Chapter 304 Phenomenal Publicity
On October 21st, Let the Bullets Fly held a grand press conference at Yanbei Works Sports.
A star-studded gathering, more than 300 celebrities from both sides of the Taiwan Strait and three places came.
Stars are shining, and there are countless bosses.
Most of them are from Beijing and Hong Kong circles.
Li Mingyang and Wang Changtian were also invited to attend the press conference.
It is one of the few non-Beijing and non-Hong Kong circles at the scene.
Although it is just a press conference, its scale is comparable to the assembly numbers of previous years.
Except that there is no movie viewing session, the on-site layout and process are exactly the same as the assembly number.
Jiang Wen didn’t even mention Feng’s pants at the scene.
But Li Mingyang knew in his heart that Jiang Wen was hooked and wanted to fuck Feng's pants.
Feng Pants did not attend the press conference because he was in the later stages of If You Are the One 2, but the big and small kings came.
It’s a pity that I didn’t see the rivalry, only the harmony.
Harmony and love are the norm in the entertainment industry.
As a big director in Beijing circles, Jiang Wen would naturally not really rip off Feng's pants in public.
The press conference is over.
Li Mingyang and Wang Changtian got into the car together.
As soon as the car started, Wang Changtian couldn't help but said: "You are really not in a hurry..."
"There is nothing to be anxious about." Li Mingyang said easily.
Wang Changtian hesitated to speak, and after a while he said: "I suggest you show the same hard work as before, otherwise someone will be unhappy."
"Jiang Wen made such a big fuss. Isn't it quite lively? You want me to fight?"
"China Film Group cut more than 500 scenes of your name from the first day of filming."
Li Mingyang frowned slightly. This was a slap on his face. Originally, your name was ranked at the bottom of the first day of filming, but you were cut off...
“This year’s Lunar New Year festival is different from previous years. You want to be famous. Zhao Dashan and Shangying are no longer following the rules, and Bernard has not started to take action yet. Yu Dong will definitely make big moves when he returns home the day after tomorrow... Let’s look at Jiang Wen’s approach, I’m afraid the world will not be in chaos.”
"And what did we do? It seems like we did nothing."
This year, it is not just Guangguang and Huace that are competing for listing, but also Bernard, but Bernard has gone to the US stock market.
Li Mingyang closed his eyes and thought for a while, then opened his eyes and shook his head, "Wait a minute, my request for the box office is only 300 million. I can afford to wait. What happens now, what if the Beijing Circle What should I do if they join forces? They will make a lot of black announcements to blackmail your name before it is released, and you will waste your money. If you don’t wash it, the box office will definitely be affected on the first day.”
“Don’t worry about money. The most important thing is the results," Wang Changtian said.
"Money must be spent wisely... Let Feng Pants and Jiang Wen fight first."
"You all know that before the war begins, if you cripple Neng Wang Jinhua first, they will not understand. , if you don’t work hard now, when Feng Pants finishes If You Are the One 2, Feng Pants and Jiang Wen will join forces to take you out.”
"I still say the same thing, just wait."
Li Mingyang still wanted to wait. Compared with Feng Pengtong and Jiang Wen, he was more worried about the Beijing circle collaborating to get him.
First create an excuse, and then use this excuse to take sides and force the celebrities to speak out.
Referring to a deer as a horse and eliminating dissidents was not invented by Li Mingyang.
It is what Beijing Circle is best at.
But Wang Changtian didn't want to wait any longer.
Contact the theater to put up a poster with your name.
In addition to media promotion, online promotion, and local promotion in cinemas are also very important.
Eye-catching and conspicuous posters are one of the best ways to attract passers-by to watch the movie.
The light expands the network and promotes your name offline.
At the same time, Wang Changtian, as the producer of Your Name, began to appear frequently in entertainment talk shows on major portal websites.
Publish your name with practical actions.
Your name is related to whether the light can be put on the market.
It’s strange that Wang Changtian is not nervous.
It’s just that I got nervous early...
The ticket replenishment is in the summer season, which proves its power.
But it was used too hastily, too briefly, and the samples were too few. Many filmmakers have no doubts about the power of ticket reimbursement.
But I don’t know that after all movies have ticket replacement.
What is the film market like?
But Li Mingyang knew it clearly.
When ticket subsidy becomes popular, the audience’s intention to watch movies will converge towards their heads.
Movies with a high box office will attract a lot of box office revenue from the market. The box office will get higher and higher, and the film schedule will also increase accordingly.
For movies with low box office, the box office will become lower and lower, and the film schedule will also be cut.
Even if there is no ticket replacement, this is a general rule in the movie market.
It’s just that theaters are very busy with film arrangements now... the film schedule for the first weekend is fixed.
Because no one can be sure of the box office potential of a movie.
So the theater chain will give three to four days to observe.
The film schedule will not be until the following weekend.
But after ticket replenishment becomes popular, the movie-going base is so large that it only takes one day, or even one day, for theaters to know how much box office potential this movie has.
We will add or cut slices according to the situation.
The box office on the first day is important, the box office on the next day is also important, and the box office within one week of release is also important.
The film market has entered a new generation of ‘life and death in the first week’.
……
November 7th.
"Ten million, they really dare to ask for it." Li Mingyang said.
"Director Li, there is no way out now. The attitude over there is very tough. Either spend 10 million to terminate the contract or hide me." Wang Kai sighed and said.
"Ten million...isn't it a bit too much?" "I am willing to contribute part of it, but I haven't saved much money over the years, only more than 300,000...this is all my savings... ..."
"Your little money won't help... What we talked about earlier was a 50-50 split for six years. This way, a 60-40 split, the company will be six, and you will be four or ten years. Agreed, I will pay the ten million."
Wang Kai hesitated. As the end of the year approaches, the salaries in the industry are rising. Even the salaries of 18th-tier actors have doubled. Recently, there are reports outside. Many companies handed him scripts, and the salary reached 80,000 per episode, which was a price he had never dared to imagine before.
"Okay, I'll listen to Director Li." After only three seconds of hesitation, Wang Kai agreed to this contract, which was as deceptive as Huayi's.
Li Mingyang is willing to use 10 million to redeem his life. There must be a big project waiting for him.
And I won’t give up on him easily, I will definitely earn back my money!
This is much better than before, there are too many artists...the competition is too fierce.
"Go to Youth Light or Light Media and find Yang Tianzhen. She will handle your contract termination and signing on my behalf. In addition, Yang Tianzhen will be your agent from now on."
"Yang Tianzhen? Fan Binbin's manager?"
"Yes."
Wang Kai's eyes widened and he couldn't believe that Yang Tianzhen was Wang Jinhua's apprentice and Fan Binbin's official manager.
On the same level as Li Xue.
He never dreamed that he could have such a good agent.
Li Mingyang hung up the phone, picked up the notebook on the table, and checked the second item, Wang Kai's termination of contract.
There are a total of 28 items in the notebook, most of which have been completed and checked.
Only 3 items were unchecked.
The first item is the lifting of the ban on Weibo.
Zuo Shandiao wanted him to end up causing trouble and stir up a quarrel in the market. Li Mingyang was still very happy, but it was too damn painful to not unblock his Sina Weibo.
Sina Weibo is his biggest public opinion weapon. Although he has been banned for more than two months, his Weibo followers not only have not decreased, but have increased by more than one million, reaching 3.56 million followers...
Main It’s better to run, brother’s welfare, the number of fans is increasing so fast.
Article 8 is that the ratings of Running Brothers have exceeded ten.
On September 8, Running Brothers resumed airing, and the fourth episode was launched, with an average ratings of 3.5.
On September 18, the fifth episode, Blue Channel will adjust the broadcast time to Saturday at 20:30, with an average ratings of 4.4.
On September 25, the sixth episode had an average ratings of 5.3
Throughout September, Blue Channel’s Running Brothers set off a ratings frenzy, ranking first in the same period during prime time, and in the sixth episode, Breaking the ratings record for the last episode of Hunan Satellite TV’s Running Man.
Become the well-deserved number one variety show of the year.
Since the resumption of Running Brothers, in September alone, "Rip the Brand" has been on the Weibo hot search dozens of times, and has always occupied the first place in Baidu search.
Although Hunan Satellite TV can only rebroadcast, it is full of bonuses, and the average ratings of rebroadcasts reached 2.2.
The ratings of Running Brothers have been extremely explosive regardless of its premiere or reruns.
In this era where a rating of 1 is considered a success, Running Brothers' ratings miracle has amazed countless people in the industry.
The ratings of Running Brothers exploded, and the number of clicks on Youku platform was even more terrifying.
At the end of September, the day after the sixth episode was aired, Running Brothers broke the record of 2.1 billion total clicks for Men in Love.
In the name of a variety show, it broke the record of short dramas and became the first in total clicks on the entire network.
This is still the case where the click algorithm has been changed.
The broadcast effect of "Running Brothers" is so good that it is explosive.
But Li Mingyang has been reluctant to film the second season.
Blue Channel and Mango Channel just want to delay it, broadcast more, and make more money.
Join Youku and give Youku a share of advertising to slow down the pace.
Two episodes were broadcast throughout October.
On November 6, that is, yesterday, the ninth episode of Let’s Run, Brothers, was caused by this hungry marketing. The highest ratings exceeded 10 and the average ratings exceeded 7.
According to this pace, the ratings will be exceeded soon.
You don’t even have to wait for the most fun and beautiful final double issue.
The revival of Running Brothers overlaps with the release of Your Name.
It was like rain from heaven.
Phenomenal movie promotion!
The biggest reason why Li Mingyang is not in a hurry is this.
Article 20 When is the release date of You Are the One 2?
Originally, the stage for this year’s Lunar New Year was set by Zuoshandiao for Li Mingyang and Feng Pants last year.
Everyone else just wandered in.
Feng Pants can only choose one day in December, not earlier or later.
The date If You Are the One 2 is set to be released will determine the direction of the box office war.
It would be great fun if If You Are the One 2 were released on the same day as Let the Bullets Fly.
If You Are the One 2 carries the residual power of the first film, and its box office appeal is unquestionable.
No matter how good Let the Bullets Fly, it is impossible to carry If You Are the One 2 and break 600 million.
The market is only that big, and there are only so many movies in total.
If You Are the One is the signature film series of Fung's comedy series.
Feng Pants's summer release also relied on Earthquake to earn 610 million, which is a milestone for Chinese films.
Jiang Wen is talented, but like Li Mingyang, he has not even had a movie with a box office of over 100 million.
Released on the same day, If You Are the One 2's opening weekend schedule will definitely make bullets fly and rub against the ground.
Even Let the Bullets Fly relied on word of mouth to catch up from behind.
However, they missed the first weekend opportunity and were beaten by If You Are the One.
It is difficult, very difficult, almost impossible for bullets to fly beyond the 610 million people in a major earthquake.
The next day, Huayi announced the premiere date of If You Are the One 2.
December 16th!
It will be released on the same day as Let the Bullets Fly!
What Li Mingyang could figure out, Feng Pants also figured out.
"The thing that worries me most has happened..."
Li Mingyang put a check mark on the twentieth item and closed the book.
Lost in thought...
(End of this chapter)