Chapter 64: 10 million in advertising fees? I won’t sell you for one billion!
"What's the ratings? For an afternoon, it shouldn't be too amazing."
The director of the ten sets sighed.
He also had some regrets in his heart.
He also watched this show.
To be honest, it is simply an epoch-making dimensionality reduction attack.
It was as if in the cold weapon age, we suddenly encountered alien technology.
The gap is so big!
"The peak ratings are 19.7! The average ratings are 17.3!"
The director of CCTV 10 even had a buzz in his head.
Such a historical science program still has the highest ratings in the afternoon!
Peak 19.7!
This is not an era when every household just had a TV.
The Internet age has arrived, and the ratings of the Spring Festival Gala are declining.
Although it still dominates the era of visual ratings, it has already declined visibly.
The most important thing is that this is the afternoon!
Despite the drainage from the tip of the tongue.
But the ratings on that day were not that high!
The initial ratings were only 5%, not even as high as Baijia Forum.
The ratings were high at first, but then fell low, because the title of the program was attractive.
But no one was retained.
This is a normal thing.
But this variety show started low and went high!
The retention rate is very high, even extraordinary.
It is simply a miracle in the popular science variety show.
Especially when Wang Jinsong's acting skills exploded, it was very shocking.
This segment also raised the average ratings.
"Lao Luo, why are you looking at me? I didn't let Su Yi come? To be honest, I'm quite sorry. But people don't like it."
CCTV Director Shitai gave a wry smile.
But I also feel that it is normal for talented people to have a temper.
"I don't blame you, but you have lost this time."
The ten programs of CCTV were completely inferior to those of Capital TV.
Now it has spread throughout the television industry.
The leaders above also called to inquire.
"I lost. I did lose. But my program will still be broadcast. The trump card is still behind me. Sun Wu of the Warring States Period is also the author of Sun Tzu's Art of War."
The director of CCTV Channel 10 still feels that it can still struggle.
In fact, I have begun to recognize Su Yi in my heart.
"When Director Hu comes back, I will go find him."
Director Luo still did not give up.
He felt that the last time was because of personal grudges.
"Lao Luo, it's not a good time for Su Yi to come to CCTV now. The ratings of my tenth set are not high to begin with."
The director of the tenth set hesitated to speak.
But Director Luo immediately understood what he said.
Now that this sentence has been said, it must be completed.
It can be seen that Su Yi is not a person with a profound background.
To break some rules, you have to be talented enough.
Of course, we are not going against the country.
"And no matter what Minister Fang said, things have become like this. Even if Director Hu knows the truth, he will not let Su Yi come for the time being."
"I just feel it's a pity, this is such a talented person. And you know how difficult it is for CCTV 9 to go from International English to now. It's not easy for us to have Kuangsheng to boost the ratings."
Director Luo naturally knows the importance of a screenwriter or a director.
"It's a pity that it's useless. Now the Capital TV station can't let him go."
The director of the ten sets looked at the terrible ratings and felt a little envious.
... Is culture really so influential? ”
The news has begun to cover yesterday's program overwhelmingly.
The topic of beef noodles on the tip of my tongue has been suppressed.
“After the Bite of Tongue program was broadcast, the business of halal restaurants was full!”
“The Dragon Kingdom in the classics, the program is novel and educational, and the Ministry of Education recommends watching it!”
Even the official news media are reporting on it.
There are related videos on the Internet, most of which show Wang Jinsong's explosive acting skills.
It is also the blog with the highest number of clicks.
Of course, there is basically no discussion about the revision of CCTV’s Baijia Forum.
Many people dialed the wrong channel, which caused their ratings to be a little higher and then continue to drop. In the end, there was only a pitiful 3%, and the traffic was basically taken away.
Capital TV was also delighted.
"Host Chunni, congratulations!"
Yesterday's live broadcast lasted less than an hour, but two-thirds of the entire TV station's departments had already participated.
Make-up artist, stage crew, lighting and more.
But the results achieved are also amazing.
Host Chun Ni immediately gained attention, and at the end of the year, the station will also nominate her for a golden microphone.
"It's not Director Su Yi's support."
Chunni was happy and became a little more cordial when speaking to Su Yi.
This is a truly powerful person.
Any action will have such an effect.
"It's all thanks to everyone."
I had already imagined this effect before it was broadcast.
This is an epoch-making impact.
"Su Yi, the decision-making power on this advertisement is given to you."
Director Wang patted Su Yi on the shoulder with appreciation in his eyes.
"Director, this power is a bit too much. You know last night, Manager Chen wanted to invest 8 million for an exclusive sponsorship through connections."
Su Yi smiled.
“Exclusive, 8 million?”
This is not a small offer.
Have the right to talk about advertising!
This can make a lot of money!
"Not much. This program is very powerful now, and some TV stations want to buy the copyright. Guess who?"
Director Wang smiled.
“CCTV.”
Old Wang said lightly.
"My guess is accurate. The copyright fee is also 8 million. I asked Su Yi by name to shoot."
The scene became quiet.
They all looked at Director Wang.
What does this mean?
The attitude was so bad before, and Su Yi was asked to go in an almost alms-like tone.
There is still some provocation, just close to breaking up.
Now we are competing with CCTV’s 10 sets, and it’s almost an instant win.
Is it about to ‘recruit’?
"I don't agree. You don't have to look at me. I won't let you be wronged for the sake of personal political achievements."
It's not like being wronged.
But the fun has just begun.
Su Yi is so high-profile this time to expand the matter.
And also to increase his reputation.
Use CCTV to gain experience!
“It’s not impossible to buy our program.”
After hearing these words, others felt moved in their hearts.
Su Yi still wants to work well within the system.
Be a good person and leave a thread.
“But it’s impossible to be exclusive! Have the broadcasting rights. Give them a little more ratings.”
Hahaha!
If CCTV people heard this, they would definitely break the defense.
It’s like giving alms.
“This show was very successful, but we have to prepare for the next show.”
Director Wang knows that this is a variety show with a high reputation.
It needs follow-up support.
If the reputation collapses in the future, it will be abandoned.
"Su Yi, what do you think is appropriate for this advertising fee?"
Everyone is very curious about this matter.
“Buzz!”
Su Yi’s cell phone rang.
"Director Su Yi, hello, I'm from Sanlu Dairy Group. I want to come this time to talk to you about advertising."
Sanlu?
Su Yi's face darkened.
"Director Su, we think we can put aside some previous misunderstandings. The advertising fee is 10 million. But it must be exclusive."
10 million?
I can’t sell you even for one billion dollars!
It’s the third update, please vote~ Next Tuesday is very important for the work, so please read it on Tuesday. I will still be reading on Monday.
(End of this chapter)