Chapter 500: Fighting for Strangeness
Twentieth Century Fox was a little panicked and was in a hurry——
What to do?
In this regard, Adam Scott said: Now you know how panicked and embarrassed I was when I saw Anson recording "The Tonight Show", right? Now it’s the others’ turn to taste and see how powerful Anson’s sword is, haha!
Honestly, 20th Century Fox was really caught off guard by being killed:
This situation has really never happened before.
However.
Before "Star Wars Episode 2" had time to respond, the second wave of actions from the "Spider-Man" crew had arrived, continuing to increase their firepower.
On the other hand, some viewers saw James and his gang members heading to the cinema to watch "Star Wars Episode 2".
On the other side, another audience saw Kristen and a group of little sisters standing in front of a poster holding "Star Wars Episode 2" ticket stubs.
Then, on Saturday morning, Anson issued an even more positive call during a phone interview with NBC's flagship morning program "The Today Show."
"Please come into the theaters, everybody."
"We have 'Spider-Man,' we have 'Star Wars,' we have 'Unfaithful,' and a whole host of great films that are coming to theaters The movie, Steven Spielberg and Tom Cruise's 'Minority Report' is also coming soon."
"Hey, trust me, the movie theater is definitely worth a visit."< br>
Loud and generous, chatting and laughing——
Not only the works currently released, but also the upcoming movies are promoted.
Here, there is a detail: "Minority Report", which is a work produced and distributed by 20th Century Fox.
In other words, Anson has taken the initiative to promote two works of 20th Century Fox. If 20th Century Fox remains indifferent, it would really be unreasonable.
Then, someone finally took action——
Also on Saturday, Anson’s fans were the first to respond to their idol’s call.
Gloria was in Los Angeles and Blair was in New York. Movie fans responded to Anson's call spontaneously without organizing any activities, went to the cinema to watch the two works, and invariably did the same thing:
show their ticket stubs.
This matter is common in the era of social networks. People have become accustomed to sharing fragments of their lives, but it was not common in 2002.
Gloria and Blair invariably posted their ticket stubs on the Yahoo community, including "Spider-Man" and "Star Wars Episode 2". In this way, they proved that they had joined the summer heat wave and a new wave of enthusiasm. The trend spread rapidly among young people.
Fashionable, popular.
This wave of ticket stub posting became the most fashionable activity in the summer of 2002, sweeping across the entire North American continent.
Mighty and vigorous.
However, the crew of "Star Wars Episode 2"... still has no action.
Sluggish. slow. lag. clumsy.
This cannot be blamed on 20th Century Fox. After all, there has never been such a thing before. It even broke the rules of the market and faced a brand new situation without warning, especially when it involved the "Star Wars" crew. They also had some problems. Panic, it’s not that they don’t want to respond, but they don’t know how to respond——
Or, to be more precise, unable to respond as planned.
Twentieth Century Fox understands all of these principles. They immediately realized that they should respond positively. The most direct way is to call on the crew of "Star Wars Episode II" to follow suit and show their integrity, In a gesture of fair competition, dance with the "Spider-Man" crew. However.
George Lucas refused, "grandstanding", he disdained and was unwilling to cooperate with such a vulgar and ridiculous publicity activity.
Natalie and Ivan expressed concern that if they followed suit and posted their ticket stubs, would it mean that they were being led by the crew of "Spider-Man" and redirected the audience of "Star Wars Prequels"? To "Spider-Man"? But the real reason is the concern that the actor's personal image may become vulgar.
20th Century Fox: ...
Hayden is willing to cooperate, but relying on just one Hayden is obviously unable to match the intensity and enthusiasm of the "Spider-Man" crew.
So, for a while, the crew failed to keep up, and 20th Century Fox was silent for a rare moment——
This also made them the target of ridicule on talk shows, and they all expressed that "Planet As the number one streamer in North America, the crew of "Battle" not only lacks the spirit of entertainment, but is also narrow-minded and short-sighted.
The pressure is rolling down layer by layer.
In such a situation, avid fans of the "Star Wars" series took the lead in taking action: reciprocating love.
Since Anson was the first to buy tickets to support "Star Wars Episode 2" and extended an olive branch, they didn't mind buying a movie ticket to repay Anson's publicity.
After all, "Star Wars Episode 1" is the second highest-grossing movie in North America and the world. They have such confidence and ambition to meet all challenges.
There is no doubt that this is an unprecedented first for the North American film market. Even professionals are not sure what the consequences of Anson's move will be, and what impact it will have on the box office performance of the two films. What will be the subsequent impact?
Except for other things, at least in the minds of Hollywood industry insiders and the unimportant masses, Anson’s score has greatly increased:
It truly shows the heart and magnanimity of a superstar. Even though "Spider-Man" has continuously set box office records and has the ability to continue to hit more records, it does not suppress its opponents for its own selfishness. Instead, it advocates fair competition and win-win cooperation. This A temperament that is truly admirable.
There is no way of knowing what the avid fans of "Star Wars" think of Anson, but what is certain is that passers-by's favorability skyrocketed.
The so-called getting out of the circle, the real power has just begun now.
Previously, "Spider-Man" was able to write records at the box office for a series of reasons, but in essence, the target audience is still a group that loves "lonely hero-style Hollywood action movies", especially among teenagers caused widespread repercussions, and the radiation range was unable to spread further.
Now, it’s different.
Those who are not interested in hero movies, action movies, campus movies, etc., because of this wave of heated discussions, began to turn their attention to the cinema and began to pay attention to "Spider-Man" and "Star Wars Episode 2".
This is a very large group. Even if only 1% of the people are mobilized to actually buy tickets and enter the cinema, the box office will usher in a wave of explosion——
And the year "Titanic" Same.
Hot discussion. focus. focus on.
For a while, the topic in the streets revolved around "Star Wars: Episode II" which was released in major theaters this week, but after going around and around, it magically returned to "Spider-Man"!
This scene was definitely something people didn’t expect. The heat wave in the summer of 2002 was rising steadily and was dizzying. The movie market had indeed returned!
Friday, Saturday and Sunday, time has slipped through our fingers in the blink of an eye. Before 20th Century Fox could respond to the sudden move of the "Spider-Man" crew, the opening weekend had come to an end. Thousands of eyes immediately gathered to pay close attention to this week's North American movie box office rankings -
The level of attention exceeded the charts and reached an incredible height.
(End of this chapter)