Chapter 902 officially begins
"Anson, Anson..."
Eric rushed into the hotel room in a hurry, and took a moment to notice that there were people coming and going in the room. , bustling with staff, not only makeup artists and stylists, but also shooting teams and interview teams. The hotel room in Noda is like Times Square.
No wonder the hotel room door is not closed.
The words were stuck in his throat. Eric completely forgot his purpose and stood blankly in the crowd, watching the noisy scene in front of him. He was more prepared than yesterday for the movie premiere. Be more lively.
Who am I, where am I, what am I doing?
“Hey, Eric.”
The person coming towards us was Edgar.
As early as the day before yesterday, Edgar and Eve arrived in Cannes hand in hand and started working non-stop. The Cannes Film Festival is a crucial opportunity. They each shoulder their tasks, let alone rest, and there is no time to adjust.
Yesterday, the movie premiered, and this is just the first step.
The real publicity, promotion, and layout will start from today.
Eric and Alex don’t have an agent, they just follow Anson to see the world. Edgar takes over all the big and small things. Anyway, it’s just a matter of convenience. Anson arranged that now only two tails are added, and the workload does not increase.
"I was about to ask Noah to call you, and he came just in time. You sit down first and prepare to put on your makeup. All your clothes and styles are on the gantry."
"Where's breakfast?"
"We are pressed for time and cannot enjoy a full meal. Sandwich? Croissant? Cereal? Where is the coffee? Any special needs?"
There was a crackling sound and a gust of wind and rain.
Eric was confused and couldn't keep up with the rhythm. He sat down on the sofa in a daze, with a confused look on his face, like a lost child.
Looking left and right, Eric saw Alex who was putting on makeup with his eyes closed, and lowered his voice, "What's going on?"
Alex, "Interview. Yesterday. Didn’t you say that?”
Eric was stunned. Indeed, he did say last night that he had a full day of interviews today; but Eric had no idea and thought he was just sitting on the beach. The interview took place over cocktails and then the main focus of the interview was Anson, who they could sit around and soak up the sun.
What's going on with this scene in front of me?
The so-called interview is the real highlight moment of the Cannes Film Festival. Thousands of media from all over the world gathered in Cannes bustlingly. After the film premiere, they flocked to ask for interviews——
For movies, this is an excellent publicity opportunity. Such exposure is unmatched by any event or ceremony. It is also the best opportunity for art films to find distribution companies.
Cannes is the largest distribution market in Europe. Firstly, it has the most distribution companies coming here. Secondly, it also has the most media coming here. Such high exposure and so many differences. Distribution companies, art works can always find suitable buyers.
If you can’t find it in Cannes, you can go to other film festivals to continue screening, but the chances are getting smaller and smaller.
It is precisely because of this that after the premiere of each movie, there is a wave of interviews. This is the busiest time for the film crew.
Interviews are divided into two types.
One is an exclusive interview, and the other is a group roundtable interview.
The former is often a one-on-one in-depth interview, while the latter is a collective interview with five or even ten media outlets. It is common to face a hundred media outlets throughout the day. Those popular crews It is not impossible to spend two days interviewing two to three hundred companies.
This means that directors and actors need to be bombarded with the same interview questions and answer similar questions over and over again. It is conceivable that the answers later may become more perfunctory and simple. .
It's not that the director and actors are not dedicated enough, but the inevitable result of high overdraft in a short period of time. The crew's approach to this was to spread the interview tasks as much as possible, with the director and actors working together, so Edgar needed Alex and Eric to also help.
The media's approach is to rush as early as possible. The sooner the interview is conducted, the more advantageous it will be, and the work can be completed before the director and actors are exhausted.
Today, the whole day was bombarded by the media. Starting early in the morning, Edgar, Eve, and Noah were busy like tops, waiting for Anson and the others to arrive from the villa at the majestic Bari in Cannes. As we prepare for the hotel in Hyères, the preparations are almost complete.
It took Eric a moment to realize that today’s interview might not be what he imagined, and he swallowed involuntarily——
My throat is terribly dry.
Eric looked at Alex, but found that Alex was slightly excited, and he looked over in confusion.
Alex, "If not now, where would we have the opportunity to experience such an adventure?"
Eric: ? ? ? There are differences in adventures. There are fairy-tale adventures and life-threatening adventures. Are you sure you can survive today's adventure?
Papa.
There was a gentle tap on the shoulder, and Eric turned his head awkwardly to look over, and immediately saw Anson slowly floating past with a croissant in his hand.
"Relax and just be yourself, just like when we were on the set. These media are not savages, they will not eat you alive."
Eric: You said it easily .
Anson seemed to be able to see through Eric's thoughts, and his voice floated over slowly, "Even if the performance is not good, so what?"
Eric:?
"But isn't it bad for movie promotion?" Eric asked his doubts.
Anson found an empty seat and sat down, "The reputation of the film is not here. The audience of the film festival will naturally have their own judgment. This is also the charm of the film festival."
Alex kept repeating Nodding, "That's right."
Before the red carpet of yesterday's premiere, the two people's performance and current appearance were exactly the same.
Eric took a deep breath, regained some composure, and then had a flash of inspiration, "Ah, I remembered! I just saw this in the hotel lobby."
This is the reason why Eric just rushed into the hotel room——
Proceedings.
In North America, after a movie is released, you need to read comprehensive media reviews. Professional media, large and small, will give their own opinions, and then the audience will provide reference.
In Cannes, read the official program.
Every year, the Cannes Film Festival invites different professional media from all over the world to sit in the official program. Each media sends a professional film critic to rate the film. This official program is only for As for the main competition unit, works from other units are included in a general publication, which is also invitation-only.
This year, the ten media in the official program are from Denmark, Germany, Canada, Belgium, France, Italy, Estonia, Spain, Mexico, and the United Kingdom. All of them are professional film critics from professional film media.
This official program is slightly different from North American media reviews. They are only responsible for scoring and not writing reviews. If you want to see professional reviews, you need to refer to other publications, such as the official general magazine, such as "Cahiers du Cinema" "Event journals, such as Latin American film critics' event journals, and so on.
The scoring system is slightly different, but the real essential difference is not here.
(End of this chapter)