In the spacious office of Tianqi Property Company, Su Cheng called Yang Chaoye and Liang Shuyi and explained to them an important decision - the plan to sell the Su Group Building and Jiayi Film and Television Group Building.
Given that the property rights of these two landmark buildings belong to Tianqi Property, and given that the headquarters of the two major groups will be moved to Tseung Kwan O New District in half a month, this proposal encountered no resistance on both ends of the phone.
Rather than having any objection, Yang Chaoye expressed his full support: "Boss, your insight is very keen. My experience in the beautiful country has made me well aware of the cyclical fluctuations of the real estate market.
In Before the crisis, the real estate market often experiences a round of surge. Today, the current situation of real estate in Hong Kong is highly similar to the signs before the real estate crisis in the United States. The gap between high housing prices and people's income is widening, which undoubtedly indicates the possible future. Risk, therefore, your decision is timely and wise.”
After hearing the news, Liang Shuyi did not hesitate at all.
Although Jiayi Film and Television Group currently has its headquarters in Broadcasting Channel, with the rapid expansion of its business, the original space can no longer meet daily operational needs, which prompted the move to the International Building.
Now, with the completion and relocation of the new headquarters in Tseung Kwan O, the idleness of the original International Building will become a natural result.
Therefore, the sale of this building will not only have no impact on the group's operations, but will instead be able to raise funds and provide stronger support for future development.
On the same day, Zhong Xun, general manager of Tianqi Property Company, took quick action to make the news of the planned sale of Su Group Building and Jiayi Film and Television Group Building public.
In order to expand his influence, he even published detailed sales advertisements in mainstream media such as Oriental Daily and Chivalry News.
On the morning of September 16, the news quickly spread through the streets and alleys of Xiangjiang like a spring breeze, arousing widespread attention and discussion.
In order to eliminate public doubts, the advertisement not only clearly stated the intention to sell, but also elaborated on the reasons behind it - the two major groups are about to move to the high-profile Tseung Kwan O headquarters base.
Tseung Kwan O Headquarters Base, this grand blueprint has long been the focus of attention from all walks of life in Hong Kong, and its construction progress has been frequently seen in newspapers and on TV screens.
As the project gradually took shape, the media rushed to report it, hailing it as an upcoming business giant.
Therefore, when the public learned that Su Group and Jiayi Film and Television Group were about to say goodbye to their old headquarters and planned to sell the two buildings, many people did not have too many doubts.
As soon as this news came out, it immediately caused an uproar in the real estate industry and attracted the eager attention of many real estate giants.
Many real estate giants have begun to evaluate the potential value of these two prime locations, preparing to show off their skills in this business feast.
In the past, Sioux City spent HK$1.6 billion to acquire the Federal Building and the International Building.
In the blink of an eye, two years have passed by. Xiangjiang’s real estate market has gone through great changes, with prices soaring significantly.
Take the Golden Gate Building as an example. This landmark building has changed hands three times in less than two years, and its sale price soared like a rocket from HK$715 million to HK$1.68 billion last September. The Hong Kong dollar has experienced a staggering increase, more than doubling.
The beginning of 1981 was considered the heyday of the Xiangjiang real estate market, with high prices and unlimited prosperity.
Today, although September has entered, the market has slightly corrected, but compared with the craze at the beginning of the year, there is actually not much difference, and the trading volume still remains at a high level.
In view of this, the value of the Federal Building and the International Building held by Sioux City is no longer what it used to be. As the market continues to prosper, the valuations of these two buildings have climbed to unprecedented heights.
Especially the So Group Building, whose predecessor was the Federal Building, once served as the top of Hong Kong's skyline and was famous everywhere. Owning it is undoubtedly a dual symbol of wealth and status.
At present, emerging real estate forces such as Hang Lung and Great Eagle are participating in the market with unprecedented enthusiasm. Together with real estate giants with a long history such as Land, they still maintain a radical approach even when the market is slightly impetuous. The pace of investment.
Therefore, Tianqi Property Company announced its decision to sell these two buildings, which quickly triggered an enthusiastic response from the market. Buyers came in droves without any worries.
In just two days, Tianqi Property received numerous inquiry calls and consultations, showing the market’s strong interest in these two high-quality assets.
The selling price strategy proposed by Sioux City is also quite wise. The two buildings were packaged and sold at a price of HK$3.5 billion. This price not only reflects the actual value of the assets, but also retains a certain amount of room for negotiation. Seems quite kind.
As soon as this price came out, it immediately attracted the attention of many real estate companies. However, for most companies, HK$3.5 billion is still a large amount of money, and it is indeed difficult to bear it alone.
However, the wisdom of the business world often lies in cooperation and win-win results.
Faced with this challenge, many companies began to consider joining forces to share the financial pressure through joint bidding and strive to capture these two treasures in the Hong Kong real estate industry.
In the land auctions in Xiangjiang, a common strategy is for real estate developers to work together first to win the land of their choice. As for the follow-up, whether to work together or each to get what they need and divide and conquer? This is left to follow-up planning.
This strategy of "getting land first, planning later" can not only effectively reduce the financial pressure of a single enterprise, but also bring together the strengths of many companies to jointly promote the successful implementation of the project.
There are many such successful cases in the real estate industry in Xiangjiang. For example, a few years ago, a luxury joint venture formed by Henderson Land Development, New World Development, Sun Hung Kai Properties and Cheung Kong Properties and other four major Chinese real estate giants. Successfully acquired a huge piece of land in Shatin area.
They then adopted a joint development model, each showing their strengths, and jointly turned this land into a benchmark project that attracted attention in the industry.
Such a cooperation model undoubtedly provides a broad space for resource sharing and complementary advantages between enterprises, and also opens up a practical path for the rapid growth of enterprises.
In the increasingly competitive real estate market, such smart cooperation is undoubtedly worthy of reference and exploration by more companies.
In the spacious and bright chairman's office of the Yangtze River Holdings Group headquarters in the bustling Chinatown, Mr. Li Ka-shing is looking down at the latest news in the newspaper, with a hint of surprise on his face inadvertently.
He whispered to himself: "Did Mr. Su also foresee the undercurrent of Xiangjiang real estate? If not, how could he decide to sell these two iconic buildings.
But it makes me What's confusing is why he only chose the property rights of these two buildings for trading. You know, the total market value of Tianqi Property's properties is as high as tens of billions, and these two buildings are just the tip of the iceberg.
Could it be that he is paving the way for a bigger move in the future and planning to dispose of assets in batches? ”
As a leader in the real estate industry in Xiangjiang, Li Ka-shing’s sensitivity to market dynamics is far beyond ordinary people.
As early as last year, he keenly captured the hidden risk signals in the real estate industry. Therefore, Instead of following the trend and expanding blindly, he adopted a steady development strategy.
In his opinion, this layout is enough to make Yangtze River Industrial stand firm in the coming storm and become a safe haven for the industry. br>
This move by Tianqi Property undoubtedly provides strong evidence for Li Ka-shing's judgment. He is more convinced that his prudence and foresight are the best weapons to deal with future uncertainties.
Looking back on the past few years, the defeats in the acquisition battles of Wharf, Hutchison Whampoa and other foreign companies, far from weakening Li Ka-shing's respect for Sioux City, actually made him admire his opponent a little more. Since Sioux City entered the business world, it has stood out from the crowd with its undefeated attitude. Almost every prediction it makes accurately hits the pulse of the market.
Therefore, Li Ka-shing firmly believes that there must be a deeper meaning to the decision to sell the two buildings, and it is by no means as simple as relocating the headquarters and leaving the property idle.
The newspaper's explanation of the reason for the sale - that the property value was reduced due to the relocation of the headquarters - is obviously untenable in Li Ka-shing's view.
He is well aware of the business model of Tianqi Property, and rent collection is one of its important sources of profit.
These two buildings are high-quality assets in terms of location and market value, and Sioux City will not give them up easily just because of temporary relocation needs.
Li Ka-shing believes that there must be more profound strategic considerations behind Su City's move.
Perhaps he is preparing for the upcoming market changes in advance, or perhaps he is quietly adjusting his asset structure in a unique way.
No matter what the reason is, Li Ka-shing knows that every move made by Su Cheng is worth savoring and pondering.
Although the relocation of Su Group and Jiayi Film and Television Group does not mean that the two buildings have lost their commercial value and the rental income is still considerable, Tianqi Property Company resolutely chose to sell them, especially At a time when Sioux City's financial situation was stable and there was no urgent need for funds, in Li Ka-shing's view, this move obviously contained deeper strategic considerations.
He secretly speculated in his mind, but did not make these speculations public.
When most people are still immersed in the superficial prosperity of the real estate market and turn a blind eye to potential crises, Li Ka-shing's vigilance is particularly precious.
He understands that the prosperity of the market often conceals unknown undercurrents, and this action of Tianqi Property undoubtedly reminds him that it is time to re-examine and adjust his asset layout.
“Perhaps it’s time for me to consider selling some properties to cope with possible market changes.” Li Ka-shing frowned and made a decision in his mind.
He realized that before the crisis really breaks out, it is wise to withdraw funds in advance and enhance the company's ability to resist risks.
However, what Li Ka-shing did not expect was that his decision was like dropping a stone on a calm lake. Although the original intention was to protect himself, it inadvertently caused ripples in the real estate industry in Hong Kong.
As more and more companies begin to follow suit, the supply and demand relationship in the market quietly changes, which ultimately accelerates the arrival of the real estate crisis to a certain extent.
But even so, Li Ka-shing firmly believes that his decision-making is based on a deep understanding of the current situation and long-term considerations for the future of the company.
……
Saturday, September 19th.
At this moment, Su Cheng appeared in the Deep Water Bay Villa, and in his arms was the increasingly mature and attractive Guan Jiahui.
Today happened to be the weekend, and Guan Jiahui didn't have to go to school, so she couldn't help but think about Su City.
And Su Cheng naturally satisfied her.
In the large bedroom of more than thirty square meters, the two lingered for a long time. It was not until two hours later that they rested against the bed.
“Brother Su Cheng, my dad contacted me again yesterday. I didn’t tell him that I had helped him pay off his debt. I also said that people often inquired about me, so I could only hide here and there, hum. I will hate him all my life for treating me like this. He asked me to secretly leave Xiangjiang and go to Wanwan to find him, but I won't go!" When Guan Jiahui said this, her eyes turned red again, and she obviously remembered that sadness again. days.
"Well, no matter what, Brother Su Cheng will always be your support." Su Cheng touched Guan Jiahui's head and said with a smile.
Obviously, Guan Shan ran away alone, leaving Guan Jiahui alone to deal with the debt collectors, which did great harm to Guan Jiahui.
Guan Jiahui, who is already a sophomore in college, now leads a very fulfilling life. In addition to going to school and painting, she occasionally dates Su Cheng.
Moreover, gradually, she has realized that he is definitely not the only woman in Su City.
After all, how could such an outstanding person in Su City only have one woman?
Despite this, she did not leave Sioux City because of doubts.
Because it was Su Cheng who helped her in her most difficult time, and the life she has now is all thanks to Su Cheng.
Otherwise, she couldn't imagine what it would be like to face a debt collector alone.
Therefore, Guan Jiahui treated Su Cheng not only with love, but also with gratitude. The combination of the two made her unwilling to leave Su Cheng.
After chatting for a long time, the two got dressed one after another and got up.
It's still daytime, so I can't stay in the bedroom all the time.
Excuse me, it’s still hot in Xiangjiang in September.
It is a real pleasure to come to the terrace and look at the blue sea and sky.
Sit on the beach chair, shaded by a sun umbrella, and feel the cool sea breeze blowing, which is indescribably comfortable.
Satisfied, Guan Jiahui walked behind Su Cheng and pressed his shoulders.
Just when Su Cheng was so comfortable that he almost fell asleep, the mobile phone next to him rang, making him sleepless.
"Brother Su Cheng, phone." Guan Jiahui took the mobile phone into Su Cheng's hand.
"Hello, I'm Su Cheng." Su Cheng said directly after pressing the answer button.
“Boss, I am Zhong Xun. The Su Group Building and the Jiayi Film and Television Group Building have received multiple offers. Several of them want to acquire them at a price of HK$3 billion, but I have directly rejected them. , there is currently a very sincere offer.
Three companies, Great Eagle Group, Regal Hotel and Baibaoli, hope to acquire our two buildings, and they have no intention of negotiating the price. In other words, they are willing to pay HK$3.5 billion to acquire our two buildings!" Zhong Xun reported excitedly on the phone. (End of chapter)