Chapter 190: Three consecutive advertisement explosions!
Jinli's two consecutive advertisements have been well received, and netizens are beginning to look forward to her third advertisement.
It’s also an advertisement for an internationally renowned brand!
Netizens are looking forward to how Fangfei will interpret the style between Jinli and the brand.
Of course, this is limited to the carnival of netizens.
For the industry, Jinli’s October was a fierce one, with three advertisements going online in succession, which felt like an explosive publicity.
If you don't make a sound, it will be a blockbuster!
Li Xunfang's face has become increasingly uglier recently. Even the resident guests are unwilling to communicate with her when she performs in variety shows. When she returned to the crew for filming, the actors also stayed away from her.
Even the director didn't dare to criticize her too much.
Every time you re-take, you have to whisper and say re-take in a nice voice.
Li Xunfang often has to reshoot five or six times before she can make a film that is watchable.
"Why is her face so dark recently?"
In the crew, someone was standing in the corner, whispering.
"Nine times out of ten, it has something to do with Jinli. I heard that Li Xunfang and Jinli were rivals, and they worked together to get Fangfei's announcement, but Li couldn't win against Jinli."
Others suddenly realize.
"That makes sense. Jinli has been in a lot of limelight recently. Fangfei's advertisement hasn't appeared yet, but Duomi and Qinglan's advertisements have already made her face hit several times!"
"Fangfei was right not to choose Li Xunfang. Jinli has shot so many commercials this month, so she doesn't have to spend money to gain popularity, which saves her a lot of marketing expenses."
"Don't think about it. If Jinli continues to be in the spotlight, I think the quality of this drama will drop again. I hope she can use some snacks to film it!"
The little actor's murmurs could not reach Li Xunfang's ears.
But she has been in a really bad mood lately.
Zhang Yi didn't fulfill his promise last time and picked her up for dinner. He only said that he had to go on a business trip temporarily.
She tapped from the side and got some information from inside Fangfei, and then she learned that Zhang Yi had been transferred to the Dongcheng branch as president.
Upgraded and demoted secretly!
Was Zhang Yi transferred away, or was he transferred away just to stand up for her? Isn't this a slap in Li Xunfang's face?
Li Xunfang understood now.
These well-known brands are all predators. When they need you, they will coax you and give you this and that.
When you are no longer needed, it is easy to sever ties with you, and it is considered a kindness not to step on you and break your claws.
Li Xunfang didn't believe it.
Fang Fei may not know her relationship with Mr. Li.
She took a few deep breaths, but still felt that she couldn't swallow it. She gritted her teeth and called her agent Zhao Rui.
"Sister, can you do some dirty stuff about Jinli?"
Zhao Rui asked back: "Do you want to undermine her career, her personal life, romance, or hype?"
Li Xunfang said solemnly: "Fabricated news that she was unfairly competing and had something to do with Fang Fei's senior management, which led to the dismissal of a certain senior executive. There is a lot of power behind it."
Zhao Rui said cautiously: "Xunfang, you have to think about it. It's not that I don't want to help you, but that's Fangfei. I'm afraid that Fangfei's legal department will complain to her just after this rumor was posted to the public account."
Li Xunfang: "This is just hearsay, isn't it?
Only half-truths and half-falsehoods will make people feel real. We are not completely fabricating it. If we use some pseudonyms, even if Fangfei notices it, then the article will be deleted. ”
Seeing that Li Xunfang had made up her mind, Zhao Rui did not deny her and said, "Then let's do it this way."
"But I will give you a vaccination in advance. The development of things will definitely not be as smooth as we imagined."
Li Xunfang said "Yeah", "I just want to vent my anger."
Her relationship with Jinli had already begun when Chenxi Entertainment deceived her into two ancient costume films that Jinli didn't want.
There is no room for turning back!
In this case, she didn't mind giving Jinli a hard kick when she was feeling proud.
Moreover, since her exposure has been so high recently, there must be some netizens who hate her tendency to hype.
Zhao Rui received a 50W payment from Li Xunfang.
I couldn't help but click my tongue.
How much Li Xunfang hated Jinli!
Thinking about it carefully, she had lost two costume dramas and one endorsement in her confrontation with Jinli.
But costume dramas are evaluated by the team.
They all agreed that Li Xunfang was suitable for the role, so they persuaded her to grab it.
So those two dramas are inherently acceptable.
The real grudge is endorsement.
But for endorsements, everything depends on the brand’s considerations.
With so many candidates competing together, it’s not impossible for the brand to be upset in the end and to fall in love with an artist who is not very famous or famous.
Even March Day sometimes fails in snatching luxury endorsements, let alone other A-list celebrities whose gods are not so stable?
Today you rob me, tomorrow I will rob you. Don’t be too common in the entertainment industry.
Zhao Rui shook his head and transferred 25W to his account first.
When she was about to communicate with the official account, she hesitated and transferred 5W to her own account.
She believed that Li Xunfang was completely overwhelmed by money.
This kind of leaking gossip under a pseudonym will not become popular and cannot be out of the circle, otherwise Fang Fei will be held accountable.
And if it is only circulated in a small circle, the influence will not be extended much.
Spending so much money is completely wasted.
That being the case.
Might as well let her get more.
……
The outside world was in a commotion because of Jinli's advertisement, but Jinli himself was addicted to the ocean of learning and couldn't extricate himself.
Netizens discovered it.
Jinli often appears on the Internet, but if you really want to find her, you will always live in the study room.
This forced many netizens who wanted to see Jinli to go to the online study room together.
Originally they didn't want to read, but under Jinli's "force", they had to pick up the book and start reading.
No matter what kind of books they read, the study room was quiet, and everyone was free to read books that they felt were useful to them.
As long as you can see it, there is progress.
[On the fourth day of check-in, I feel that my mentality is extremely peaceful]
[On the tenth day after checking in, my roommate said she was depressed, so I swept her off her feet]
[On the sixth day of check-in, my friends all said that my energy and spirit have become different]
[On the first day of check-in, I feel great! ]
Xue Hao entered the live broadcast room without stopping every day when Jinli opened a study room during the day.
The phone screen was put aside silently. When I felt tired and sleepy, I took a look at it.
The last time he watched Jinli's live broadcast, he got the inspiration to investigate brown fat.
This time, a report on the effect of light energy on brown fat has come out.
Studies have found that light energy can indeed significantly suppress the temperature of brown adipose tissue, further suppressing the activity of brown adipose tissue by blocking the projection of sympathetic nerves to brown adipose tissue and utilizing thermoneutral environmental temperatures. This study determined that light reduces blood glucose tolerance by suppressing the thermogenesis of fat tissue that consumes blood glucose.
This experimental conclusion has a significant advancement in the topic of "light sensing regulates blood sugar metabolism"!
This means that they have found the right direction and do not need to conduct neural circuit knockout experiments anymore. They only need to focus on brown fat.
By illuminating it with different lights, some conditions are explored.
Only at this step, Xue Hao could already judge the importance of this topic.
In daily life, people should pay more attention to the harm caused by artificial light sources to the human body.
Long-term exposure to artificial light at night may increase the risk of blood sugar disorders and diabetes!
Xue Hao took a few deep breaths and secretly told himself not to worry.
Soon!
It's very close!
He thought of something interesting and suddenly grinned.
Hehe, next time Lao Zou comes to see him, he can talk to him about this research, instead of letting Lao Zou talk eloquently.
same moment.
The fashion blockbuster that Fang Fei shot for Jinli is finally out!
The hard photos were released first.
In the still photo, Jinli is a model, and her face has very soft edges and corners, which is to match the cheongsam that highlights Fangfei.
She took photos of twenty sets of cheongsam and ten sets of non-cheongsam clothes for Fang Fei, and they were all hung up in major stores on the same day!
International stores have also released new promotional photos simultaneously.
Another day has passed.
The Fangfei advertisement shot by Jinli was posted on major online and offline platforms. Fangfei directly spent huge sums of money on online promotion of 50 million yuan and offline promotion of 15 million yuan!
Netizens clicked in to watch the advertisement with excitement and anticipation.
Contrary to everyone's expectations, this is an advertisement about the inheritance of embroiderers.
The little girl sat next to her mother, watching her mother sewing clothes stitch by stitch, and her mother taught her to recite the chants.
Gradually, the girl grew up. She still wore a cheongsam, but the people around her wore more and more styles of clothes.
The embroidery workshop passed down from generation to generation in her family was also forced to close down.
It is Jinli who is leaving the country at this time. She plays the role of a 15-year-old girl. Her face is so immature that people would think she is 15-year-old Jinli at a glance.
She helped her mother out of the embroidery workshop and took a deep look at the store that was being resold.
Time passed by and Jinli grew up and became a social elite, but when she saw a man wearing a cheongsam walking by.
She suddenly stopped.
There seemed to be something sprouting deep inside.
Jinli quit her job, put on a cheongsam, rented a small embroidery workshop, and devoted herself to sewing in a shop of less than 10 square meters.
The scene keeps changing at this point.
It became 20 square meters, 50 square meters, 100 square meters...
The work area is getting bigger and bigger, and the surrounding scenery is constantly changing. The color and style of the embroidered clothes in Jinli's hands are also changing, but Jinli is the only one who keeps sitting there.
Regardless of whether it is cold or hot day or night, she is always immersed in making clothes.
——There is always something worth pursuing throughout your life.
At the end of the advertisement, Fangfei’s past changes and designs of cheongsam appear.
Every cheongsam that appears is Fang Fei's proud work, and the last piece of clothing is a semi-finished product.
It represents the reason why Fang Fei is still struggling and keeps improving on the cheongsam road.
"Craftsman spirit" is the first impression people have after seeing Fangfei's advertisement.
Through this advertisement, netizens realized that Fang Fei has been with her for 100 years since her birth!
Fangfei's heritage is the oldest among all Chinese luxury brands.
[This film is neither as dreamy as Duomi's nor as open-minded as Qinglan's, but it is the most sincere]
[Compared with what Fang Fei wants to express to people, Qinglan seems a bit superficial...]
[This... without comparison, there is no harm! ]
[High-end products really tell stories. Fangfei’s craftsmanship is really great! ]
[This is Jinli’s third advertisement. How did she make one advertisement stronger than the other? ]
[The gap between brands is also more severe than the other! ]
The month of October.
It has undoubtedly become Jinli’s advertising month.
Three advertisements appeared, one with stronger publicity than the other. After building up the momentum, it reached its peak after the Fangfei advertisement appeared.
It also formed a rare chain reaction!
As soon as people see Jinli's photo, they will say: "Hey, isn't this Jinli? She is the spokesperson of such-and-such brand, the spokesperson of so-and-so, and the spokesperson of so-and-so."
In this wave of momentum, Duomi Cosmetics has completely stood on the forefront of the trend and has taken off.
Their offline high-end gift boxes have once again sold out, and the effect is even better than their own advertising!
After a series of data analysis, Mr. Nan finally agreed to Sui Lingfang's dividend request without hesitation, allowing Jinli to get a share of the high-end gift boxes.
Of course, a high-end gift box with Jinli's signed photo and poster will cost 20 yuan more than an ordinary gift box.
From conception to manufacturing to sales, the extra 20 yuan can fully cover the cost, and it can also let Duomi's senior executives see how influential Jinli is.
After all, it is data that floats on the surface.
He is still a genuine king carrying the cauldron.
Qinglan is the second beneficiary, and the main beneficiary is the international market.
Qinglan does not have as many international stores as Fangfei.
However, thanks to Fangfei's extensive publicity for Jinli as the spokesperson, some people also knew that Jinli also endorsed Qinglan and came to the store to shop.
As for Fang Fei.
After their advertisements were launched, they did not look at the sales of items, but rather the popularity of middle- and high-end customers.
After various investigations, senior customers were not disgusted with Jinli's endorsement and thought it was quite suitable.
"I noticed her last time at the show and wanted to take a photo with her, but I didn't find the opportunity. I wonder if Fang Fei will invite Jinli to participate in brand events?"
"I like her very much. She is so cute and hard-working. My daughter also likes her very much. She watches her live broadcast whenever she has time."
"She can give people the feeling that as long as you are willing to work hard, you can gain something. I like her style very much."
……
Dai Xueling couldn't help but raise her eyebrows after reading the evaluation form from high-end customers. Jinli's evaluation among high-end customers was very positive!
Originally, she was a little worried because of Jinli's weak body and her background in a girl group, but it was obvious that the past stigma had been washed away through live broadcast learning.
Customers have a new impression of Jinli.
Who doesn’t like hard-working, positive people?
"Mr. Dai, a group of public accounts have recently reported that Fangfei's top management has been transferred." An employee came over to report.
Dai Xueling frowned: "We held a meeting before and asked them not to discuss on social platforms. Has this been spread?"
"No, it may not have been spread intentionally by employees. Those public accounts are all gossip public accounts, specializing in breaking news about celebrities, saying that there was someone above Jinli that made Fangfei transfer a senior executive."
Good night~