Chapter 249 Entering the summer season
Xu Nuo was busy for an hour just signing autographs, and even the cleaning aunt and the security uncle came to join in the fun.
"Auntie, do you know me too?"
Auntie shook her head, "I see they are all here, I'm here to get one too, not for nothing, just in case my daughter likes it. ?”
The promise is speechless, it’s a waste if you don’t want it.
After signing, Xu Nuo went to Yang Haonan's office.
He looked left and right.
“What are you looking for?”
“Where is your female secretary with black stockings and long legs?”
“Go away, there is no female secretary in labor and management.”
Xu Nuo pondered for a moment, "Male secretary in black stockings?"
Yang Haonan had a dark look on his face, "I am a serious person."
"The standards of serious people are really low."
"Okay, what are you doing here this time?" Yang Haonan crossed his legs and acted casually.
In front of the promise, he has always been unkempt.
"I made a movie, you know, right?"
"Nonsense, of course I know."
"In this way, when the time comes, you can ask your internet celebrities to promote it for me. " Xu Nuo said matter-of-factly.
Yang Haonan was stunned, "Are you crazy about being poor? My fans are mainly from rural areas. You let them advertise and sell movies?"
Xu Nuo shook his head, "I think you We underestimate their influence. Watching videos about rural areas and rural areas does not mean that they are from rural areas. If you have time, do some more analysis. At least half of the people who watch their live broadcasts and videos are from cities.”
Yang Haonan was confused when he heard this, "Okay, okay, you have the final say, how are you going to promote it?"
"Let your film critics do the promotion first, then let other people insert advertisements, and I will The prepared trailer and clips will be sent to you. "
This is the idea of promise. Other movies often spend tens of millions or hundreds of millions in marketing expenses, but he cannot learn from it and cannot afford to spend this money.
But don’t forget that he has another company in his hands, and the inheritance culture is now well-known in the industry.
In the sinking market, they are the kings.
Comedy movies have no viewing threshold and can make everyone laugh from beginning to end, which is a success. "Crazy Stone" is undoubtedly such a movie.
Finding another way is also a method.
Of course, this is just one step. Just looking at these Internet celebrities, the movie is definitely not popular enough, and more intensive publicity is needed.
Wang Yuanfang has registered the official account of the crew.
""Crazy Stone" directed by Nuo Yan, the chief planner of "The Voice of China", has been successfully completed and is scheduled to be released on July 1st. The trailer has been online."
Of course, this scarf did not cause any splashing.
Wang Yuanfang is not willing to spend money to buy hot searches. First, he is poor, and second, there is no use buying hot searches now.
It was Xu Nuo’s turn to take action, and he himself was a well-known sign.
Soon, Xunuo updated the scarf.
""Crazy Stone" is definitely a big production. If it doesn't look good, you can hit me."
Xunuo has gained countless fans, and this scarf immediately attracted the attention of netizens.
"Big production? How much investment?"
"It's said that it's a big production, but it still costs hundreds of millions, right?"
"Next door "Shura", "Myth and Legend" 》It’s all with an investment of several hundred million.”
Some netizens thought something was wrong, “Isn’t Fanxing very poor?”
"Where do they get the money to make big productions?"
"They are really poor. Last time I saw Shen Kaiwen squatting in the second-class carriage. When I asked about it, good guys, hurry to attend the music festival. "
Some netizens didn't believe it, "Second class seat? Squatting? Don't be kidding."
Another netizen posted a photo of Shen Kaiwen squatting. Taken on the ground.
“It’s rare. None of these celebrities travels in first-class business seats. They also have to buy first-class seats on flights. This is the first time I’ve seen them squatting.”
Shen Kaiwen didn't buy a ticket when he took the bus, but even when he was squatting, he made a bunch of netizens feel good about him.
Someone was crazy about Kevin Shen, "Kevin, where is the money you earn? Why are you still squatting in the second-class carriage?"
Shen Kevin quickly replied, "I didn't Get the tickets. Besides, first class seats are better than second class seats. Is it fast?”
“Fuck, the truth is, there’s no difference.”
Shen Kaiwen can always gain fans in ways that others can’t envy, such as being ugly or singing on the street. , such as squatting in a second-class carriage.
The promised scarf made netizens start discussing "Crazy Stone".
So, he was on the hot search. Although his ranking was not high, the hot search he picked up for free was also a hot search.
#How much does it cost to invest in "Crazy Stone"?
#Who stars in "Crazy Stone"?
It’s a very magical hot search. Xu promised not to release anything, but there were only two hot searches.
Taking advantage of the popularity, the official account released a trailer.
Promised to forward it, Lin Wanqing forwarded it, and celebrities with whom I have good relationships also helped forward it.
The program team of "The Voice of China" also forwarded it.
The publicity campaign was huge, and many netizens clicked on the documentary. Fierce music sounded and the scene was dark, and the whole atmosphere suddenly became tense.
The Sichuan and Chongqing dialect at the beginning, the Hong Kong pronunciation, the international thief, professional thief, and amateur security guard immediately reflect the sense of conflict.
The scene of Guo Xuan lying on the bed and screaming made many people repeatedly pull back the progress bar to watch carefully.
The battle between the police and criminals becomes even more intense amidst the sound of gongs and drums.
Several waves of people battled wits and courage around a gem. Netizens immediately understood what the story was.
Especially when Huang Bin climbed out of the manhole cover with a black face at the end, it attracted a lot of people's interest.
Then came the introduction of the actors, with Guo Yuan playing Bao Shihong, Huang Bin playing Heipi, and Wang Qian playing Buck Teeth.
“It feels a bit interesting, it looks quite funny.”
“But who are these leading actors? I’ve never heard of any of them.”
When netizens watch a movie, they are accustomed to looking for information about the leading actors immediately. If it is starring those superstars, then the film will be stable.
As a result, everyone searched, okay, I have never heard of these people. After searching online for a long time, I found that these people have played supporting roles with only a few lines.
"I smell the smell of a bad movie."
"You don't even want to invite stars, how dare you call a big production?"
"Promise, movies are different from songs. Listen to one A new song only costs two yuan at most, and you can listen to half of it. A movie ticket costs dozens of yuan. If you don’t hire a big name, you won’t be able to hold up the box office.” Even a poor crew has to hire two stars who can afford the box office.
Although it may not be a good movie if it has stars, at least it is sincere.
"Of course I don't have the brainpower to pay for Nuoyan's songs. As for the movie, I'd better watch it again."
"If it's Nuoyan and Lin Wanqing starring, I have to contribute a box office."
Xu Nuo’s fans are very rational. He has a high degree of overlap with Lin Wanqing’s fan groups, among which Koke scholars account for a large part.
Except for being particularly enthusiastic when playing CP, this part is not good at other times.
Variety show? Is there any sugar?
Is there any sugar? Then I'll go take a look.
Party? Can I knock it? If you can, go and cheer.
This part has great influence and has led many fans astray. They never consume enthusiastically and focus on being a rational star chaser.
It’s not impossible to get his fans to pay for the movie, as long as they come up with something.
This has been expected for a long time. The Buddhist fan group is also a double-edged sword. The good thing is that these people don’t like to stir up troubles, and they don’t like to play tricks, which makes him very popular among passers-by. good.
The disadvantage is that if you want them to pay, you have to show your real skills. Unlike popular celebrities, they can cheer up and have many fanatic fans foot the bill.
“Brothers, I think Shura is good-looking. His special effects show that they have put a lot of effort into it.”
“The special effects of "Myth and Legend" are also amazing. From the trailer, I I smell money.”
“I’ll go, there are so many big-name stars in “Shura”!”
Two big productions, plus “Crazy Stone”, promised a scarf. Let netizens start discussing these movies again.
Many people are curious about "Crazy Stone" and are also interested in other movies.
Marketing accounts listed the summer movies they had compiled and made a comparison.
"Summer movie review, which movie is worth watching?"
In this article, the marketing account boasts about "Shura" and "Myth and Legend", big productions , big investment, well-known directors, gathering of big names, "the two most popular movies this year, with an estimated box office starting from 2 billion."
""Crazy Stone" is directed by Nuo Yan, although this composition genius once briefly He has shown his talent as a director, such as the stage design of "Chi Ling" and the overall planning of "The Voice of China", but when it comes to movies, he is a complete newcomer."
"In addition, according to rumors, Fanxing Studio is extremely poor and it is impossible to produce any big productions. According to reliable sources, some of the crew members are kindly supported by the great director Yang Zheng, and the other part are students from Magic City Media."
“I am cautious about a movie made by such a combination and predict a box office of 50 million.”
Generally speaking, the marketing account is relatively objective. Although there are signs of recharge, it still counts. More objective.
The opinion of the article is also the opinion of most people.
"Promise is just a practice. It's normal for the first movie to hit the streets. As time goes by, he stops filming."
This wave of operations allowed the other two movies to save a lot of promotional expenses.
Other movies have also smelled the heat. Promise has never lacked popularity.
Whether he is releasing songs or promoting programs, he can be as good as a public relations team by himself.
Now that it will be released on July 1st, they can do it too.
Who doesn’t know how to enjoy the popularity?
As a result, some movies that were originally scheduled to be released on July 1 began to be promoted like crazy.
""Charmed" is scheduled for summer release on July 1st!"
"The movie "The Great Wall" originally scheduled for June 15th has been adjusted to July 1st."
A dozen movies were announced to be released on July 1st.
Some are originally July 1st, while others are adjusting their schedules to join in the fun.
The summer season is originally the best period. A large number of movies are released, and there are always movies that the audience is interested in. When the time comes, we must attract people first, and then everyone can rely on their own abilities.
The Internet is very lively, setting off a wave of discussion about the movie.
The directors were all laughing crazy. A scarf can create such a big buzz, which is better than spending money to buy trending searches.
"In the future, you will have to take advantage of the promise, this person has his own topic!"
(End of this chapter)