Chapter 375
On March 28, all mainstream media websites in China released the daily box office data of Your Name.
Mobilizing an audience of 453,618 people, the box office exceeded 540 million yen in the first six days.
Ordinary viewers may not be able to understand this data, but it only amounts to more than 40 million when converted.
But for people in the industry, it is really terrifying to achieve this box office result in Xiaoli.
Xiaoli protects copyrights very well, and there will be no sudden high-definition piracy online during the release period, and the box office will suddenly be cut in half.
As long as the audience recognizes it, there will be a steady stream of box office sales, and even if it drops, there will be no cuts or fractures.
More than 500 million in six days, at least 1.5 billion in box office!
On a small day, one billion yen is the big selling line.
Your name has firmly broken the local sales line in Xiaotian!
Many people couldn't believe it and went to check whether there was cheating, but the results returned were normal announcements.
Guangguang spent only 5 million yuan on publicity expenses out of its own pocket.
"This result... is a bit exaggerated. I actually ate his movies during my childhood!" Wang Xiaolei said.
"Although the profit margin is quite low in my childhood, it is money earned in vain!" Wang Dajun said sadly.
Not to mention making money, at least don’t lose money!
"Hey, the domestic audience paid for Feng Pants's movie, and Hong Kong and Taiwan didn't even get back the copies after it was released in Hong Kong."
If You Are the One has a box office of over 300 million in the mainland, and more than 1 million in Hong Kong.
If You Are the One 2 has a domestic box office of over 1 billion, while the Hong Kong box office is only over 6 million.
This achievement is really speechless. When Feng Pengtong attended the Asian Film Awards, he scolded the Hong Kong audience again.
It is said that the audience in Xiangjiang looks down on us. As soon as I heard about the mainland director, I immediately looked down upon you.
The media in the audience gave up and talked about the 17 million box office of Bouquet in Hong Kong. Some reporters also mentioned the 15 million box office of the earthquake in Hong Kong.
In the end, the media in Xiangjiang collectively criticized Feng Pants, and the audience in Xiangjiang was not fooled by the rubbish film made by the advertising director.
It made Feng Pants very embarrassed.
I will persuade him, but let him pay for it.
"Brother, Li Mingyang is notorious in Wanwan. It is normal that your name cannot be released in Wanwan. Why can't it be released in Xiangjiang!"
Wang Dajun rubbed his chin and said, "It's not settled."
"Li Mingyang doesn't care about money!"
"After this, the mountain eagle slammed the table angrily... Haha, they I'm afraid that Li Mingyang will break last year's box office record in Hong Kong. Ip Man 2 only had 43.3 million last year. "
"It's hard to break...The box office market in Hong Kong is getting worse and worse."
" You should also read more information about movies. The box office in Xiangjiang is now supported by young people, and the movie-going audience has changed a long time ago.”
Wang Xiaolei forced a smile, "I haven't been busy with variety shows recently, so I haven't paid attention to it."
Wang Dajun took off his glasses and closed his eyes to rest, "How is the variety show going?"
< br>"It's quite profitable. According to the current pace, there will be at least 100 million profit in October."
"I will go back and buy some art and sneak back."
"Sotheby's has already The arrangements are made, by the way, the King of Sotheby’s always has a son who wants to come to the mainland to develop.”
"Auction house, I have no connections."
"No, his son wants to be an actor and has filmed a lot of movies."
"Just passing the time." Wang Dajun put on his glasses , said a little tiredly: "This live broadcast is really not suitable for us. There are so many troubles. Liu Yan used to take care of it, but now we do it ourselves and have changed two managers."
"I'm asking. There are more and more departments..." Wang Dajun moved the mouse and looked at his live broadcast website, while saying: "This live broadcast should be closed. The threshold for entry is low, and the threshold for success is too high. Those big Internet companies have to We entered the market too late, and we couldn’t even sell it at a high price.”
“There are no good projects now, just wait...” Wang Xiaolei advised.
Wang Dajun pondered for a while and said: "The most profitable thing now is TV series, and costumes are the most profitable. We are doing dramas, which is true."
Huayi's 2011 production plan There are more than a dozen TV dramas completed, including "What Happens to a Married Man", "Soul of Steel", "Girls 2", "Parents in the World", "Black Rose White Rose", "The Gate of Holy Heaven", and "The Flying Eagle Away" , "Redwoods in the Wild Forest", "The Past of the Dali Family", "That Year of 1938", "Lies", "Chinese Blood", "The Escape", "The Last Shot"... all are serious dramas.
However, the most popular thing now is ancient costume. TV stations with serious dramas can sell them at a high price, and there are policies to encourage serious dramas.
But online copyright thieves are hard to sell! Want to see the post-broadcast effect.
The effect after sowing is good, but it is not worth the money. It is completely incomparable with the price of costume dramas, which can easily exceed tens of millions!
Just as he was worrying about how to make money, his cell phone suddenly rang. It was Wanda Laowang's. Wang Dajun answered the phone and chatted happily with Lao Wang for more than ten minutes before hanging up.
“Wanda actually wants to take us into real estate? Isn’t this a weasel giving New Year greetings to a chicken!” Wang Xiaolei said.
“The film and television city is just a fool’s errand. You really think you are Disney!” Wang Dajun picked up the walnuts on the table, ate two to replenish his brain, and said: “This year’s situation is a bit strange. , since variety shows make money, increase investment! Variety shows + cultural tourism... Li Mingyang really understands trends better than us, He can do it, and so can we. By the way, Hallyu is the general trend now. We can strengthen cooperation with Bangzi and create more male and female groups to make money."
"Isn't this good..." Wang Xiaolei. I was a little worried and said that they were from the Beijing area and they were trying to make money by pulling strings. Isn't this inviting a wolf into the house?
"The channel is in our hands, it doesn't matter."
Wang Xiaolei hesitated for a while and said: "Mango wants to cooperate with us in outdoor variety shows and has made many appointments..."
< br>“It’s not good for us if the Mango family dominates. It’s up to Blue TV to fight with them.”
“The brokerage income in the first quarter is not ideal. The Rays are grabbing resources too hard. In this way That’s not an option, why don’t we do something?” Wang Xiaolei suggested.
“Don’t worry, there are people who have more headaches than us.” Wang Zhongjun chuckled and said: “The internal entertainment plate is just that big,
Wang Changtian is a sinister and vicious person, and his methods are even more despicable than ours. Sooner or later something will happen, so we can just pretend to be dead and survive this year. "
"What about theater chains..."
"It's better to engage in games and real estate. ”
There are theaters, but there has been no intention to develop them. The main reason is that as digital movies become mainstream, audiences have higher and higher requirements for movie-viewing environments, screens, and services, and investment has also increased accordingly.
In addition, the period from site selection and construction to opening of a theater is very long
One company is under construction and several are in negotiation. The front is very long, and it is not limited to real estate.
Nowadays, the most active TM in developing cinemas is real estate.
If we focus on cinema lines, banks will also approve loans, but there are only so many prosperous areas. Real estate companies can use brands and cinemas to bundle them together to ensure revenue.
China Film and Shanghai Film and Television took advantage of the policy to grab territory.
Just choosing a location takes a long time.
Might as well go into real estate.
Brothers Wang Dajun and Wang Xiaolei had almost finished their discussion and went to the conference room for a meeting.
This year’s film market is very bleak for domestic films. Ever since Your Name was released, the entire film market has fallen into a strange low...
It seems that everyone’s wallets have been emptied. Generally, in March, Fan Binbin’s Guanyin Mountain takes the lead.
Guanyin Mountain is known as Apple's Sister Chapter. It is an art film and could not afford to pay for it, but Fan Binbin still spent 5 million on it.
This year, Maoyan changed its ticket subsidy rules and only doubled the subsidy instead of double the original subsidy.
A total of 10 million yuan in ticket reimbursements were spent...it was almost released and the box office did not exceed 100 million yuan.
There is a joke in the circle that she cannot handle the box office, but the next dozen movies released are worse than the last, some even require ticket replacement, and no one will watch...
Just when people in the industry were questioning whether ticket reimbursement was useful, the Hollywood blockbuster Battle of Los Angeles came on the 18th.
Domestic film treatment, released on Friday!
The ticket sales were full right from the start, with a total of 60 million tickets for admission. Without too much publicity, the first weekend
hit a box office of 100 million!
There are ticket reimbursements for the show at the same time. Wu Ershan's Sword Laughter was beaten so badly that his nose was bruised and his face was swollen. It would be very expensive to get a box office of 10 million before it was released.
It’s not that ticket replenishment is useless, it’s just that Hollywood is too difficult to fight...
And this is just the beginning...
There are a lot of Hollywood blockbusters to come!
Except for Bernard, who really wants to enter the market, the other three major domestic film companies have begun to extend their front lines and compete for next year...
Domestic movies are destined to be tragic this year...
In terms of TV dramas, due to the great success of military themes in the past few years, the main focus now is on military themes.
However, this subject matter can only be taken care of by television stations.
You can’t get the online broadcast bonus.
The senior executives expressed their opinions on the company's next development plan.
Wang Dajun took a pen and pretended to record it. When the meeting was over, he left the manager of the publicity department and released a series of development strategies.
……
(End of this chapter)