Chapter 138 Returning the favor
After Xu Kun said the words ‘the first day of the lunar month and the fifteenth day of the lunar month’, he hung up the phone.
Cai Yinong slowly put down his phone, frowned and hesitated for a while, but decided to continue the plan to suppress Tianjian.
She originally didn't want to make things too ugly, but she had no choice but to take control of the situation. After the news of the new radio and television policy spread, the TV stations that had signed the agreement of intent in advance retreated.
That’s not to say that it can’t be broadcast, but before someone takes advantage of it, the most it can do is broadcast on a local channel, and it is impossible to broadcast it on a satellite TV station.
As we all know, the prices given by local channels and those given by satellite TV are definitely different, and their influence is also very different.
In order to make up for it, Cai Yinong formulated a policy of small profits but quick turnover, and planned to spread the broadcast in as many provinces and cities as possible, taking the route of surrounding the cities from rural areas.
But now, the ‘Double Swords War’, which has been hotly debated for a period of time before and after two years ago and is still somewhat popular now, has become the biggest stumbling block for the ‘Immortal Sword’.
There is a high probability that "Heavenly Sword" will be broadcast on the Beijing TV station. This will cause a dimensionality reduction blow to the sword, because the previous marketing promotion is likely to turn into a winner-takes-all situation.
That's why the people of Tang Dynasty are now eager to suppress Tianjian's momentum.
Although Xu Kun noticed the Tang people's actions so quickly, which made Cai Yinong somewhat uneasy, he had to shoot when the arrow was on the string.
Besides, Xu Kun’s real background is that he lived in a small town. How can he compare with the people from the Tang Dynasty?
Because he is a journalist, Cai Yinong attaches great importance to public opinion offensive. In the past two years, he has mastered the method of building momentum online, which makes him even more powerful.
The Tang Dynasty even has a special "Internet Public Relations Department" with more than 20 online public opinion leaders.
As we all know, young people now prefer to receive information from the Internet, and the various plot settings of Tianjian and Fairy Sword are all aimed at the younger generation.
How can he, Xu Kun, compare himself to the people of the Tang Dynasty? !
So since that day, the public opinion on the Internet accusing Tianjian of playing dirty tricks has not subsided, but has intensified.
At the same time, Xu Kun's background and life experiences, true and false, began to circulate on the Internet, but the momentum was much smaller than the former.
Cai Yinong had expected this. After all, she had threatened Xu Kun with this at the beginning. It was completely normal for Xu Kun to choose to use his own background as a hedge against his 'background' at this time.
However, accusing Tianjian of playing dirty tricks was just a prelude to the preparations of the Tang people.
In late April, Radio and Television officially announced three new policies, and public opinion online immediately exploded. Many people with preconceptions identified the Tianjian crew as the masterminds behind the scenes.
Some game enthusiasts who did not know the truth also joined the queue of condemnation.
For a time, the popularity of the battle between the two swords on the Internet returned to its peak. However, the Heavenly Sword has a bad reputation, while the Fairy Sword has gained widespread sympathy.
Seeing that the situation was as he expected, and the effect was even better than expected, Cai Yinong was very satisfied and specifically told the Beijing office to keep an eye on the trouble there.
Xu Kun's roots are in the capital. If he wants to launch a resistance, he must start from the capital.
However, the core battlefield of this public opinion is actually on the Internet. Even if he clarifies the facts in reality, it will still not help.
"Send out the news that Xu Kun and Li Yixiang left the show sadly because the Zeng brothers turned against each other, and add it with photos of Li Yixiang getting drunk late at night, and pictures of Tang Chaoyang sneaking up on Song Jinming in "The Blind Shaft"."
"After the public opinion about the brother's rebellion has fermented, we will lead netizens to question whether Zeng Ling is the school beauty of the Chinese Theater Company or a free-spirited prostitute!"
"Release the news that Liu Yifei's mother was supervising the entire production process, make appropriate comparisons, and re-ignite the controversy over the school beauty of North China University."
"Have you prepared the article questioning Zeng's reputation? Find a suitable opportunity to publish the ugly photos we secretly took!"
"If Tianjian takes a beautiful picture of her, it will incite public opinion and say that they used computer-generated technology to deceive the audience; if it takes a mediocre picture, it will heat up the topic of an unworthy reputation!"
Cai Yinong stood in the center of the office of the 'Internet Public Relations Department', looking at the more than twenty subordinates in the hall busy and performing their duties, and a sense of pride that the world is in my hands arose spontaneously.
…………
April 27th.
The crew of Tianjian only has the last few scenes left, and Xu Kun's attention has long been lost in filming.
"Brother Li, I will wrap up the project and return to Beijing on May Day. The arrangements have been laid for Beijing and Taiwan. Then the two of us will bring Zeng Lai and go to the show to clarify the matter.
I have sent you the script. This is a draft prepared by Director Liu and Brother Chen. You can show it to the people in Beijing and Taiwan first to see if there is anything that needs to be revised. "In order to take care of Li Yixiang's face, the manuscript about the love triangle was written in a smooth and steady manner. It was basically like "you are good to me and everyone is good to each other".
The focus is mainly on Xu Kun's narration of his past life experiences. After all, the most intense public opinion now is still questioning Tianjian's use of power to bully others.
Xu Kun can refute this fallacy by revealing his life experience and publicizing it widely. As for how to publicize it widely, it depends on whether Boss Jia can do it.
After hanging up the phone to Li Yixiang, Xu Kun called Jia Yueting again.
"Mr. Jia, are you ready?"
"Don't worry, just do it!"
Jia Yueting is full of confidence: "I just raised two investments last month. Our LeTV Online Public Opinion Co., Ltd. has expanded to more than 200 people, with tens of thousands of accounts in hand, and has also specially developed computer programs. It is used by people in the Tang Dynasty. What are you comparing to us?”
Going back to China next week is going to go back to China next week. If you are sure of something, you really dare to commit it.
After discussing some details with Jia Yueting, Xu Kun hung up the phone.
There are still four days. When I return to the capital in four days...
…………
The night of April 29th.
Xu Kun was checking out the props and equipment rented from Hengdian with Chen Xuebin, preparing to return them to Zhao after filming was completed the next morning, when he suddenly received another call from Jia Yueting.
He asked anxiously: "Brother Jia, what's wrong? Is it an accident?"
"Well, it's an accident, but it's not a bad thing for you." Jia Yueting said with some regret: "That brother of yours is such a good friend that he took care of the matter by himself on the show."
"What's the meaning?!"
Xu Kun was a little confused, but he also guessed that it must be related to Li Yixiang.
"You don't know? Then wait, I will start publishing the draft before 11 o'clock. Then you can go directly to the Tianya Forum and you will know what is going on."
When Jia Yueting saw that Xu Kun didn't know anything about it, he didn't explain anything on the phone and hung up the phone immediately.
Xu Kun, who was more sure that Brother Li had done some trick, quickly called Li Yixiang, but Li Yixiang's cell phone was turned off.
Li Yixiang was all alone in the capital, and Xu Kun had no other way to contact him. After wandering around for a while, he had to wait patiently for the final word from Jia Yueting.
10:26.
A post appeared on the Tianya Forum and was quickly upvoted to hundreds of pages.
The title is: Fighting for love? Brothers turn against each other? Love triangle on set? Remember how an actor’s view of love collapsed!
An eye-catching title and a thrilling opening chapter.
The actual content is that Li Yixiang unabashedly explained in the TV show how he relied on his relationship with Xu Kun to force his girlfriend to be the protagonist, and how he was mentally unbalanced, which led to a three-party cold war and Even the story of the breakup was told in detail.
Then he recalled every bit of his friendship with Xu Kun, describing how Xu Kun transformed from a confused boy who lacked love since childhood to an excellent actor.
Incidentally, he also refuted the relationship between Tianjian and the Radio and Television New Deal.
In short, Li Yixiang took all the blame, and he highly praised Xu Kun, especially Xu Kun's loyalty.
Brother Li, Brother Li!
After Xu Kun read it, he couldn't help but sigh with shame.
When he was flirted with by Zeng Cheng before, he almost...
Fortunately, the situation was finally reined in and the brotherhood was not lost.
(End of chapter)