeated by the vast People's War, there is no doubt about the advancement of the planting model.
Times are also different. Now is the rising period when the Apple industry is about to get out of the trough.
Production capacity is not saturated.
It must be said that Professor Ma was a little shocked.
Guo Yang and Ma Fengwang, the chief expert in the Apple industry, communicated for a while before going downstairs.
By the time the two of them got downstairs, the rest of the people had already walked into the path to the small Gobi square in twos and threes.
However, one person was also left behind. Guo Yang recalled that this was researcher Chen Zhi from the China Institute of Science and Technology Development.
Seeing the two of them, Chen Zhi came up.
"Mr. Guo, there is an interview invitation from Agricultural Economics magazine, and I would like to invite you to attend."
Seeing Guo Yang's confusion, Chen Zhi explained: "Agricultural Economics is the original Huaxia Spark , has been revised this year, and I want to write an article about Jiahe in the first issue
Maybe Mr. Guo has the time and energy, and "Agricultural Classics" would like to ask you for a manuscript. "
Guo Yang then understood.
"Huaxia Spark" is now called "Agricultural Economics". It is a magazine sponsored by the Ministry of Science and Technology and sponsored by the Rural Science and Technology Development Center. It was founded in 1990.
With the mission of focusing on solving major problems in Chinese agriculture
It is aimed at the "big agricultural capital" class
Such as science and technology, finance, agriculture, commerce, development and reform and other ministries, the State Grain Administration, the Quality Inspection Bureau, etc.
As well as provincial and agricultural-related leaders, first and second leaders in various cities and agricultural officials, entrepreneurs, and elites.
Many important officials of the BU Committee are themselves important special authors of Agricultural Economics Magazine.
In the field of high-end agricultural finance and economics, "Agricultural Economics" has two characteristics: "the only" and "the first".
Its influence at the official level is extremely powerful.
China Spark has also sent out interview invitations in the past, but Guo Yang declined them all.
This time he did not intend to refuse again, but wanted to use this opportunity to talk about bioenergy.
As for woody energy crops, there has been a lot of noise in the country in the past two years, and generally they are not optimistic about it.
He wants to sing the opposite tune.
As for Hongqihe’s vision, he also wanted to express it through this platform.
This will attract the attention of the entire domestic agricultural community.
Once Jiahe’s energy project is a huge success, the Hongqi River phased project can start.
Thinking quickly in his mind for a while, Guo Yang said: "I have time recently, so I can accept interview invitations and contributions."
"Great."
< br>Chen Zhi was quite excited, "When I was still a member of China Spark, the magazine came up with an article about domestic and international grain merchants."
Guo Yang smiled. He hoped that the editor-in-chief of "Agricultural Economics" would be wiser and stop focusing on grain merchants.
The simple lunch at noon was a feast for the guests and the host.
Jiahe’s ingredients never disappoint.
After eating, a group of people sat around and chatted for a while, then set off to the Wenguan fruit planting site.
During this period, we passed an alfalfa base.
It is when the grass grows and the orioles are flying, the endless alfalfa meadows are rolling with purple clouds and blue waves, and the flowers are blooming.
Liu Gongshe, who is engaged in molecular breeding research on Leymus chinensis, is very emotional.
“I don’t know whether I’m lucky or unlucky to see such a variety.”
“Of course I’m lucky.” Jing Haichun said without thinking, “Professor Weng and alfalfa agriculture, in The country has taken a big step forward in the restoration of natural grassland and the construction of artificial grassland.
The research and application of grass science in China has now reached the top level in the world.”
Liu Gongshe nodded, "Jiahe is indeed unique in terms of breeding!"
The newly built Wenguan fruit base did not disappoint. Looking from a distance, the saplings were neat and uniform, and the feathery leaves were slightly fluttering in the breeze. Trembling.
People can’t help but imagine how prosperous it will be when millions of acres of gallbladder flowers cover the mountains and plains.
(End of this chapter)