Chapter 70: The swarm eats, and the predators are looming (first update, please follow up)
In just one hour, the first episode of The Man with Silk 2 broke the one-hour record of the two companies.
On Youku, the number of hits exceeded 8 million in one hour.
On Sohu, the number of hits exceeded 2 million in one hour.
The gap between Youku and Sohu is evident from this.
In addition, Youku is more comprehensive in terms of background data.
At this time Youku has already developed the concept of effective playback.
If an IP watches for more than three minutes, it is considered valid playback.
According to the background display, the effective playback of this first episode reached an astonishing 6 million!
That is to say, 6 out of 8 people watched it for more than three minutes.
When Lao Gu learned the news, he smiled from ear to ear. However, when he heard the data from the second episode, he couldn't sit still.
Because it’s so bad.
The story of the second episode, the first half is about the Huayi stars’ encounters on the street, harassment on the bus, and competition to recruit a bride, while the second half is about the date with a beautiful girl in a restaurant.
A medley of Huayi stars, a happy date between goddess Liu Yan and diaosi Dapeng.
The clicks of the second episode are almost the same as those of the first episode.
But it plays effectively... only half as well as the first episode.
What does this mean?
The second episode is not attractive and the audience is unwilling to continue watching!
At 8 o'clock in the evening, Zhang Chaoyang opened champagne at halftime, invited many Huayi stars and media reporters, and held a grand celebration banquet in the hotel to celebrate the success of Man in Silk 2.
At the reception, he boasted proudly and boasted that this year he would go all the way and make Sohu Video the top three in the industry.
On the other hand, Youku is having a meeting.
Eight hours into the first broadcast, the data gap between the two episodes became wider and wider, becoming more and more polarizing.
The data for the first 8 hours after the episode was launched has blinded the eyes of many Youku executives, whether it is clicks or effective playback.
The first episode has a total of 28 million views in 8 hours and 18 million effective views.
Since the establishment of Youku, this is the first time they have seen such explosive data, which is higher than many popular TV series and movies!
However, in the second episode, the total number of views exceeded 20 million in 8 hours, and the effective views were only 6 million.
Online at the same time, the gap is so big, Lao Gu feels very heavy.
For this drama, Lao Gu not only owed a lot of favors, but also spent tens of millions of real money to subscribe for Huayi's shares.
This was how the overall situation was formed, and Zhang Chaoyang was successfully forced to give in.
After paying such a heavy price, the second season of Men with Silk Hanging is on the verge of collapse.
This result is completely unacceptable to Lao Gu.
Many senior executives know what is happening in the film and television industry, but they don’t know why.
However, all the senior executives know that Huayi is very powerful. It is the top film and television company in the Beijing circle. It has many stars, and the directors and stars it has worked with account for half of the entertainment industry.
We have reached the top of the industry in many fields such as movies, TV series, artist management, records, and entertainment marketing.
Everyone finally agreed that Huayi should be asked for help.
The next day, when Li Mingyang heard the news from Manager Qiao, he was speechless for a long time...
Asking Huayi for help?
My dear, this is just inviting the wolf into the house! Looking for education!
Everyone of the Internet giants who have poured into the entertainment industry has been tricked by Huayi.
I paid a lot of tuition fees...
Youku burns at least 20 million in operating costs every month, how can it afford Huayi!
“Wish for your own blessings...”
Respect the fate of others, the demise of Youku has nothing to do with him.
As long as the second season of Man with Hanging Silk is aired.
When Youku and Sohu have fattened up the IP of "The Man with the Thread", he will start shooting and make the crappy drama "Pancake Man" and get all the crappy money you can!
Earn all losses, including capital and profits. The scapegoat Dapeng is ready, just waiting for IP to fatten up.
Although Pancake Man has made a lot of money, it has a poor reputation. Li Mingyang will not be a director, he will only be a producer and supervisor.
After making money, leave the blame to Dapeng.
“Brother Li, this is a big deal!”
I was thinking about Dapeng. Dapeng opened the door and walked in with a happy face.
“What’s wrong?”
“Our Hanging Silk Man 2 is online on all major video websites, including Tudou!”
Li Mingyang was stunned and clicked to add it to the collection. Major video websites such as Tudou, Kuliu, 56, LeTV, Baofeng, Xunlei, and PPS all have playback resources for "Dousi Men", synchronized with Youku and Tudou.
In addition, Li Mingyang found that the pirated websites suddenly stopped working. The three commonly used pirated websites were very slow to open, and then played "Man in Hanging Silk", which was stuck for two to three seconds and had to wait for two minutes.
This is a pirated website being attacked!
Li Mingyang touched his nose and looked back at Dapeng, who had a wicked smile on his face.
He knows that the man with hanging silk is super fierce, which not only put Sohu Video on the right track, but also broke into the first echelon of the video industry.
It also spawned the hit movie Pancake Man, which reversed Sohu's ongoing losses.
It was only launched four years in advance, but it actually caused the video industry to rush for food, and even attacked pirated websites for the sake of traffic.
Li Mingyang suddenly thought of something. He opened Baidu and searched for men hanging silk. He was surprised to find that all the major regular video websites listed on the homepage were pushed to the second page.
Holy shit! Baidu also took action.
If men don’t hang silk, it’s unforgivable!
The more Li Mingyang looks at Dapeng, the cuter he becomes, the golden mountain is here!
……
"Count the time, Liu Yifei will be back soon."
Yesterday, when the two were chatting, Liu Yifei said that she would return to Hengdian on the 18th.
Li Mingyang picked up the eighth draft of the shooting plan made by Wu Zhikui and read it.
At present, Wu Zhikui is the only one who can train Li Mingyang with peace of mind and have the ability to be a director at Famous Entertainment.
Xiao Yang is not very good...
He and Wang Taili were partners. Because something happened to Wang Taili's family, he followed him to learn how to be a director.
I have no intention of joining Mingyang Entertainment.
After reading the plan, Li Mingyang opened the door, moved a chair, sat in the center of the office area, and called other people together for a meeting.
Halfway through the meeting, the mobile phone in the office rang. Li Mingyang returned to the office and saw that it was Liu Yifei's mobile phone number.
“Hello.”
"I'm at the airport. I'll probably arrive in Yanbei early tomorrow morning."
Li Mingyang was stunned, today is only the 13th! Returning home five days early? Nothing will happen.
"That's great! My Juan is finally back." Li Mingyang joked.
The other end of the phone was silent for a long time before Liu Yifei said: "Can we change the location to shoot? I want to shoot in Yanbei."
"Yanbei? Are you crazy? ! ”
"What? Are you scared?"
"It's not a question of whether you're scared or not, but a question of whether you can take pictures. That's Huayi's territory!"
"So what, Can Huayi not let you film? I heard that you are so powerful at the China Film Digital Base that you have educated all Huayi’s artists.”
“It’s Sohu’s own drama. I was afraid of offending Sohu, so I swallowed my anger. If our crew were filming in Yanbei, hehe, they wouldn’t even be able to rent a studio.”
Fourth update today! Please read it!
(End of this chapter)