Chapter 387 Those who spend money and those who don’t spend money
Zhang Chaoyang was extremely happy, and the depression just now was gone.
There are real benefits to joining the Anti-Piracy Alliance.
The benefits are here, right?
Just discussing the charter and rules just now is of no use.
No matter how detailed or perfect the rules are, you have to be practical.
If there are no benefits, the "Anti-Piracy Alliance" will definitely not survive.
Qin Shaoyan was generous and offered free use of the film and television resource library for one year, which would save him $15 million.
Then Davis is stingy, what's the use of just giving YouTube content.
What I am lacking is content, what I am lacking is money.
While Zhang Chaoyang thanked Qin Shaoyan, he secretly slandered Davis. He was still thinking about whether he could get any benefits in the future.
As for the one-year limit on the film and television resource library, he doesn't care at all.
It’s hard to say how the industry will be in a year’s time.
Maybe those pirate colleagues are dead.
With a one-year buffer period, Sohu Video can also buy some film and television drama copyrights to fill the website, and can also try to make its own products.
Zhang Chaoyang thought about it and found that it was quite cheap to buy the copyright, so he started with this aspect.
Zhang Chaoyang left with a full harvest. He was no longer embarrassed to mention the online game he had collaborated with Qin Shaoyan.
After all, it was a verbal agreement before, and now that we have reaped the benefits, we naturally no longer have to worry about it.
……
Qin Shaoyan brought his secretary Xiao Chen to Kuaibo.com and immediately summoned the executives of Kuaibo.com for a meeting.
Not only Kou Hongfei and others attended the meeting, but even Xia Lian, who had been running around outside, also rushed back.
As the head of the film and television department of Kuaibo Company, it was the first time for Xia Lian to get to know all the company's executives.
She often runs out to contact film and television companies, or she stays at the filming location, supervising the filming work conscientiously, and almost never sits in the office.
Other executives of Qvod.com are also very curious about the director of the film and television department.
It’s not because this is the only female executive, after all, the current version is different from what it will be twenty years later.
Those who can become senior executives are either outstanding in their ability, or they rise to the position purely through connections, or they are just pure vassals. No matter which one, they have more integrity and will not eat their own meals while smashing the pot.
Kuaibo.com is an Internet company, and it is naturally filled with a large number of coders.
As we all know, most of the coders are men. If a girl suddenly appears among a bunch of male creatures, she will naturally look very eye-catching.
What's more, Xia Lian is in charge of film and television work and is specifically responsible for dealing with the entertainment industry.
Out of pure public mentality, others were curious to ask her about the gossip in the entertainment industry.
After all, you can get first-hand information on eating melons.
When Qin Shaoyan first entered the conference room, Xia Lian was exchanging business cards with others. At the same time, she was happily eating melon seeds and telling everyone about rumors about certain celebrities.
For example, XXX cheated, a certain male star and a certain female star were supported by the same financial sponsor, for example, XX is an addict, and XX's sexual orientation is abnormal.
The programmers who heard this were all dumbfounded, and their views were shattered.
Damn it, is the entertainment industry so fun?
Qin Shaoyan stood aside and listened for a while, finding it boring.
These materials are outdated and not exciting at all.
So he interrupted and said: "Do you have any information about Liu Tianxian?"
Xia Lian turned around and saw that it was the boss. She suddenly became excited, "Boss, which part do you want to hear? I'll tell you..."
"I want to know about her mother." Qin Shaoyan said casually.
"Wait!" Kou Hongfei quickly interrupted the conversation between the two and waved his hands repeatedly, "Stop talking, stop talking, enough is enough."
Other senior executives also looked broken down and echoed, "Stop talking about it, just leave us some thoughts."
Qin Shaoyan was very disdainful, "Looking at your potential, there is no such thing as a white lotus in the big dye vat of the entertainment industry."
"If you have one, you are creating a character. Don't imagine that there is a clean one. It's like the former shepherds who said they were doing art but not selling themselves. That was all to drive up prices."
Xia Lian followed suit, "As expected of Mr. Qin, he actually knows so much and reveals the essence of the entertainment industry in one sentence."
"Okay, let's have a small meeting after halftime. I'll say a few words. The gossip show will be broadcast later." Qin Shaoyan's expression became serious, "Our Qvod.com has already cooperated with Yiku.com and Sohu Video An agreement was reached.”
"In the future, the three video websites will form an anti-piracy alliance and jointly call for promoting the formalization of video websites, combating the proliferation of pirated resources, and purifying the market environment."
"There will be certain copyright exchanges between members of the anti-piracy alliance. For example, the film and television resources we shared with Yiku.com before, Yiku.com will also provide us with some copyrighted content in the future. Well, Sohu Video can probably also provide... ..."
Qin Shaoyan was a little unsure. Who knew whether Zhang Chaoyang could make it work? So he said so. Anyway, he didn't intend to buy anything from Sohu Video.
Wouldn't it be better to just copy it if you have that kind of money?
"Mr. Kou, you have someone compile an S-level package for the film and television resource library. People from Sohu Video will come over to contact you after a while." Qin Shaoyan warned, "At that time, you can arrange for someone to copy the content to Sohu Video's server. .”
Kou Hongfei asked with some surprise: "How much did Sohu Video give? Is it US dollars?"
"What dollars?" Qin Shaoyan sneered, "It's free for them."
Kou Hongfei's face was full of astonishment, and he asked with some confusion: "Why?!"
"This is called a free trial." Qin Shaoyan said calmly, "In the future, not only Sohu Video will be free, but other video websites will also be free. The entire industry will be free for three months to half a year."
"Ah?!" Not only Kou Hongfei was dumbfounded, but everyone else was also confused.
Mr. Qin was not stimulated, he was going crazy.
Film and television resources are all bought with money. Yiku.com spent 15 million US dollars on it.
Why can it be used by colleagues for free?
Qin Shaoyan laughed, "I want to tell my colleagues a truth, free is the most expensive."
It's normal for employees not to understand this tactic, because there is no awareness yet that "free is the most expensive".
Everyone goes online for free prostitution. They all think that online things are free and have no intention of paying.
The Internet must have a sharing spirit.
During this period, Internet companies were still thinking about how to get users to pay and how to engage members. Two years later, 360 used free anti-virus software to kill all its peers. Only then did everyone realize how powerful the free strategy was.
"Of course, there must be a prerequisite to implement the free trial strategy." Qin Shaoyan said seriously, "Next, our copyright procurement must speed up and buy all the copyrights we can buy."
“Whether it’s TV series, movies, variety shows, documentaries, cartoons, or even song MVs, even users’ own content can be bought if they want to sell it.”
"Using every means to hoard copyright, even if others can't buy the content."
“Once the free trial period is over, that’s when the Anti-Piracy Alliance will exert its greatest power.”
This is Qin Shaoyan's strategic purpose, to occupy the moral high ground and paralyze his peers by giving them free trial of film and television resources.
During this period, the anti-piracy alliance began to build momentum, actively publicize, and reach consensus with administrative agencies to promote the formalization of video websites.
After the administrative agencies issue documents, other peers will either have to pay for the copyright, or they will have to delete the pirated resources themselves to achieve self-purification.
To say it is self-purification is equivalent to bleeding yourself.
After hearing what Qin Shaoyan said, the people below were shocked and speechless.
Mr. Qin's move was really amazing, it hit his colleagues' weak spots accurately.
Nowadays, those who run video websites, one after another, are all unclean. Which video website does not have a lot of pirated resources?
They all rely on these pirated resources to attract users, and it is extremely difficult for them to give up.
But Qin Shaoyan directly offered a free trial of genuine resources. I already have genuine resources for you to use for free. Is it unjustifiable for you to still use pirated copies?
It’s okay if you don’t clean it up. When the administrative agency comes down with a document requesting a crackdown on piracy, you will have to delete it if you don’t want to.
At that time, these peers will have to be at the mercy of Qvod.com.
Unfortunately, these colleagues are still helpless, because this is an upright conspiracy.
Kou Hongfei secretly admired him for a while, and then hesitantly asked, "Mr. Qin, if Yiku.com wants to ask, how should we explain it?"
"How do you explain what?" Qin Shaoyan said seriously, "Why do we, Kuaibo.com, need to explain to others what we do? The copyright belongs to us. You can use it however you want. Yiku.com has no right to make irresponsible remarks."
"No...Mr. Qin." Kou Hongfei was a little embarrassed, "Yiku.com spent money after all, that's fifteen million US dollars."
"It costs money to use the genuine version, and even those who don't spend money can use the genuine version. Isn't this fifteen million wasted in vain?"
"This money is not in vain." Qin Shaoyan corrected, "This is a certificate of investment, which is an attitude. It shows that Yiku.com respects intellectual copyright. This is the real value of 15 million US dollars."
"What's more, can the treatment be the same if you spend money and if you don't spend money?"
"Yiku.com can use all the content in our film and television resource library. Other websites can only enjoy two package services, A and B, according to the level of cooperation. There are restrictions on the genuine content that can be used."
Expressing attitudes is one thing, enjoying different treatment is another.
Those who spend money and those who pay for nothing are naturally treated differently. They must provide customers with good services and provide sufficient emotional value at the same time.
Besides, if Yiku.com didn’t spend the $15 million to buy the copyright, how could Davis earn $5 million in consulting fees?
Of course, this small objective factor is not enough for outsiders to understand.
Someone cautiously interjected and asked: "Mr. Qin, other video websites have A and B packages. Why do you give Sohu Video an S-level package? They didn't spend any money."
"Sohu videos are different." Qin Shaoyan sighed, "Those are my beloved relatives and friends, brothers and sisters, so naturally they are treated better than others."
After all, Zhang Chaoyang is expected to charge forward and challenge the entire industry. If he doesn't get some benefits, he won't be willing to contribute.
As for Zhang Chaoyang's hard work, Qin Shaoyan is not worried. As long as Zhang Chaoyang fires the first shot, the media and public opinion behind will naturally treat him as the leader of the alliance.
There is no need for Kuaibo.com to fan the flames, Yiku.com will eagerly follow suit.
After all, Yiku.com really spent money. If I don’t get rid of you who use pirated copies, wouldn’t my fifteen million dollars be wasted?
In another time and space, when Zhang Chaoyang established the anti-piracy alliance, the entrepreneurs of other video websites were very confused.
They are all engaged in video websites. What good does anti-piracy do to you?
However, Zhang Chaoyang still resolutely led the Internet TV service provider Youpeng Pule to launch an anti-piracy alliance, accusing Youku and Xunlei of piracy and claiming 100 million yuan.
The most cruel thing is that they also sued Coca-Cola, Youku's advertiser, and directly stopped Youku's boss Gu Yongqiang.
On the one hand, Zhang Chaoyang needs to rely on anti-piracy to eliminate competitors for Sohu Video. On the other hand, there are still personal grievances involved.
After all, several of the founders of the video website left Sohu. Out of anger at those who betrayed and fled, Zhang Chaoyang naturally wanted to take revenge.
As for whether Charles Zhang really wants to promote the cause of copyright protection, that doesn't matter.
Of course, Qiubo.com is not doing nothing, and it will still be necessary to follow up a few times when the time comes.
Otherwise, Sohu Video and Yiku.com would think that he was going to reap the benefits.
I, Mr. Qin, speak and act upright, I am not that kind of person!
After Qin Shaoyan did some mental construction for himself, he glanced around at the faces of the many employees who were talking about it, and found that everyone's expressions were still positive, and he was immediately very satisfied.
"Director Xia, you have a very heavy task next." Qin Shaoyan directly named Xia Lian.
"Ah?!" Xia Lian was a little confused. Why did she have her own business to fight against piracy?
"Boss." Xia Lian asked cautiously, "What can I do? Contact the film and television company and let them speak out together?"
"It's good that you can think of this. It shows that you have given full play to your subjective initiative." Qin Shaoyan was very satisfied with Xia Lian's attitude and praised him greatly, "This kind of public relations liaison is indeed necessary, but it is not important."
"I have a project here, you have to focus on it."
"This is a science fiction novel I wrote recently. Take a look and find a capable screenwriter to turn it into a film and television script for me."
"Science fiction?" Xia Lian was shocked. Why is Mr. Qin so crazy?
If you don't have a good career, why would you write novels?
It is still a science fiction novel, and the most outrageous thing is that it has to be adapted into a film and television script.
The whole thing sounds a lot more sci-fi than the novel itself.
Because at the moment, the Chinese film and television industry is not capable of making any science fiction films, and fantasy films are just about the same.
Xia Lian flipped through the book, "I Grow Potatoes on Mars"?
Well, the writing is not bad. I didn't expect Mr. Qin to have such skills.
"This science fiction drama is going to be the signature project of Qvod. It should be done well and carefully." Qin Shaoyan warned, "Don't consider the project cycle. You only need to consider quality issues and don't consider cost."
"The production of this science fiction drama is very complicated and difficult, so I will start with the script first, then I will find someone to shoot a trailer of ten seconds, and then slowly polish the rest."
Draw the PPT first, then collect money, as for the project.
Don't ask, just ask and polish it with your heart.
(End of chapter)