Chapter 417 Indiscriminate Bombing
Li Dongling received a call from Du Guoying and Li Yan and knew that they were preparing to make a big fuss about Beibeijia.
Du Guoying needs Beibeijia to turn around, and Li Yan also wants to use Beibeijia to test the limit. Now Focus Media’s advertising and promotions still have the ability to carry goods. How hot is it? To be honest, Li Dongling was a little curious about what kind of sparks they could create when they were together.
But if Back to Back Canon succeeds, then Focus Media’s status in the world will be determined. First, it will promote Deweis, the largest underwear brand in the country, and then concoct Back to Back Good. Who will Dare we say that Focus Media cannot promote a third brand?
If Beibeijia succeeds, Focus Media will become the one who can "create gods". In the future, there will be countless companies flocking to Focus Media, hoping to rely on Focus Media to become the next one to be praised. A company that is on the altar!
...
In the winter in Pingyang, the wind blows from time to time. The yellow leaves of the ginkgo tree in the yard have already blown off. If you come to the yard where Li Dongling lives in autumn, you can see the golden leaves. Ginkgo leaves cover the yard.
On the other hand, the pomegranate tree still has a lot of branches and leaves, and it also bears a lot of pomegranates, which taste quite good.
The winter wind is biting outside, but there is sufficient heating in the house. Yao Luoying is leaning comfortably in Li Dongling's arms. When Li Dongling lowers his head, he can smell the faint fragrance of Yao Luoying.
The courtyard where Li Dongling lives now, as well as the surrounding courtyards, have been bought by the logistics department of Dongling High-tech and some senior executives.
Now, the Logistics Department of Dongling Hi-tech is acting as the property management company in this area, laying out heating pipes. It is responsible for cleaning, transporting garbage, etc. on weekdays. It provides heating by itself, especially for Li Dongling’s residence. Naturally, it cannot be fooled. , so the heating supply is very sufficient.
"That girl Dongyue, will you be back soon?" Yao Luoying, who was lying in Li Dongling's arms, felt a little hot and took off her coat. There was a thin sweater underneath, which highlighted her figure.
Li Dongling glanced at the time and said, "It should only be in the next few days. At that time, I may go to the port city, and Dongyue, you can pick her up!"
"It may not be necessary. I picked it up, but someone couldn’t answer it, so I picked it up for you.”
I don’t know what she was thinking of, but Yao Luoying stood up suddenly, rolled her eyes at Li Dongling and said.
Of course, Li Dongling knew who Yao Luoying was referring to. He smiled bitterly and pulled Yao Luoying over. Yao Luoying pushed away for a while and leaned into Li Dongling's arms again.
Yao Luoying did not take the initiative to mention An Ruxue in front of Li Dongling, but Li Dongling did not need to guess about the past between An Ruxue and Li Dongling, and knew that she must have inquired about it.
Thinking of An Ruxue, Li Dongling felt complicated. Then he couldn't help but think of some past events in his previous life. At this time in his previous life, An Ruxue was sent by the provincial capital TV station to exchange and learn with overseas TV stations. At that time, the two of them They were at odds with each other. An Ruxue went overseas for more than a year. After returning, the two separated peacefully and had no contact with each other since then.
"What's wrong?"
Seeing that Li Dongling was suddenly lost in thought, with a tired look on his face, Yao Luoying stood up, caressed Li Dongling's cheek, and asked Li Dongling softly.
Shaking his head and looking at Yao Luoying, Li Dongling said, "I remembered something."
As soon as he finished speaking, the corners of Li Dongling's lips felt soft. Yao Luoying wrapped her arms around Li Dongling's neck and pressed her lips towards Li Dongling.
In the bedroom, the LCD TV developed by Oriental Optoelectronics Laboratory was playing pictures.
Oriental Optoelectronics’ LCD panels have not yet been mass-produced, but some LCD TVs and LCD computer displays developed in the laboratory are capable of doing so. The LCD TV in the bedroom now is Produced by Oriental Optoelectronics Laboratories.
Yao Luoying lay on Li Dongling's chest, pushing Li Dongling's big hands down from time to time, but after a few times, she could only give up and let Li Dongling's big hands do mischief.
Yao Luoying, with a blush on her face, raised her head and said to Li Dongling, "Comrade Yao, I want you to have a casual meal at home before the end of the year!"
"You have found a lot for Comrade Yao this year. Ms. Han complained to me that Comrade Yao was so busy that he almost walked through the door three times without even entering the house!"
Hearing Yao Luoying's words, Li Dongling couldn't help but smile. Yao Zhengru was really busy this year, especially with his wife. At the end of the year, various large and small meetings continued, including city government meetings, provincial government meetings, and a series of projects he was implementing in Pingyang, all of which required Yao Zhengru's personal attention.
“I’ll go there when I come back from the port city!” Li Dongling said to Yao Luoying.
With the current status of Li Dongling and Yao Zhengru, this meal is not a casual meal. If they visit in private, there will be plenty of opportunities.
Back then, when Luo Junwu, the head of Pingyang City Hall, was promoted from Pingyang to the provincial capital, the competition for the position of head of Pingyang City Hall was fierce.
At the critical moment, Li Dongling went to visit the Yao family. It is difficult to say how much the relationship between Yao Zhengru and Li Dongling was able to take the position of head of Pingyang City. But that time, Li Dongling expressed to the outside world Tanglin Hi-Tech’s attitude.
Although it was not stated explicitly, everyone could guess that if Yao Zhengru had not become the current head of Pingyang City Hall, it would be hard to say whether Tanglin Hi-Tech would still be in Pingyang or not.
Now, Yao Zhengru has firmly secured his position as the head of Pingyang City Government. Even without the help of external forces, Yao Zhengru has established his own authority in Pingyang.
But Yao Zhengru also needs to show his relationship with Li Dongling and Dongling Hi-Tech from time to time, so that it can be more convenient to do things whether in Pingyang or the provincial capital.
Today, the relationship between Pingyang or Hanxi and Tanglin Hi-Tech has quietly changed. Today, Tanglin Hi-Tech cannot be said to be comparable to those giant overseas companies.
But now Pingyang exceeds three-fifths, and Hanxi's considerable import and export trade volume, foreign exchange income, and jobs are all contributed by Tangling Hi-Tech. If something happens to Tangling Hi-Tech, it is estimated that Han Xi was a little more anxious than Li Dongling. With the support of Tanglin Hi-Tech, you don’t have to worry about funding, and you can get a lot of job listings, which means it’s easier to get grades!
……
“Are you still worried that your child’s spine will be twisted due to poor sitting posture, which will affect his height?”
"Are you still worried that irregular sitting posture and getting closer to books will lead to myopia?"
"High and low shoulders, long and short legs, short height, and stooped back are all related to the spine during body development... "
While Li Dongling was talking to Yao Luoying, the sound on the TV suddenly became a little louder. Li Dongling and Yao Luoying couldn't help but look at the advertisement on the TV.
From the very beginning, it is the classic creation of anxiety. This is a classic method in the advertising industry. If there is no problem, how can we bring out something that solves the problem? How effective is it?
“It’s better to carry on your back, prevent hunchback, improve your sitting posture, straighten your body, and shape your future!”
This is the first wave of advertisements released by Back and Back. The entire advertisement lasts for nearly two minutes. It basically discusses the problems caused by the spine first and then appears. Wearing Back and Back can prevent hunchback, myopia, etc.
But unlike the hype in the previous life, the current promotion of BackBear is that it can prevent hunchback, myopia, and avoid problems caused by spinal dysplasia. It does not claim that it can cure spinal problems. An exaggeration, but not too far off.
“Is this a new product launched by Focus Media?”
“This thing sells for 299 yuan, will anyone buy it?!”
After watching a wave of advertisements , Yao Luoying was a little curious, and couldn't help but ask Li Dongling.
It’s just a vest-like thing with a few extra straps. Although the advertisement boasts about using ergonomic design, medical-grade aluminum plates, improving spinal problems, correcting sitting posture in thirty days, etc., the truth is that one piece sells for three hundred Block, still a little scary.
Yao Luoying didn't know how many people would buy this. You know, three hundred yuan, even if you buy meat, is enough to feed many families for several months.
“According to Focus Media’s plan, we will not only sell Beibeijia domestically, but also to Bangzi, Nippon, America, and Old Europe. This is an important part of Focus Media’s overseas plan. One ring!" Li Dongling said, rubbing Yao Luoying's snow-white shoulders.
“Are you going to sell it overseas?” Yao Luoying’s eyes widened.
“Foreign publicity costs, transportation costs, plus licensing fees, the estimated selling price is more than fifty US dollars!”
Li Dongling said that Beibeijia is not only preparing to sell overseas, but also sells it much more expensively than in China. What is a patent and what is technology? When Beibeijia is overseas, is it selling products? What it sells is health. , can health be measured by price?
After this wave of advertisements about good backs, a TV series started to air, it was Lu Songxian's version of Swordsman. Yao Luoying just asked Li Dongling, "Little Junior Sister Huashan and Ren Yingying, Linghu Chong likes them better Who? ”
Before Li Dongling could answer, another advertisement for Good Backs appeared on TV. This time there was nothing fancy, just four girls dancing ballet, and then an advertisement for Good Backs appeared on TV.
As soon as this commercial ended, Yao Luoying was about to continue talking when she saw a new commercial appeared. It was in a company. A man with long hair and black-rimmed glasses, shrugged He lifted his shoulders and glanced up when a female colleague passed by. The female colleague seemed to notice his gaze. When she looked back, the man quickly lowered his head. The girl paused for a few seconds and left silently.
The scene of the advertisement changed, and it actually appeared at the girl’s wedding. The man and his colleagues also came together. The man lowered his head and handed a red envelope containing a gift to the female colleague. After looking at her for a moment, the colleague said thank you softly, and then the man watched the wedding with his shoulders stretched and his back slightly hunched.
"Good back, let love leave no regrets!"
When the advertisement was placed here, a slogan suddenly appeared, and then the scene returned to the beginning of the advertisement, but it was different from before, this time The man ended up wearing a back brace because of discomfort in his shoulders.
When he met his female colleague, the man no longer stretched his shoulders, but straightened his waist. This time, the man smoothed his long hair away and showed a bright smile to the woman. Then the scene at the wedding, It has become a man to work with his female colleagues and receive other people’s blessings.
The advertisement is very nonsense, but it is effective. After all, even Yao Luoying has seen it and seems to see different meanings. Although after reading it, it still feels very nonsense...
From this moment on, Yao Luoying saw that on all major TVs, whether it was after the news, after the weather forecast, during commercials in TV dramas, variety shows or whatever, as long as there were advertisements, they would definitely be "Back to Back" without repetition. Advertisements for teenagers and adults are released in rotation.
"When you make a call now, you can enjoy many gifts. Whether it is for yourself or your children, give Beibeijia a chance and give yourself a chance. For the sake of your children's life, you can't lose at the starting line..."
As for TV shopping, well, no matter which TV station’s focus-selected TV shopping program, the host will vigorously promote the good back, without exception.
“I won’t watch anymore!”
After enduring another round of advertising bombardment, and seeing that the bombardment would continue endlessly, Yao Luoying finally couldn’t stand it anymore and threw down the remote control in no mood anymore. He wrapped himself up in a bath towel and rushed to the bathroom.
(End of this chapter)