End of 2017.
Brother Belt officially announced his entry into the new energy vehicle industry.
And announced his own car-making philosophy, buy, buy, buy, combine, circle, big, big, good, good, good.
In five sentences, we can basically understand it as Brother Belt’s road to building a car.
When the country needed football to rise, Brother Belt played Jinyuan Football.
Inspiring.
Since then, he has been out of control in the business world, and bank loans have been weak.
There are also countless various land resources.
And real estate is about to reach an inflection point, when the country vigorously supports the new energy industry and prepares to replace real estate with the new automobile industry.
He walked towards me with exaggerated steps again.
He also had a purpose in meeting Chen Pingsheng. After all, in the current new energy market, Tengfei New Energy is the one that spends the most money.
As the saying goes, laymen watch the excitement, and experts watch the door.
According to data, a total of approximately 570,000 new energy passenger vehicles were sold in 2017.
This data increased by 69% compared with 2016.
The sales volume of fuel vehicles in 2017 was 24.7 million units, which means that new energy vehicles account for no more than 5% of the overall vehicle sales.
With such a market share, dozens of new energy vehicle companies have emerged in just a few years.
There are also countless new energy vehicle companies that defraud state subsidies by falsifying sales data.
This means that less than 5% is also mixed with a large amount of water.
With data like this, Tengying Group has actually invested nearly 100 billion.
Many people have broken their minds and never figured out, can he really make back his money by selling cars?
Even Lao Xu, who has always been good at capital operations, didn't figure out what the plan was behind Chen Pingsheng.
So I wanted to invite him over for a talk in the name of football.
He himself is very clear that whether it is football or the current new energy, its meaning is to continue the existing story.
It’s just so he can get land at a low price and get a bank loan.
I really want to earn back the nearly 100 billion invested by selling cars, but this will only happen in the year of the monkey.
Rely on that 5% market share?
Don’t be too wild.
After Xu Belt entered the new energy automobile industry, it became a huge momentum.
Completely dumping the money in other people’s faces.
Also let everyone know that he is a super krypton gold player through major media and the Internet.
Xu Belt confidently claimed that it would take five years to build his new energy vehicle into the world's largest new energy vehicle factory.
What does it mean?
The reason why Musk can be the world's number one in new energy vehicles is because his boss Xu hasn't come yet.
Now that he is here, the number one in the world must be his.
Listen, what boss wouldn’t be excited to hear this slogan?
Brother Belt even announced that he would spend 300 billion to build cars. Suddenly, the sky was full of belts to build cars.
The momentum is like a rainbow, unstoppable.
Even Tengfei New Energy, which has invested hundreds of billions in the new energy industry, has become worthless under his extreme background.
What does it mean to be high-spirited and confident? This is it.
Even the capital circle is partying with him.
When Chen Pingsheng turned on his cell phone, it was him. When he looked at the computer, it was still him.
Brother Belt’s publicity and influence are truly unparalleled.
The new energy car circle is getting more and more lively, and he is not the only one who is racing like a boss.
Baoneng Group entered the car manufacturing industry in 2017 and established Baoneng Motors in the same year.
It also acquired a 51% stake in Chery's Qoros Automobile for 6.63 billion yuan, and later increased its capital to increase its shareholding in Qoros Automobile to 63%.
Not many people may know the name Baoneng, but it launched China's first business war and forced Lao Wang's brutal capital away.
They should all have some impression.
That’s right, it’s this guy. He also joined the New Energy Vehicle Bureau.
The wealthy Yao Zhenhua even announced a "five-year plan" with a high profile. It has invested more than 50 billion yuan in Qoros Automobile and stated that it will take 10 to 15 years to build Baoneng Automobile into a group with strong influence.
Originally, he was also very prosperous, as soon as Brother Belt's 300 billion investment came out.
Immediately dimmed.
Brother Belt is overwhelming the entire new energy vehicle industry.
This is true even for big-name figures like them, not to mention those car builders who crossed over from the Internet.
It can only be said that there is more money in money.
Brother Belt roared, who else?
Those who were very hyped in the past have basically silenced themselves and avoided their edge.
He is really powerful.
The number one guy in the real estate industry should have this kind of momentum.
Not only is the voice loud on the Internet, but also the football circle has begun to promote belt-based cars.
This circle is really getting more and more lively.
Chen Pingsheng didn't care about that at all and focused on doing his own thing well. In terms of publicity, he took the road of global publicity through Leicester City.
When the World Cup starts, Tengfei New Energy will be bound to its own players Mbappe and Ding Ding for advertising.
If these two can successfully advance to the quarterfinals of the World Cup, or even the semifinals.
Think about it further and get a Hercules Cup, a Golden Globe or something like that.
No matter how much Xu Tieguang uses his domestic team to yell at him, he will still be his younger brother in front of the strong teams in the World Cup.
Public promotion is just a means of brand promotion, the most important thing is the car itself.
It is undeniable that funds are one of the necessary conditions for building a car, but it is by no means the only condition.
Technological accumulation, talent reserve, brand building, marketing, etc. are all indispensable links in car manufacturing.
In two years, Tengfei has completed the entire industry technology layout in the fields of batteries, motors and electronic control.
It also spent tens of billions to take back a century-old traditional car company from Russia to improve the lowest level of basic patented car-making technology.
This includes a series of key basic technologies such as chassis tuning and vehicle architecture.
Another 15 billion has been invested in AI intelligent assisted driving, and an AI intelligent R&D team of nearly 10,000 people has been established.
It has also invested 12 billion to build the Tengfei Super Factory with integrated production.
As well as the global supply chain R&D industry center established with 5 billion funds annually.
Let's put it this way, among the newly established new energy vehicle companies, none can compare with him.
His goal is not Xu Belt at all. No matter how much he enjoys himself, the only goal Tengfei wants to surpass is Tesla.
It can only be Tesla.
Tengfei has spent two years completing the entire industry layout of the new energy industry.
There are also the most industry technical experts, who just keep all this secret.
Only when the first Ascendas new energy vehicle completes testing and is officially launched online will he focus on domestic publicity channels.
As for now, we are still committed to building Tengfei into a globally renowned brand.
Whether it can be sold abroad is not important at the moment. What is important is that being globally famous can avoid many people's inherent perception of domestically produced cars.
Fighting from top to bottom is the core strategy of Ascendas Motors.
Brother Belt is making such a big fuss now. If he fails to build a car in the future, his fun will not end well.
This is tantamount to leaving no escape route for yourself.
As for Jia, who was shouting as lively as him before, he will return to China next week.
It has been a year, and there is no sign of him returning to China.
And he is still writing words and sentences abroad about being suffocated by his dreams.
This is also the first entrepreneur to describe building a car as more difficult than walking to the moon.
On average, one unit is mass-produced per year, according to internal gossip.
This mass-produced one was bought from someone else and then modified.
Brother Belt is enjoying great success now, but I’m afraid it won’t end well for him later!
Chen Pingsheng is not worried about him, the main reason is that many of his employees have bought off-plan properties produced by Brother Belt.
The house hasn’t even been seen yet, and the loan has already started to be paid off.
If the belt fails to build a car, his story of tearing down the east wall to make up for the west wall may not continue.
I dare not predict what the final result will be.
(End of this chapter)