Chapter 354 Record-breaking million-dollar movie box office
"Okay." Wei Zetao said: "Then I will start preparing to produce facial tissue packaging, which will be produced in Wanwan and then directly made into finished products. "
"Okay, let's talk to Wanwan and increase the production capacity. The market potential for this thing is definitely sufficient," Yang Wendong said with a smile.
The demand for small bags of facial tissues is almost endless. If this market is established and a small part is taken, one will be half of the firm in the papermaking industry.
"Okay." Wei Zetao agreed.
Almost every one of the many products promoted by his boss is a hit. No one will doubt it, because when they see these products, they immediately want to own them. It is so convenient.
On July 12, Yang Wendong received a small package of facial tissues from Wanwan and took it home.
When the women at home heard Yang Wendong’s introduction, their eyes immediately lit up: “This facial tissue is so convenient to use when going out to play or travel.”
“Yes, so Let me get some for you first." Yang Wendong smiled and said, "Wanwan can only produce in small batches now and is not ready to launch it on the market. Only small packages can be obtained internally."
Facial tissue itself does not have any technical content. Changxing Paper Factory can make toilet paper. At most, it takes into account the hygienic needs and is more strict. The only thing waiting now is Dongsheng's equipment.
Like instant noodles, this kind of paper towel can only be produced using equipment. Even if labor is free, the efficiency is too low.
Bai Yushan said with a smile: "Okay, then we have to ask for some more. After the children go out, paper towels are used very quickly, but it is too inconvenient to carry tissue paper. Usually we always go out of our way to I’m looking for half a bag.”
“Well, I’ll bring some more back tomorrow,” Yang Wendong said with a smile.
At this time, Su Yiyi said: "Brother Dong, I heard that your film company is filming Jin Yong's "The Legend of the Condor Heroes"?"
"Yes, and also The filming is almost finished." Yang Wendong nodded and said: "The first movie Zou Wenhuai shot after joining was Jin Yong's "The Condor", and he also wanted to make his first splash by relying on the fame of the novel."
The relationship between Yang Wendong and Jin Yong was very good in the early years. They collaborated many times and exchanged information. Incidentally, Yang Wendong also acquired the copyrights of many novels from Jin Yong, including audio, film and television rights, etc., but these were all short-term. Yes, he is also very smart if he doesn't sell Jin Yong for a long time.
After Zou Wenhuai joined Changxing Film Company, he also grasped the psychology of Hong Kong people who now like to watch martial arts dramas. He wanted to shoot a movie that would be an instant hit, so he chose Jin Yong's famous novel. adaptation.
Su Yiyi asked curiously: "But how can the plot of "The Condor Shooting" be compressed into one movie?" , The change is beyond recognition." Yang Wendong smiled and said, "But this is also true. There was no way, Jin Yong also knew it, and I asked him to participate in the adaptation. It was really laborious, so I had to make major changes."
In the past, Jin Yong basically did not participate in the adaptation of many movies and TV series in history. Yes, but now that Yang Wendong has a greater reputation, he still invited him.
"Oh, it would be great if Jin Yong is involved." Su Yiyi asked: "When will it be released?"
Yang Wendong said: "On the 18th, it will only be 6 days."
"So fast?" Bai Yushan asked in surprise.
Yang Wendong said: "What's so fast about this? Don't all Hong Kong movies come out in a week or two? This one has been filmed for more than a month, and it is considered a work of care."
The shooting speed of Hong Kong movies is as fast as It's so fast. Some movies just start shooting with an idea, and then think about the next plot after filming. And because film is more expensive, it won't be repeated like in the previous life. Whatever the actors did, as long as it is not a principle mistake, Then it won't change.
Therefore, martial arts films have very high requirements for actors' basic skills. After all, the cost of making mistakes is also very high. It is precisely because of the various high requirements of martial arts films during this period and the competition and screening that later became the basis for various Hong Kong movies in the 1970s and 1980s. The foundation has been laid for martial arts movies to dominate Asia.
Su and Bai didn't know much about this, so they said: "Then let's wait until next week to see it."
"No, I will go to Changxing Film Company tomorrow. I'll watch the movie again." Yang Wendong smiled and said, "If you want to watch it, you can come with me."
"Okay." Su Bai was very happy.
At this time, Bai Yujie, who was working as Dehua next to him, also said: "Can I go?"
"Okay." Yang Wendong naturally didn't care and said: "No matter how many people see it, it will still be the same."
The next day, July 13th:
A 6-story building in Tseung Kwan O At the door of the first-floor office building, Wrinkle was waiting at the door with the backbone of Changxing Film Company in his arms.
After a while, a convoy of seven or eight Mercedes-Benz vehicles arrived. Then the bodyguard opened the door and Yang Wendong and his family got out of the car.
"Yang Sheng, Mrs. Yang." Wrinkle Huai quickly stepped forward to greet her.
Yang Wendong smiled and said: "I brought a few more people today to watch your first movie."
"Okay, no problem." Zou Wenhuai smiled and said: "Let me introduce to Yang Sheng that these are the management of Changxing Film Company. They are.
They were all brought back by me from Shaw Brothers or poached from Cathay Film Company."
< br>"Yes, okay." Yang Wendong nodded: "Once your team is established, then we can develop step by step."
As a time traveler, although he has watched many Hong Kong movies before, including Star Wars Although I almost don’t remember the plots of movies made by celebrities such as Ye Ye, Ng Mang-tat, Chow Yun-fat, Andy Lau, etc., and even if I remember, the plots from the 1980s and 1990s are not suitable now.
Therefore, whatever the film company shoots depends entirely on Zou Wenhuai's team. He basically does not interfere and only looks at the results.
"Okay, please, let's watch a movie first." Zou Wenhuai said with a smile.
"Yeah" Yang Wendong nodded.
Then the Yang family and several assistants, led by Zou Wenhuai, came to the fifth floor of the building. There is a small movie playback room here. Any larger film company also needs to have something like this. The room is also for editing needs.
Soon, the movie started, and the Yang family and several senior executives of the Changxing Group watched it for an hour and a half
After the movie ended, Bai Yujie said: "There is a big difference between the plot of this movie and the novel."
"If you want to really make it, you have to rely on a TV series." Yang Wendong smiled and said: "When TVB comes out next year, I will prepare to film novels by Jin Yong or Gu Long."
Now I have the copyrights of Jin Yong and Gu Long's novels. In Hong Kong, which has no experience in filming early TV series, It's the best choice.
"That's good, the TV series is much longer." Bai Yujie said with a smile. Everyone then walked out, and Zou Wenhuai asked: "What do Yang Sheng think of this movie?"
"Not bad, a little better than other movies." Yang Wendong nodded.
You cannot hold current movies according to the standards of previous lives. For Yang Wendong, the just-released "The Condor" is at least a little better than other movies that have no plot and only fights.
The strongest point in Jin Yong's novel is his patriotism and love for the people. He is a great knight, which is why he surpasses Gu Long; but the only pity is that the movie does not show much plot, which is a bit anticlimactic. But it's enough in this day and age.
Zou Wenhuai said with a smile: "Yang Sheng has said so, so it seems that our movie will definitely be a hit."
"Then you are sure to surpass last year's "White Snake" "The Legend"'s box office record?" Yang Wendong asked with a smile.
Last year, Shaw Brothers' "White Snake" had a box office of HK$790,000, the highest ever in Hong Kong.
After entering the 1960s, with the development of Hong Kong's industrialization and the overall economy becoming stronger, ordinary people would turn to entertainment when the economy improved, and the film industry also led to explosive growth.
And now the emergence of Yang Wendong has driven the further development of Hong Kong's industry. In theory, it will also have a strong economic boost to various service industries.
Wrinkle Huai thought for a moment and said: "I think "The Legend of the Condor" is no worse than "The Legend of the White Snake", and in terms of popularity, although the Legend of the White Snake is a myth and legend from ancient books, "The Legend of the Condor" is not bad either.
Most literate people in Hong Kong know about The Condor Shooting and have read it more or less. Jin Yong is so famous that even Ming Pao has a daily sales of more than 30,000 yuan. That is because the novel is so famous and We only have a large number of theaters, and I think the box office should not be less than 790,000.”
"Well, okay, let's try to break a record." Yang Wendong nodded and said, "Go find Qin Zhiye and ask him to use the media to promote this movie."
"Okay." Zou Wen Huai agreed.
The next day, Oriental Daily and Hong Kong China Daily began large-scale promotion of the new movie "The Condor", as did commercial radio stations.
“Has ‘The Condor’ been made into a movie?” In a newsstand in Central, several young people said in surprise after seeing the newspaper.
“Really? Then I have to go and see.”
"I have to go."
"Let's go together then?"
"You have to buy tickets first, otherwise you won't get a good seat if you can't buy tickets. You don't want to be leaning on either side of the front. Let's go watch the movie?"
"Yes, go buy tickets early."
The time will soon arrive on June 18, and the movie "The Condor" will be released simultaneously under Changxing Film Company. The 32 cinemas in the theater chain were playing, and Yang Wendong also came from upstairs to Changxing Plaza downstairs. At this moment, a large number of people were queuing here.
Zou Wenhuai and Qin Zhiye also came over. Zou Wenhuai smiled and said: "Yang Sheng, our movie sold 160,000 in pre-sale in the past few days, and the movie tickets in the past few days were sold out in the early hours of the night. "
"This is very encouraging news." Yang Wendong smiled.
To watch movies in this era, you have to queue up at the cinema in advance to buy tickets. Otherwise, if you buy them on the spot, you will only be able to see some unpopular movies at most, and the popular ones have long been sold out.
Then he asked: "How about cheaper movie tickets in the early morning?"
"Generally speaking, they are cheaper." Zou Wenhuai explained: "But ours The price is still the same for a few days, because there are too many people who want to watch it, so they are also willing to buy early morning tickets. Some young people still like to watch movies at night.”
"Well, it's good to be able to take advantage of the early morning." Yang Wendong nodded.
For the previous "Calabash Brothers" movie, the main customers were children, so it was naturally impossible to have a night movie, which had a lot of restrictions.
Zou Wenhuai added: "But these days, movies are very popular, so the original price can be maintained in the early morning. When the popularity subsides later, many people have watched it, and there are more seats during the day. Movie tickets at night The price has to be lowered, otherwise there will be fewer people coming, so it is better to lower the price to attract more people. "Well, okay, just follow normal business logic." Yang Wendong didn't care about the film industry. It has been around for decades, and the business rules here are very clear.
"Yang Sheng, Zou Sheng, I have good news here." Qin Zhiye next to him said: "Jin Yong is also preparing to write another review in a few days when the popularity is low. It should be It can also create a wave of popularity.”
"Haha." Yang Wendong smiled: "Actually, Jin Yong is the one who has gained the most from this. When his novels are gradually made into movies and TV series, every Chinese will really know about him."
Similar to the relationship between comics and cartoons, video is the most popular way to spread the word. When Jin Yong was so famous in his previous life, 90% of the credit was due to TV series.
However, this is because his novels are well written, so he deserves the benefits from various derivatives. This is also society's reward for creators of knowledge, culture, and technology, and even the development of human civilization. It is relying on such people.
In the following week, the popularity of "The Condor" did not decrease much. This was also due to Jin Yong's evaluation and reports from many other newspapers. Zou Wenhuai also advertised in some shopping malls in Central. It is bound to break the Hong Kong movie box office record.
On June 25, the total box office of the movie "The Condor" exceeded 720,000 in one week; on June 28, the box office exceeded 800,000, reaching the highest record in Hong Kong.
On July 5, the box office officially exceeded 1 million.
Yang Wendong naturally received the news immediately and said with a smile: "In the end, you gave me a hard push, right?"
Zou Wenhuai said: "Yes, if not The final box office is estimated to be between 900,000 and 950,000. Although this figure It’s a record, but it’s still not as shocking as 1 million;
Although it cost a little more in the end, this figure is enough to make our movie Waifu sell better, and we will definitely be able to recover it in the end.”
PS: Please give me a monthly pass
(End of this chapter)