Chapter 459: The world is in turmoil
In fact, it can be seen from the treatment Levi received when he returned to New York. Even if he has never played any game on behalf of the New York team, people still eliminated Brady and the New York team because of Levi. The English patriots cheered him and applauded him——
Turns out, it's not just New York.
The entire league is waiting, waiting for a new face, waiting for a new idol, waiting for a superhero to emerge like Captain America, breaking the dominance of the New England Patriots and completely subverting it. Rewrite the alliance landscape.
This is the most exciting and wonderful thing about the NFL.
People, get ready.
In fact, it is more than just preparation. To be more precise, people have been eagerly anticipating, eagerly anticipating, and waiting hard.
This day has finally arrived.
so.
This is not a disaster, on the contrary, this is a carnival, this is the starting point of a new era, this is the turning point of long drought and good rain.
Brady: Are you polite?
But at this moment, no one cares about Brady, and no one cares about Belichick and the New England Patriots. They can finally take off their masks and laugh and celebrate.
As soon as the Pro Bowl weekend is over, there is still a full week before the official opening of the Super Bowl. Reporters and fans across North America and around the world have already gone to the party as soon as possible, swarming towards Minneapolis, the venue for this year’s Super Bowl. Lis all surged away.
Otherwise, if the action is a little slower, you may not even be able to find a room in a motel and living on the streets is still a small matter. Missing the carnival with other rugby fans will be a big regret.
This year, the NFL brings the Super Bowl to Minneapolis, Minnesota—
This is an attempt.
Generally speaking, the NFL tends to hold the Super Bowl in cities in the south close to the equator, such as New Orleans, Miami, Atlanta, Los Angeles, etc.
The fundamental reason lies in interests.
Every year, the Super Bowl is held in the northern hemisphere at the end of January and early February. This is winter. The bitingly cold winter. The low temperature often makes football games difficult. If it encounters heavy rain and snow, there will be no room for rugby's smooth passing attack to play. The game Probably even uglier.
This is not a good thing for ratings.
After all, what is being discussed here is not just any ordinary game, but the Super Bowl——
In the 52nd Super Bowl, advertising costs during the game have soared to five million US dollars per thirty seconds, once again setting a new high for global commercial advertising costs.
In other words, any slight fluctuation in ratings has a direct impact of millions or even tens of millions of dollars.
No one wants to suffer such a huge loss.
then.
In order to ensure ratings, the NFL still prefers to hold the Super Bowl in cities close to the equator.
However, the result of this is that all cities located in the northern part of the North American continent have been ignored, which is almost equivalent to being deprived of the potential power to host the Super Bowl. Green Bay, Fox Castle, Buffalo and other small ball markets are completely excluded from the list. These cities Of course there are opinions.
Like the World Cup and the Olympics, the city hosting the Super Bowl will also welcome a large number of tourists.
From the perspective of traditional sports tourism, short-term events will weaken travelers' willingness to travel long distances, but the Super Bowl is a unique counterexample.
The event only lasts one day, to be precise, only one game lasts four hours, but the Super Bowl's appeal ranks among the top in the world. Take last year as an example.
Super Bowl 51 was held in Houston. The event attracted 1.5 million visitors in just five days and brought $700 million in revenue to Houston.
Numbers are the most intuitive. Not only the host city, but also large enterprises in the hotel, catering, transportation, retail and other industries cannot refuse such an event. The state government where the city is located often also strongly supports it, looking forward to the Super Bowl to revitalize the economy.
Just like the Spring Festival Gala during the Chinese Lunar New Year, regardless of the quality of the program, attention remains high, because watching the Spring Festival Gala and complaining about the Spring Festival Gala has become a ritual, and the content of the Spring Festival Gala itself has been relegated to the second place and is no longer important, thus forming a new Spring Festival. cultural rituals.
The same goes for the Super Bowl.
Taking last year as an example, the New England Patriots are obviously not the darlings of Americans, and the Atlanta Falcons are also not the team that leads the fans, but this has not affected the Super Bowl's ratings and discussion at all, reaching new highs.
After the game, ESPN completed a sample survey, and the results showed that 39% of viewers were keen to watch this year's Super Bowl commercials and movie trailers; only 28% of the viewers truly thought the game was exciting. In addition, more than 40% of the respondents said they did not care at all about the outcome of the competition and who would win the championship.
In other words, the Super Bowl is becoming a cultural ritual, and the peripheral economic effects of it as the core are far beyond imagination.
It is conceivable that when the league locked the Super Bowl venue in southern cities again and again, there were many protests in northern cities.
then.
The league is also always looking for balance.
Everyone in the world is prosperous, so people cheer for the Philadelphia Eagles and the Kansas City Chiefs to meet in the Super Bowl.
The world is full of hustle and bustle, so this year the Super Bowl comes to the northern city of Minneapolis.
This is the core truth of the professional league.
Wait, what about the weather?
Don’t worry, Bank of America Stadium was just put into use in 2016. This is an indoor stadium!
Although the Philadelphia Eagles and Kansas Chiefs will not be able to travel to the warm spring-like Caribbean coast to play, they will still have a strong collision in a stable and comfortable environment. The weather factor in the playoffs will be completely eliminated, but I don’t know which team is more beneficial.
This year marks the first time that U.S. Bank Stadium will host the Super Bowl, but who knows if Minneapolis will become a mecca for hosting multiple Super Bowls in the future, like Phoenix, New Orleans, and Miami?
For Minneapolis, this is a good thing, this is a happy event, this is a celebration, and the excitement is already a week away from the Super Bowl; but for the Minnesota Vikings, things... …something doesn’t seem right.
The reason is——
Home Curse.
In the half-century history of the Super Bowl, the team that hosts the Super Bowl has been unable to enter the Super Bowl every year. In the past fifty-one years, no team has been able to break such a curse. This is an amazing thing. A strange curse that is puzzling but still unbreakable.
This year is no exception.
In the National League finals, the Minnesota Vikings, who had suddenly emerged this season, were optimistic about the situation, but they were defeated by the Philadelphia Eagles and were eliminated. They continued the curse of being at home in the Super Bowl. It was a pity that they were sitting at home amid the cheers of Minneapolis fans. Best chance to win the Super Bowl.
then.
According to the rules, based on the time when the Super Bowl is held, the home court of the American League team in even-numbered years and the home court of the National League team in odd-numbered years. The home court advantage of this year’s Super Bowl is——
Kansas Chiefs.
(End of chapter)