Chapter 39 Am I stressed? (Click in and read more, it’s very important!)
(Tip from the front row: Today is the most critical time. Whether you can be recommended depends on today! It is not easy to create new themes, please help me!)
“Bang!”
“How dare he talk to me like that! Fake!”
Back at Fuxing Pharmaceutical’s office in Chengdu, Mike, vice president of AkaRx, could no longer hold back the anger in his heart. He slapped his hand hard on the desk!
He didn't expect that the hateful Chinese would dare to point at his nose and threaten him in the end.
What was even more unforgivable to him was that he was really scared at the last moment!
"Fake!"
"Fake!"
Mike was venting his emotions crazily, and Gao Qiang beside him also looked gloomy.
He also did not expect that his judgment was completely wrong. Not only was Qingshan Pharmaceutical's price of 1,599 yuan not due to official pressure, but Zhang Yang's attitude showed no possibility of cooperation.
In this case, we can only find a way to deal with it head-on.
"President Mike, I think we may have to readjust our strategy."
At this time, Mike had vented most of his emotions, and he nodded gloomily:
"That's right, prepare a conference room for me immediately, and I will report this matter to the headquarters immediately!"
"Okay!"
AkaRx was very efficient, and the lights in the conference room stayed on until two in the morning that night.
Early the next morning, a piece of shocking news suddenly appeared in the pharmaceutical industry circle.
AkaRx's star product "Avatrombopag Tablets" has officially been reduced in price. The retail price in China has dropped to 3,000 yuan per box, and there is news that AkaRx has begun to proactively contact the Medical Insurance Bureau...
General Manager Office of Hengrui Pharmaceutical.
General manager Su Lin and trading department director Su Wenping are discussing the news that just broke out in the morning.
"I have to say that Qingshan Pharmaceutical is really powerful. It is the only one in the world that can push AkaRx to this level."
Su Lin couldn't help but sigh, Su Wenping on the side also nodded in agreement.
Indeed,
As a leading company in the treatment of blood diseases, AkaRx is unfailingly successful globally with its "Avatrombopag".
Unexpectedly, this time he suffered a big loss at the hands of Qingshan Pharmaceutical.
“But this time Qingshan Pharmaceutical is still too young and plays a good card too badly.”
Su Lin shook his head and continued:
“Actually It is not a good thing to push AkaRx company into a hurry. After they take the initiative to lower the price, the sales volume of 'Qingshan Avatrombopag Tablets' will be greatly affected. After all, Fuxing Pharmaceutical is not someone to be trifled with."
After finishing his words, Su Wenping's expression changed slightly. Suddenly, I heard another meaning in Su Lin's words.
AkaRx may not have much power in China, but their partner Fuxing Pharmaceutical has extremely rich hospital connections in China.
"Qingshan Avatrombopag" is indeed cheaper, but the price difference between the two is not too big. The hospital channel will not let you enter, and the pharmacy channel will not let you enter. What is the use of being cheap?
The pharmaceutical sales industry is never about fighting, it is about human nature. Otherwise, what would a medical representative do?
“But that’s okay. Before, I was worried about the sudden rise of Qingshan Pharmaceutical, and now they are going head-to-head with AkaRx. This is simply jeopardizing their future and is tantamount to tying themselves up in a cocoon.”
“ As a result, they may be trapped in the competition with AkaRx within the next two years! ”
Not only Hengrui's senior management made this judgment, but other pharmaceutical companies who learned the news were not optimistic about Qingshan Pharmaceutical.
Just kidding,
What is the size of AkaRx company? What is the size of Qingshan Pharmaceutical?
AkaRx Company is still very profitable without "Avatrombopag" in China, but it is the time for your Qingshan Pharmaceuticals to develop. Can you afford it? !
Of course, there is no way to break the situation, that is, Qingshan Pharmaceutical can develop another sufficiently competitive drug.
But...
Pharmaceutical companies couldn't help but think of "ITG human myelopoietin", the only product currently undergoing clinical trials by Qingshan Pharmaceutical, and couldn't help laughing. Just kidding, medical research and development is not about treating guests to dinner. Do you want to break through the siege just by relying on this auxiliary treatment drug?
How is that possible!
……
On the other side, Qingshan Pharmaceutical Research Institute.
"Xiao Zhao, purify this compound again, then do an activation analysis, and finally give me the result."
Since the tit-for-tat confrontation with Mike from AkaRx, Zhang Yang is the first Time came to the Drug Research Institute.
At this time, he no longer needs to do the experiments himself. He only needs to arrange the steps and get the final results quickly.
After a while, Ren Xiaomin came over in a hurry.
"Zhang Yang, we are in trouble!"
"AkaRx is serious this time. They really want to start a price war with us, and the price has been reduced to 3,000 yuan."
Zhang Yang was not surprised. He casually took the news report handed over by Ren Xiaomin and laughed after scanning it briefly.
“Brother Ren, you think too highly of them!”
“They really want to make up their mind to start a price war with us, why not just 1,599 yuan?”
"Reducing the price to 3,000 yuan is a double act. I want to make money but also make money decently. What does this mean?"
"It means they don't even have the courage to lift the table now!"
After the words fell, Ren Xiaomin was stunned, and his originally anxious face showed a trace of confusion. He never expected that Zhang Yang would be so optimistic.
But after a moment, he continued:
“But I heard many people in the industry say they are not optimistic about us, saying that we are a trapped beast...”
Before he finished speaking, Zhang Yang waved his hands and his eyes became determined.
Of course he can guess what others are thinking, but...
What no one knows is that Qingshan Pharmaceutical only has one trump card: "Qingshan Avatrombopag Tablets" ?
"Brother Ren, don't pay attention."
"But during this period, you will be responsible for the purchase of 'Qingshan Avatropopa' into the hospital. Next, I We must devote ourselves wholeheartedly to the research and development of 'ITG human myelopoietin'."
"ITG human myelopoietin?"
Ren Xiaomin was slightly startled. He naturally paid attention to the progress of "ITG human myelopoietin" on weekdays. As an auxiliary treatment for aplastic anemia, "ITG human myelopoietin" is currently "ITG human myelopoietin". "Su" has barely passed the second clinical phase, and the third clinical phase has not yet officially started.
It's just...
At such a critical time for the company, Zhang Yang actually wants to start devoting himself wholeheartedly to "ITG Generating Factors"?
Thinking of this, he glanced at Zhang Yang and suddenly realized something.
It seems that Zhang Yang said there is no pressure, but in fact he still feels the huge pressure from AkaRx Company to make a breakthrough in "ITG human genitin".
It's just that "ITG human genin" is an auxiliary treatment drug. Even if it passes the third clinical phase, it may be difficult to solve the dilemma of Qingshan Pharmaceutical.
It’s still too much pressure!
After a while, he took a deep breath and made a decision secretly in his heart.
“Zhang Yang, don’t worry, I will definitely find a way to do my best to promote ‘Qingshan Avatrombopag’ into major hospitals and build our sales network as soon as possible!”
"By the way, Zhang Yang, don't be too stressed!"
Zhang Yang: "???"
"Am I stressed?"
(End of this chapter)