Chapter 595 The always popular summer movie
In addition to the North American market, "The Last of Us" was also released simultaneously in 18 overseas markets, mainly in more than a dozen countries and regions in Europe and South America.
These regions contributed US$76.35 million in box office in the first week, pushing the global weekly box office of "The Last of Us" to US$164.75 million.
More importantly, the film has maintained a pretty good reputation base, and the subsequent box office curve should not be too ugly.
Of course, the peripherals of the movie "The Last of Us" are indeed not very easy to sell. Aside from dolls of Tom Cruise's Joel and Saoirse Ronan's Elle, there's not much else to sell.
Of course, it is not ruled out that some people with special hobbies will buy some zombie dolls to display.
The zombies designed in the movie are indeed all kinds of weird. It is a good use to buy them at home to ward off evil spirits.
However, Disney and Warner are indeed working hard to develop possible peripherals for the movie. After announcing that they will produce the game "Batman: Arkham City", Warner's game department once again announced that it will produce the "The Last of Us" game.
Want to go on an adventure with Ellie? Then go to the game world!
However, the production cycle of a high-quality game is very long. It would be great if fans who are looking forward to seeing this game can see it in 2010.
Coming to the next week, "The Last of Us" was released on a large scale overseas this week, taking in a box office of US$131 million overseas.
In North America, it received US$53.32 million this week, retaining the North American weekly box office title, and also retained the global weekly box office title with a box office of US$184.32 million.
The cumulative box office in North America reached US$141.72 million, and the global box office reached US$349.07 million.
It is quite normal in this day and age to break through 300 million U.S. dollars in box office so quickly.
Since the 1990s, Hollywood films have been distributed more smoothly in the film market. It is rare that even though North America has already been downloaded, they are still being released in new markets.
Hollywood claims to have conquered the world. After all, even the mysterious ancient Eastern countries have opened their markets to them.
"The Last of Us" was also released in China this time. Gilbert Jr.'s movies have always done well at the box office here, and this time is no exception, with a box office of 22.5 million RMB in the first weekend.
No matter how hard we work, I feel that it won’t be a problem for “The Last of Us” to exceed 100 million at the box office in China.
After the fake student list incident, little Gilbert hasn't been to China for a long time. Taking advantage of the success of "The Last of Us" in China, the Shang Hai International Film Festival once again invited Gilbert Jr.
However, little Gilbert declined the invitation on the grounds that he was too busy with work.
He was indeed very busy. After "The Last of Us" ended the next weekend, the North American promotional tour also came to an end. Little Gilbert immediately left the crew of "The Last of Us" and did not participate in overseas promotions to go about his own affairs.
The first thing to pay attention to is "Iron Man". After several rounds of test screenings and good response, "Iron Man" began to be screened in one city after another.
And the film has indeed achieved its goal of accumulating reputation. Most of the audiences who watched the on-demand screenings praised the movie "Iron Man" and considered it one of the best movies this summer.
As word of mouth spreads, audiences who have never seen it are gradually looking forward to the movie "Iron Man", and theaters are constantly raising their expectations for the movie.
As the first movie of Marvel Studios, Little Gilbert naturally has to have some snacks, after all, this is a long-term meal ticket for the future.
In addition, it is the meal ticket project that little Gilbert created himself, the episode of "Cyberpunk: Edgewalker".
As the preparations for the series continue to accelerate, various news have come to light, and it is no secret that Gilbert Jr. will direct his first series.
Although it feels like a big deal for a famous film director to direct a TV series, to be honest, judging from the feedback from online viewers, everyone is looking forward to making some big splash from little Gilbert.
Another thing that little Gilbert is more concerned about is probably "Transformers" directed by Michael Bay. This film has already started online pre-sales and achieved a box office of US$35 million in the pre-sale stage alone.
It seems that the previous leak of the film source did not have a negative impact on "Transformers", but attracted more attention. Everyone wants to see what the effect of the finished film will be.
This leak of hype really made Hollywood sit up and take notice. I didn't expect David Ellison to do this trick again.
Just when "Sky Studios" announced its pre-sale box office results, little Gilbert also received an invitation letter from "Sky Studios". "Dear Mr. Landrini, you are sincerely invited to attend the premiere of "Transformers" to be held at the Chinese Theater in Los Angeles on May 18th..."
Little Gilbert wanted to laugh a little when he saw the invitation in his hand.
David Ellison is also a contradictory person, feeling both timid and brave. He is too timid to have a head-on collision with himself, but he has the courage to invite himself to witness his success.
Since the invitation was sincere, little Gilbert couldn't refuse.
"Scarlett, Scarlett..."
Sijia, who was training, suddenly ran over and asked, "What do you want from me?"
"Accompany me to attend a movie premiere in a few days."
"What movie?"
"Transformers."
"I don't want to go..."
Little Gilbert asked curiously: "Why?"
Scarlett curled her lips and said: "I'm afraid that I can't help but mock David Ellison and bring you trouble."
Little Gilbert laughed loudly after hearing this: "All I need is your venomous mouth. Without you, I wouldn't be able to control David Ellison."
"Okay," Scarlett's eyes lit up: "Can I bring a spider to scare David Ellison?"
"Uh," little Gilbert quickly refused: "I'm afraid this won't work. We have to pay attention to etiquette in public places."
"Okay!" Scarlett thought about what dress she would wear when she went there, which made David Ellison jealous but unable to touch it, which made him very angry.
When it comes to pranks, the naughty Scarlett is obviously a master, while Charlize Theron has more of a powerful aura. Other women are too gentle to deal with David Ellison.
Before the release of "Transformers", there are still several movies released. However, these movies generally do not receive much attention, and all eyes are on May 19.
"The Da Vinci Code" produced and distributed by Sony Columbia Pictures became the unlucky one to be on the same schedule as "Transformers".
Although Sony Columbia has used various means, judging from the pre-sales of the film, "The Da Vinci Code" is obviously not as good as "Transformers".
There is no way, who makes "Transformers" actually use new tricks, "The Da Vinci Code" can only count on the box office appeal of Tom Hanks and the support of fans of the original novel.
On May 18th, the weather in Los Angeles was sunny, with a gentle sea breeze. "The Last of Us" has entered its third week, and attention is inevitably declining.
This is a popular summer season, and it’s not easy to maintain its popularity for two weeks.
Just today, the North American summer season ushered in the premiere of "Transformers".
"The Da Vinci Code" had its premiere yesterday in order to avoid "Transformers", and little Gilbert also took Cameron Diaz to attend.
He has to give Tom Hanks some face.
And today, little Gilbert took Scarlett Johansson to the premiere of "Transformers" to see what David Ellison was up to.
(End of chapter)