Chapter 338 The Development of the Cultural Industry Chain
Also in Central, Zheng Zhijie arrived after ten minutes.
Yang Wendong said: "Old Zheng, Changxing Film Company wants to build a movie theater. Do you have a suitable location in the property you currently hold?"
Zheng Zhijie looked at Zou Wenhuai asked: "Zou Sheng, how much area do you need for this movie theater? Are there any location or transportation requirements? "
Zou Wenhuai replied: "Shaw Brothers' filming base in Clear Water Bay is almost 660,000 square feet (about 73,000 square meters), and we need it to be almost that big. area, or larger;
The location and transportation should not be too bad. The main reason is to consider the commuting time of all crew members and actors. If the location is too remote, once a few people are missing, it may affect the time of the entire crew, which will also seriously delay the shooting time. ”
“660,000 square feet? Zheng Zhijie thought for a while and said: "Yang Sheng, Zou Sheng, although Changxing Real Estate has many land properties now, there is really no single vacant land of more than 600,000 square feet;
However, as long as there are normal For construction needs, you can apply for land from the Hong Kong government based on this project. As long as the reason is suitable, the Hong Kong government will usually agree. ”
Changxing Real Estate’s acquisitions in the past few years have mainly focused on properties. There are very few pure land plots. Even if there is some, they will build properties and collect rent after the acquisition. It is impossible to leave a large piece of land empty.
In the Hong Kong real estate market, such vacant land can only be found in the New Territories and has little development value.
Yang Wendong nodded and said: "It's like applying to the Hong Kong government. We buy land to build a movie theater. As for the location, Lao Zou, where do you think is suitable?"
Wrinkle thought for a while and said: "It's best to be on the Kowloon Peninsula. Locations in the south, such as Kwun Tong, Clear Water Bay, and Kowloon Bay. "It is not easy to get 600,000 square feet of open space in these places." Zheng Zhijie thought for a while and said, "Zou Sheng. Is Tseung Kwan O okay?”
“Tseung Kwan O? It’s okay, the location is okay,” Zou Wenhuai nodded.
Yang Wendong asked: "Is there suitable land in Tseung Kwan O?"
In the previous life, TVB's cinema was located in Tseung Kwan O. It seems that there is a reason. Several towns in Hong Kong Island and the Kowloon Peninsula that developed early could not squeeze out the land to build a cinema. So a location like Tseung Kwan O is the first The second pick was selected.
Zheng Zhijie said: "Yang Sheng, do you still remember the pasture we were looking for for Carrefour? Our first choice at that time was in Tseung Kwan O, but the Hong Kong government cited it as being too large and causing environmental pollution. , I disagree;
If we build a movie theater now, there will be no problems in this regard. The movie theater will have no pollution and can also stimulate the economy and meet the Hong Kong government’s development needs for commercial buildings. ”< br>
“No.” Yang Wendong said: “I plan to build a larger movie theater in a larger area and build it all at once. I believe that after the film industry develops in the future, a 600,000-square-foot movie theater will be It’s far from enough.”
Hong Kong movies in the 1960s can only be said to have begun to show their talents, and they are far behind those in the 1970s, let alone the 80s and 90s.
"Okay." Zheng Zhijie agreed directly and then asked: "How much bigger does it need to be? Or are there any specific requirements?"
Wrinkle Huai was stunned. The big group is really bold. If this happens in Shao If you are building a movie studio or other companies, you must not go through the information from top to bottom as many times as you like, hold as many meetings as you want, and do as much research as you want. In the end, the boss will chop a little bit left and right, which takes several months or even more than a year. Only then will the final decision be made.
But now, just say one sentence.
Yang Wendong said: "You should all know the news that the Hong Kong government is planning to launch a wireless TV station, right?"
"Yes." All three of them nodded.
Yang Wendong said: "I am also determined to get a TV station, so in the future this film and television city will also be used for TV stations to shoot programs, so the bigger the area, the better. Even if we can't find suitable land, we can demolish some of the surrounding villages to compensate for it." . ”
The future TVB is now bidding two years earlier because of his proposal, and he is determined to win.
Even if something unexpected happens in extreme circumstances, the extra land will not be a loss. Tseung Kwan O will also be a good district in the future.
“Okay, I understand.” Zheng Zhijie added: “It’s just that when we applied for pasture before, the Hong Kong government would approve agricultural land. Now for the land in the movie theater, we can only apply for commercial use, and the price will be higher. It’s too high.
Or I can talk to the Lands Department of the Hong Kong government to see if it can be converted into industrial land. ”
"It's okay." Yang Wendong didn't care at all and said: "Basically, the business in Tseung Kwan O is not very developed, and the price is not very expensive. Whether it is commercial or industrial land, we need to get it first."
Hong Kong does not have the property of being used for cultural facilities. Even the Tseung Kwan O Studios in the previous life was specially approved by the Hong Kong government. At that time, Hong Kong's movies, TV series, and economy were very strong, so there was a special exception. It is probably very difficult now.
"Okay." Zheng Zhijie replied: "Then I will discuss it with the Lands Department and get a preferential price."
"Okay." Yang Wendong nodded and said, "But the movie theater is Even if we get the land today, it will take some time to build it. Lao Zou, what are your filming plans later? "
Zou Wenhuai said: "Yang Sheng, I'm going to shoot two martial arts movies? , one is "The Condor" that you purchased the copyright for before, and the other is a self-created martial arts plot."
"Well, I don't care how you shoot here." Yang Wendong said: "But I have a principled request. Don't make money by volume like Shaw Brothers, although this model can indeed make a little money.
I hope that our movies, including future TV series, will follow the route of high-quality content and find ways to make good movies.”
If we build a film industry assembly line, then he will not do it. If you personally participate in it, can you make money faster than your own factory or real estate rent collection?
Making high-quality movies is the goal, but he doesn’t understand the movies of this era, so he doesn’t ask for it, but he still has requirements.
Wrinkle Wai paused and replied: "Yang Sheng, I understand what you mean. In fact, Shaw Brothers and Cathay also thought so in the early days, but film is really too expensive, and sometimes, To capture an action well, it may take several or even a dozen times
The cost would be too high, and in the end, it would be enough to just shoot the general action once, and just let it pass, and then the movie would end up like this. ”
“Film? This thing is indeed expensive. "Yang Wendong nodded. Many phenomena of an era have special reasons.
Without electronic cameras, when shooting movies or simply taking photos, every click is money.
Zou Wenhuai said : “Yes, they are all imported from Japan. Basically, most of the cost of a movie is film. "
"There is really nothing we can do for the time being. Yang Wendong paused and said: "In this case, there is no way to control the camera, so we need to find ways to control the actors, spend some money, find high-quality actors who know real kung fu, and then train more to ensure that less film is used. It can also ensure that the speed of filming movies is faster. ”
"Okay, Yang Sheng." Zou Wenhuai agreed.
Yang Wendong said again: "Lao Zhang, the movie "Calabash Brothers" will gradually be released in Southeast Asia. You also need to find a good dealer here to sell our stickers and toys. Cultural derivatives and culture Entertainment itself also complements each other. "If only the movie is played without any derivative products, people will soon forget about the movie or TV series.
With products on the market, it will continue to stimulate everyone's memory, killing two birds with one stone.
"Don't worry, Yang Sheng, I'm already ready, and Changxing Industrial has already expanded its production capacity." Zhang Zhiyuan replied.
Yang Wendong nodded and said: "Okay, that's it. Everyone does their own thing. We will cooperate more internally in the future to make our Hong Kong culture bigger together."
"Yes, Yang Sheng." Several people replied.
The film industry is one of the cores of the cultural industry. Not only does it generate huge profits, it is also an influential platform and an important position for cultural export.
In his previous life, when Hong Kong movies were popular in the 1980s and 1990s, Yang Wendong watched them in the Mainland and thought about how great it would be if he could go to Hong Kong one day. He had a strong sense of immersion.
Of course, what is stronger than movies is television. TVB at its peak was only as influential as Hong Kong movies. It is a pity that TVB only flourished for more than ten or twenty years, because in the new century It failed to capture the mainland market and completely declined.
In this life, Yang Wendong will not let this happen again, but the prerequisite is to obtain the wireless television license first.
April 30, Tuesday:
Yang Wendong came to Hong Kong China Building, which was once the first building of Changxing Group. Now it seems a bit short around Central.
“There are more and more new buildings around here?” Yang Wendong said with a smile.
Qin Zhiye said: "Yes, many big real estate companies are developing nearby now, including Changxing Real Estate. We also have two buildings nearby that are owned by our internal group."
"Well, when the scale becomes bigger in the future, we will replace it with a new building." Yang Wendong said with a smile.
Changxing Real Estate has been developing according to the normal model for most of the past few years, and because Yang Wendong knows the future of the real estate market, it can be said that the leverage added is bolder than other peers.
Therefore, except for the properties that he personally ordered to acquire before, at other times, it was Zheng Zhijie’s own performance and Yang Wendong’s final review. The development speed was also extremely fast.
Of course, starting from this year, the brakes have been applied, and by next year and the year after that, the brakes will be applied.
Qin Zhiye smiled and said: "Okay, thank you Yang Sheng."
Yang Wendong asked again: "Has the Hong Kong government confirmed the time for the TVB license auction?"
Qin Zhiye replied: "It has been decided, it will be on the 11th of next month."
Yang Wendong asked: "Who are the people or companies applying for licenses now?"
Qin Zhiye said: "In addition to us, there are also Causeway Bay Lee Family, British Joint Venture, Mong Kok Cheung's Real Estate, British Independent Television, American Broadcasting Corporation, etc. Six consortiums participated in the bidding.”
“Foreign capital also participated?” Yang Wendong frowned and said, although historically Chinese capital has won, this matter cannot be based solely on history.
He replied personally: "Yes, but I heard that the Hong Kong government is not planning to give licenses to foreign companies and let them come. I just want to participate, mention the transaction price and optimize some plans."
"The Hong Kong government is also a bit interesting." After hearing this, Yang Wendong asked: "Then who is our strongest competitor?"
"It's the Li family." Qin Zhiye said: "The current president of the Li family The owner of the family is Li Xiaohe, who is considered the number one figure in Hong Kong. He has good financial resources. This time, he is also backed by Jardine Matheson Group, Hutchison Group, and Shaw Brothers Film Company;
Especially Shaw Brothers Film Company. The company promised that if Li wins the bid, his movie theater can be rented to the TV station at a very cheap price. "
"Don't worry about the movie theater," Yang Wendong said, "I have asked Changxing Film to cooperate with us. Changxing Real Estate has jointly applied to the Hong Kong government to build a larger cinema, which can also be used by TV stations.”
Qin Zhiye nodded and said: "Okay, I will provide another piece of information to the Hong Kong government, but in terms of time, it is impossible to build the cinema, and I don't know if it will be useful."
"Fight with some officials A good relationship is enough." Yang Wendong added: "As for the capital behind us, we also have HSBC and Wheelock, which are similar."
Yang Wendong had discussed with HSBC a long time ago to cooperate in the TV station. It was equivalent to recruiting human resources, and subsequently contacted Wheelock.
It is also because Changxing Group and Wheelock have almost no major business conflicts except shipping, and shipping is a super large market. Everyone eats cake in it and currently does not affect each other.
"In this case, it depends on the bidding price and business plan." Qin Zhiye said.
"Everyone should have similar business plans. They are all consortiums, so they will not be weak in this aspect." Yang Wendong smiled and said: "So in the end, it depends on the price. It depends on what the bottom price is in their hearts."
Qin Zhiye smiled and said: "Compared with capital, Lijia is still a little behind us."
"Well, I am bound to get this license." Yang Wendong said with a smile.
For most people, the meaning of a TV station is to make money, but for him, this is only secondary. This is already a very unfair comparison at the economic level.
But this is also the most important step in the complete cultural industry chain that I have built.
With TV stations, when satellite technology is sufficiently developed in the 1980s, signals can be transmitted through satellites in Southeast Asia, and there will be hundreds of millions of potential viewers, especially in the mainland.
Again, I have it. Only TV stations can continuously invest in filming various TV series. As long as they are willing to invest, and with the expansion of channels, there will be high-quality content in a large market, and Hong Kong version of TV series will most likely become popular in Asia.
Historically, Hollywood impacted Hong Kong movies, but American dramas did not. At the beginning of the 21st century, Korean dramas were still popular all over the world, including the mainland. This shows that the TV drama market at least has great opportunities
The time soon came to May 11th
The Hong Kong TVB license auction was held in a building on Des Voeux Road.
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(End of this chapter)