Chapter 417: Unprecedented cooperation, many smart people
"Your suggestion is really special."
"No one has ever proposed this plan with his superiors before." "But it's similar to the situation when the grain was replaced just now, I want to arrange for someone to do some research first." "I even plan to go to Mohe and other places to check it out and figure out the situation. Then take action.”
Zhu Jiansheng is still cautious in his work.
Every point mentioned by Jiang Hui is very important and the impact must be great.
At that time, he must also have reasonable and well-founded instructions from his superiors before he can finally pass.
Otherwise, no matter how good the plan is, it will be meaningless if it is not recognized.
Jiang Hui originally prepared three tricks, but now the two plans have brought enough impact to Zhu Jiansheng.
He was going to propose the third plan after Zhu Jiansheng completed the investigation of these two plans.
After all, compared with these two plans, the impact the third plan will definitely bring greater to everyone.
Then it will definitely bring a lot of doubts.
Zhu Jiansheng takes office as a new official, it is better not to add too much difficulty to him at once.
…
Just as Zhu Jiansheng and Jiang Hui were talking about some of the future work developments, the information that Zhu Jiansheng became the second-in-command of the Machinery Industry Committee was naturally discussed among many people.
The impact of this matter is undoubtedly great for the related factories. "Director Lu, the advancement of our new generation of cheap sedans must be accelerated." "Just just look directly at Toyota's Corolla." > "The engine has been determined to use the 1.5L product of Nanshan engine, and the gearbox uses the 4MT gearbox of the Capital Gear Factory."
"We must launch this car next year at the latest."
"The first prototype car will be produced by the end of this year, and the sludge model will be set up within next month."
"I'm going to invite Vice Committee Member Zhu Jiansheng to visit and guide you."
Chen Qi is still very sensitive.
He and Zhu Jiansheng are also considered old acquaintances.
When Zhu Jiansheng was a professor at the Capital Institute of Technology, the two sides collaborated on the new BJ212.
The sales of this car are now declining sharply, but it is still a pillar model of the Capital Automobile Manufacturing Plant. "I understand that the powertrain solution has been determined, and the chassis, appearance and interior are directly derived from the Corolla." "According to this idea, our sludge model can be produced this month A plan is coming out. "
"But the key now is to reduce the cost."
"On the 1.5L engine, we probably have not a heavy bargaining power, but I am going to sign a bet agreement with the other party."
"As long as we ensure that the annual purchase volume reaches 100,000 units, let Nanshan be The engine will reduce the price by an additional 20%. "
"I think the other party may still agree."
"As for the Capital Gear Factory, if they cannot reduce the cost of the 4MT transmission," Come down, then we will threaten to purchase the Nanshan gearbox. "
"All those who can't keep up with the pace will be eliminated."
Lu Jianqiang is not stupid, so he naturally knows why Chen Qi suddenly asked to speed up the progress of the cheap sedan project today.
In the future, the Capital Automobile Manufacturing Plant will take a completely different path from the BMW Automobile Group.
Well, to be precise, you have to take the BMW Motors road, that is a road that the BMW Motors Group seems to be ready to give up.
In this process, they are also preparing to strengthen cooperation with BMW Automobile Group.
A variety of parts, as long as the other party has an advantage, will be purchased from companies under BMW Automobile Group.
"Then you arrange it again. We will go on a business trip to Shenzhen City in the near future and talk to Jiang Hui well."
At this time, in addition to asking Zhu Jiansheng to report on his work, he is obviously very good at making a good relationship with Jiang Hui. The key.
Chen Qi is more clear about the close relationship between Zhu Jiansheng and Jiang Hui than many people.
He has old hands with both sides, and it is much easier to pick it up again.
Anyway, his approach is completely scrutinized.
Maybe after the sales of economical cars rise, he can still raise the level.
…
It is obviously not the only one who can see these changes and make moves.
FAW also responded in time.
"Director Jiang, long time no see!"
"When you come to Shenzhen City, you can feel the influence of BMW Automobile Group everywhere."
Geng Weidong took Zhao Guangming and others to come to BMW Automobile Group for exchanges.
FAW has been under great development pressure in recent years, and Geng Weidong has been making changes.
However, their speed will definitely not keep up with BMW Automobile Group.
Now, only FAW-Volkswagen and FAW-Toyota have good product profits, but their sales volume is not large and the overall profit is limited.
The truck side is facing competition from Erqiu and Polytechnic heavy trucks, and the pressure has suddenly increased a lot.
As for the Hongqi, after several years of struggle, I have never found a suitable direction.
Even if I wanted to use the Nanshan engine engine to launch a replacement Hongqi sedan, I have been struggling internally and the design plan has changed, but there is no further information yet.
Because of the special history of Hongqi sedan, Geng Weidong was embarrassed to directly draw on the appearance of a certain model and wanted to create something original.
But originality is not that easy for FAW in this period.
In addition, many talents have been lost in recent years, so it is even more difficult to create original works by yourself.
This time I visited BMW Automobile Group, although Zhu Jiansheng's promotion background was also related to finding development opportunities for FAW Hongqi. "Director Geng has been awarded." "It is said that Chuncheng is a city built in FAW. Only by going to Chuncheng can you fully feel the great influence and contribution of FAW." "Especially, the mass production of your CA141 Jiefang heavy truck has brought a huge impact on the industry."
"I heard that you have also introduced a second-hand production line of 2.2L488 engines from Chrysler to develop light trucks."
"FAW's product line will definitely become more and more abundant by then." >
Although everyone has known each other for many years, the relationship is actually not very good or familiar.
It is inevitable that businesses will brag each other.
For FAW, the only one that can be used now is the CA141 heavy truck.
If there is no heavy truck for the science and engineering industry, then the historical significance of the FAW CA141 heavy truck is still very high.
The birth of CA141 heavy truck marks a new breakthrough in FAW's field of load-load vehicles and also represents an improvement in the technical level of China's automobile industry.
It is a milestone model in FAW's history, providing valuable experience and reference for later automobile research and development and production.
It is designed and manufactured based on the inheritance and development of FAW's first-generation truck CA10B.
Its performance indicators, manufacturing processes and service life are greatly improved compared with the first-generation products.
It is equipped with a CA6102 inline 6-cylinder water-cooled gasoline engine with a maximum power of 99kW, a maximum speed of 90km/h, a load capacity of 5 tons, and can tow a 6-ton trailer.
These technological innovations and performance improvements have made the CA141 heavy truck a representative of China's second-generation truck products.
The heavy trucks on the market nowadays are the only ones in the science and engineering heavy trucks that can compete with CA141.
However, it is precisely because of the emergence of heavy trucks in science and engineering that FAW has put more pressure on it.
Because all the parameters of the heavy truck of science and engineering are slightly higher than those of CA141.
"It's shameful to say that we have been working on it for so many years before we can get a heavy truck replacement."
"But BMW Auto Group has developed from BMW Light and Mercedes-Benz sedan to Land Rover G Series and X-series model. "
"The sales in a year are higher than that of us in several years."
Although this is uncomfortable, it is also considered Geng Weidong's truth.
He is definitely very envious of the situation of BMW Automobile Group.
He also hopes that FAW can develop rapidly like this.
But in fact, it is only when you really do it, you will know how difficult it is.
Nothing is so easy to do with a new product.
Not to mention ensuring that this new product is very popular in the market, it is even more impossible to judge. "We have also achieved some results thanks to the good policies and the good spring breeze of reforms."
"In terms of historical heritage, it is still much worse than FAW."
Geng Weidong will definitely not take the initiative to say anything if he doesn't get into the topic.
Which water is blowing.
Then let’s talk slowly.
In the end, Geng Weidong couldn't hold it in and began to shift the topic to the right track.
"Director Jiang, I'm going to tell you that this time I came here mainly to discuss the development of Hongqi sedans with you."
"BMW Auto Group's strength in automotive appearance design and powertrain It is obvious to all."
"We hope that both sides can strengthen cooperation in this regard and achieve a win-win situation."
Geng Weidong thought about it and prepared to give the plan discussed between several internal executives to Throw it out.
This plan is definitely a very different plan for FAW and the Huaxia Automobile Industry.
Everyone knows what the situation is in BMW Auto Group.
It is said that it is a foreign-funded enterprise in Hong Kong, but it is actually a private enterprise in China.
The status of private enterprises in China has always been relatively embarrassing. Even though the relevant departments have issued a series of various plans, the current situation has not changed completely.
Of course, BMW Automobile Group has this guise of foreign investment, but it has been affected relatively limitedly.
"We welcome to cooperate with all customers."
"For example, Nanshan Engine, Nanshan Transmission and Nanshan Technology have now joined FAW, Shanghai Automobile Manufacturing Factory, Capital Automobile Manufacturing Factory and other major domestic automobile factories. All have formed a cooperation. "
Jiang Hui is not sure what Geng Weidong sells in the gourd, so he can only continue to talk about some stupid content.
Geng Weidong did not hide anything anymore this time and said directly: "In order to develop and improve the technical level and quickly develop the domestic automobile industry."
"The current superiors support us and various automobiles. Giants cooperate to attract other people's capital, technology and management experience."
"Now, FAW has formed a good cooperation situation with Volkswagen and Toyota." "We have also cooperated with Chrysler Automobile to introduce an engine production line to provide services to light trucks." > "I hope to form a cooperation with BMW Auto Group to establish Hongqi BMW Automobile Co., Ltd., each holding 50% of the shares and jointly build the brand of Hongqi sedan."
No mistakes, one song Post a book and read it in one 6-9!
Geng Weidong's plan came out, and Jiang Hui's eyes finally changed.
The Hongqi brand has special appeal capabilities in the automotive industry in China.
Especially in the official car market, its specialness is something that no brand can compare to.
Especially in 1987, this market was not completely occupied by other auto giants.
If BMW Auto Group and FAW Hongqi cooperate to establish Hongqi BMW Automobile Co., Ltd. and jointly develop a official car, it may really have an unexpected effect.
And in terms of equity, FAW is still very sincere, and directly gave BMW Automobile Group 50% of its shares according to the highest proportion that foreign-funded companies can hold.
"Director Geng, can you explain in detail what the form of this joint venture cooperation is?"
Although I am very interested in this cooperation, Jiang Hui still wants to hear Geng Weidong say more specific.
Don't let others make money by themselves and want to take advantage of BMW Auto Group, that would be disgusting.
After all, BMW Auto Group already has new models such as Mercedes-Benz sedan and Mercedes-Benz C-Class.
In the domestic official car market, it is not impossible to have these two cars ahead.
Of course, it is undeniable that FAW's influence within the system is definitely much stronger than that of Mercedes-Benz.
In terms of promoting official vehicles, cooperation with FAW can achieve better results.
Besides, relevant departments must still have a certain tendency when purchasing foreign-branded vehicles and joint venture vehicles.
"Hongqi BMW is located in Chuncheng and uses Hongqi Automobile's existing factory and talent team."
"Assisted by BMW Automobile Group, a brand new sedan was developed, and then used Nanshan engines and Nanshan The powertrain of the transmission is quickly launched by both parties. "
"At that time, we will focus on the official car market and consider cooperating with embassies from all over the country to ask them to help promote this car overseas as a official car..."
Geng Weidong quickly told his thoughts come out.
For him, as long as the sales of the Hongqi brand can be increased quickly, he can explain to his superiors.
Anyway, the shares of Hongqi BMW joint venture are actually what happened, and the superiors also understand.
This is a 100% Chinese automobile company. If you don’t have strong support, what are you waiting for?
"In principle, I agree with this cooperation, but in terms of details, the teams of both sides need to discuss it carefully." Jiang Hui thought for a while and gave his own reply.
This made Geng Weidong breathe a sigh of relief.
There is no problem with the general direction, and the subsequent things will be easier to handle.
It's just a question of how to make concessions.
When negotiating with Volkswagen and Toyota, FAW has accumulated relevant experience in this regard.
Geng Weidong probably knows what things can be concessions and which terms are definitely raised by the other party.
For Jiang Hui, it is definitely not just that both parties occupy half of the shares.
With the vehicle design plan provided by myself, it is definitely not as simple as selling engines and gearboxes.
The car model brand uses Hongqi directly, but the technology comes from BMW Automobile Group. How to charge this technical commission fee needs to be discussed carefully.
Although it can also transfer profits through the sales of engines and gearboxes in disguise, such a food appearance is not very good, which is not conducive to long-term cooperation between the two parties.
After all, you can't sell a gearbox to Hongqi BMW at a higher price than to other customers, right?
FAW must have an objection to this obvious practice of slaughtering people.
So it is necessary to openly charge technical commission fees and other fees to transfer profits.
There is no need to do too much trouble when cooperating with other parts.
The two big guys decided on the cooperation direction, and the team below naturally began to start specific negotiations soon.
Both parties are sincere and are joint ventures between domestic companies. It is naturally much easier to discuss various conditions.
In just two weeks, the two sides had formally agreed on a cooperation plan.
FAW also obtained recognition from superior departments at the same time, supporting FAW Hongqi to cooperate with BMW Automobile Group.
The joint venture introduces a brand new sedan from BMW Automobile Group, striving to achieve large-scale mass production in the first half of the following year.
At the same time, the relevant departments have also formally issued several laws and regulations related to the status of private enterprises.
The introduction of these laws and regulations has cleared many obstacles to the development of private enterprises and provided them with a legal and compliant identity.
This pace is obviously faster than in the same period in history.
Shencheng, which was the first to try these rules, was also commended by its superiors this time. "Leader, BMW Automobile Group and FAW officially signed a joint venture contract in Chuncheng today. The two parties each invested 50% to establish a joint venture company to operate the Hongqi brand."
"The new company will use Hongqi's original factory and personnel team, and BMW Automobile Group provides technical support and certain cash support to jointly develop a new product."
Yao Yiming immediately took BMW Automobile Group The movement there was reported to Liu Tianwu.
This time the action is very different for Shenzhen City.
This is the first time that BMW Auto Group has officially entered Shenzhen City.
Although it is in the name of a joint venture, everyone can understand the reason why Hongqi's factory is located in Chuncheng.
But it is special after all, and Yao Yiming is still quite worried.
"I understand that FAW cooperates with Volkswagen and Toyota."
"But they are actually willing to establish a joint venture with BMW Automobile Group, which is a bit beyond my mind. It was unexpected."
Liu Tianwu knew very well the mentality of large state-owned enterprises such as FAW.
The other party looks down on private enterprises in China.
Even BMW Automobile Group is covered with a layer of foreign investment.
"Director Jiang's father-in-law has now been transferred from Capital University of Technology to the Mechanical Industry Committee."
"Although he is in charge of the weapons industry, he is not directly responsible for FAW." >
"But as the second-in-command, he still has a say in all aspects such as FAW."
"In addition to the current excellent performance of BMW Automobile Group, the other party's choice to compromise should be There is no way to do it."
After Yao Yiming said this, Liu Tianwu also expressed his approval.
After all, in terms of technical level, BMW Automobile Group is still very competent.
As for Zhu Jiansheng's relationship, it is definitely not suitable to be mentioned on the table, but people in the system can understand the essence of it very well.
This is also why Jiang Hui has been working hard to promote Zhu Jiansheng's progress.
As long as he makes progress, even if he doesn't say anything, he will say it for BMW Auto Group. Many people will take the initiative to make some moves to let BMW Auto Group enjoy the dividends.
Jiang Hui had no intention of taking advantage of the relevant departments, but if the company could save a lot of trouble during its development, it would be the best.
Otherwise, the situation of a little ghost being difficult to deal with will continue to encounter in the future development, which will make people feel annoying.
"Do you think the establishment of the Hongqi BMW joint venture will affect the sales of BMW Auto Group in China?"
For Shenzhen City, what you are most concerned about is the local one. Economic development.
BMW Auto Group is now the most powerful engine in Shenzhen City's economic development, and its sales changes will affect local development.
If the sales of Mercedes-Benz sedans or Land Rover cars decline due to the emergence of Hongqi BMW, it will be difficult for Liu Tianwu and Shenzhen City to accept it. "I think Director Jiang and others have considered this issue." "The positioning of the new models produced by Hongqi BMW will definitely be different from the existing models." >
"As for the impact of this model after mass production, it is probably difficult to evaluate now."
"But I heard that BMW Auto Group has launched three new models at the same time development. ”
"The future sales will definitely be more than one year, and it should not drag down our GDP growth." After Yao Yiming said this, Liu Tianwu breathed a sigh of relief.
As long as the development speed of BMW Auto Group is higher than the average speed of Shenzhen City, there is no problem.
Development can cover up many problems, and Liu Tianwu absolutely cannot accept the slowdown in Shenzhen's development speed.
"You must promote the implementation of the industrial equipment industrial park that Jiang Hui mentioned before."
"Lingnan Province and ministries need communication, please contact us in time."
"I can't handle it, and I will personally go to the leader to coordinate resources."
After thinking about it, Liu Tianwu thinks he should do his own work in Shenzhen.
He doesn't think any place's policies can be better than those in Shenzhen.
The advantages of the SAR and the changes in the service attitudes of relevant local departments are not comparable to many places in the mainland.
Even if the cooperation between BMW Auto Group and FAW has made a great deal of success, they will definitely feel a lot of constraints.
When you consider going to other places to develop in the future, you will definitely consider more issues.
As long as you persist until you leave Shenzhen City and go to a higher position, Liu Tianwu doesn't mind BMW Automobile Group going out of Shenzhen City.
At that time, we can go to other regions where we work, and the two sides will cooperate again.
(This chapter ends)