Chapter 538 The release and highest box office record of "Tangshan Brother"
Wei Zetao quickly agreed: "Okay, I will make the entire project plan soon."
Yang Wendong added: "Also, let's see if there is a shortage of steel plates in other industries in Hong Kong. If we want to do it, we will do it together, and we can even export it in the future."
Either don't do it, or you have to do the best within your capabilities. The more customers you have, the lower the cost. After the funds are recovered, you can recycle them and develop a larger scale. This is also the core of the operations of many Fortune 500 companies. logic.
"Okay." Wei Zetao agreed with a smile.
Time soon came to the end of June, and Yang Wendong came to Tseung Kwan O again. This time, he was invited by Li Xiaolong.
"Yang Sheng, Mrs. Yang." Li Xiaolong greeted Yang Wendong and Su Yiyi with a smile.
Yang Wendong smiled and said: "Xiaolong, I heard that your movie came out, so I rushed over as soon as possible."
He was naturally very interested in Li Xiaolong's movies and asked about the progress several times during this period; and just yesterday, Li Xiaolong personally called and invited Yang Wendong to come over, and he naturally came.
Li Xiaolong said happily: "Okay, Yang Sheng, let's go inside and take a look. The film is ready."
Several people came to the screening room inside Changxing Film Company. As the largest film group in Hong Kong, it naturally has a complete theater inside its headquarters;
Many films will also invite some professional film critics, reporters, etc. to watch before they are released, which is also the premiere. This is also a historical tradition of Hong Kong films. However, there will be an internal review within Changxing Film Group before the premiere.
The movie "Tangshan Brother" started soon. The plot of the story is not very complicated. The protagonist (Li Xiaolong) works as a worker in a factory, but this factory is just a cover for the drug-trafficking boss. As a result, the workers who knew the secret were solved one by one, which caused a stir. The workers were suspicious, and a good friend of the protagonist was also killed, which eventually caused conflicts and then a final decisive battle
From Yang Wendong's philosophy, such a thing must be reported to the police as soon as possible, but in this era, this is not the case, because you don't know whether the police who come are on the same team as the factory owner. It is difficult to say this kind of thing.< br>
Moreover, the movie is all about fighting. Although there must be a plot, it cannot just be the plot. It is perfect if it has both.
90 minutes later, after a heart-pounding fight, the movie ended, the lights came on, and many people at the scene began to applaud enthusiastically.
Yang Wendong smiled at Li Xiaolong who was sitting next to him: "Xiaolong, I think this movie will definitely become a hit in Hong Kong and even in Asia."
If he were in his previous life, he might have given an average rating to the plot and fighting of this movie, but considering that movies from the 1970s can be watched 50 years later, it’s good. Of course, maybe it’s better than Some movies after 2020 are good.
After traveling ten years, his entertainment threshold was no longer that high. Seeing Li Xiaolong's various fights also made him feel a little excited.
This kind of excitement is similar to the short videos in previous lives. The fight is completed in a very short time and is full of excitement. It is not like the current fight. Two people fight for ten minutes and they are still "humming hahaha". At first, I thought it was okay. , which makes me feel bored after watching it too much.
Li Xiaolong immediately beamed when he heard this comment: "Thank you Yang Sheng for the compliment."
"I'm just telling the truth, and I want to thank you for making such a wonderful movie." Yang Wendong smiled, then looked at Wrinkle Huai: "Old Zou, has the release time of this movie been set?"
Zou Wenhuai said: "Get ready. It will start in early July, just in time for the summer vacation. Many student groups will have enough time to watch."
With the development of Hong Kong's economy and the Hong Kong government's gradual investment in education, many children have begun to attend school. Although it is not free, the economic pressure is much less, especially as Hong Kong's economy has also developed very rapidly in recent years. Quickly, the economy has improved a lot in the hands of many people;
Therefore, students’ spending power has begun to be valued by businesses, and the same applies to the film industry. There will be an obvious wave of student consumption during winter vacation and summer vacation.
"Okay, arrange for Changxing Media and TVB to vigorously promote this movie. I want this movie to be an instant hit." Yang Wendong ordered.
Zou Wenhuai immediately agreed: "Yes, Yang Sheng."
Under the personal arrangement of the boss, the media machine of Changxing Group immediately started to activate;
On the home page of Oriental Daily, a half-length photo of Li Xiaolong appeared, with the title that the new movie "Tangshan Brother" by American Sanda champion Li Xiaolong will be broadcast soon; TVB also began to promote Li Xiaolong and his new movie on a rolling basis;
There is also a promotional board for Li Xiaolong and his new movie at the entrance of Changxing Cinema Company. Many middle school students were even summoned to distribute flyers in major shopping malls and supermarkets in Hong Kong;
Under the overwhelming publicity, almost everyone who is not a homebody knows about Li Xiaolong, or at least knows him after seeing his image.
"Li Xiaolong? American Sanda Champion? Sounds awesome?"
"If you know how to do Sanda, you will definitely be able to make a good movie? Not necessarily, right?"
"TVB is promoting it every day, so it shouldn't be too bad, right? How about we go and have a look?"
"Okay, let's go take a look. It only costs a few dollars anyway."
The advantage of sufficient publicity is that all early movie tickets for "Tangshan Brother" were sold out;
In front of a cinema in Central, Zou Wenhuai and Qi Ruifan were smoking cigarettes at the intersection and chatting casually: "Yang Sheng really attaches great importance to Li Xiaolong. The promotion of the first Jin Yong movie "The Legend of the Condor Heroes" back then was different from today's In comparison, it’s really far behind.”
"But Li Xiaolong's fight was really exciting to watch, and I felt very excited after watching it." Qi Ruifan said: "The quality is good, and with Yang Sheng's investment in publicity, I estimate that Li Xiaolong will become the top star in Hong Kong in the future. ”
Qi Ruifan also agreed: "Yes, not just Hong Kong, but probably the whole of Asia. Looking at Yang Sheng's layout in the past few years, it is obvious that he is preparing to integrate the Asian film industry.
According to Fang Xianming, Yang Sheng is also planning to invest in Japanese cinema lines, but he has not found a suitable target yet. ”
Zou Wenhuai smiled and said: "Yang Sheng's layout is really big. Back then, Shaw Brothers and Lu Brothers basically only knew how to compete for the market in places like Hong Kong, and Southeast Asia relied on Waifu."
Qi Ruifan shook his head and said: "This is incomparable. How strong Yang Sheng's industry is now. The reason why Shaw Brothers is still alive is probably because Yang Sheng doesn't want to do too well, and also wants to leave some competition."
"Yeah, a few years ago Shao Yifu wanted to unify the Hong Kong film market, but he didn't expect that he could survive now because Yang Sheng deliberately showed mercy." Zou Wenhuai was also very emotional.
After Lu's accident, Shao Yifu thought that his opportunity would come, but he didn't expect that Changxing Film Company would integrate Lu's resources and become a larger theater chain and film production group.
Shaw Brothers Film Company is completely uncompetitive in front of such a giant. Fortunately, Shaw Brothers also has its own theater chain and film production. It is self-sufficient, but the profits are definitely not as good as before. After all, whether it is the Hong Kong or Singapore market , the number of people watching movies is limited, and the budget of each movie-going customer is also limited...
……
At Shaw Brothers Film Company, Shao Yifu looked at the Oriental Daily in his hand and remained silent for a long time.
A young woman came over and asked: "Shao Sheng, what's wrong?"
Shao Yifu handed the newspaper over: "Yihua, look at this newspaper. Changxing Group is crazy now. They promote Bruce Lee every day."
Fang Yihua took the newspaper, read it for a while and said: "I think Changxing Film Company is preparing to create stars. Hollywood companies sometimes use this method."
"Making a star?" Shao Yifu was a little puzzled: "He Yang Wendong has controlled more than 80% of the screens in Hong Kong. The whole meat in the pot belongs to him. Why does he still spend so much money to create a star?"
Fang Yihua thought for a moment and said: "Maybe he wants to make the meat in the pot more delicious?
It’s true that there is enough market, but many Hong Kong people still don’t watch movies. Maybe as long as a star is really created, it can attract many people to watch movies? ”
"It's possible to think so. Yihua, you are indeed very business-savvy. It would be a pity to be a singer before." Shao Yifu said with a smile: "If Changxing Film Company's star-making project is successful, then we may also receive some benefits. ”
When more people who don’t watch movies get used to watching movies, it will be beneficial to every company in the entire industry.
Fang Yihua frowned and said with some worry: "I'm afraid that if this star-making success succeeds, it will take away the people who didn't watch it much, and then we will suffer a big loss."
Many people may only watch a movie in a few months. Now that TV viewing is free, it is obviously not cost-effective to spend money to watch movies. Therefore, movie companies are also under great pressure to ensure good quality.
If the other company makes a hit movie, while it absorbs money, it will also absorb the "gold" from other companies. "We can't do anything now, let's just wait and see what achievements Bruce Lee will have." Shao Yifu was also a little worried, but it was useless to worry.
……
The time soon came to July 4th, and the first day of screening of "Tangshan Brother" officially began.
Thanks to the early publicity, dozens of Chang Hsing theaters in Hong Kong are fully booked, with only a few front row, left, and corner seats, so there may not be many people to choose from.
After the time was almost up, everyone took their seats, the lights above were turned off, and various advertisements started in front of the screen, usually local advertisements for real estate, shopping malls, etc.
This is also a major profit method for theater chains. Those who can come to the theater to watch movies have more or less spending power and can be considered a high-quality group. Real estate companies, in particular, like this kind of advertising.
The audience is also used to it, and even some of them really want to buy a house. Watching more advertisements will also be beneficial to their choices.
Soon, the commercial ended and the plot of the movie officially began. The first thing that appeared on the screen was a factory near the river...
……
Including pre- and post-advertising and music, the movie was 100 minutes in total. Yang Wendong also accompanied Li Xiaolong to a theater, but they did not enter.
"Okay, okay..." Outside, everyone could hear cheers from time to time inside, as well as occasional applause.
Check out the 16-9 book bar and see the correct version!
Yang Wendong smiled and said: "Xiaolong, looking at the popularity, your movie is obviously a success."
"I would also like to thank Yang Sheng for giving me such an opportunity." Li Xiaolong was also excited.
Although he was very confident in his movie before, no matter how high his confidence is, it cannot be 100% without feedback from the audience.
Yang Wendong said: "That's because you have the ability, so you have this opportunity. The development of my company also requires talents."
Li Xiaolong asked: "What do we need to do next?"
Yang Wendong replied: "There is nothing to do for the time being. After the box office results of this movie in Hong Kong come out, I will send it to Nanyang for screening.
Here in Hong Kong, I will arrange for TVB to conduct an interview with you. Remember, the interview will mainly talk about martial arts, not movies, let alone box office. Your goal is not to make money, but to promote Chinese martial arts, and the same goes for making movies. for this purpose.
It is very important to pinpoint your personality. ”
"Okay, I understand." Li Xiaolong nodded: "I also want to promote my Chinese martial arts."
Yang Wendong smiled and said: "That's good. In addition, if you have time, you can also build a martial arts gym in Hong Kong and pick some people with martial arts skills to learn from you.
Whether it is a martial arts gym or a movie shooting, it is impossible to rely on just you. You need a team. I don’t need to explain the reason here. Even when shooting a movie, we are familiar with each other and can cooperate well. , save time and energy. ”
This is an extreme plan. If Li Xiaolong is still the same as in history, then he must have a backup plan. Although it is difficult for the backup person to reach the height of Li Xiaolong, it is better to win than nothing. At least he can inherit his certain abilities in film shooting.
"Okay, I'm going to build a martial arts gym right now." After Li Xiaolong agreed, he added: "It just so happens that during this time I have to think about what to make for the next movie?"
"You decide what to shoot, but when considering your character, it's best to consider martial arts from a national perspective, such as challenging Japanese, European and American martial arts figures during the Qing Dynasty or the Republic of China." Yang Wendong analyzed casually.
Both Jin Yong's and Gu Long's novels are very good, and the plot descriptions cannot say for sure which one is better and who is worse, but because of the patriotism in Jin Yong's novel, it became even more popular.
In his previous life, Yang Wendong read online articles and also liked reading military articles from the Republic of China period, but later due to some reasons he stopped reading them...
When Li Xiaolong heard this, his eyes lit up: "Yang Sheng's idea is really good. I will start preparing the plot right away."
Yang Wendong said: "Don't rush now. Let's wait and see what the audience thinks after your movie is over."
……
After the movie ended, countless people came out of the theater, and the toilets immediately became crowded. The reason is very simple, because there was no peeing spot throughout the whole process, and many people were holding it in until the end, and they would naturally release it.
"The fight is so beautiful, I want to watch it again"
"Me too, I can kill the bad guy with one move. This is called a real fight. What were we filming before?"
"Yeah, I've had a fight. Not to mention being cut by a weapon, even being hit by a punch, I basically couldn't stand up. This movie is real. I lost blood all over my body before and didn't fight back. It's just like Ruozhi~”
At the entrance of the theater, many people were commenting.
Yang Wendong and Li Xiaolong wore masks, looked at the crowd coming out, and listened to their chat.
After a few minutes, the crowd dispersed. Yang Wendong smiled and said, "Okay, let's go back. In addition, I have arranged a few bodyguards for you to protect your safety."
"Bodyguard? I don't need one!" Li Xiaolong felt that using a bodyguard was an insult.
Yang Wendong explained: "This bodyguard is not here to fight for you, but to avoid being surrounded by ordinary people or reporters. They will help you get out of trouble.
No matter how good you are at fighting, can you throw a punch in this situation? These people have rich coping experience. ”
"Oh, okay." Li Xiaolong also felt that he couldn't handle it.
Yang Wendong smiled and said: "As an international superstar in the future, it is impossible for you to live a normal life like before."
Becoming a star, a political figure, or a wealthy person all comes with a certain cost of freedom.
……
In the next few days, "Tangshan Brother" also appeared in the human-to-human transmission model in Hong Kong. This is a publicity model that is more efficient than any advertising investment. It cannot be controlled with capital. It can only be achieved if its quality is good. .
The box office of "Tangshan Brother" is also gradually rising.
1 million, 2 million, 3 million, the numbers gradually increased. Changxing Film Company arranged for almost all theaters to play it, and various other movies were severely affected.
By the end of July, after the movie had been watched by almost everyone who was willing to watch it, the film ended with a total box office of HK$3.88 million, directly breaking the previous record.
Li Xiaolong also became popular in Hong Kong.
PS: It’s the last day to ask for a monthly pass, it’s still a little short
(End of chapter)