Chapter 525 Big Shots and Little Shots
Microsoft has been jointly targeted by the American computer hardware industry for so many years, not giving Microsoft the slightest chance to intervene. Now that there is finally hope of getting out of trouble, who dares to let it go? Microsoft gives up this opportunity?
And this time, the living room strategy mentioned by Bill Gates is indeed ambitious. Once the cooperation with Tanglin Hi-Tech is completed, Microsoft will enter computers, game consoles, TV set-top boxes, and even launch TVs in the future. Computers and other hardware equipment, who dares to say that Microsoft is not strong?
Compared with the benefits that Microsoft may gain, the Intel-Microsoft Alliance is not that important. After all, even if Intel chips support other operating systems, so what, it can still shake Microsoft's position in the operating system.
If this wave continues, Microsoft's stock price is expected to skyrocket. It will also let Wall Street see Microsoft's determination in new fields and have expectations. Only then can the stock price and market value rise!
Therefore, even Microsoft executives who are flirting with Intel and people who are dissatisfied with Bill Gates, such as Paul Allen’s representatives on the board of directors, do not dare to directly oppose Bill Gates and have to support him. , only when the project fails one day can they beat the dog in the water.
......
"Get me through Bill Gates right away!"
Intel CEO Grove, who was rushing to the airport, angrily used Hungarian Accent, shouted angrily at the assistant.
The emperor of Intel was born in Hungary. Compared with the Americans who grew up eating beef and drinking milk, he seemed to be unattractive and short in stature.
But it was him who led Intel to unprecedented glory and made him the real emperor of Intel.
Grove is paranoid, aggressive, and prone to losing his temper, but he has outstanding abilities, sharp vision, and is more diligent than a donkey. He has led Intel to the point where it has now influenced the global computer industry. No matter what brand of computer, It was Grove's credit to install an Intel core. He successfully connected the computer with Intel.
But now, the Intel emperor is very unhappy. He feels betrayed. He has received news that Microsoft, a die-hard ally in the Intel alliance, wants to port Microsoft operating systems to other new brands of chips. !
When he heard the news, Grove was furious. He felt deeply betrayed and angry. This was not only a betrayal of Intel, Grove felt more like a betrayal of him. Provocation, provoking him, the emperor is old and can no longer carry the sword!
The core of the alliance between Microsoft and Intel is the X86 architecture. In the past eighteen years, all Microsoft operating systems have been developed based on this architecture. This allows a computer to use Intel chips and the system will Smoother and more stable, with fewer software problems.
Even the chips developed by archrival AMD are based on the X86 architecture. This alliance has confirmed Intel's huge advantage in the chip industry. Without any rival, it can easily surpass Intel, and it even has to buy architecture licenses from Intel.
So what if we develop a more advanced chip than Intel, but Microsoft’s system doesn’t support it, so it still can’t be used, and it can’t be sold even if it’s produced.
He asked his assistant to call Bill Gates. Although he was angry, Grove had a hint of worry in his eyes. The sudden changes at Microsoft made Grove wonder whether Microsoft had received some news. The news about whether he had cancer leaked out.
This news has not been announced to the public yet. This year is very special. If it is announced that he has cancer and needs treatment, it will be difficult to say whether he can retain his position as Intel Emperor.
Grove said back then that he retired when he was 57 years old. After all, how can the head of a technology company still be in office in his 60s or 70s? The head of a technology company that focuses on innovation. But he is an old man with rigid thinking. How can he lead the company forward?
But Grove broke his promise. He was already sixty this year and still had no intention of retiring. However, if the news of his illness spread, it would be unreasonable for him to continue to rely on the throne of the emperor. He wanted to cure the disease. Okay, let’s announce the news later.
“Connected!”
Just when Grove was restless, the assistant’s words brought him back to reality. After taking the call, Grove roared angrily. , "Bill, you need to give me an explanation, is Microsoft going to tear up the alliance?"
The roar from the phone made Bill Gates, who had just finished the meeting, feel his ears were buzzing. , couldn't help but move the phone a little further, and couldn't help but murmur in his mind, it seems that the old man Grove's condition has stabilized, and the intensity of the spray does not look like a sick person at all.
Just like Microsoft has Intel’s second-in-command, Intel also has Microsoft’s second-in-command. It is not easy for Bill Gates to find out about Grove.
"President Grove, I don't know what you mean!" Bill Gates said aggrievedly, as if he didn't know what was going on.
This made Grove even more angry, "Bill, you know what I'm talking about, what's going on with the company called Dongxin Semiconductor?"
"Damn! ”
The big Grove received the news so quickly. Bill Gates cursed angrily, feeling that he was going to punish Microsoft’s second-fifth son. Such a speed of reporting the news. , so fast.
Knowing that he couldn’t hide it, Bill Gates didn’t bother to pretend, “Grove, calm down!”
"Now that you know this, you should hear more news. Microsoft and Donglin's parent company, Dongling Hi-Tech, have reached a comprehensive cooperation agreement!
Transplanting the operating system for Dongxin's chips is just a matter of It’s just a “small” cooperation, it won’t affect Intel!”
But Grove doesn’t care about this, “But it’s a MIPS architecture chip, which has never happened before. Microsoft's support for the MIPS architecture will give Intel many more rivals! ""I know!"
Hearing Grove's angry outbursts, he scolded him as if he were an Intel employee. Bill Gates also got a little angry.
"I said, Intel doesn't need to worry!"
"I remember the Microsoft-Intel Alliance more clearly than anyone else!
In the agreement signed between Microsoft and Donglin Hi-Tech, The chip system transplantation of Dongxin stipulates that the system update time is one to three months later than Intel chips. The latest generation of Microsoft systems will also be launched three months later than Intel!
In addition, Microsoft’s response to Intel chips will be three months later! MIPS architecture system transplantation is limited to Dongxin. Dongxin is no longer allowed to license, transfer, or sell the operating system to other MIPS chip manufacturers. Otherwise, Microsoft will stop cooperation. "
Bill Gates said coldly! He said to Grove that after all, Microsoft is afraid of Intel and is unwilling to over-stimulate, so when Bill Gates was negotiating with Li Dongling, he also decided that even if the Microsoft system transplanted MIPS architecture chips, it would only support Dongxin Semiconductor chips, and other Products from chip companies with the same architecture are not supported, and there are other stringent terms.
Hearing these terms from Microsoft to Dongxin, Grove felt a little relieved. The MIPS architecture has many powerful chip manufacturers, especially MIPS, the developer of the MIPS architecture. Chip R&D The strength is still very strong.
The workstations and game consoles of companies such as DEC, Epson, Nippon Electric, and Nintendo are all equipped with MIPS architecture chips. However, in the computer industry, they are no match for Intel. This does not mean that MIPS has no combat effectiveness.
“But Microsoft still betrayed the Intel alliance and gave Intel a rival in the future...”
“Come on, Grove!”
Bill Gates I couldn't help but sneered, "A small, inferior chip company in Asia actually makes Intel feel nervous?"
"Grove, as long as you say it yourself that Intel is afraid of Donglin, I will immediately tear up the cooperation agreement between Microsoft and Donglin Hi-Tech and give Intel another three, five, or ten years until Intel is no longer afraid of Dongxin." , Microsoft has started cooperating with Donglin Hi-Tech in the hardware business. What do you think?”
Hearing this wave of ridicule, Grove was so angry that his liver hurt, “This is different. , Bill!”
But when he said this, Grove was also a little unsure. It was true that he wanted to accuse Microsoft, but... he couldn’t admit it because he was afraid of someone who had never been through it before. A small chip company, then where can he put his old face as the emperor of Intel?
“Bill, I don’t want something like this to happen again next time!”
Listening to the busy tone coming from the phone, Grove dropped the phone angrily. He knew , the cooperation between Microsoft and Dongxin is probably unstoppable.
In fact, Grove is not worried about the cooperation between Microsoft and Dongxin. Even if a small chip company is not popular, even with the support of Microsoft system, it can still turn the world upside down.
However, Grove is afraid of surprises. This time Microsoft supports Dongxin. Which chip factory will it support next time?
In order to avoid the next time, Grove’s attitude must be shown, lest a threat to Intel’s existence emerges in the future. As for Dongxin Semiconductor, Grove snorted coldly and pinched. Just die!
"Should we go to Seattle?" Seeing that they had arrived at the airport, Grove and Bill Gates seemed to have reached an agreement, and the assistant asked Grove in a low voice.
“Go, why not go!”
Grove glared and said that his going to Seattle had nothing to do with reaching an agreement with Bill Gates.
Grove went there purely for his acting skills. After all, Microsoft licensing the system to chips of other architectures was a huge disadvantage for Intel. He was not allowed to go to Seattle to "protest" and sign an agreement. Issue a statement to stabilize the morale of the military and increase the stock price. Otherwise, what is the use of him as the Emperor of Intel?
......
As soon as Nasdaq opened the next day, Microsoft, with a market capitalization of US$180 billion, staged an elephant dancing scene, and its stock price rose by 3%. A scene of straight-up growth!
This scene surprised countless investors and even Wall Street institutions. They didn’t know what happened. Microsoft’s stock price suddenly took off.
It wasn't until a report in the Seattle Times, which was quickly reported by media outlets in Washington state and America, that Microsoft's living room strategy suddenly emerged, and the outside world knew what exactly happened.
(End of this chapter)