Chapter 128 High-end Operation
No wonder Tong Zelan wanted to form this classmate association.
It turned out to be to raise financing for the angel round project she had just invested in.
There’s actually nothing to say about this. You can vote if you want to in the class reunion, and she won’t trick you with any random projects.
At her level, personal credibility is very important.
It’s so easy for so many students to come together to raise 100 million yuan.
Many people even don’t care whether it succeeds or fails in the end.
Quan Dang has become closer to Tong Zelan.
Then the classmates drank tea and talked about other things.
Lao Yang, who is a hotelier, said that B&Bs are very popular now, but it is difficult to make them big.
It needs to be built in some places with good scenery, and it is very difficult to form a chain.
It is not as easy to copy as Qitian and Jinjiang.
It is also said that travel websites or takeaways are easy to do now.
Not to mention takeout, the market is too big and has been divided between Big Penguin and Ali.
As long as Penguin and Ali take a fancy to Internet entrepreneurship, most people will basically have no chance.
For example, in the taxi-hailing market, Penguin invested in Didi and Kuaidi.
These two companies are almost losing their brains in the market.
Tong Zelan’s international investment bank invested in Didi, and the taxi-hailing market has gone through the initial contention of a hundred schools of thought.
Only these two big players are left in the market.
Many students, especially Huang Bin who works in the sharing economy, are very interested in this and are eager to understand some internal conditions.
The other students were similar. Even Chen Pingsheng was quite curious. After all, it was too crazy.
Have you ever seen any company burning billions a day?
This is the situation of these two families now.
Seeing that they were all interested, Tong Zelan said:
"The situation is very special now. It is better to say that it is Didi and Kuaidi fighting, it is better to say that it is Penguin behind them and Ali. Competing against each other in the same market again”
"As everyone knows about these two companies, one is a social networking boss and the other is an e-commerce boss. They have fought several rounds before. Investors on both sides spent tens of billions of real money in the hope of consuming the other to death, and then the remaining Our family can end this unnecessary money-burning war and formulate the final rules of the game."
"What a pity, whether it is Didi who is the leader in Ahli and wants to kill Penguin's leader, or Penguin. It’s impossible for Didi, the leader, to kill Kuaiyu.”
“Now the investors on both sides are a little bit restless and eagerly hope that they can sit down and talk. The final outcome is likely to be a merger. !”
“It’s still merged after being spelled like this?”
Huang Pujun, who has no business skills, interjected.
Tong Zelan glanced at her lightly, not even bothering to explain.
"That's probably the case."
Huang Bin said: "If there is no merger, no investor can bear it if we continue to fight like this."
"Indeed." Lao Yang He also agreed: "The Internet is really cruel. Only when there is only one left can it formulate the rules of the game and start thinking about making money."
"After all these years, the Internet is still dominated by these three There is a huge mountain pressing down on them, and I don’t know how many more years it will take before someone can truly compete with them.”
No one can explain this topic clearly, even Tong Zelan himself finds it too difficult.
The three major portals of the Internet.
Social networking, search, e-commerce, and BAT have taken too deep root in their respective fields, unless another disruptive company emerges.
A company that can occupy users’ time again.
This subversive model was something she, Tong Zelan, would never have imagined.
Don't even think anyone could do it.
I have to say that this small class reunion contains too much information about the business world.
Even Chen Pingsheng felt that he had benefited a lot from this.
Tong Zelan is at the forefront of the times. In addition to the Internet, new energy vehicles are likely to be another world-class outlet after mobile phones.
The threshold for this project is too high, with a starting capital of tens of billions.
No competitor is simple. She also talked about the global situation of new energy vehicles.
The first person in China to propose a new energy vehicle is Jia Yueding of HotView.com.
He shouted this slogan very early, and his vision is indeed unique. He is already preparing to start financing this year.
“Do you think it is possible for him to succeed in building new energy sources?”
“Difficult.” Tong Zelan only used one word to comment. The main reason is that building cars is not like building an Internet company. You can create a unicorn by burning money.
In addition to the financial threshold, car building also has extremely high technical thresholds.
“Jia Yueting is very powerful, but he does too many things and it is too complicated.”
Tong Zelan commented: “In foreign countries, anyone who can do a good job in a high-tech enterprise Yes, that requires the founder to be extremely focused. Looking at foreign high-tech companies, almost no one can be as successful as him, not to mention Tesla has been running in this field for ten years.”
To put it bluntly, LeTV’s business is too complex. They want to do everything and do everything, but no one does it to the extreme.
This is a very scary thing in Tong Zelan's opinion. To put it bluntly, it will collapse once it happens.
That is the collapse of the entire system.
Among this group of classmates, she always felt that Chen Pingsheng was the most stable.
The reason is simple, there is no debt at all.
If any one company fails, it will not affect the other one.
This is equivalent to having many baskets, still scattered with each other.
But things like Heat Vision are completely different. He has dozens more baskets, and they all have eggs in them.
The danger is that he uses the same pole to carry it.
Once there is a problem with funds, these projects that rely on financing and burning money are destined to be flowers in the well and moon in the water.
So, she has never dared to invest in LeTV.
Many international investment banks are like her and don't like investing in such large and comprehensive companies.
Ten billion is still just a threshold for hot start-up projects, and Chen Pingsheng is also very interested.
Unfortunately, he still doesn’t have the strength to participate in this.
We talked about many industries later. Generally speaking, there are still opportunities in various industries, but they are not as big as they were in the 1990s or 2000s.
The business environment has been improved, whether it is a small retail store or a large chain enterprise.
They all need to make breakthroughs in business management.
Ordinary people have no chance to survive in today's increasingly changing world.
This class reunion is quite late, so overall everyone has gained something.
Everyone communicates with each other and discusses with each other, and there is nothing hidden. After all, you are already at this level, and using that kind of petty thinking will only make people look down on you.
The most dedicated person here is He Bijun, and the other one is Lao Yang.
One of them has been raising pigs all his life, and the other has been running a hotel his whole life.
They are definitely the best in their respective fields.
"Old Chen, let's talk about your Shuiyunjian."
Tong Zelan said: "I have always heard from your employees that you are such a good boss, and you use the dormitories for your employees. Villa, they were paid a salary of 10,000 to 20,000 yuan as usual during the training period, and bonuses were given at every turn. Is the profit of beauty salons really that high?”
Everyone turned to look at him, saying that they didn’t understand it before. His Shui Yunjian will be understood later.
The main reason was Tong Zelan, who directly gave it a valuation of 2.5 billion.
I also wanted to invest one billion, but was ruthlessly rejected.
This is very exaggerated.
Not to mention anything else, just judging from the valuation of this company, Chen Pingsheng is actually considered very wealthy.
You must know that he now owns 75% of Shuiyunjian's shares alone.
If converted, it would be two billion.
If we add the other three families, and Wang Yanfeng doesn’t go home to inherit his father’s family property, then there is still a gap between him and him.
“High-end beauty products are indeed very profitable, with gross profits of over 90%.”
Chen Pingsheng said: “The most profitable thing is not the handmade projects, but the foreign ones. An anti-aging instrument project can cost hundreds of thousands. Customers can’t just do it once, but there are at least dozens of equipment projects that can be used on the whole body. It can be said that no matter how rich a woman is, There is also a bottomless pit when it comes to beauty consumption.”
Chen Pingsheng looked at their eager eyes and said with a smile: “If you want to be my colleague in this field, then you have to pay attention, because I will do it again this year. We will invest 100 million in opening a store in Beijing and 100 million in equipment. We will also expand to Shanghai next year.”
"The first investment capital will be around 300 million. If you don't prepare a few small goals, it's better to avoid competing with me."
"Tsk... no wonder you have ten consecutive goals. Yidu dared to refuse.”
He Bijun felt that raising pigs was already profitable enough, but compared to his Shuiyunjian.
It’s just a money grab. You can’t steal money so quickly.
Others are also extremely envious of the 90% gross profit.
What a concept.
Using his starting experience project in 1980.
The profit is as high as 1800.
This horse riding... is simply a money grab.
“Beauty is indeed hugely profitable, but it’s a pity that it is difficult to copy.”
Tong Zelan said: "The fact that you can make a name for yourself in the high-end beauty market in Beijing so quickly has a lot to do with your Tengying Entertainment. I find that your entertainment company seems to be specially created to assist physical enterprises like yours. I really want to Do you know what your five-year plan is for the future? "
"My five-year plan is actually very simple."
Chen Pingsheng said: "I am on Boiling Sheep this year. It has already invested almost 100 million. At the end of the year, it will use Shuiyunjian’s platform customers to complete the B-round valuation of 500 million. In the next two years, it plans to expand Feiyangyang to three other first-tier cities.”
“ The same is true for Shuiyunjian. Once the Feiyangyang road can be opened, I will use a simple jargon of your investment bank to say that as long as the catering industry can be copied, I will use the traffic of Tengying Entertainment to copy ten companies. Even if you can only succeed in three companies, the success rate is much higher than your success rate in venture capital."
Tong Zelan looked at Chen Pingsheng in surprise, this guy has a long way to expand in the future. .
The key is still stable.
This is particularly rare, compared to Lao Jia's situation of shooting in the east and west in a total loss.
It is obviously much safer to run in a straight line like this.
The key speed is still fast.
This is just like BAT building its own moat. He has also been building his own traditional corporate moat from the beginning.
If you want to learn from him, you must first have a well-run entertainment company.
Secondly, you have to make less than half of the top rich women in the capital become your loyal customers.
This is naturally Shuiyunjian.
Capture traffic with one hand, and use Shuiyunjian to capture strong human resources with the other.
And he himself has super strong chain management capabilities.
At this time, you just need to build some tools that can be put on the market.
This thing can be Boiling Yangyang, a milk tea shop, or the smallest mom-and-pop spicy hotpot shop.
Even a late-night snack stall will do.
As long as he uses all three resources at his disposal, even a pile of cow dung can be turned into big shining gold.
"Brother Chen, I can provide you with specialized pork, so you don't have to look to anyone else for your B-round financing of Feiyangyang."
He Bijun discovered a big business opportunity.
He has always wanted to establish his own unique sales channel.
There is no need to look elsewhere now. It is enough to invest here.
If we really do what he said, we can connect these traditional industries in a straight line.
What industry should you not break into?
Tong Zelan waved her hand and said: "Old He, it is definitely not appropriate for you to invest alone. After all, what Boiling Yang needs most is someone who can promote its smooth listing. This little girl is not talented, but she happens to be a little good at this aspect, otherwise How about I take the big part and you take the small part?”
“Don’t, don’t, don’t do this, let everyone get some.”
The painting style suddenly changed, and I didn’t plan to invest in it. Tong Zelan of Sheep Yang also made up her mind.
The other students are the same, wanting to get a little bit of everything.
Is 150 million a lot?
It's just so-so, they can be found casually.
To subvert the entire traditional industry model, we must not let it go.
Chen Pingsheng is not embarrassed to say that what he really wants to subvert the traditional industry is not Feiyang Yang.
But a super hypermarket that is still spending 30 million to investigate.
That is his super killer weapon in the traditional industry.
First synthesize a large supermarket, and then use the large and small ones to form a listing tool.
This is his final plan.
Everyone was noisy, but in the end, Tong Zelan alone grabbed 50 million investment shares, that is, he got 10% of the original shares.
According to her calculations, since she came in, Feiyang Yang will have to reach at least 1.5 to 1.8 billion when it comes to the Series C valuation.
This is normal, the back is several times the front.
Otherwise, who would want to invest in the front? The more you invest in the front, the higher the risk.
(End of this chapter)