Chapter 1302 Airborne Champion
Hot discussion, in full swing.
Around August 31st, the band gathered around "Another Light", and the uproar of voices couldn't stop at all. No one can predict the final height of this single, because everything is brand new, there is no standard of measurement or reference object, The scene before our eyes is a brand new world.
Maybe three million is the end, and the market is too weak to continue growing. Rampant piracy will soon stop the single downloads from continuing to rise.
Maybe ten million? Let people see the music market return to the sales level of tens of millions after a long absence, and rely on the glory of digital audio sources to awaken the prosperity of the market?
So far, people have only roughly understood the huge potential of the digital music source market through piracy data; but to what extent this potential can be realized, where the final upper limit is, and how to tap it, etc. are all unknown. It is a completely new industry.
Everything is possible.
A new era is slowly beginning.
The entire industry can feel it, but they never expected that it would be the band's ice-breaking move on August 31st. The aftermath created since the Grammy Awards performance is gradually exerting its power.
Previously, everyone marveled that Norah Jones was the biggest winner of the Grammy effect. The sales of "Go Away" increased more than thirty times. Now the global sales have exceeded 10 million and are still rising.
This record is probably unprecedented and unprecedented.
But now it seems that August 31st is the real winner.
It’s not just about driving your own sales, it’s also about leveraging the entire industry!
The whole of North America is paying attention.
No wonder!
It’s no wonder that even the Oscars couldn’t take away the August 31st band’s elegance. No wonder that even though the awards show had the best ratings in seven years and returned to its peak, it was still outclassed by Anson. No wonder the top management of the academy was furious but still dumbfounded and helpless.
Who can stop this August 31 band?
Standing in front of the tide of the times, the Oscar Awards ceremony must also stand aside.
However, there is a problem here——
What about the Billboard results for "Another Light"?
Since Billboard has not included digital music downloads in the chart formula for the time being, the historical record created by "Another Light" is meaningless on Billboard. In the end, this single that wrote history may be directly submerged in Billboard's list. In the torrent, is this really good?
It is precisely because of this that singers have always refused to cooperate exclusively with digital music platforms.
If it cannot be listed on Billboard, it will not be able to further promote the single, nor can it really make money through royalties. After all, there is not much money to be made from digital music sources due to piracy.
Now, "Another Light" seems to be facing such a dilemma?
However, this time the situation was slightly different. Inside the music industry, it was quickly learned that iTunes and the August 31st band had signed an exclusive cooperation agreement.
At present, the dividend ratio of the cooperation between the two is confidential and is temporarily unknown; but there are rumors in the industry. Some people say that on August 31, the band earned more than 300 yuan just from the digital audio download of the song "Another Light". Ten thousand - before tax, some say this number is just over half a million.
Among them, the most outrageous and shocking statement is that the band's music download revenue exceeded 4 million on August 31, because iTunes gave Anson an irresistible condition in order to persuade exclusive cooperation and cede benefits to cooperate with this wave. In one fell swoop, the band August 31st became the most profitable singer in the entire recording industry this year - and this was without income from concerts.
This data is so outrageous that no one in the record industry believes it. The general view is that this is fake news released by Apple. The purpose is to confuse the public, disrupt the singer's position, and put pressure on the record company through the singer. Actively promote cooperation between record companies and iTunes.
Just listen to these messages, there is no need to take them seriously.
Nonetheless, even a figure of "half a million" would be an impact to musicians, an impact at a cultural and industrial level. If this is true, even if the single does not enter the Billboard singles chart, it will be a shock. It doesn't matter.
In fact, if "Another Light" created such a stir but found no such person on Billboard, it should be Billboard's loss, not the August 31st Band's.
Imagine that the biggest single that has shaken up the entire music industry in the past week failed to enter the Billboard singles chart?
So, where is the authority of the bulletin board?
Bulletin Board: ...shivering!
Of course, it is just a single, which will not make Billboard lose face, and its authoritative position is still difficult to shake; but Billboard must realize the necessity of change, and the era of digital music sources has become unstoppable.
Thousands of eyes are once again focused on the bulletin board, but this time the eyes are a little probing and scrutinizing, and there is a slight sting in the heat. The entire music industry can feel the coming storm, both inside and outside.
In the first week of March, Billboard’s new week’s charts are here as expected.
Singles Chart, No. 1, "Another Light," August 31st Band.
Album Chart, No. 1, "Midsummer Midnight" Special Deluxe Edition, August 31st Band.
6◇9◇Book◇Bar
Airborne to the list, double list champion!
On August 31, the band once again unlocked an achievement, shocking the United States!
In the Billboard charts, most singles need to climb the charts and gain public attention through radio on-demand and distribution promotions; but there are occasional exceptions. A small number of works have attracted much attention before they are released. It set off a heat wave upon its debut and landed high on the charts.
In the first week of release, it fell from the sky and entered the top ten or even the top five. In such a situation, it shows the singer's appeal and the explosive power of the market.
Among them, a very, very small number of works may directly become the champion, which is undoubtedly a feat among feats in the highly competitive Billboard chart.
For example now——
On August 31st, the band topped the double chart, joining the ranks of legends and demonstrating its unrivaled momentum in the North American music market.
It is unimaginable that it took more than half a year for "Ho Hey" to successfully break out of the siege and reach the top ten on the Billboard singles chart. Just one year later, "Another Light" has achieved unparalleled Grammy success. The momentum skyrocketed to the top of the Billboard singles chart, writing a new miracle.
Shocking, exciting!
For this reason, Bulletin Board exhaled a long breath, but fortunately it was not embarrassing.
Facts have proved that "Another Light" not only has a considerable number of digital audio downloads, but also has record album sales and radio on-demand performance. It is just that the performance of the digital audio source is so good that people have temporarily ignored it.
Then, a surprise appears!
Now, what lies before us is a brand new topic:
The era of digital audio sources has completely begun. How should musicians and record companies adapt to this new era?
Maybe Anson has the answer?
(End of chapter)