The Su Group's branch headquarters in the Americas is located in the bustling city of Los Angeles.
Therefore, when Su City's private plane landed steadily at Los Angeles International Airport, a group of well-trained and energetic Su Group staff had been waiting here for a long time, showing their utmost respect for the group leader. High respect.
"Boss, everything is ready, including your accommodation arrangements." Yin Borong, President of Su Group North America, reported to Su Chenghui with his usual calmness and respect.
Su Cheng nodded lightly, expressed recognition and gratitude, and then said decisively: "Take me directly to the company, time is precious."
There was a sense of intolerance in his tone. doubt.
He did not plan to stay in the beautiful country for any longer, so his stay in the beautiful country was limited.
Although the memory of my last visit to Los Angeles is not far away, the rapid development of Su Group during this period has caused earth-shaking changes in the city and even the entire North American market.
North America, as the world's second largest economy, its market potential and strategic position are self-evident.
Su Group has always attached great importance to the North American market and invested a lot of resources to seek greater development.
Facts have also proved that these investments are gradually turning into considerable returns, laying a solid foundation for the group's globalization strategy.
"Yes, boss!" Upon hearing this, Yin Borong immediately accepted the order and opened the car door for Su Cheng in person.
Subsequently, a fleet of luxury cars slowly left the airport and headed straight for the Su Group headquarters in downtown Los Angeles along the wide road.
In the car, Su Cheng closed his eyes to rest, turning a blind eye to the scenery outside the car.
After half an hour of smooth driving, the motorcade slowly stopped in front of a magnificent building.
This building stands proudly in downtown Los Angeles. Its majestic height of 200 meters is enough to rank among the top three in this bustling area, becoming a landmark building that cannot be ignored.
It is this building that witnesses the determination and results of Su Group's investment and deep penetration into the American market.
At the beginning, in order to highlight the group's strategic position and ambition in the North American market, Su Group spent a lot of money to purchase it and immediately changed its name to "Su Group Building".
This is not only a name change, but also an important demonstration of Su Group's brand influence on a global scale.
Stepping into the building, the luxurious and modern decoration style comes into view, and every detail reveals the Su Group's unremitting pursuit of quality and details.
The spacious and bright office area, advanced and efficient office equipment, and orderly working atmosphere all demonstrate the professionalism and authority that the headquarters should have.
Here, Su Cheng will work with his team to plan the future blueprint of the group and promote the further expansion and leap of Su Group in the American and even global markets.
In view of time cost considerations, Su Group decided to take a more efficient approach to enter the American market - directly purchasing a ready-made building instead of building it from scratch.
Such a decision not only greatly shortens the preparation period, but also immediately converts assets into productivity. It not only serves as a hedge of investment, but also directly becomes the group's branch headquarters, demonstrating the Su Group's strong financial strength and foresight. strategic vision.
“In this fast-paced era, time is money.” Su Cheng deeply agreed with this decision, “What we lack most is funds. How to use these resources efficiently and accelerate the development of the group is the key What we care about most." Today, this carefully selected building and renamed "Su Group Building" has become an important witness of Su Group on the global map.
In the building, the original hotel space on the top floor has been cleverly transformed and upgraded after being taken over by Su Group. It not only retains the original five-star standard, but also achieves a qualitative leap in service quality and brand features.
This luxury hotel named "KK Hotel" has quickly occupied a place in the local high-end hotel market with its concise and easy-to-remember name and excellent quality.
“KK Hotel, the name is indeed very recognizable and in line with modern aesthetics.” Su Cheng spoke highly of the hotel’s name, “It seems that Mr. Yang’s vision is as unique as ever.”
Yin Borong smiled and added: "Indeed, Mr. Yang not only has a keen business sense, but also has his own unique insights into the shaping of brand culture. The success of Su Group is inseparable from his careful planning and guidance. You We have arranged for the hotel’s top suite, so the boss can experience it for himself.”
Hutchison Whampoa Group actually has its own hotel brand, and there are two of them.
One of them is Oriental International Hotel and the other is TOT Hotel.
Oriental International Hotel is mainly mid- to low-end, while TOT Hotel is positioned as high-end luxury.
However, these achievements are not directly related to the Su Group. Although both groups are important enterprises under Mr. Su Cheng, they maintain independent operations and strategic directions and are not affiliated or affiliated with each other. Affiliation.
Therefore, Su Group's decision to build its own hotel brand is not only an active exploration of the market, but also an important part of the group's diversified development strategy.
The establishment and development of KK Hotel is undoubtedly a solid step taken by Su Group in this field.
"Since the KK Hotel is in the company building, let's go up and visit it first, and put our luggage away at the same time." Su Cheng suggested with a smile, full of expectations for this hotel of his own.
Originally, he thought that the accommodation arranged for him by Yin Borong would be in other hotels near the company, but when he learned that the KK Hotel was located in the headquarters building, he immediately changed his mind and decided to experience his own property first.
“Okay, boss.” Yin Borong responded and immediately led Su Cheng to the elevator.
On both sides of the Su Group Building, well-trained security personnel are standing ready. Their alert eyes scan the surroundings to ensure that everything is safe.
The arrival of Su Cheng attracted the attention of many people like a magnet. Whether it was the staff in the building or visitors from other companies, they couldn't help but turn their attention to the core figure of the group.
This building, which is more than 200 meters high, serves as the headquarters of the Su Group in the American market. It goes without saying that its vast space is vast.
However, considering the optimal allocation of resources, the American branch of Su Group only occupies a part of the floors, and most of the remaining floors are rented out to the market, attracting many companies to settle in.
Therefore, this building is actually a diverse and vibrant business community, and Su Group is just one of the companies.
As Su Cheng entered, some sharp-eyed employees immediately recognized their boss and gave them warm greetings.
Su Cheng responded with his signature smile. (End of chapter)