Chapter 313 Wealth Statistics in 1962
The next day, January 16, Changxing Real Estate submitted an application to the Hong Kong government to participate in the auction and paid a deposit of HK$1 million.
After receiving the accurate reply, Yang Wendong was relieved and then came to the 16th floor of Changxing Group, which is where the financial department of the main group is located.
"Sister Wang." Yang Wendong greeted with a smile after seeing Wang Fengzhi, the group's financial leader.
No matter how big the business is, the boss has to give the person in charge of finance some respect. Anyone who has ever done business knows this. Even if there is no illegal behavior, the first brother or sister in finance can be said to be the leader of the company. core.
When Wang Fengzhi saw her boss coming, she immediately stood up to greet her and said with a smile: "Why is Yang Sheng here in person?"
"It's going to be a holiday soon. I'm here to take a look at the group's financial results last year." Situation." Yang Wendong said with a smile.
The Chinese New Year is very early this year. The Spring Festival is on the 24th. For welfare reasons, Changxing Group will have a holiday a few days in advance, except for some workers in the factory who are willing to exchange for double or triple wages.
There is no way around it. The factory cannot be shut down, and the employees may not be happy about it, especially since they can also take appropriate leave in the future.
Wang Fengzhi smiled and said: "Okay, the general financial information has been compiled since the end of last year, and it has come out now. I am going to find you in the next two days."
Yang Wendong said: "That's a coincidence. I have read it earlier now, and then everyone can prepare for the New Year with peace of mind. In the last two days of work, you can take a proper rest and figure out your work plan for next year. You don't need to do anything. ”
In his previous life, Yang Wendong was also a worker, and he also came into contact with Douyin. Naturally, Yang Wendong also understood the mentality of workers.
"Okay, thank you Yang Sheng." After Wang Fengzhi finished speaking, he took some information from the side and said: "Yang Sheng, these are the compiled data. At present, several of Changxing Group's The core businesses are all here
They are Changxing Industrial, Changxing Real Estate, and Changxing Shipping. , Changxing Media, Carrefour, Honor Electronics, Changxing Culture, Watsons; and there are several large financial investments that you have listed under the main group."
"Well, don't worry about the investment, just mark the income. Basically, it won’t be cashed out in the short term,” Yang Wendong said while looking at the information.
Evergreen Group now also has some investments in Hong Kong and around Asia, such as China Bus in Hong Kong, Formosa Plastics Group in Taiwan, etc. These will be long-term assets.
In addition, there will be some overseas investments that do not need to be announced to the outside world, such as Wal-Mart.
The financial industry itself is still just trying its best in a small way, and the scale is not large. When the time is right, corresponding first-level subsidiaries will be established.
"Okay." Wang Fengzhi continued: "The first information you turn to, Yang Sheng, is the operating data of Changxing Industrial last year. The total turnover was HK$440 million.
At present, the core products of Changxing Industrial are sticky notes, trolley cases and sticky hooks. These three products account for 85% of the group’s turnover, and the sales of spin mops and sticky mouse boards account for 15%.”
Yang Wendong asked: "The sales of spin mops are not very good, is it because of the inconvenience of transportation?"
Wang Fengzhi said: "Yes, its transportation cost is too high, the items are large, irregular, and relatively cheap. In addition, there are a lot of piracy in various places, so we have gradually adopted a model of authorizing a local partner to operate;
So, although the turnover is not high, the profit margin is pretty good. Last year’s net profit was HK$5.2 million.”
“It can only be considered good. There are so many piracy. Genuine licenses can't be sold at high prices." Yang Wendong glanced at the table and saw that the licensing fees in multiple countries were not very high.
Wang Fengzhi agreed and said: "Yes, even local snakes in many countries cannot suppress local piracy. Otherwise, our profits can be doubled several times."
Yang Wendong smiled: "If we really put an end to piracy, our profits would more than double."
If we lived in an ideal world of law, the time traveler could easily become the richest man in the world, even better than the second It will be even stronger when we reach tenth.
But in fact, the wealth that patents can bring is limited. Even Western countries will not allow patent inventors to form too strong a monopoly.
Unless it is a very high-tech monopoly or a special model that bundles user habits like the Internet, such as Microsoft, Google, Apple, etc., but this is actually because there is Uncle Sam behind it, otherwise these companies It has long been overthrown by many countries.
Wang Fengzhi continued: "The same goes for sticky mouse boards, fly boards and cockroach boards. There is no way to control piracy. We can only rely on the low-cost advantage of our own glue production to compete overseas;
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Fortunately, the shipping cost of the sticky mouse board is very low, which makes it quite competitive overseas. It has preferential tariffs in the Commonwealth countries and the United States, so the turnover is 30 million Hong Kong dollars and the profit is almost 4 million. "
"Well, the sticky mouse board is the group's first product, its scale is not small, and it has created the most jobs. Yang Wendong nodded and said: "I will discuss it with Lao Wei later and work hard to reduce costs and recruit more people." ”
Among the main products of Changxing Industrial, the sticky mouse board is not ranked high, but the scale of employment it drives is the largest.
Because sticky notes, trolley cases, etc. It mainly relies on equipment production, and workers are generally equipped Although the sticky mouse board also uses some equipment, the core is still a manual mode.
With the labor costs in Hong Kong today, and even the labor costs ten years from now, the simpler the product, the more labor will be used. Good deal.
And it is more beneficial to yourself to be able to create a large number of jobs and make a little money along the way.
Wang Fengzhi thought for a while and said: "The core costs of sticky mouse board products are property, labor, glue and paper. We maintain the property ourselves, and labor in Hong Kong is not expensive. There is no problem with these two points.< br>
Among the material costs, we can produce glue ourselves, and the cost is already much lower than buying it from overseas. That leaves only paper.”
“In fact, I have long wanted to make paper myself. The main cost of sticky notes is also paper. "Yang Wendong nodded and said: "It's just that papermaking is too polluting and very water-intensive. It's not possible in Hong Kong now."
After the smooth development of his core products. , Yang Wendong has always wanted to reduce costs through industrial chainization, just like BYD in his previous life.
At present, the main raw materials of Changxing Group are plastics, glue and paper;
The plastics industry involves petrochemicals and chemicals. If you can't do it yourself, you can participate in it through the indirect model of investing in the future plastics king Wang Yongqing, and the glue is produced by yourself.
But the production of paper, let alone technology, can be purchased with money, but pollution and water are difficult to solve. Wang Fengzhi nodded and said: "We don't know when the drought in Hong Kong will end. It's really not feasible to open such a water-consuming factory, but Yang Sheng, we can actually consider investing in building a paper mill in Wanwan."< br>
"Wanwan?" Yang Wendong raised his eyebrows. In fact, he had thought about it.
Wang Fengzhi added: 'Yes, judging from the purchasing records of Changxing Industrial, a lot of paper comes from a Yongfeng paper mill in Wanwan. There is also a paper industry in Wanwan.
And There is not much water shortage in Wanwan. If there is pollution, it only needs to comply with regulations. It is impossible not to do industries without pollution. ’
“Okay, I’ll have someone investigate after the year.” Yang Wendong nodded.
Although the development of sticky notes has not reached its limit, the growth rate is no longer as good as in the first few years. If the market growth is slow, we must find ways to optimize the industry chain. The best way is to go step by step. The front end gradually becomes self-sustaining.
“I am just a suggestion.” Wang Fengzhi added: “Last year’s sticky notes had a total turnover of HK$130 million and a total profit of HK$38 million.”
"130 million?" Yang Wendong took another look at the financial report. The total sales volume was 1.41 billion copies.
Today, the global population is about over 3 billion. Excluding the Warsaw Pact, Africa, parts of Asia, South America and other regions, the number of people who actually have a little spending power is estimated to be between 1.5 and 1.8 billion.
Among these populations, in places with good economies, the ratio of office workers may be as high as 30%, or as low as 5%. The specific number cannot be calculated. It is estimated that global office workers or some workers who may use post-it notes, etc. Wait, the total number is probably 300-400 million.
Judging from this number, a person uses an average of 3 to 4 servings a year, which is pretty good.
Of course, this is just an average, and there must be many people who have not used it, but piracy factors and so on must also be taken into consideration.
Wang Fengzhi replied: "Yes, the profit margin is a bit low, also because of the extensive publicity in Europe and the United States, which cost about 10 million Hong Kong dollars in operating costs. This is the cost after being shared equally by local dealers. "
"Normally, it is impossible to maintain high profits all the time. It is normal to reduce the market share appropriately," Yang Wendong nodded.
With patents, it is impossible to maintain high profits, otherwise there will be more piracy, and even in some industries, some countries will force you to cough up your money.
The only thing we don't care about is cutting-edge high-tech products or administrative monopoly industries.
Wang Fengzhi continued: "At present, Changxing Industrial's highest turnover is trolley cases, and a total of them were sold last year 8.6 million suitcases, the average export unit price of the factory is HK$19, and the total turnover is HK$164 million;
But the net profit was only HK$26 million, which was not as good as Post-it Notes. This was mainly because there were more and more overseas competing brands and it could no longer maintain the profit margins of 1960 and 1961. "
"Hmm. "Yang Wendong said: "But the cost of suitcases is a bit difficult to reduce. We basically produce plastics semi-in-house, and it is impossible to enter the petroleum industry. "
Wang Fengzhi nodded and said: "Yes, in fact, shipping costs are also an important factor. Many of our competing products are European and American local brands. Although their labor is expensive, transportation is much more convenient. "
Yang Wendong thought for a while and said: "Perhaps shipping will be better when containers become more popular in Hong Kong. ”
The existence of containers is no longer a secret to many people. Naturally, many people within Changxing Group know about it.
What hinders the popularity of containers is not awareness, but large-scale infrastructure investment and the interest chain of the old era.
Wang Fengzhi added: "The only thing left is the sticky hook. Last year's turnover was HK$59 million, but the profit was only HK$8.92 million. It is just like the sticky mouse board. There are too many pirated copies and there are too many things. It can be made in small and small workshops, so the competition is very fierce.
We rely on patents and various overseas channels to have this. Results, but the price cannot be raised, and it can only guarantee a profit of more than a dozen points."
Yang Wendong looked at the numbers and said: "Such a small thing can be sold on such a large scale, more than a dozen points. The profits are already very good, especially when piracy is rampant.”
The profit margins of large companies and small companies cannot be directly compared.
In previous lives, some small and micro enterprises may have made 30 points of profit a year, but for technology giants like Apple, their profit margins may only be in the early 30s, and for international automobile giants like Toyota, their profit margins were only in the early 10s. If it can reach 15, it is considered very good. .
Normally, the larger the scale of a company, the harder it is to maintain high profits, except for Internet or software companies.
My own sticky notes are because the end customers are enterprises. Such enterprises generally have to pay attention to patents, so the profit margin is high. The trolley case is also better because the product is large and the competition is smaller.
It is too easy for others to copy and pirate products such as sticky hooks, rotating mops, and sticky mouse boards.
Wang Fengzhi added: "There are also Rubik's cubes, toys, kitchen daily necessities, etc. launched internally by Changxing Industrial. With our own channels, last year's turnover was 18.6 million yuan and profit was 2.3 million yuan. ”
"It's not bad." Yang Wendong smiled with satisfaction.
Changxing Industrial has also launched many kitchen products in the past two years. The simplest ones are plastic chopsticks, spoons, containers and utensils, etc. They are all common commodities. With its strong channel capabilities, you can also make a little profit. Small money.
In fact, this is enough for the time being. Hot-selling products are not easy to come out. Under normal circumstances, these small and inconspicuous products must be developed. Only when the quantity is large enough, hot-selling products can be launched by chance. The company itself may not even know it before launch.
Only those who have traveled through time can know the future and launch guaranteed hits.
Wang Fengzhi concluded: "According to the above data, in 1962, the total net profit of Changxing Industrial was HK$85.13 million.
However, this figure does not include the loan repayments and the funds you transferred from Changxing Industrial. "
Yang Wendong nodded and said: "I know that the group will strictly separate the accounts of each business subsidiary in the future. Whether it is mortgage or transferred funds, they are all considered debts.
In the future, other subsidiaries will repay or transfer debts, and interest will also be settled normally. As long as the company helped by Changxing Industrial can operate normally and get on track. ”
The core reason why Changxing Real Estate and Changxing Shipping can develop rapidly is the strong profitability of Changxing Industrial, otherwise banks such as HSBC and Hang Seng would not grant so many loans.
But in the future Once operations are normal, these funds and loans are your own responsibility
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(End of this chapter)