Chapter 108 An endless stream (medium cup)
at the exhibition.
As various news spread on the Internet, many local people in Shanmei also learned about it, and more and more people came after hearing the news.
Fortunately, Jiang Miao had given some precautions in advance, and the company also transferred many people from the headquarters to help.
Li Zhou and others who were responsible for preparing for this exhibition made a prompt decision after seeing the rapid increase in passenger flow and sent people to quickly control the number of visitors to avoid a large influx of guests.
An intern salesman hurried over: "Manager Li, there are not enough tomatoes. Now there are only more than fifty boxes left."
"I called the farm to send an extra batch." Li Zhou picked up the phone and dialed Wang Guangming, who managed Nanhu Farm on behalf of Lu Weibin.
Dududu…
"Hey, is this Director Wang?"
"You are?"
"I am Li Zhou from the sales department."
"Oh, it's Manager Li. What's wrong?"
"How much stock of tomatoes are there that have already been picked at the farm? Is it convenient to send a batch to the exhibition in Ciyunshan Park?"
"Let me check the background, wait a minute..." After a few minutes, the other person on the phone said again: "Manager Li, there are still more than 8 tons in stock. What do you want in gift boxes?"
"Yes, I want gift boxes of three specifications, and I will send a hundred boxes of each type."
"Okay, I'll send it over in about an hour."
"No problem, bye."
"Okay."
While the two were talking on the phone, more than a dozen boxes of tomatoes were sold on site.
Although the prices of Hailufeng's black pearl tomatoes and red tomatoes are a bit high, they are still delicious.
Among them, the retail price of black pearl tomatoes is 8 yuan per kilogram, and the retail price of red tomatoes is 7 yuan per kilogram.
Since the Amethyst Ginseng Fruit has not yet reached its peak fruiting period, it is only available for free trial and is not available for sale at the moment.
While eating a sample of ginseng fruit, an aunt asked: "Don't you sell your ginseng fruit?"
"Sorry, these are new products, and they won't be available in large quantities until December at the earliest." The trainee salesperson explained sheepishly.
"Originally I wanted to buy some, but I didn't expect that I would have to wait until December." The aunt looked regretful.
The little girl on the side shook her aunt's arm and coquettishly said: "Grandma, I want to eat strawberries, the kind of fragrant strawberries."
The aunt looked at the price of 99 yuan per kilogram of vanilla strawberries and scratched her head a little. However, she still loved her little granddaughter, so she asked the saleswoman: "Beautiful girl, can these strawberries be cheaper?"
"Auntie, you can get a 30% discount on your purchase today. This vanilla strawberry only costs 69 yuan per kilogram."
"Can it be cheaper? How about 20 yuan per pound?" the aunt asked with a smile.
"Huh?" The female salesperson had a helpless smile on her face: "Auntie, this is the company's price, and we can't change it."
"That's it!"
"Grandma! Buy it!" The little girl stared at the vanilla strawberries on the stand with watery eyes, swallowing involuntarily.
"Okay, okay, you little greedy cat, grandma will buy it for you." The aunt had no choice but to turn her head and look at the saleswoman: "Then give me a pound!"
"Sorry we only have one kilogram gift box."
Just when she was about to say something, the aunt saw her greedy little granddaughter again, so she could only wave her hand in compromise: "Forget it, one kilogram is one kilogram."
Sure enough, in this world, the elderly, children and women make the most money.
Not far from Auntie, another family of tourists, young and old, came.
One of the female tourists looked at the black pearl tomatoes on the stand and asked the salesperson curiously: "What kind of grape is this? It looks very big."
As soon as the salesperson heard Cantonese, he quickly called another local salesperson to come over and entertain him.
"Hello! How can I help you?"
"Is this grape delicious?" the female tourist asked, pointing to the strings of black pearl tomatoes placed on the display stand.
"This is not a grape, this is a tomato."
"Ah? Tomatoes? This is the first time I have seen these bunches of small black tomatoes. Could they be some genetically modified variety?" The female tourist became a little worried.
The salesman quickly explained with a smile: "You don't know something, pretty girl. The original tomatoes were small, and they also came in black, purple, white and yellow. Those big tomatoes were developed later. Our new varieties are not genetically modified and have not been approved in China. Genetically modified tomato varieties ”
"Real or fake?" The female tourist was still a little doubtful.
"Sister, you are thinking too much. The mainland has indeed not approved genetically modified tomatoes." Another young man wearing sunglasses took a trial black pearl tomato and put it into his mouth: "Huh? This tomato tastes good. Yeah! It’s a bit like the heirloom tomatoes from South America.”
"Really? Let me try it." The female tourist also ate one. The right sour-sweet ratio and the rich tomato flavor made her eyes light up: "Daddy, come here and try this tomato. It's delicious!"
An old man with glasses came over carrying a cloth bag: "You just know how to eat. I found a good thing next door."
"Lao Dou, what good stuff do you have?" The young man took off his sunglasses and put them on his collar.
The old man said excitedly: "Truffles! A lot of truffles! I plan to buy a batch back for the restaurant."
"Truffle?"
The old man casually took a black pearl tomato and stuffed it into his mouth, chewed it a few times, and a hint of surprise appeared on his face: "Huh? This tomato is really good. You can consider buying a batch back to use as pre-dinner fruit in the restaurant."
"Daddy, you didn't forget to do business when you were traveling! Are you tired?" His daughter was speechless.
The old man's face showed an expression of hatred: "You bitch, you keep teasing me how easy it is to make money? It's not easy to make money in all walks of life now. If you don't cook the dishes well, how will you attract customers?" You have to have something to offer in business, otherwise you might as well go home and plant sweet potatoes.”
"The money your restaurant makes in a month is not as good as the rent I received from my houses in Yangcheng and Pengcheng. What are you doing for nothing?" his daughter murmured in a low voice.
"Okay, sister, you and Xiaoxin, let's go take a look around! I'll take a look at the truffles with Lao Dou."
"Okay!"
"Jiajun, don't imitate your sister. Let's go over there." The old man took his son to the next exhibition area.
As soon as we arrived at the agricultural products exhibition area.
More than a dozen small Internet celebrities from Shanmei City who heard about it are also catching on here, introducing white truffles vividly to audiences across the country through online live broadcasts.
Chen Jiajun took a piece of white truffle pasta and couldn't wait to take a bite: "It is indeed a white truffle, and the fragrance is much better than the previous white truffles in China. It can basically be compared with the top Italian white truffles."
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His family runs a high-end Western restaurant, with seven branches in the Pearl River Delta. Although Chen Jiajun is not in charge, he also manages one of the branches.
Although he can't cook, he can still taste it.
Previously, the price of domestic white truffles and black truffles could not go up.
On the one hand, it is the deliberate suppression by relevant European and American companies. This is somewhat similar to the fact that European and American diamond companies do not recognize diamonds from Lucia. Europe and the United States only recognize Italian white truffles as top-quality truffles, while Yunnan-Guizhou truffles and Rocky Mountain truffles are both inferior truffles.
On the other hand, in the past few years, the domestic mining of white and black truffles in the Yunnan-Guizhou Plateau was basically in a state of disorder. Many people, for the sake of profit, did not care about protecting the environment of the place of origin, or whether the truffles were mature or not, just the size. Serve in one pot.
This behavior has caused severe damage to the growing environment of wild truffles, which has led to a decline in the number of wild truffles collected year by year. At the same time, the flavor of immature wild truffles is also insufficient, which has worsened the reputation of domestic wild truffles.
After Chen Jiajun took a bite, he could tell that the flavor of these white truffles was very strong and could compete with the top Italian white truffles.
"Lao Dou, this white truffle is of very good quality and is indeed suitable for introduction into our restaurant."
Chen Wei said in a low voice: "The price is not too high. Their selected white truffles only cost 3,000 yuan per kilogram; if they are inferior white truffles, they only cost 1,000 yuan per kilogram."
After finishing the truffle omelette on the small plate, Chen Jiajun suggested: "Old Dou, why don't I call now and ask A Le to bring someone over to arrange the purchase, and take advantage of the National Day Golden Week to introduce more white truffle dishes. At the same time, Give customers discounts to see if they can increase customer flow. "Okay, by the way, their tomatoes and strawberries are also good. I'll buy a batch too," Chen Wei said while looking at the white truffles on the counter. It seems like you can see the shape of money in your eyes.
"I understand." Chen Jiajun turned around, came to a deserted corner, and called A Le, who was in charge of purchasing.
Returning to the agricultural products exhibition area, Chen Jiajun found that his father was missing again, so he quickly walked out and looked at other exhibition areas.
Finally, in the crowd, he spotted his father's stubborn Mediterranean hairstyle and hurried over.
He took a look at the introductory advertisement for this exhibition area and found that it was an exhibition area for aquatic products, so he came behind his father.
After taking a closer look, it turned out that his father was looking at the eels, and the eels in the aquarium were swimming leisurely.
"Old Dou, what's so good about eels?"
Chen Wei turned around and didn't explain anything. Instead, he handed him a small plate with a piece of steamed fish on it: "Eat and see, you will know."
"Oh?" Chen Jiajun took the plate, inserted a small piece of fish meat with a small fork, and put the fish meat into his mouth. He then frowned, inserted another small piece, and tasted it carefully again: "What kind of fish is this? The eel is again A little different? ”
Suddenly he saw the aquarium on the side and asked with some surprise: "Is this really an eel?"
"Well, I was surprised just now. These white eels can be steamed without any earthy smell." Chen Wei stared at the eels in the aquarium, as if he wanted to see clearly how Hailufeng Company did it. Arrived.
For diners in the Lingnan area, the highest praise they can give a fish is that it can be steamed.
This kind of fish can be steamed only if it has a distinct umami flavor, no earthy smell, and the meat is tender and juicy.
Although eel is a common ingredient in eastern Guangdong and southern Fujian, the cooking method is similar to the Kabayaki eel of Japan, which is to cover it up with heavy ingredients and only highlight the fatness, not the deliciousness.
The reason why this happens is that eels have an earthy smell, especially eels cultured in open-air ponds. The earthy smell is unavoidable. Only those high-standard flowing pond farms can achieve low earthy smell.
"Jiajun, when Ah Le comes, ask him to purchase a batch of white eels and food-grade glass eels."
"No problem."
Both father and son felt that this trip to Shantou and the United States was worthwhile.
As the news of the Internet spread to the whole country and even the world, the white truffle that had just been launched by Hailufeng Company suddenly entered the hot search list on the first day of the National Day Golden Week. Although it did not reach the top of the hot search list, it also entered the hot search list. Top ten.
Whether it is the Music Note platform, Weibo, Ah B platform, or Penguin platform, Hailufeng white truffles are very popular.
In the Pearl River Delta region, where the first-come-first-served basis is available, some well-informed high-end restaurants have already sent people to rush over.
After all, there is still more than a month left before the truffle harvesting season.
At this time, all the truffles in the world are frozen stocks from last year, and the stocks are almost exhausted. In addition, the flavor of frozen truffles is not as good as fresh truffles.
Many high-end restaurants have been out of stock and stopped selling truffle-related dishes in the past six months.
Nowadays, many high-end restaurants cannot sit still when they hear about artificially cultivated white truffles.
On the evening of October 1st.
The first group of high-end restaurant purchasing managers or owners who drove from the Pearl River Delta region via the national highway arrived at Ciyun Mountain Park.
Fortunately, this exhibition lasted for seven days, starting at nine o'clock in the morning and ending at nine o'clock in the evening.
Therefore, these guests who rushed over in a hurry did not receive a rejection.
Compared with other guests who were still unclear about the specific situation, Chen Jiajun and his son quickly found Li Zhou who was still at the scene after meeting the company's purchasing manager A Le.
"Hello, Manager Li, I am Chen Wei, the owner of the Gangli Catering Company who I communicated with you at noon. This is Chen Jiajun, the dog, and this is Lin Qingle, the purchasing manager of our company."
"Hello, Boss Chen and Manager Lin, let's go to the business tent at the back to have a detailed discussion, please come this way."
There are several temporary large tents behind the exhibition area. After all, activities need to be held here these days. There are also gold and silver jewelry and jade products in the exhibition area, and someone must be on duty 24 hours a day.
Inside the business tent.
Li Zhou's assistant is boiling water to make tea.
"Does Boss Chen want to purchase white truffles, tomatoes, strawberries, glass eels and white eels?"
Chen Wei nodded: "Yes, I think your company's products are very suitable for our restaurant, but I don't know if the price can be favorable. If the price is suitable, I hope to place a long-term order."
Li Zhou smiled and shook his head: "In terms of price, we are unified, and I can't change this. However, I can give your company an extra 5% of the products in addition to the purchase."
"Gift? 5% of the product?" Chen Wei looked at his son and A Le again.
This sales strategy is what Hailufeng Company has always insisted on, that is, it would rather increase gifts but maintain normal market prices.
The reason is to avoid giving customers the impression that the company's products are cheap.
After all, it is easy to reduce prices, but it is difficult to increase prices, and it may even arouse consumer disgust.
Chen Wei and the other three discussed quietly for a while, and then asked about Li Zhou's gifts, so as to avoid the situation where the gifts were being sold as dog meat.
"Please rest assured that our gifts are the same as the products we sell, both in terms of specifications and quality."
As a purchasing manager, Ah Le knew that it was time to speak up. On the way to the car, he estimated the consumption of the company's seven restaurants: "Taking into account the freshness of the products, we need 35 kilograms of essence every three days. Choose white truffles, 1,050 kilograms of black pearl tomatoes, 2,100 kilograms of red tomatoes, 500 kilograms of vanilla strawberries, and 500 kilograms of cheese strawberries.”
"No problem, will you send the refrigerated truck to transport it yourself, or will our company transport it for you?"
A Le thought for a while and felt that Hailufeng Company was busy with business and was afraid of wasting time. He shook his head: "Let's do it ourselves!"
Li Zhou was even more happy when he heard that the other party did not need to deliver goods to his door: "Yes, our company's address is in Nanhu Village, Magong Town. I will give you a detailed guidance map later."
A Le quickly added: "Also, our company needs to purchase 500 kilograms of white eels and 2 kilograms of food-grade glass eels, but this is not a long-term contract. This is an attempt to develop new dishes."
Another salesperson who followed Li Zhou in quickly took notes on the other person's order and calculated the price at the same time.
In fact, the price of this order is quite a lot.
35 kilograms of selected white truffles cost 105,000 yuan.
1,050 kilograms of black pearl tomatoes cost 8,400 yuan
2,100 kilograms of red tomatoes cost 14,700 yuan.
500 kilograms of vanilla strawberries and 500 kilograms of cheese strawberries are both 99 yuan per kilogram, which is 99,000 yuan.
Plus 40,000 for 500 kilograms of white eels and 46,000 for 2 kilograms of glass eels.
The total cost is 313,100 yuan. Even with a 5% discount, the price is still very high, so only high-end restaurants can afford this raw material.
But the wool is in the sheep.
People who go to high-end restaurants often like high-priced products because they have gimmicks and style, making them look superior to others.
This is also the reason why Jiang Miao engaged in high-end agricultural products from the beginning, because although the market for this part of agricultural products is niche, it can achieve small output and high profits.
High profits can reduce a lot of troubles for the company's early development.
As Chen Wei signed the contract on behalf of the Hong Kong Li Catering Company, the exhibition seemed to have opened up the two channels of Ren and Du, and an endless stream of high-end restaurants came to seek cooperation.
On the night of October 1st alone, orders worth more than 4 million were signed.
Early the next morning, Li Zhou returned to Magong Town to tell Jiang Miao the good news.
Jiang Miao was having breakfast while listening to Li Zhou's exhibition work report.
At this moment, Li Zixuan came over and whispered a few words in his ear. Jiang Miao raised her eyebrows, and then she was happy:
"Promise to the other party, Zixuan, you will be responsible for following up on this matter. I will talk to Shuya later."
"Yes." Li Zixuan nodded slightly.
(End of chapter)