Chapter 149 149 [See if we can make a fortune]
Mid-November
Hehong Real Estate Company and Gong Guoyan signed a transfer contract, and Hexiang Trading Company became Hehong Real Estate Company a wholly-owned subsidiary.
According to Hexiang Trading Company’s actual asset value of 157 million yuan, Hehong Real Estate Company spent 126 million yuan on the acquisition, of which 6 million was 10% paid to Li Qiqi At a premium, it can be said that Hehong Real Estate Company earned 31 million yuan.
Trading companies are very different from gas companies and real estate companies. Luo Qihong is thinking about how to deal with and manage those original employees.
Luo Qihong usually deals with newly acquired companies by recruiting a group of companies and attacking them in batches. This is obviously not possible for trading companies. The staff he has on hand have no experience in this field at all, and trading companies have a large number of overseas testing points and At distribution points, it is safer to contact these personnel with familiar staff.
"It seems that we have to use gentle methods." Luo Qihong looked at the personnel report submitted by Hexiang Trading Company and muttered to himself.
So, he began to write down some key elements of the meeting on his notepad to prevent them from being forgotten in the middle.
Hexiang Trading Company Conference Room
There are only 6 people in the conference room, including 3 Japanese-looking people. They are naturally representatives of Isuzu Motors, discussing the car agency rights with Luo Qihong .
"Mr. Luo, congratulations on your acquisition of Hexiang Trading Company!" Isuzu Motors representative Sasaki said in Japanese.
"Thank you! I also welcome Mr. Sasaki to Xiangjiang!" Luo Qihong smiled slightly. In fact, he hated the Japanese from the bottom of his heart, but he had to do business with them. After all, the car agency project contained huge profits. .
The two sides chatted for a few words, which were all normal local experiences.
"Mr. Luo, your company wants to obtain the agency rights of our Isuzu. This is not a big problem, but we hope that your company can establish two car repair shops, preferably in Hong Kong Island and Kowloon City. " Sasaki said seriously.
Listening to the translator, Luo Qihong said, "I read through the previous negotiation records. I remember that you asked for the establishment of a car repair shop. Why do you want to add one now?"
Adding a car repair shop will cost tens of millions more, which is a huge burden for Hexiang Trading Company.
Hehong Real Estate has a lot of cash on its books, but after all, this is not real idle funds, but the loan funds misappropriated to acquire the China Gas Company, which will need to be returned in a few months.
Although the trading company makes money, it may not bring 150 million yuan in revenue to Hehong Real Estate Company in a few months.
Sasaki explained, "Mr. Luo, Xiangjiang has a population of 5 million and is the financial center of East Asia. The number of vehicles required for a developed retail industry will inevitably increase, and the sales volume of vehicles has a great relationship with some hardware measures. , The repair shop is one of them. There are not many repair shops with 5 million people."
"Mr. Sasaki, the land in Xiangjiang is expensive, and it is difficult for Hexiang Trading Company to afford two. Regarding the construction and operation of the repair shop, I think the scale should not be too large when Isuzu Motors just starts selling in Xiangjiang, otherwise the burden on the agency will be too heavy and it will easily cause unnecessary trouble," Luo Qihong said. "The original boss, Mr. Gong Guoyan, also had this reason. Due to this consideration, we did not agree to build a garage.”
"I agreed because I felt that car agency could bring good profits. If we must build two car repair shops, Hexiang Trading Company might not be able to afford it and would have to withdraw from the agency project."
Sasaki was a little dumbfounded. He was still thinking of overfulfilling the task so that he could go back to Japan to receive the reward, but Luo Qihong in turn threatened him.
If he is unable to broker this cooperation, enter the Xiangjiang market, and return to the headquarters, Sasaki will definitely be held accountable by his opponents. After all, Luo Qihong had stated his willingness to build a repair shop when he contacted the headquarters.
"Mr. Luo, I'm not making things difficult for you. This is something that benefits everyone." Sasaki still refused to give up. He suspected that this was Luo Qihong's plan.
"Mr. Sasaki, the requirement for two repair shops is impossible. To be honest, the construction of one repair shop has already caused Hexiang Trading Company to take great risks. If you are not careful, it will cause Otherwise, how could Mr. Gong Guoyan reject your conditions?”
After constant pushing and pulling, Sasaki agreed to the plan of "building a repair shop first, and then building another one in three years." However, the location of the repair shop is still subject to discussion, because it involves the sales of Isuzu cars in Xiangjiang. According to Luo Qihong's expectation, the first repair shop is planned to be built on the edge of Kowloon city or in the Sai Wan River and Sai Wan area of Hong Kong Island.
The land prices in these areas are slightly cheaper, which can greatly alleviate the financial difficulties of Hexiang Trading Company.
As for the marketing stores of Isuzu Motors, Luo Qihong plans to place them near Causeway Bay and Seven Sisters Street in North Point. Although the rent of properties in these two places is very expensive, the flow of people is very good, which can make Isuzu a good brand. Car reputation.
In the office
Zhang Renjie, the newly recruited company executive, came in and reported something to Luo Qihong.
"Luo Sheng, the company currently has 17 million yuan of funds that can be used. When the next batch of profits comes back, we will have another 8 million yuan that can be used." Zhang Renjie sat down and said seriously The report said.
Zhang Renjie was originally a senior executive of Hexiang Trading Company. After Luo Qihong bought the company, he was the first to surrender, and the two departments under him were very cooperative, even if Luo Qihong changed the original positions of some employees .
“I decided to open our first agency in the area of Seven Sisters Street in North Point. There are many car sales points there, which can help us bring some traffic.” Luo Qihong said thoughtfully.
Originally, the location of this agency had to be discussed with Sasaki, but Luo Qihong also had arbitrary power, and North Point was the best choice for the entire Hong Kong Island and Kowloon.
"Okay, then I will take someone over to select the site tomorrow." There was no smile on Zhang Renjie's square face, "How do you plan to promote Isuzu?"
Luo Qihong thought for a moment and asked, "What do you have in mind?" Any ideas?”
He still planned to listen to Zhang Renjie’s suggestions. Maybe he had some good suggestions.
Unexpectedly, Zhang Renjie shook his head, "I don't have any good suggestions. They are just ordinary publicity methods. It is better to ask for suggestions from all employees of the company. Maybe there will be unexpected gains."
Luo Qihong Nodding, "Okay, you go and make an announcement. Whoever has good suggestions that are of great use will be rewarded by the company with 30,000 yuan. In addition, they will enjoy a 10% discount on the purchase of Isuzu cars."
There must be a brave man under the heavy reward!
If Isuzu can sell well, Hexiang Trading Company may make a profit of more than 100 yuan and 30,000 yuan.
Zhang Renjie was stunned and felt that Luo Qihong was much more generous than his former boss Gong Guoyan. If Gong Guoyan had made the decision, he might not be willing to give 10,000 yuan as a reward, let alone a 10% discount on Isuzu.
"Yes! I will arrange for someone to post the announcement immediately." Zhang Renjie said, "Is there a time limit?"
Luo Qihong thought for a while, even if he found the store tomorrow, he would still need to carry out a series of renovations. It would take at least a month, so he smiled and said, "Yes, the deadline is one and a half months."
After Zhang Renjie left, Luo Qihong's smile faded and he was thinking about how to let Isuzu Motors compete in the Xiangjiang automobile market.
The competition in car sales in Xiangjiang is very fierce. Not to mention the car brands represented by large trading companies such as Jardine Trading and Hengchang Enterprises, some mid- to low-end car brands are desperately trying to reduce profits and compete for the market.
Although Isuzu Motors' vans and trucks are excellent, the sedans are really a bit weak.
Isuzu sedans are much inferior to brands such as Volkswagen and Honda, and the price is not much cheaper than Honda. Fortunately, Luo Qihong had already suggested to Sasaki during the negotiation to lower the price of the sedan and try to be cheaper than Honda and Volkswagen. The brand is lower.
(End of this chapter)