Chapter 1065 Taihua
"Mom is lying. My grandparents and grandma and grandpa all say that I am a good boy."
An Kaiyue: "Are you good? Why didn't I see it? And just now Didn't you say you were going to wipe your brother's stinky face, but you ran away before it even started?"
Xu Sanshao wrinkled his face, "My brother is too stinky, I don't like stinky children."
"You still wet the bed yourself, but now you are despising others." Xu Liang said with a smile.
"Dad, grandpa said that I am an adult now and don't wet the bed anymore."
Looking at his serious look, Xu Liang couldn't help laughing.
The tense nerves after work will also relax.
I played with my son for a while and had lunch at noon.
Leaved the house in the afternoon.
Although family life is relaxing, work should not be delayed.
……
Lu Jue drove to the beach in a hurry.
“Mr. Xu.”
“Here we come.”
"Yes, we were a little late because of the traffic jam on the road."
Xu Liang nodded slightly and looked at the grand construction site not far away.
Taiwan City, Singapore [Marina Sands Hotel].
It has been two years since we acquired the land in 2004.
Because it is located on the coast, geological subsidence and typhoons have to be considered, so the pile foundation project of Singapore Taihua City is far larger than the inland investment.
Coupled with the time required for approvals and designs, the pile foundation work was not completed until last month.
"Can the frame be completed this year?"
Lu Jue said: "There is not enough time. It is expected to be completed in April next year and the facade will be completed before the end of the year."
Xu Liang didn't say much.
The entire Singapore Taihua City covers an area of 20.6 hectares and has a construction area of 927,000 square meters.
The scale is huge and the construction period is naturally long.
“Where is the Taihua Plaza?” Xu Liang said.
“It will be officially opened to the public in August next year.”
Taihua has two projects in Singapore.
One is Taihua City, and the other is Taihua Plaza, which covers an area of 89,400 square meters, has a construction area of over 390,000 square meters, and a total investment of S$1.5 billion.
The investment in the former is three times that of the latter.
The latter is smaller in size and of course can be built faster.
"Have the two Wanxiang cities in Huarun been handed over?"
"It's still in progress. The handover can be completed in up to three days."
Xu Liang nodded. After that, "There is no need to change the brand. The name of Taihua will be put on the front, and the level will be the same as that of Taihua City."
Taihua's commercial real estate now has three levels.
The first level is a total construction area of more than 500,000 square meters, including shopping malls, outdoor pedestrian streets, Grade A office buildings, five-star hotels, luxury apartments, and high-end residential areas, and sometimes includes international A very large urban complex with a conference center.
This level is named after ‘Taihua City’, basically there are only one or two in a city.
The second level has a construction area of 200,000 to 450,000 square meters, including shopping malls, Grade A office buildings, five-star hotels, and luxury apartments.
This level is named after ‘Taihua Plaza’.
The second-level commercial complex is also the largest number of business types under Taihua Group.
Taihua Oriental Plaza, Taihua Times Square, Taihua Oriental Plaza, Taihua Colorful Plaza, etc., there are already seven Taihua Plazas in Beijing, where Taihua Group has invested the most.
The third level is a single shopping mall of about 200,000 square meters.
Basically named after ‘Thailand Center’.
Thailand Oriental Center, Taihua Times Center, etc.
"Counting the two in Huarun, how many complexes and shopping malls have been built or to be built in Taihua?"
"There are already 93. 42 have been built, and 9 Taihua City , 27 Taihua Plazas, 6 Taihua Centers, with a total construction area of 10.6 million square meters.
There are 29 Taihua City, 14 Taihua Plazas, and 7 Taihua Centers under construction. . The rest is still under planning."
Xu Liang nodded.
"Can Taihua Commercial Company's revenue exceed 30 billion this year?"
"Don't worry, there is absolutely no problem."
"So confident?"
"This year In the first half of the year, Taihua Commercial’s revenue has reached 15.9 billion Chinese dollars. In the second half of this year, we will have 4 Taihua Plazas and 2 Taihua Centers opened, so 30 billion is absolutely no problem.”
“ What about Fu Wah Real Estate? ”
"Lao Sha said that he can achieve 20 billion Chinese dollars this year."
"In this case, Taihua's revenue this year will almost exceed 150 billion Chinese dollars."
Taihua The group's total revenue last year was only 50 billion, but this year after annexing Fuhua Real Estate, Kelong Supermarket and China Resources Vanguard, the revenue suddenly tripled.
"Mr. Xu, Taihua's revenue this year will definitely exceed 150 billion Chinese dollars."
"Don't just talk about it, I want to see the financial report by the end of the year."
"Don't worry, since I dare to say it, I will definitely achieve it."
Taihua Commercial is 30 billion, Fuhua Real Estate is 20 billion, and the supermarket that has annexed China Resources Vanguard can reach 70 billion in revenue this year, but these are Just 120 billion Chinese coins.
But there are seven subsidiaries behind it: Fuhua Apartment Group, Taihua Hotel Group, Taihua Children's Paradise, Taihua Boutique Department Store, Taihua Clothing, Taihua Real Estate Agency and Taihua Property Group.
Taken alone, it cannot compare to any of the three giants.
But tied together, it will definitely exceed 30 billion Huaxia coins.
He smiled and patted his shoulder, "I'm waiting for you to tell me the good news."
"Yes."
Looked at the big boss's expression.
“Mr. Xu, more than 2,600 stores of China Resources Vanguard have been transferred to our Taihua Retail. However, with this acquisition, we want to reorganize the business formats of Taihua Retail, especially the supermarket business. ”
Xu Liang waved, and the two sat down on a bench by the sea.
"How do you want to divide it?"
"The main purpose is to implement your requirements for industry segmentation, precise positioning of customer groups, and re-dividing the business models of Taihua Boutique Department Store and Kelong Supermarket.
The department store business model, in addition to the previous boutique department store business,
We develop the department store brand 'Hibiscus Life' targeting women aged 15 to 30, with products covering: accessories, fashionable toys, cultural and creative digital, food, and daily necessities. Used in department stores, home furnishings, green plants, etc.
Develop a department store brand "Kids King" targeting infants and young children. Its products include milk powder, children's toys, strollers, baby chairs, diapers, clothes and other products. ”
"There are no problems with the positioning and product development of the two sub-brands, but does the business of Hibiscus Life and Taihua Boutique Department Store overlap?"
"In order to avoid this problem, the products of Taihua Boutique Department Store will be placed on the market In the fields of niche drinks, celebrity peripherals, cultural and creative crafts, and best-selling books,
At the same time, we actively develop online stores and sell products through both online and offline channels. ”
Xu Lianglue. After thinking about it, I asked about Kelong Supermarket.
Hanhua's department store business is not a large and comprehensive department store, but a small department store that focuses on niche areas.
Even if you lose money, you won’t lose much.
It is up to them to operate by themselves, Xu Liang only needs to look at the results.
But the supermarket business is different.
This is Hanhua’s highest-grossing business, so he has no reason to ignore it.
“As for the supermarket business, we are prepared to follow Wal-Mart’s example and carry out a comprehensive reform of Kelong Supermarket business.
From the current two major formats of hypermarkets and supermarkets, three major formats will be added: membership stores, boutique supermarkets and convenience stores. ”
“Convenience store? ”
Kelong has never been a convenience store before, but implemented a naming strategy.
Convenience store owners only need to pay a small naming fee to experience the full range of Kelong Supermarket Logistics supply.
“After several years of operation, we have found that it is indeed difficult for us to compete with small supermarkets and convenience stores in the community, but we have certain advantages in ordinary convenience stores on the streets.
Especially this time with the China Resources Vanguard merger, there are more than 1,700 convenience stores. We want to learn from the experience of foreign convenience stores to operate them. ”
(End of this chapter)