Chapter 376 Buy, buy, buy!
Although some customers may be willing to book a Xingchen car without a test drive, for most people, they definitely need to experience it in person before deciding whether to actually buy a Xingchen car. of.
After all, even the ordinary version of the Xingchen car is priced at more than 200,000 yuan. It is impossible for many ordinary people to directly buy this car without experiencing it. Bought.
The car conference finally ended, and Ning Chen returned to the backstage, feeling a little tired.
In fact, after being strengthened through evolutionary points, Ning Chen's physical fitness has become very good. However, this press conference will not only test a person's physical fitness, but also his mental and on-the-spot reaction ability.
In terms of experience in this area, Ning Chen is not as good as Lu Minghao. Fortunately, everyone is very tolerant of Ning Chen, and Ning Chen even has an extra filter in their eyes.
"Mr. Ning, your explanation just now was really great. Since you came on stage, the popularity of our live broadcast room has more than doubled."
"Yes. , On this occasion in the future, Mr. Ning needs to talk more to attract more customers’ attention.”
“We definitely don’t have to worry about the sales of Xingchen Automobile this time, just go with what Mr. Ning said today. If you want to buy a car, you will definitely consider Xingchen Automobile."
At this time, Lu Minghao also came over and said with a smile:
"Speaking of which, the biggest regret of this car conference is that I should not have started the show first, but Mr. Ning should have finished the entire explanation. I guess when I was explaining, everyone could not wait for Mr. Ning to come up. "
Faced with everyone's praise, Ning Chen said helplessly:
"Okay, are you trying to exhaust me to death? I will have to rely on you to hold me up for scenes like this in the future. , I still prefer to be a behind-the-scenes worker.”
Ning Chen really doesn’t like this kind of frequent appearance in public, but Ning Chen’s desire for project funds is very strong, so he is willing. Actively participate in these activities.
When the Xingchen Automobile project stabilizes, Ning Chen will continue to focus on scientific research as before.
Soon, it was past midnight, and with the arrival of time, the reservation for Xingchen Cars also officially started.
In an instant, tens of thousands of users poured into the official website of Xingchen Technology, scrambling to make reservations.
Depending on the prices of the three Xingchen cars, the deposit paid ranges from 10,000 to 50,000, and if you regret the purchase of the car later, the deposit cannot be returned.
But even so, more than 10,000 users soon completed the deposit payment without worrying about any subsequent problems that might arise.
"Mr. Ning...the pre-sale volume of our Xingchen car has exceeded 10,000 units!"
After hearing the news, Ning Chen felt very incredible.
In fact, Ning Chen had certain psychological expectations for such a number, but Ning Chen couldn't believe it at all. This number was reached just a few minutes after the pre-sale started.
Many car companies may not be able to sell such a large number of cars in a month, but Xingchen Automobile is only a newly established car company, and no car has even appeared on the market.
After everyone celebrated briefly, they realized some other problems.
"Mr. Ning, our car reservations are still increasing. If this continues, our supply speed may not be able to support the reservations, resulting in shipment defaults..."
Ning Chen also thought about the same problem. After a quick calculation in his mind, he firmly said to the people around him:
"First limit the reservation quantity of Xingchen cars to 50,000 units. If it exceeds this quantity, we will no longer open reservation quotas. In addition, we will increase the resource investment in our automobile production line to ensure that our automobile production speed can be increased to the fastest speed.”
In fact, if there are no problems with Xingchen Automobile’s production line, The production capacity of cars can be higher than this figure, but Ning Chen is a little worried that some unexpected situations will occur during the actual production process.
Ning Chen does not want to have a serious shortage of supply capacity at the beginning. Even though some companies very much hope for this kind of "hungry marketing" situation, Ning Chen does not think so.
If you want to truly gain user satisfaction and allow users to support the company's products from the bottom of their hearts, you must not always make it impossible for customers to buy their ideal products in a short period of time.
Just ten minutes later, the number of reservations for Xingchen cars reached 50,000. At the same time, those users who were making reservations suddenly received a message that the supply was insufficient.
Seeing this news reminder, they also felt very unexpected, and at the same time they felt regretful for their hesitation just now.
Actually, they had not just opened the official website of Xingchen Technology, but had been waiting in front of the computer for a long time, but they were a little hesitant about booking a Xingchen car.
After all, this car has just held a press conference, and they have not yet made any conclusions about the real experience of Xingchen Car.
But how could they have imagined that everyone was so enthusiastic about Xingchen Cars that in just over ten minutes, the number of reservations for Xingchen Cars reached the upper limit.
Disappointed, they can only rely on waiting for Xingchen Auto's 4S store to open for test drive experience, go for the test drive earlier, and prepare earlier before the next car reservation starts, so as not to miss this again opportunity.
Early the next morning, the discussion about Xingchen Cars became heated again. Everyone was talking about the sudden deadline for reservations for Xingchen Cars last night.
Those users who have successfully made reservations for Xingchen cars feel very lucky, because this means that they will be the first lucky few to own Xingchen cars.
Of course, some people are not optimistic about the prospects of Xingchen Automobile and believe that paying the deposit too early will be a very high-risk behavior.
At this time, Xingchen Technology announced a new news.
"Xingchen Auto's first 4S store, Shengzhou Xingchen Auto 4S store, will officially open today. Everyone is welcome to come here to participate in the test drive of the car."
As soon as this news was announced, it immediately attracted attention A lot of people's attention.
Because before this, Xingchen Technology did not announce any information about the opening of any 4S stores. Many people thought that these 4S stores were still under construction and might not be open to the public for another few months. It's open.
In fact, several 4S stores of 4S Xingchen Automobile have completed construction, but no specific opening date has been determined.
The sudden opening of the 4S store in Shengzhou was also a temporary decision made by Ning Chen. Immediately, many Shengzhou locals drove or took taxis to the address of this 4S store.
After a while, hundreds of people came to the 4S store, which even caused congestion on nearby roads.
The staff of Xingchen Automobile 4S store had already made preparations. After everyone came to the store, they registered everyone and sorted the order of test drives.
Because there were so many people coming to the scene, some people who came late were unable to participate in the test drive soon, but even just watching the test drive process of this car at the scene was enough. Something satisfying.
As the test drive began, everyone gradually felt the charm of this star car.
"I didn't expect to drive the Xingchen car up close. It's really so beautiful. This car is like a work of art. It's really more stunning than the pictures I saw online."
"The feeling of sitting inside a Xingchen car is really wonderful. This car is not just beautiful on the outside, but a model that has both internal and external qualities."
"I would have known that Xingchen Car is really like this Excellent, I should have booked one at midnight last night. Compared with other new energy vehicles, Xingchen Automobile is really unique!”
Soon, the driving experience of Xingchen Automobile will be revealed. It spread enthusiastically on the Internet and caused a very strong word-of-mouth effect.
This is also the reason why Ning Chen suddenly opened the 4S store for car test drives. In Ning Chen's eyes, no matter how much the company promotes its products, it is not as good as word of mouth among users.
As the saying goes, user reputation is the best trophy. If the product itself is not outstanding enough, no matter how much resources are spent on promotion, it will be in vain.
These spontaneous discussions by users have once again created a new wave of enthusiasm for Xingchen Cars, making many people eager to pre-order Xingchen Cars.
Some users even came to the 4S store and asked if these test drive cars could be purchased.
Normally speaking, no one is willing to buy these test-drive cars, because they have been driven by many people, and in terms of value, they are equivalent to second-hand cars.
But since Xingchen cars are hard to find, they are also willing to do things that they would never do. Anyway, these Xingchen cars have not been driven for a few days, and they are still almost the same as new cars. of.
Of course, all of these users' requests were politely rejected by the staff. After all, Xingchen Technology was promoting these test-driving cars, so it would not kill the goose that lays the goose to lay eggs for some small interests.
Not long after, another piece of good news appeared.
The 50,000 Xingchen cars reserved by the first batch of users have all completed the manufacturing and testing process, and will be officially handed over soon.
This speed was beyond the expectations of all users. They had been prepared for a long wait, but they did not expect that the actual delivery date was far ahead of the latest delivery deadline.
They excitedly took their car reservation vouchers to the 4S store of Xingchen Auto to go through the procedures of picking up the car.
Because there are too many users picking up cars in a short period of time, this is a huge test for each 4S store.
There were even many people who did not make an appointment, and in order to experience such a grand scene on the spot, they went to the 4S store of Xingchen Automobile, and there were also some network anchors and reporters here.
“I am currently at the Shengzhou 4S store of Xingchen Automobile. As you can see, all the chairs in the 4S store have been filled by people queuing up for Xingchen Automobile delivery procedures...”
This is a small anchor with only tens of thousands of fans. During normal live broadcasts, there will never be more than a hundred people in the live broadcast room.
But this time, his live broadcast of the Xingchen Automobile 4S store attracted thousands of people to flock to the live broadcast room, which is enough to prove how influential Xingchen Automobile is.
"Look! This gentleman has just completed the procedures for picking up his car. His happy expression is really enviable! If the number of people in the live broadcast room exceeds 10,000, then I will also pick up a Star Car!"
Even the anchor himself did not expect that his casual words would come true immediately.
Not only did his live broadcast room quickly exceed 10,000 people, there were also many fans in the live broadcast room who bought him high-end gifts such as rockets to support his purchase of Xingchen cars.
“Thank you to all the handsome guys and beauties in the live broadcast room! When Xingchen Automobile starts booking next time, I will definitely reserve one as soon as possible and then do a live broadcast with my brothers!”
In Wu After all 10,000 Xingchen cars were delivered, those users who successfully picked up their cars excitedly started driving their cars for the first time.
Compared with other cars, Xingchen cars are not only very easy to drive, but also have lower energy consumption, faster charging speeds, and various other better driving experiences.
It didn’t take long for them to get used to driving this new car and fell in love with the feeling.
These 50,000 users of Xingchen Cars spontaneously became the new "publicity messengers" of Xingchen Cars. Amway launched these three Xingchen cars on major social platforms.
“I bought an ordinary version of the Xingchen car. Although this is only the most basic configuration, it is enough for ordinary people to use. Even the ordinary version of the Xingchen car has a very easy-to-use automatic The parking function and very low energy consumption are at least one level better than all other new energy vehicle brands."
"It is no exaggeration to say that these three models can all be turned off. Start with your eyes on it, as long as your budget is enough.”
"I have been worried about the charging problem of Xingchen car before. I didn't expect it to be so convenient to use. As long as it is fully charged once, it will not need to be charged again for a long time. It is also very convenient to find charging piles. If you are in a hurry, you can also choose Just replace the battery directly, every battery from the battery replacement station is qualified and reliable.”
“I strongly recommend buying the supreme version of the Star Car directly, which is far more practical and luxurious than a sports car costing millions. The level is not inferior to that of any luxury car. Really reflecting the value in the performance of the car is the future trend of automobile development.”
……
With the first batch of cars. With the delivery of 50,000 Xingchen cars, reservations for a new batch of Xingchen cars are about to begin.
(End of this chapter)