With a population of 1.4 billion, China is the largest market in the world.
With the reform and opening up, the economy continues to develop and national wealth is soaring rapidly.
When Wang Donglai traveled through time, the wealth of the richest man in the country had reached more than 400 billion.
If you look through the list of the richest people in the country, you will find that as time changes, the identity of the richest man has also changed from the simple coal resources field to the high-tech Internet field.
And the Internet has a very big characteristic, that is, younger people.
Therefore, in the later period, every time the domestic rich list is revealed.
Internet companies are on the list more and more often, the number of people on the list is also increasing, and their wealth is growing.
Especially in the later stages, young people have completely stepped onto the stage and become the mainstream of the wealth list.
For example, Huang Zheng became the richest man in the country at the age of 44, with a net worth of US$46.8 billion.
The same goes for Zhang Byte, who has no product or company listed on the market, but the market valuation is as high as 140 billion U.S. dollars, and he once became the richest man in China with a net worth of 59.4 billion U.S. dollars.
Another example is Wang Tao of DJI. With his unrivaled success in the field of drones, his net worth has soared to more than 40 billion.
All three of them have one thing in common, that is, they are all born in the 1980s.
To be able to achieve such great achievements, the three of them naturally have their own merits.
Zhang Byte saw that while the mobile Internet era was facing an explosive growth of information, content distribution was very inefficient, so he established ByteDance to improve the efficiency of content distribution through AI.
Huang Zheng saw that the third- and fourth-tier and rural low-income people outside the online shopping market were extremely price-sensitive and had a need for high-quality life, so he developed a low-price product. The core Pinyidao takes advantage of human greed and good will to develop Pinyidao.
Needless to say, Wang Tao, with his passion, technology accumulation and industrial chain integration, has grown drones from a niche field into an industry with a market size of over one trillion yuan.
Being able to achieve such results, these people are all mentally determined.
Because Zhang Bye was defeated by Wang Donglai in the same field and had consistent ideas for subsequent development, he agreed to the acquisition and was willing to work under Wang Donglai.
But Huang Zheng is different.
After graduating from Hangcheng University of Foreign Studies at the end of the last century, he was recommended to Zhu Kezhen College of Zhejiang University, majoring in computing. After graduating four years later, he successfully applied to study at the University of Wisconsin-Madison.
Two years later, after getting a master's degree in computer science, he joined Google at Bald Eagle.
Two years after taking office, he and Li Kaifu were sent to China to expand business and establish Google’s China office.
He resigned after a year and started his own business, successively establishing a mobile e-commerce, e-commerce agency operation and game company.
During this period, Huang Zheng met his nobleman Duan Ping. In 2006, he bought the stock god’s lunch for US$620,000 and brought Huang Zheng to the lunch.
It can be said that Huang Zheng encountered almost no major setbacks along the way.
And his experiences and encounters also proved that he was not only a genius in learning, but also had his own ideas in business.
In addition, when Wang Donglai recruited Huang Zheng, he did not completely convince Huang Zheng like Zhang Bye.
That’s why this scene happened.
Wang Donglai is very clear and understands.
From a businessman's point of view, Huang Zheng has no problem at all, and is actually the best partner.
Strong ability, brains, means, and the ability to maximize benefits.
It is most comfortable to work with such smart people.
However, Wang Donglai was unwilling to do this.
Sighing in his heart, Wang Donglai suddenly said: "Huang Zheng, the plan you mentioned is indeed a good business plan. If we follow the plan you mentioned, I believe it won't take a few years. It can be launched on the market with just one stroke, and it will sweep a large number of users and become a national software.”
“At that time, there will be 10,000 ways to make profits, and the profit rate will not be low, if you are more ruthless. , it is not a problem that the profit margin far exceeds Goudong and Tmall.”
"But, have you ever thought about the impact of doing this?"
Everyone present was smart. After hearing what Wang Donglai said, they all started thinking.
But soon, Zhang Bye, Zhou Rui, Chen Lingyue and others figured it out.
Huang Zheng’s expression did not change, he remained calm and composed, and said: "I am just a businessman. What I should consider is how to make money and make the company profitable."
"As for my approach , what impact will it bring? ”
"It will allow more people in the third and fourth tiers and rural areas to buy cheaper and more practical things, improve their quality of life, let them enjoy the beauty of modern social development, and allow more factories to get more orders. Increase income and give factory workers something to do. ”< br>
“I understand what Mr. Wang said. I just feel that these ideas and proposals of mine are not moral enough and will lead to a deterioration of social atmosphere, make fake goods rampant on the platform, and cultivate a group of people who like free prostitution and prostitution. Wool users will put more businesses in trouble.”
“I can think of all these things, but I don’t think there is anything wrong with it.”
“Look at the people at the bottom, who are not exchanging their lives for money? I don’t think this is the case. It is a problem of capital, but of this society. This is a problem for users. An era of hard work. ”
“Of course, everyone has the right to choose, and they can choose to live a comfortable life, but they must accept the consequences of choosing comfort. People can control their own efforts. , all of us can!”
"No one is anyone's savior, only you are!"
After Huang Zheng said this, Wang Donglai really laughed angrily.
I didn’t expect that he would hear these words again in this life.
When the sudden death incident occurred in Pinyidao, the entire Internet condemned Pinyidao.
As a result, Pinyidao said this on Bihu with his backhand.
Full of capitalist arrogance and shamelessness!
In the past life, there were rumors on the Internet that the R&D team of more than 3,000 people was distributed on three floors, with more than 1,000 people on each floor, including more than 800 male employees, but only There are eight toilet squatting pits, two of which are VIP squatting pits. You need to swipe your card to enter and are reserved for senior executives.
Even a primary school student can feel that this arrangement is inappropriate.
There are many people but few pits.
Pinyidao was already a major domestic Internet company at this time and had no shortage of money.
But in order to reduce employees from having to poop with pay, they came up with such a clever trick.
The dignity of employees has long been trampled upon.
From Huang Zheng's answer now, we can actually find clues. It is not surprising that Pinyida will develop like that in the future.
"Huang Zheng, I'm actually glad that you can say what's on your mind."
"It's better to say it now than to say it later!" "I think I did it before I have made it very clear that I have no strict requirements for the company’s profitability.”
“Because I have this confidence, my career will be successful and the company I start will make money!”
“Many people are interested in the high benefits and high salaries of employees. They persuaded me that I don’t need to pay such a high salary because there are a lot of people to work for. Some people say that these employees are not worthy of such high benefits and high wages. Others say that if I adjust my salary In terms of welfare, we can save at least 100 million every year, which is all profit.”
“Yes, these ideas are reasonable, but I don’t want to hear them.”
“We. The country has a long history, is very large, and its comprehensive strength is among the best in the world, but we have always had a big problem, that is, too many people and very few resources per capita.”
"There have always been people who are proud of our country's five thousand-year history, but many people have forgotten that in the past four thousand nine hundred years of history, most of the Chinese people had difficulty in having enough food and clothing, even in ancient times. In peacetime, due to underdeveloped technology, the yield per mu was not high, and it was impossible for people to live a subsistence life. "
"Only in modern life, with the development of modern chemistry, chemical fertilizers were produced. With agricultural machinery and improved seeds, the Chinese people can have enough to eat.”
“And the time to have enough food is only a few decades.”
“So many years of survival experience have cultivated the Chinese people’s nature of involution. All kinds of internal fighting continued.”
"Economically speaking, this is reflected in the fact that companies are unwilling to give a little more profit to supporting manufacturers. They want to be stuck on the manufacturer's cost line and are unwilling to give employees a little more benefits, just like poaching their flesh and drinking their food. Same as blood.”
"Everyone knows how to win-win, but they are unwilling to do it. They just want to test the bottom line of others and get an extra profit." Search carefully to find something in nothing, quails looking for peas in the crop, egrets splitting the meat from their legs, and mosquitoes removing fat from their bellies. Oil."
"It is definitely not too much to describe it."
"I don't like this, so I hope to change this situation."
"Huang Zheng, I will not agree to your ideas and proposals!"
Wang Donglai shook his head firmly, looked at Huang Zheng and said.
Huang Zheng was not surprised. He had known Wang Donglai's thoughts for a long time, but he still retorted: "Mr. Wang, I admit that your idea is very good, but I don't think my idea has anything to do with it. problem. ”
“As a businessman, the core issue when starting a business is what problems it solves for customers and what value it creates. "
"According to my plan, countless jobs will be provided, allowing more factories and rural base orchards to sell products."
"There are many people behind these factories. Workers are countless families. Behind the rural orchard base are farmers. They are college students who are eager to enter college and change their destiny. ”
"As for sellers, the customers we serve are all those at the absolute bottom of society, in third- and fourth-tier cities and rural areas. Many of them only have an income of one or two thousand, or even less."
"Let It is impossible for these people to buy branded products, but a fight provides a possibility for them to We buy cheaper and practical things, such as large TVs, washing machines, and refrigerators that cost several hundred yuan, or pots and pans that cost dozens of yuan, daily products that cost more than ten yuan, and products that cost just a few yuan. "Little odds and ends."
"They can't get in and buy these things in offline stores, but they can buy them through a joint venture. , it will provide them with a possibility, and they can enjoy the fun of buying to their heart’s content.”
“The plan I mentioned is not illegal, it is just a business operation mechanism. In society. Under the division of labor, we provide a platform, some people provide products, and some receive products and services. The entire process is Everyone benefits from it.”
“The more society develops, the more obvious the Matthew effect will be, the greater the gap between rich and poor, and society will gradually tend to serve the rich, from product design to advertising. From service to service, they all invariably promote high quality, promote the brand, and push up the price.”
"Look at domestic TV dramas and advertisements on TV. Wherever there are poor people, even if they appear, they are all ignorant, arrogant, vulgar, etc., while rich people are elegant, civilized, and quality. Pronoun."
"But actual. This is not the case. The country has a vast territory and a large population. First-tier cities have already entered modern society, while rural areas in mountainous areas have only just begun to have access to electrical appliances such as electric lights.”
“On the one hand, domestic production and manufacturing. Seriously overcapacity, coastal cities The city is preparing for industrial upgrading and adjustment, but in the wider backward areas, they have huge consumer demand, but they are suppressed by poverty." Regardless of the brand, we don’t care about cultural value. We only care about actual performance. Whether it is used or not depends only on the price.”
“For example, in rural areas, several members of a family share a towel to wipe their faces, heads, and feet together. But they don’t want everyone to use it. Does everyone have his or her own? ”
"Everyone can afford towels, but the money that is not much can only be used in more critical places, and towels can only be ranked at the back."
"On the fight, towels are directly connected Factory, 50 cents for a towel, 20 pairs for 10 yuan Free shipping, everyone can afford it.”
“In addition to towels, there are also many products, ranging from nail clippers to refrigerators, TVs, and washing machines. It doesn’t have to be beautiful or functional. No matter how fancy it is, as long as it’s easy to use and cheap, it’s fine It is the best-selling product on the platform. ”
“As an Internet product and e-commerce platform, we provide product information exchange and can deliver low-priced and practical products to every user through logistics, allowing a large number of users to People buy low-priced things to improve their lives. This is the greatest value!”
“Yes, everyone will say that establishing an independent brand and building a well-known brand can establish a good image and earn more. profit.”
"But our country is so big and the situation is so complicated that it is simply impossible to do this in one go."
"The poor are impossible to disappear. They will be there in any era, and their consumption needs will also be "Always exist."
"There will always be customers who want to buy products at low prices. Products, social value is here, responding to the needs of the underlying market, complying with market rules, and at the same time solving social problems.”
“If you want to break out from the siege of Goudong and Tmall, You must choose a different track.”
Wang Donglai listened quietly to Huang Zheng’s words.
“You’re sophistry!”
“I’m not denying the business model of fighting for a living, I just don’t agree with your proposals and ideas.”
“Lower prices and profit sharing are not Conflict! ”
“Users can buy low-priced and practical products on the platform, and factories can also sell more If you buy goods and get more income, you can also get income by providing services on the platform. This is a win-win situation for everyone.” Prostitution and profiteering favor users, and the interests of businesses will also be harmed. ”
“What I hope is a win-win situation for everyone, rather than one or two parties winning and the other party paying the price.”
“Huang Zheng, you are a smart person, and your ideas can maximize the benefits of the platform. ization, but it will be a cost to the merchants, and users may seem to have benefited, but in fact, the losses will only be greater in the long run.”
“ Once business ethics declines, it will affect everyone.”
“If you want to break out from the siege of Tmall and Goudong, you really need to find another track.”
"But this does not mean that we have to follow this path all the time. We can further process agricultural products and empower them with science and technology."
"Create green organic products, develop low-carbon agriculture, and enjoy pollution-free food!"
"In today's era, pollution is everywhere. Pure green food can keep people healthy and beneficial to physical and mental development. This is actually the development direction of agriculture.”
“Huang Zheng, you. I know your abilities very well, so I also trust you."
"I don't agree with your ideas and suggestions. This is a dispute between your ideas and I don't interfere with anything else."
< br>"So, if you want to leave, I can let you go and give you adequate compensation."
"But if you still want to stay, then you can only listen to me for the development strategy of Pinyidao!"
After Wang Dong finished speaking, the conference room fell silent, everyone was waiting for Huang Zheng's answer. (End of this chapter)