Chapter 272 The Changing King’s Flag on the City Wall
Carlson was dumbfounded by the news on Yanjing TV. As a mainlander, he knew every word on the news, but when they were put together, he felt a little confused. Don't understand.
Shouldn’t PHS be restricted? Why are the four departments jointly supporting PHS? This script is wrong!
Furthermore, looking at the news report about PHS being wronged and having to cut prices to survive, Carlson felt even more uncomfortable than swallowing a fly. He was so alienated!
Originally, the price of PHS was much cheaper than that of Nokia, Motorola and other brands. Ericsson’s own brand of mobile phones now sell for more than 6,000 yuan. This is the result of the price reduction. PHS Before Ericsson appeared, their mobile phones were sold for more than 7,000 to 8,000 yuan.
It's not that Ericsson and Nokia are unwilling to lower prices anymore. It's the cost price that lies there. The labor costs, raw materials, freight, and sales and publicity expenses in Europe are there. The cost of producing machines in Europe is at least twice as high as in China.
In addition, China Unicom is currently the main company promoting GSM base stations in China, because the number of domestic GSM users is less than one million. It is difficult to recover the cost by simply collecting monthly rent and phone bills. The only choice is Ericsson. It takes a commission from the selling price, and after a lot of back and forth, all in all, even if Ericsson cuts prices several times in a row, the price is still much more expensive than PHS, and the phone bill is also expensive.
Originally, Ericsson's price was not advantageous and it did not support the Chinese operating interface. Now that PHS has slashed its price again, Carlson can only imagine what will happen to Ericsson, Nokia and other brands.
Fan Dezhi looked at Carlson's constipated expression, thought for a moment and said tactfully, "President Carlson, I have said that where there are people, there are rivers and lakes. Although there are many foresighted people who are willing to support More advanced GSM technology has entered the mainland, but many people are still willing to support PHS and PHS, or in other words, support the parent company behind it, Dongling Hi-Tech!
Ericsson’s opponent is not just a brand of PHS! , and more importantly, its parent company Donglin Hi-Tech! ”
"The parent company behind PHS, Tanglin Hi-tech, has a status in mainland China that is equivalent to Ericsson's status in Sweden. Will the Swedish interior ministry allow Ericsson to go bankrupt?"
Hearing this, Carlson pondered. For a moment, he slowly shook his head. Although Old Europe and America both advocate market economy and free competition, when the critical moment comes and there is an opponent that can threaten their local giant companies, they will use all means. pole.
Carlson's expression became more and more serious. He knew that he was thinking too simply this time. He thought that by recruiting a bunch of giant companies such as Nokia, Motorola, Panasonic, and Samsung, he could suppress PHS, but The influence of Dongling Hi-Tech, the parent company of PHS, in mainland China was somewhat beyond his expectation.
Carlson felt that this wave not only failed to suppress PHS, but actually made PHS like a wild horse running wild, with some signs of being completely unstoppable. PHS prices were greatly reduced, a joint statement from the four departments , he feels that PHS will also be in the mainland next, and he is afraid that it will be sold out!
“But...”
Fan Dezhi changed his subject and said to Carlson, "Although this time we cannot suppress the development of PHS in the mainland, the attitude of the post and telecommunications and related departments has also been shown!
The mainland pays attention to moderation. , I don’t want PHS technology to dominate, nor do I want PHS and CDMA technology to disappear completely in mainland China. This is an opportunity for Ericsson. I don’t think it will take long for Ericsson to receive information about GSM from various post and telecommunications bureaus. System communication equipment and base station orders!”
Fan Dezhi came from a government agency and was very familiar with this method. The actions of the Postal and Telecommunications Bureau, including the Electronic Industry Bureau, made him understand that the country did not really want to abandon technology. The more advanced GSM and CDMA really suppress the idea of PHS and PHS this time.
In fact, before mainland China develops its own communication standards, it is not a good thing for any of these three communication technologies to be dominant in the country. It is best to maintain a delicate balance so that GSM, CDMA, and PHS are all developed in China, allowing domestic communication operators, communication equipment vendors, and mobile phone manufacturers to absorb the most advanced communication equipment technology in the world.
If it were not for Dongling Hi-tech, it would be impossible to say that PHS was really suppressed this time. Although PHS was developing rapidly in the previous life, it was actually suppressed quite a lot. News spread every few days that the PHS was going to be suppressed. The reason behind the news of being banned is that there is no GSM.
But now, before GSM suppresses PHS, Li Dongling directly flips the table. If Ericsson does not want to withdraw from the domestic market, it must invest more in the country. Otherwise, I am afraid it will really be driven out. But Ericsson is willing to leave the mainland market. Is Carlsen willing to admit defeat? !
Carlson may not have guessed the intention behind this, or he may already know it, but at this time he no longer cares. Fan Dezhi's words let him know that although Ericsson was passive, it also had an opportunity.
After walking back and forth for a few steps, Carlson regained consciousness again. Fan Dezhi made Carlson see the current situation clearly. Ericsson's GSM technology is indeed at a disadvantage in mainland China, but it is not without opportunities!
In the final analysis, Carlson is still a professional manager. Even if he is a scholar, he must be paid in order to maintain such a strong personality. If he returns to Sweden in such a dejected manner, his career will be ruined. All will suffer heavy losses, which is not what Carlson wants to see. "Ericsson will increase its investment in mainland China. Not only GSM system equipment and base stations, but Ericsson's mobile phones will also be put into production in mainland China!"
Knowing the mainland's attitude towards Ericsson, Carlson decided to give it a go. As long as he could make profits in the mainland, all the rumors would disappear, and Ericsson's headquarters would not question his decision.
......
Everything is changing too fast. A few days ago, there was still a rumor that PHS might be banned in China. The news was very conclusive, and many people were preparing to buy PHS. Users have backed down, and even those who have already purchased the product have chosen to return it.
Who would have thought that before the announcement of the ban on PHS came out, a joint statement from the four departments had already been issued. Although that statement never mentioned the name of PHS once from beginning to end. , but the Chinese culture is so broad and profound that even Xinwen Lianbo has an expert in interpreting it, let alone this statement. In the eyes of experienced veterans, this statement from beginning to end is just a single line of large characters from Chi Guoguo, and the four departments have joined forces. Support PHS!
As expected, the PHS craze that was about to die out suddenly became violent again overnight, and it was much more violent than before!
Hanxi alone is a province that needs to deploy PHS base stations to the county level. Think about the population of Hanxi, which is more than 35.13 million, with more than 8 million families. Even in terms of households, Hanxi alone can be born. The demand for PHS mobile phones exceeds five to six million, and this is just one province!
In newspapers, TV, and magazines, there has been an overwhelming rush to buy PHS. It is even more intense than when it was released. After all, the price is now four to five hundred yuan cheaper.
“I am the Immortal Banban of Ni Ma!”
“Which son of a bitch put out false news and deceived me so miserably!”
Rongcheng Telecom Business Building There was a large group of people lining up at the door, waiting to buy PHS. The PHS base station here in Chengdu has covered several districts in the main city, so making calls is no longer a problem.
Standing not far from the crowd, the person spitting out the fragrance was a little scalper. Looking at the people queuing up to buy PHS, he slapped his thigh with regret. After the news came out a few days ago, he was hoarding one or two All ten PHS units were sold at a fire sale. At that time, he was lucky that he had shipped them early, otherwise he would have lost everything in his hands.
But who would have thought that instead of the ban on the sale of PHS, the announcement of support for PHS was received. The announcement of the four departments marked that PHS would no longer be available in China in the future. No more obstacles!
“The single-day sales of PHS hit a record high again, and the single-day sales of PHS in mainland China exceeded 190,000 units!”
“The current share of PHS in the domestic mobile phone market has exceeded 76% %, more than seven out of ten users who buy mobile phones Users will choose PHS! ”
“Yanjing UTStarcom announced that it will produce PHS under the UTStarcom brand after obtaining PHS patent authorization. This will be the first non-Donngling company. A brand owned by Hi-tech produces PHS mobile phones! ”
"Reporters confirmed from Tanglin Hi-Tech Company that Tanglin Hi-Tech will conditionally authorize other companies to produce PHS mobile phones with PHS technology!"
The news came out one after another. When the crisis was resolved, people were suppressed. The sales of PHS in the past few days have ushered in a retaliatory growth, and the single-day sales of PHS in mainland China once again hit a record high.
UTStarcom obtained the PHS patent authorization, which shocked the entire domestic electronics industry. Many electronic technology companies are ready to make a move, including some major manufacturers!
(End of this chapter)