Chapter 56 About Cinemas
"You mean, you want to invest as much as possible in "Shark Beach" yourself, but there are too many big guys who want to invest, and you don't know how to refuse?"
< br>"Yes, that's what it means."
After Zhang Chen explained his troubles, Dong Jianqiang quickly grasped the key points.
“This is very simple, Brother Zhang Chen, I will tell you a principle. At this stage, when making movies in the Mainland, the most important thing is to have the support of theaters. Theaters are the basis of box office, and everything else is nonsense. .”
"Brother Dong, tell me carefully." Zhang Chen filled the other party's cup of Erguotou again.
Dong Jianqiang seemed to be aroused to express his desire, and scolded Fang Qiu:
"Let me give you an example, you know "Infernal Affairs 3", this movie is awesome enough, the eight best actors Together, they have a box office of 28 million in the first weekend. Did you know that so far, in the whole of China, there are only two movies with a box office of more than 20 million in the first weekend, "Hero" and "Infernal Affairs 3", and by the way, now is also included. "House of Flying Daggers". Even your "Dark Invasion" didn't exceed 20 million, I remember it was 19.8 million, right, still 200,000 short."
Seeing Dong Jianqiang, he looked over. Zhang Chen nodded, "It is indeed 19.8 million."
Dong Jianqiang is indeed a professional, and he can come up with various numbers at his fingertips.
"But for such a powerful film, do you know its final box office, 36 million. We who make movies all know that the first weekend box office is generally about one-third of the total box office. There may be some discrepancies, but it will never be It’s outrageous.
So based on this calculation, the total box office of “Infernal Affairs 3” should be 70 to 80 million, but in the end it was only 36 million. Why is there such a difference?”
Dung Jianqiang? It seemed that he was asking and answering his own questions, and he immediately gave the answer: "Because BJ New Film Alliance didn't arrange films for him. Then why not arrange films for him, because "Mobile Phone" is on."
Seeing that everyone seems not yet Understood, he said again: "The general manager of BJ New Film Alliance is Gao Jun. Gao Jun supports Feng Xiaogang very much. It can be said that Feng Xiaogang was single-handedly supported by New Film Alliance. Every time his movie is released, the box office in the Beijing area is First, because Beijing is the base of New Film Alliance.
The theater chains are all branched off from previous film studios, and they all have their own inherent spheres of influence. New Film Alliance is a subsidiary of Beijing Film Studio and Shanghai United. The theater chain is owned by Shanghai Film Factory, and the Sichuan Central Pacific Theater is owned by Emei Film Factory..."
"So, for those big guys that day, you only need to deal with Wu Hehu, and you don't need to worry about others.
Wu Hehu represents the Shanghai United Cinemas, which is the top three theaters in the country. At this stage, Xingmei Cinemas is the undisputed number one cinema chain in China, with New Film Alliance and Shanghai United taking turns being the second and third.
With Shanghai United’s investment, your new film will definitely not be bad at the box office in the Magic City area. , even if there are other strong opponents in the same period, Wu Hehu will ensure your film schedule to the greatest extent.
As for Colombia's Chen Guofu, you don't have to worry too much about the box office. He can at best help you. Publish it overseas or sell the copyright, but many people can do this. If you have "Dark Invasion" as a background and you have a certain reputation, it is easy to sell overseas copyright. "
What Dong Jianqiang said. , some Zhang Chen knows, some don't, but he definitely doesn't understand it as deeply as Dong Jianqiang.
This is probably his personal experience in the publishing industry for many years.
While talking, Teacher Fu ordered another plate of hand-cut meat, and Dong Jianqiang liked this one.
One of the three left again, and Dong Jianqiang continued:
"What is the budget for "Shark Beach"?"
"It will cost about 6 million to film. , but if you want to achieve the best effect, you may need more, maybe 10 million. After all, every time a shark appears, it is money.”
"Then just make 10 million. 10 million is not a small investment. When the time comes, we will bring in the Shanghai United Cinemas. With the support of the cinemas, the box office will definitely not be bad. This time your "Dark Invasion" can The success of the film has something to do with them. Of course, the quality of the film itself and the roadshows also have a lot to do with it, but theater support is fundamental."
Zhang Chen nodded, "Then I should let it go. How much is the appropriate amount? ”
“10%-20%, it doesn’t need to be too much, just a steady stream of money. The main thing is to establish a good relationship with the theater chain. Your movie will be popular among the audience. Recognize that if the box office is good, it will become a base.
In fact, it does not accept investment. As long as your movie is good enough and the box office is high, the theaters will be happy to arrange movies for you. The more you earn, the more they earn. More. But if there are competitors at the same time, it’s hard to say. If you don’t invest, but others do, even if your box office is good, it’s probably because your competitors have higher film schedules. Do you understand this?”
Zhang Chen? Nod again.
Dong Jianqiang thought for a while and asked: "How does your "Shark Beach" compare with "Dark Invasion" this time? Do you have any idea?" Zhang Chen thought for a while: "Absolutely, but the audience of "Shark Beach" The audience should be wider. "Dark Invasion" is a horror film after all, but "Shark Beach" will not."
"You are so sure that you can make money last time? Wan, this time it’s 10 million, what if you lose?”
Zhang Chen didn’t say anything, just looked at Dong Jian and smiled.
Dong Jianqiang understood and understood what Zhang Chen meant.
"If that's the case, then I suggest you recruit China Film Group Corporation. In terms of distribution, China Film Group Corporation is the domestic leader." There are three, China Film Star, China Film Southern Shinkansen, China Film Digital, and Sichuan Central Pacific is also a joint venture between China Film and Emei Factory. Among the eight major theaters, he alone accounts for half of your "Shark Beach". 》Can maintain the level of "Dark Invasion", with the blessing of China Film, it may directly exceed 100 million.
Of course, the premise must be that the film must be good enough. China Film also invests in many films every year and releases them. There are many, and not all of them are effective.”
Hearing this, Teacher Fu glanced at his students, and Dong Jianqiang’s words were really tempting.
Sure enough, his student's eyes were bright at this moment.
Zhang Chen is indeed moved, breaking 100 million. Currently, only Zhang Yimou has entered the 100-million-yuan club in China. Although he knows that Feng Xiaogang and Zhou Xingxing will also enter at the end of this year, the fourth one is also a great honor.
“I just want to make a suggestion. You should consider it, but I think you can give it a try. You can get 60 million for "Dark Invasion". According to you, the quality of "Shark Beach" is not familiar." "Dark Invasion" has a wider audience than it does. If the publicity is in place, it may not be able to exceed 100 million yuan."
Dong Jianqiang said that he was excited that he could personally give birth to a billionaire director. Just thinking about it makes me excited, and I will have bragging rights for the rest of my life.
After chatting over a meal, Zhang Chen admired Dong Jianqiang quite a lot.
Today's meal was not in vain. Why didn't I realize that Dong Jianqiang was actually a talent before?
Teacher Ge You once said: What is most important in the 21st century? Talent!
Zhang Chen is quite short of talents right now. Xingchen Film and Television has just started, so he relies on him for everything. But he is not omnipotent, and he doesn’t even have anyone to consult with when he encounters problems.
It would be great if there was someone like Dong Jianqiang. Thinking of this, Zhang Chen couldn't help but think about it.
"Brother Dong, why don't you come to our company? It's really a waste for a great talent like you to be just a distribution manager at Guangguang."
When Zhang Chen sent out the invitation, he never thought that his company would be worse than someone else's distribution department.
Hearing this, Dong Jianqiang raised his hand and said: "Brother Zhang Chen, to tell you the truth, I am not happy at Guangguang, but I haven't reached the point of changing jobs, but I still thank you for your recognition of me."< br>
“Ah~, didn’t Brother Dong just get promoted to director, why aren’t you happy yet?”
Dong Jianqiang smiled bitterly again: “You don’t know, our Enlight Pictures recently suddenly parachuted into a new director. The president, named Zhang Zhao, returned from studying abroad. He was originally the art director of the parent company. I don’t know what happened, but he suddenly landed here. He is fully responsible for all affairs of Enlight Pictures. This person probably has a crush on me. Opinions, they started attacking my distribution department as soon as they came, alas..."
Zhang Chen nodded. He knew Zhang Zhao. Yuan Shikong seemed to be the person in charge of Enlight Pictures, and he founded the underground network model. Yes, he is also a great person.
Nowadays, when a talented person works under another talented person, he will be somewhat restricted.
Especially for someone like Dong Jianqiang who is rising rapidly, he may even be seized of power.
(End of this chapter)