Chapter 590 Everyone wants to make progress
"The Last of Us is an apocalyptic story perfectly timed, presenting a realistic apocalyptic scenario just as we are getting used to the new normal of apocalyptic lore.
Most importantly, it's a heartwarming (and very violent) story. ”
After the premiere, the latest batch of film reviews were posted online first. Traditional media newspapers have to wait for typesetting the next day, but on the Internet, as long as you have a computer and an Internet connection, you can write at any time.
This is why mass film critics on the Internet can quickly replace traditional newspaper film critics. If this continues, film critics who make a living from TV programs will no longer be able to hold on.
Facing the impact of the Internet, some people stick to tradition, while others begin to seek changes. But the wave of development will not shift with the will of a small group of people, and the world before can never go back.
Just before the premiere of "The Last of Us", YouTube made an attempt to conduct a live webcast for the first time. Although the live broadcast was only half an hour, it was still accompanied by various problems such as unstable pictures, lags, and out-of-sync audio and video.
But this not-so-successful live broadcast caused a sensation in Silicon Valley and Wall Street. People seemed to see the rise of a new media and entertainment model, although they didn't know what it meant.
When the live broadcast ended, the share price of Banana Company, to which YouTube belongs, rose by 8.2 percentage points, which shows that capital is optimistic about the live broadcast.
Of course, if you want to live broadcast, you still have to solve several problems.
The first is a stable network. The live broadcast is stuck one after another, and the audience will not be able to bear it after a long time.
In addition, there is the problem of image quality. Currently, the video quality on YouTube has developed to 720P resolution, but it is still not enough for live broadcast.
An obvious problem is that high image quality requires high network speed, and 720P is still too blurry and unstable. So we need better picture quality and higher network speed.
However, YouTube's successful live broadcast still gives many Silicon Valley companies hope. Many companies that have nothing to do with Gilbert Jr. are planning to do similar things.
Even Microsoft, in which Gilbert Jr. has a stake, wanted to do it. Bill Gates called Gilbert Jr. several times to discuss the prospects of the live broadcast industry and asked if they could cooperate.
But Gilbert Jr. declined. Bill Gates already had enough shares in the banana company, and Gilbert Jr. didn't want him to increase his stake.
Another unexpected thing is that after the success of YouTube live broadcast, the largest adult website in North America announced that it would engage in live broadcast business.
The website promises that it will invite many porn stars from the San Fernando Valley to live broadcast and perform for the audience live.
The casino city of Las Vegas is not willing to be left alone. Several famous hotels jointly announced that they will establish a gambling platform in the form of online live broadcast.
Little Gilbert also left a message on the official account of the Palace Casino on Banana: "If there is less advertising slogan, we should add a sexy dealer and deal the cards online."
The casino was overjoyed and quickly thanked little Gilbert and gave him a reward. They even reserved the best VIP suite for him and welcomed little Gilbert to Las Vegas.
But just like drugs, gambling was something that little Gilbert hated, so he never went to Las Vegas and banned people around him from gambling.
As for why I came up with advertising words for the casino, it was purely because it was interesting.
The emergence of video websites and live broadcasts has brought about another change in Hollywood. There is a dedicated film and television channel on YouTube, and many movie series have been listed on it.
Although the clarity is not high, it is better because there are fewer advertisements. As long as the internet speed is sufficient, you can watch it online. There are advertisements during the TV broadcast, and advertisements can be inserted halfway through.
DVD requires equipment, and you have to buy and rent the discs.
But playing it on the Internet is very convenient. As long as you have a computer or laptop, you can watch it at any time if you have an Internet connection. You can also cache it and watch it offline.
More importantly, as Apple was about to launch the first generation of so-called smartphones, Little Gilbert began asking Banana and Watermelon to make mobile phone adaptations.
The requirement to move computer software to mobile phones may sound outrageous, but any smart person can see the business prospects in this.
Another thing is that the Android system team acquired by Xigua Company has done a great job and has reached cooperation with several mobile phone manufacturers to install the Android system on it.
All of a sudden, Apple's mobile phone system, Nokia's Symbian, Android, and other miscellaneous systems appeared in the world, announcing to people the arrival of the smartphone era.
For Hollywood companies, what they have to consider now is how to accurately find their own path as content creators in an era of rapid development of the Internet. After the premiere, Gilbert Jr. held a conference call with Disney and Warner executives at the hotel. The content of the conference was only a small part of "The Last of Us."
More content is to discuss future plans.
"I think online video will be the mainstream in the future, and streaming media platforms deserve our attention."
Gilbert Jr. said bluntly: "Streaming media will completely change the ecosystem of Hollywood and change the existing structure of Hollywood.
As a traditional Hollywood studio, we have to find our own path in the new era. ”
Warner Bros. and Disney agreed, although a handful of board members felt Gilbert Jr. was deliberately exaggerating the Internet's power.
Who doesn’t know that little Gilbert is also considered a tycoon in Silicon Valley? His purpose of doing this is to get more shares of the two companies for his own use.
But little Gilbert's words are not unreasonable. The example of the film critic is a good proof that if you don't want to be eliminated by the times, you have to keep up with the times.
After finishing the conference call, little Gilbert was a little tired.
Holding a cup of tea, he went to the balcony to look at the night view of Manhattan.
You can hardly see the scenery of Manhattan in Queens. There are only gangs and various underground transactions there.
But don't worry in Manhattan, it's one of the safest areas in the United States.
It can be said that if real-person CS starts to be played in Manhattan one day, and crime and violence are rampant, it means that the end is approaching.
Ivanka came back to New York for a rare occasion, and little Gilbert gave her a day off and asked her to go back to visit Donald. Naomi Watts, who had nothing to do, put Ilian to sleep and acted as little Gilbert's temporary assistant.
"The midnight show has just started now. Judging from the feedback from investigators from various theaters, the situation is not bad." Naomi Watts followed to the balcony, still holding a laptop in her hand.
Now that there is the Internet, theater surveys are not as troublesome as before. Little Gilbert can know the feedback of theater audiences on the movie at any time.
But little Gilbert didn't care much about this. He said: "Naomi, let me tell you an interesting story."
"What an interesting story."
“The story is like this, a family from China was working in New York. One day the husband came home from get off work and encountered a few black men robbing him.
The husband spent all his money, but the black men who robbed him were still not satisfied and even took away his clothes and pants.
Only a pack of cigarettes on the husband's body escaped the murderer's hands because the black man who robbed him smelled it and found it uncomfortable to smoke, so he didn't want it.
My husband regarded this cigarette as a bad luck cigarette, and later switched to American products and stopped smoking this cigarette. ”
"Then what?" Naomi Watts couldn't figure out what this story meant.
"Later, the husband encountered this group of black people robbing him again. The strange thing was that the black people did not rob his wallet, but were looking for cigarettes.
They found out that their husband did not bring the same cigarette as last time, and they immediately felt dissatisfied, so they beat him up and walked away.
The wife later asked her husband why he didn't bring that cigarette with him that day. The husband said it was a bad luck cigarette and he thought he could avoid disaster by not bringing a cigarette. ”
Naomi Watts asked curiously: "What kind of cigarette is that?"
Little Gilbert pointed to the advertising film opposite and said: "Look, that's the one."
Naomi Watts took a closer look and saw two large Chinese characters written on the billboard: Zhonghua...
(End of chapter)