Chapter 60: Draw a pie
Xu Zhiquan took a puff of cigarette and showed a hint of emotion and relief:
"My son knows me well and knows that I actually don't like to have relationships."
Xu Chen took a sip of coconut juice and continued:
“Furthermore, this seedling business has strong geographical restrictions after all, and it is impossible to ‘cover the whole country’ even to the extreme.
Without a specific relationship, it would be difficult for Tiancheng to get out.
The upper limit is still not high.
By continuing to work as a nursery stock, it shouldn’t be a big problem for dad to become the richest man in the town, but it will probably be difficult to get any higher...
Dad, your goal should not be just to run a business in towns and villages, right? ”
Xu Zhiquan took a puff of cigarette and said with a smile:
"Of course I have ambition!
Dad is now in his prime, so naturally he wants to see how far he can go in this life. ”
Xu Chen smiled.
It's time to draw a "big cake" for my father Xu Zhiquan...
"Dad, I remember when you were a kid and you first opened a factory, you said you would build cars in the future."
Xu Zhiquan laughed:
“When I was young, I didn’t know how high the sky was.
But men are more interested in machinery and machines after all.
This is also the reason why we built a sand foundry factory back then. ”
Xu Chen:
"So, this seedling business should be used to accumulate capital and make a transition.
After all, dad has to do the business he likes and has more space! ”
Xu Zhiquan looked at Xu Chen with a smile:
"Teacher Xu Chen, do you already have an idea?"
"Yes, build cars!"
Xu Zhiquan laughed:
"Dad still knows how much he weighs.
The threshold for building a car is too high, with funding, technology, and policy restrictions..."
Xu Chen: "Just say you are interested. In fact, I have already considered it."
Xu Zhiquan: "It's useless for dad to think about building a car. It's okay to just dream about it."
Xu Chen: “So we need to divide it into steps. You can do it step by step and start in related fields first.
After a few or more years of accumulation, and catching up with some technological or policy trends, there may be a chance to actually build a car! ”
Xu Zhiquan put out the cigarette in his hand:
"Son, do you already have something in mind? Tell dad about it."
He picked up the coconut juice on the table and poured a cup each for himself and Xu Chen.
Xu Chen smiled in his heart, obviously raising his father's expectations.
As a reborn person, Xu Chen had many ideas about the future direction of the Xu family's business.
But Xu Chen also knows very well that people can never make money beyond their awareness.
Even if you gain good luck on the stall, you will lose it later.
For example, the Internet and games were still popular in the past few years, but my father can't explain this kind of thing now.
Lao Xu's connections, resources, and abilities are completely useless.
Everything still needs to be combined with the Xu family's own situation and the current comprehensive actual situation...
There is a more important point:
After all, people have to do what they like.
Xu Chen still knows what his father Xu Zhiquan "likes".
I graduated from Sanjiu Agriculture and Forestry College, and I really like growing seedlings.
But Xu Chen knew that his father, Xu Zhiquan, only regarded seedlings as a money-making business, and he didn't like them at all.
It's okay to do this kind of thing for a few years, but if you let Lao Xu do it for more than ten years or even decades, it may gradually turn into torture.
The best career must be one you like at the bottom.
If you like it, you will be more willing to invest.
Even if you encounter setbacks and difficulties, you will be easier and more willing to overcome them. Starting a business is hard after all.
Even if Xu Chen can give an almost perfect prediction, he will still encounter various difficulties in actual execution.
We need to attack difficulties one by one and overcome them one by one...
Xu Chen used "making cars" as a big deal, so he naturally knew that his father would definitely buy it.
No one knows his son better than his father, and no one knows his father better than his son.
Of course, we don’t really ask our father to “build cars” now. After all, this sounds unreliable.
But there are still opportunities to start from related fields on the periphery...
Xu Chen stopped beating around the bush and cut to the chase:
“A few years ago, the streets were full of cyclists. At that time, our country also had a saying called the ‘Bicycle Kingdom’.
Later, motorcycles came out, and those with more money bought motorcycles. I remember that our factory also made motorcycle parts for a while.
However, it is difficult to promote motorcycles on a large scale. First, they are relatively expensive, and second, they are subject to local policies.
Check out the 16-9 book bar and see the correct version!
Due to comprehensive factors such as safety and environmental protection, many cities have begun to restrict motorcycles...
But the problem is that the public’s demand for cycling is still huge.
Bicycles will definitely be gradually eliminated by large-scale upgrades, but it is impossible to let everyone drive a car.
In the middle, there is a huge gap in user and market demand.
Need a product to satisfy.
This product actually already exists, but it has not yet covered the entire country.
No factory or company has yet formed a real monopoly and scale effect..."
Xu Zhiquan listened silently and lit another cigarette.
Xu Chen took off his backpack from his seat and took out a few newspapers.
This was naturally prepared in advance, and we have been collecting and planning for this period of time.
In addition to convincing his father, he also needs to understand the actual market and policy conditions.
He pulled out two newspapers and handed them to Xu Zhiquan.
Xu Zhiquan looked down and saw that it was not a local newspaper, but one from two southern provinces.
[Green new electric vehicles, speak out for the right of way for electric vehicles, electric vehicles are safe and environmentally friendly...]
[Introduction to Tokyo electric riding technology, introduction of Panasonic lithium batteries...]
[Expert: Electric two-wheelers may gradually replace bicycles nationwide in the next ten years...]
[Will the Kingdom of Bicycles become the ‘Kingdom of Electric Bicycles’? 】
[Environmental protection and emission reduction, restricting motorcycles and encouraging the development of electric vehicles are the general trend in the future...]
……
“Dad, electric bicycles are still in their infancy in China, and there is no big brand that monopolizes the country yet.
Moreover, the technical and financial thresholds are not particularly high. Motor, battery, and electronic control technologies are basically mature...
In our small county, there are not many people riding electric bikes, but if you go to the provincial capital, you will find that many people have already replaced their bicycles with electric bikes.
Many motorcycle riders are also buying electric vehicles because they find fuel expensive.
The key is that the policy will still support it. After all, it is clean energy...
Next, the market for electric vehicles will become bigger and bigger. ”
As a reborn person, Xu Chen knows very well that in the next ten years or so, electric bicycles will penetrate into cities and towns.
It is really gradually replacing bicycles, and the "bicycle kingdom" has gradually turned into the "electric bicycle" kingdom.
Later generations of electric car manufacturers such as Yadi, Emma, and Luyuan really made a fortune in silence.
The annual turnover is basically tens of billions or tens of billions.
And it can also cover Southeast Asia and other overseas markets...
In his previous life, Xu Chen worked in advertising for several years and saw with his own eyes the "rich wealth" of those electric vehicle companies.
Hiring a spokesperson is like free money. Hundreds and tens of millions of endorsement fees are paid without blinking an eye, and Hong Kong, Taiwan and international stars can be hired at will.
Jay Chou, Vin Diesel, Cheng Long, Li Minhao, Hu Ge, Wang Yibo, Zhao Liying, the four-character brother...
All of them have endorsed electric vehicles.
……
(End of chapter)