Chapter 267 Alliance
If PHS is targeted, then it’s not too much to “show strength while showing weakness”. As a “weak person”, in order to survive, it’s not too much to engage in a price war, right? !
“The domestic market is the basic market of Tanglin High-tech. Although the income of domestic users is not as good as that of Japan, America, Europe and other markets, Tanglin High-tech must occupy this basic market in order to follow overseas. Those brands are fighting!”
Li Dongling told the executives of Dongling Hi-Tech that foreign trade is indeed very profitable now. For the same products, Dongling Hi-Tech’s profits are much higher when sold overseas than at home. Overseas purchasing power It is an indisputable fact that Tanglin Hi-Tech is stronger than domestic companies, but Tanglin Hi-Tech cannot ignore the domestic market just for the sake of foreign trade.
The domestic market, for Donglin Hi-tech, is a basic market and a retreat. With this basic market, Tanglin Hi-tech can advance, attack, retreat or defend. Therefore, the domestic mobile phone market, Dongling High-tech must capture a sufficient share.
The major domestic mobile phone brands in later generations basically played this way, including Rebus’ Xiaomi, blue and green mobile phone manufacturers, etc. They occupied their basic market in the country and then impacted the overseas market. Like Rebus’ Xiaomi, Overseas revenue has been on par with domestic revenue. It was criticized domestically, but overseas it is a huge hit and is firmly among the top five mobile phone shippers in the world.
Ren Yuefeng, Zhang Ao and others nodded one after another. The biggest difference between Dongling Hi-tech and other domestic companies is that now Dongling Hi-tech has opened overseas markets. Before the PHS was launched, Tangling Hi-tech The overseas income is even much higher than the domestic income. In addition, the foreign exchange earned makes Tanglin Hi-Tech attach great importance to foreign trade income, but the domestic market does not pay much attention to it.
Now the emergence of PHS has finally allowed Donglin Hi-Tech to walk on two legs, and domestic revenue has begun to soar!
After PHS, Ren Yuefeng, as the general manager of Dongling Hi-Tech, reported on several other businesses.
“The current sales volume of the digital cordless phone business remains stable. It is expected that the revenue of Donglin Hi-Tech digital cordless phone will exceed US$1.9 billion this year!
Three digital cordless phones, Shenzhou, Coolpad and Simon, account for 45% of the global digital cordless phone market, but Shenzhou alone has taken away more than 50% of the revenue from the digital cordless phone market! "Ren Yuefeng said.
Digital cordless phones have become a gold mine for Tanglin High-tech. Its sales will not explode suddenly, but they will not disappear either. America, old Europe, England, France, Countries such as Germany and Italy have become the main consumers of digital cordless phones, and local home users have also accepted it.
In the future, with the purchase of new users every year, coupled with the replacement of old users, the digital cordless phone business will basically be. It can provide Tanglin High-tech with a fixed income of about two billion US dollars every year. This income can last for more than ten years, or even twenty years!
Now there is a new trend in the digital cordless phone industry! There are a lot of brands, including American products, Japanese products, stick products, European products, etc. But these brands can basically only compete with Coolpad, a mid-range digital cordless phone brand, or Simon, a popular brand. It is difficult to Challenge Shenzhou, which has already dominated the high-end digital cordless phone market.
Just like Apple, which took away 90% of the profits of the entire smartphone industry, Shenzhou is the only high-end brand in the digital cordless phone industry. One family took away about 50% of the profits of the entire industry!
"The Internet business is still under development. In the short term, I am afraid it will require continued investment.
In terms of computer peripheral equipment, the first-generation silver sable mouse has a market mainly in China, with 300,000 sales per year. Sales volume of around 10%!”
“In addition, Dongxin Semiconductor, Sirius and the new models of external phone chips derived from them are currently shipping strongly and have become the largest phone chip shipments in the domestic phone industry. In addition to the chips supplied by Shenzhou and PHS, the external version of Sirius commercial chips is expected to be shipped this year to more than 20 million pieces!”
Ren Yuefeng reported on Dongling Hi-Tech’s current main business, These are the main products of Donglin Hi-tech now. They originally had a business of electronic pet machines, but they had all been cleared out before.
Now as long as there are digital cordless phones, PHS, mice, and the chip business of Dongxin Semiconductor, and the other is the Internet business represented by Tianya.com, the Internet industry is still groping, and a lot of people are working in it The author himself is still in the process of testing, let alone Ren Yuefeng and others.
Among Dongling Hi-tech's products, the only two products that are really profitable now are Shenzhou and PHS.
The Silver Sable Mouse has only a small amount of shipments per year, and it is far from making a big profit. The sales barely cover the R&D expenses. We have to wait until it can sell well both domestically and overseas. As a computer Only the silver mink accessories can be earned, and the current income can only be said to be a comfort.
As for Sirius phone chips, they have been sold out. In the past, phone chips were all imported. The emergence of Sirius can be said to have created the history of domestic chips. When Sirius appeared, the central media and major media It was reported continuously for several days.
Sirius chips lived up to expectations. After mass production, they began to supply chips to major telephone companies in mainland China, which are the world's largest telephone manufacturers. In the past, when phone chips needed to be imported, the prices were extremely expensive. Chip manufacturers such as Toshiba complained about insufficient production capacity and then raised prices for various reasons. Since Dongxin Semiconductor supplied Sirius to domestic landline phone manufacturers, Toshiba, NEC, Panasonic, Fujitsu and other manufacturers no longer have sore waists or leg pains, and their production can keep up. Even prices have dropped so much that landline phone chips around the world have been priced at a bargain price!
Because Toshiba and other chip manufacturers are engaged in price wars, Sirius chips have not become hugely profitable products. For Dongxin Semiconductor, they have not made much profit, but the research and development expenses have been paid back, and there is much left over. More or less is earned.
For Dongxin Semiconductor, it is not about how much Sirius chips can make Dongxin Semiconductor, but it proves that domestically produced chips can also be produced domestically. Chinese people are not really inferior to Japan in the field of chips. Benzene, Americans, and the entire Dongxin Semiconductor team have confidence. This is much more important than how much money they make!
After hearing what Ren Yuefeng said, Li Dongling nodded, and then turned his attention to Chen Tao, manager of Dongling High-tech Technology Department and in charge of research and development, "What is the current stage of research and development of new products?!"
“The second-generation Silver Sable Optical Mouse has been fully developed and tested, and it can be mass-produced at any time!”
“The U disk is in the final testing stage. It will take a few days, but I can definitely make it to the press conference!”
Chen Tao hurriedly said that the product Dongling Hi-tech was going to hold a press conference for was U disk. If it was just to sell U disks and mice, there would be no need to mobilize a large number of people. However, Li Dongling was ready to take the opportunity to promote mainland China's first position in the global computer industry. A standard, it must be done with great fanfare, otherwise how can it attract the attention of the outside world?
“The U disk and the second-generation Silver Sable mouse are crucial for Donglin Hi-Tech to implement the USB Alliance standard, and there must be no mistakes!”
Li Dongling said, “When USB is developed, First contact companies such as Microsoft and Logitech. Donglin Hi-Tech needs to form an alliance with Microsoft, Logitech and other companies in order to promote the USB Alliance, which will focus on Tanglin Hi-Tech USB flash drives, as an interface standard in the computer industry. ”
Light! It is basically a dream for Donglin Hi-tech to form a USB alliance, but with Microsoft, it is different. Microsoft has always wanted to be the leader in the computer industry and will never let go of this opportunity to command the heroes. .
As for who will be the leader of the USB Alliance, Li Dongling doesn’t care. It doesn’t matter if he leaves it to Bill Gates. As long as Dongling Hi-Tech can become the standard builder of global computer interfaces.
Whoever masters the standards controls the entire industry. After all, standards can be changed. One change can affect a large number of companies and even cause countless companies to go bankrupt. At critical moments, standards can be turned into weapons and used Come and attack your opponent!
Just like when America targeted Chrysanthemum Factory in the previous life, Google, which was holding Android, directly withdrew Android's authorization to Chrysanthemum Factory. Various so-called technology alliances also ended one after another. The Bluetooth Alliance announced that Chrysanthemum Factory would be If the factory is removed from the Bluetooth Alliance, you will know where these technical alliances are sitting.
Li Dongling does not want to think that one day in the future, Tanglin Hi-Tech will be targeted in this way. Instead of being passively beaten, it is better to take the initiative. Those American manufacturers can use standards to target their opponents, why can't Tanglin Hi-Tech? !
Once Tanglin High-tech formulates the USB interface standard, then Tanglin High-tech will be able to enter the major fields of computer peripheral equipment, not to mention the mouse, keyboards, headphones, data cables, and cameras. , mobile hard drives, scanners, printers, digital cameras, optical disc recorders, projectors and other computer peripheral products have opened the door to Tanglin Hi-Tech. In other words, the USB standard promoted by Tanglin Hi-Tech will allow production A large number of companies producing these devices have been affected!
After the headquarters of Dongling Hi-Tech, Yao Luoying and Li Dongling looked at each other and said on behalf of Feiyan Technology, "Currently, there are two Feiyan radios. The A10 is expected to sell between 8 million and 9 million this year. Dolphin Radio's global sales are expected to exceed four million units, and its annual revenue is expected to exceed US$700 million!
In addition, Himalayan radio, car radio, car audio, etc. are all under development! ”
In the twilight era of radios, Feiyan Technology can still achieve sales of US$700 million a year, which is definitely a miracle in the radio industry.
Feiyan A10, The main market is in China, and with a price of 70 to 80 yuan, most people can afford it. The Feiyan A10 is comparable to the Kk9 and R909, two legendary radios in the previous life. I just don’t know if the A10 can reach that level. The sales of these two machines are miraculous. The combined sales of these two machines that year exceeded 100 million. I don’t know what level the A10 can reach.
However, although the sales of the A10 mini radio are overwhelming, it is the real profit for Feiyan Technology! The one that got the money was the Dolphin multifunctional emergency radio, which sold four million units. The Dolphin, priced at US$150, contributed more than 70% of Feiyan's revenue
(End of this chapter)