As for the reason for doing this, not only because Ning Weimin had a good idea of the long-term price trends of Moutai and Wuliangye, but also because he was fully aware that 1987 was a special year.
Through the information he obtained from daily newspapers and "Xinwen Lianbo", he almost clarified the logical relationship of various strange economic phenomena in this special period.
If nothing else, let’s just say that all of Pierre Cardin’s resources are concentrated on hotels this year. There is no new franchise store in Beijing, but the turnover has increased by 25% compared to last year, which is enough to prove this Phenomenon.
The same goes for Tan Gong Restaurant and Maxim. They actually achieved substantial growth without any promotion activities or advertising.
Now the banquet department of Tan Gong Restaurant has tasks almost every day, and the restaurant selling individual customers has long queues every day, which is an overload operation.
Maxim's is even more crowded at night, with singing and dancing every night, to the point where it can't accommodate any guests even at temporary tables every day.
This is obviously caused by the particularity of history, and it is a bonus of the times.
Those self-employed people or foreigners coming to Beijing alone cannot achieve such a large-scale promotion of consumption.
It is even more impossible for a master like Zhang Shihui, who only follows the rules and obeys the rules, to be so capable.
In fact, even Goldlion’s thousand-dollar silk ties are selling like crazy.
The domestic price of Pierre Cardon's trolley suitcases is as high as RMB 2,000 each, and demand exceeds supply.
The gold lighters co-branded by Goldlion and Pierre Cardin have been sold out in Beijing. Even if they cost tens of thousands of dollars each, they are all out of stock.
Looking at Huacheng, Shenzhen, and Shanghai, there are quite a few unsold high-end goods. They are now trying their best to "divert goods from the south to the north" in order to meet the sudden strong demand in the capital market. .
Even Zeng Xianzi, who had already attached great importance to the capital market, exclaimed, saying that he did not expect that the consumption power in the capital was so strong that it actually greatly surpassed the southern coastal areas and surpassed the forefront of reform.
He is considering whether to further strengthen the opening of the northern market and increase advertising efforts.
So whether it was Song Huagui, Zou Guodong, or Ning Weimin, when they got these surprising data, they were very happy, but they couldn't help but think about a question, who spent the money?
What’s going on with such a rapid growth in operating performance? Who benefits?
If you understand this, you will have mastered the secret of unexpected performance growth during this period.
To say this, the answer is actually not difficult to find out.
At least for Ning Weimin, that's the case.
Just like a few days ago, he also called Jiang Hui.
He politely invited the couple to his wedding over the phone.
However, he learned from Jiang Hui that at the moment, both Nian Jing and Jiang Hao, their respective companies' business is booming and they are too busy to do anything. Now they are all talking at the same time. Several large projects with huge amounts of money.
Even Jiang Hui himself is busy with their affairs all day long, and has to help them run before and after, contact and socialize.
She even can't even go to work now. She can only drag her with a leave note from the credit union.
So Jiang Hui could only apologize to Ning Weimin.
He said that although he wanted to go, but at this special period when business was booming, the couple was too busy to attend his wedding, so they would definitely not be able to attend his wedding, and asked him not to mind.
When they are done, they will find an opportunity to get together and give him a big gift.
In this way, there is no need to know what they are busy with at all. Ning Weimin knows how many of them they are, and they must be living a good life.
And now there is a lot of money being made, otherwise it would never be like this.
Then think about it, even small fish and shrimps like them are so busy and have such a big tone.
What will be the state of those really big fish?
What if the earliest group of rich people in the country were all in the capital.
So, in the current capital, business is particularly easy to do, and they are all big deals.
In this way, because a large number of people have made a fortune and made money, it is understandable that the sales of high-end luxury goods have increased sharply.
In fact, whether it is the need for social banquets, the need for gifts, or the need for one's own enjoyment, a rising tide lifts all boats.
So although the Moutai factory has been increasing its production year after year, it can't keep up with its reputation. More and more people recognize this wine.
Nowadays, people without special channels cannot get this thing.
Good wine and good smoke have increasingly highlighted the characteristics of "hard currency" in the field of asking for help.
No matter how you look at it, judging from Moutai’s current official price of 35 yuan, it seems to have unlimited potential and is worth owning.
So making such a decision to stock up in advance is naturally a wise and foolproof move for him.
As for the direction of stocking up, he chose Moutai and Wuliangye, which were also the best choices after weighing them.
Because Moutai and Wuliangye are becoming more and more popular as they become more popular, and they will have special uses of both luxury goods and value-added properties in the future.
Even if it is not regarded as a short-term speculation business, as a long-term investment transaction, this transaction is guaranteed to make a profit.
Of course, Zhang Shihui’s views on this matter are definitely not as comprehensive and clear as Ning Weimin’s.
It stands to reason that if someone else were to give him such an idea so suddenly and let him take all the funds listed in the account as high as 800,000 to 900,000 yuan and invest them all in buying Maotai and Wuliangye, he might not be that big. With such courage, he might have thought that the person who came up with this idea was trying to trick him.
But the problem is, Ning Weimin is not someone else.
To put it bluntly, since the day Ning Weimin arranged for Du Yang to go to Lishantou at the Chengde Summer Resort in order to leave the location of the Jingcheng Tan Palace Headquarters to Zhang Shihui.
Zhang Shihui was completely devoted to Ning Weimin and secretly vowed to always obey Ning Weimin.
What's more, in addition to their relationship of mutual trust, Ning Weimin's own status and influence have been growing simultaneously.
Not to mention anything else, Ning Weimin was able to become the third shareholder of Pierre Cardon Company by working part-time, and the French boss was willing to give him 15% of the company's shares for free.
For example, Ning Weimin crossed the sea and conquered the East alone. He was able to build a huge foundation in Japan with his bare hands. He was also able to marry Japan's "most beautiful woman" and kidnapped Teresa Teng. Come to the capital.
He is the hero who will always create miracles in Zhang Shihui's mind.
Zhang Shihui was completely convinced by him and fell into submission. She did not believe that there was anything he could not do or accomplish.
It would be no exaggeration to say that he has regarded Ning Weimin as his personal idol and worshiped him.
What if Ning Weimin suddenly brought him a burnt white coal briquette one day and told him that it was a panacea that would prolong his life and prolong his life.
Zhang Shihui believed it and swallowed it happily without hesitation. Superstitious, this is his strong confidence in Ning Weimin, which has reached this point.
Not to mention that Zhang Shihui is now the head of Tan Gong Restaurant.
I don’t know anything else, but he knows how well Moutai sells in restaurants.
Don't look at the price of Moutai on the wine list of Tan Gong Restaurant, which is as high as 98 yuan a bottle. It can be said that it is more expensive than anywhere in the capital, and the price is comparable to the price of the Great Wall Hotel.
But no one cares about the guests who come here to eat.
On the contrary, in recent times, especially domestic customers, there is still a desire not to drink Moutai.
Some people even buy the whole box from Tan Gong Fanzhuang, because they may buy fake products outside, so they trust the authenticity of Moutai from Tan Gong Fanzhuang.
Of course this became Zhang Shihui’s source of confidence and confidence, and he even became a little jealous because of Tan Palace’s huge profits.
After all, he always sells Maotai liquor to Tan Gong at a price of 40 yuan. If he sells it to an individual, his shipping price is much higher than that to Tan Gong.
Especially now that Ning Weimin will not let him supply goods to individuals, and will only ask him to ensure the supply of Yunyuan, Tangong Restaurant and Maxim.
Wouldn’t this mean that he could only watch the money flowing up the public account, without getting any benefits for himself?
It was inevitable that he would feel a little disappointed and start to worry about gains and losses.
But he was also a little clever. At this time, he did not complain openly, but gave Ning Weimin a suggestion that could not only protect his own interests, but also show his loyalty.
He said that Moutai and Wuliangye were not easy to obtain originally, and the Sugar Tobacco and Liquor Company could only supply them with fifty or sixty boxes of goods every month.
So if the Pierre Cardon Hotel opens, if you want to get enough Moutai to meet the needs of all places in the future, I am afraid you will have to find another supply channel.
The current channels of Huiminyan Hotel are really overwhelming.
What if I count on the Friendship Store and use the method of converting foreign exchange coupons to arbitrage?
If this is successful, the supply cost will definitely go up in a straight line. After all, the exchange ratio of foreign exchange coupons and RMB is now close to 1:13.
Moreover, for popular products such as Moutai and Wuliangye, you may not be able to negotiate prices in Youyi stores now, and there will be no discounts.
So according to his opinion, should the prices increase regardless of their supply or the prices in these stores?
Anyway, in order to stock up on goods, they no longer sell to individuals.
In fact, in many state-owned stores, including the Moscow restaurant where he used to go to buy Maotai, now you have to try your luck to buy Maotai, and you may not necessarily be able to buy it with money.
For those customers who can still be in Tan Palace, it is already good to have real Moutai.
They all come to the door and take the initiative to be sold, and they are not picky about the price at all.
Needless to say, Ning Weimin instantly understood what Zhang Shihui was thinking about, what he was thinking about, and what kind of selfishness he had.
But after thinking about it, he felt that what Zhang Shihui said made sense.
Since something is originally scarce, isn’t it normal for the price to rise as the market changes and to sell it more expensively?
They are not a state-owned unit, so they must stick to the planned economy.
Of course, whatever is reasonable will be done.
In this way, Ning Weimin nodded in agreement and allowed Zhang Shihui to adjust the price of Maotai shipped to Tan Gong Restaurant to fifty-five a bottle, while Tan Gong Restaurant raised the external price. to one hundred and eighteen.
Wuliangye can also be adjusted according to this ratio.
But except for these two drinks, other drinks will not be used for the time being.
No one will suffer in this way, just try it out first and then talk about it.
As a result, Zhang Shihui immediately beamed with joy and no longer had any worries or reluctance in performing the task.
That's not all, this guy even reciprocated the favor and immediately promised benefits to Ning Weimin.
He actually knew that Yunyuan was Ning Weimin’s own investment.
So he immediately patted his chest and said that he would treat Yun Yuan differently, and the Maotai given to Yun Yuan must be the lowest price of thirty-five dollars a bottle.
As a result, he made Ning Weimin really dumbfounded.
"You guy, who do you think I am? I promised you to do this, but do you think I am just trying to take advantage of this little advantage? Why do I love taking advantage of this little advantage so much. Go, go, go, give me I'll do whatever I want, all of them are treated equally."
Ning Weimin glanced at Zhang Shihui angrily, and his tone also sounded like he hated him.
But it was better not to say this, but when he said this, Zhang Shihui started to act smart again.
I saw him stunned for a long time, then slapped his forehead, and immediately responded, "Oh, you can rely on me, look at my brain. That's right, this aunt from the Jiang family is your elder, and she is ours." Mr. Kang, Xiang Haoer, how can your shares in Yunyuan be higher than others? In our Huiminyan Hotel, we each have half. I want to give Yunyuan thirty-five dollars, so for you, Well, it's not a loss. Hey, it's my fault. Yes, you're right. It's really my fault. In that case, I'll give Yun Yuan 55 a bottle. You can get an extra ten yuan per bottle. Is that okay?"
Ning Weimin was really angry and said with gritted teeth.
"You're quite good at playing the abacus. You've made great progress. Then I thank you, you really think about me."
What's even more amazing is that Zhang Shihui really thought he was praising him. , didn’t hear what he said at all, but couldn’t help but shake his head and feel complacent.
"Thank you. This shouldn't be the case. I'm not bragging. With my brain, a real accountant may not be as quick as mine. Hey, my son will be as smart as me in the future. Then he will be fine. He will be like his father for the rest of his life, living well and being the general manager. "
But let alone Zhang Shihui's habit of not forgetting to take a beating, he is really full of joy. .
Unknowingly, Ning Weimin's slight dissatisfaction suddenly disappeared, and he started to laugh sincerely.
If not for anything else, Ning Weimin suddenly remembered the time when Zhang Shihui was selling fruit in Maicheng.
When I think about how many years have passed, this girl has been fooling around with me, and has become a bitch-like person.
Compared with him in the first few years, this is really a rare human comedy.
And this... should be regarded as a little achievement of his life, right?
Forget it...the same rice feeds all kinds of people, who doesn't have some problems?
This kid was like this when I met him, so why should he be so harsh on his friends?
This kind of Zhang Shihui is actually quite good. After all, he still has a true temperament. (End of this chapter)