Chapter 273 Opening a new identity
Black and red are also red, especially on the Internet. If you are not afraid of being hacked, you are afraid of not being popular!
Sometimes the more people who criticize you, the more popular you are.
This is the strategy used by Zhang Wei.
As an online game, it cannot be promoted openly, so it can only take the black and red route.
Write a few pieces of copywriting that criticize yourself and post it online. The content of these pieces of copywriting must be bizarre and eye-catching.
For example, trying to steal food from a neighbor's house and turn off the electric switch is really nonsensical and strange.
Those online media have never asked whether it is true or false, and just publish whatever happens to catch their eye. News like this about trying to steal food from a neighbor's power switch is sufficiently curious and perfectly fits the positioning of online media.
So it was published by one company and reprinted by hundreds of companies. All kinds of weird news about stealing food instantly occupied the social news section of major portal websites.
Thankfully there was no such thing as hot searches on Weibo at that time, otherwise, the news of stealing food would top several hot searches every minute.
This kind of news full of curiosity is the most attractive to readers. While readers satisfy their curiosity, they will also be curious about what kind of game Happy Farm is and how to steal vegetables.
Out of curiosity, some people registered for a school network and then played Happy Farm. Even those who did not socialize online or play games at all, just read the overwhelming news I also learned about the game of stealing food.
If nothing else, the publicity effect is definitely full of success.
Because of this wave of publicity, Xiaonei.com has experienced explosive user growth in a short period of time.
After all, it was still the early stage of the development of the Internet, and there were relatively few entertainment projects for netizens. Most Internet users' online activities are limited to playing games, reading news, chatting with others, watching movies and listening to music.
Since there is no large-scale video platform like Aiyouteng, nor a music platform like QQ Music, if you want to watch a movie or listen to music, you have to download it to your computer first.
At that time, there were no short video websites like Douyin and Kuaishou, no game live streaming websites like Douyu and Huya, and no shopping websites like Taobao, JD.com and Pinduoduo. There were very few choices when surfing the Internet.
Netizens had no choice, so they created the success of Xiaonei.com, the first generation social platform.
If there were short video software like Douyin at that time, you could lie on your phone in bed and watch it all day long; or if there were various shopping websites, you could go shopping and socialize at home. It is difficult for the media to reach the scale it is today.
After all, when a mobile phone can take care of all the food, drink and shopping, human beings’ need for social interaction will also be greatly reduced. Except for people with social angst, most ordinary people can have a happy weekend with their mobile phones.
It can be said that whether it is Facebook in the United States or Xiaonei.com in China, they have been able to develop and grow because of the development of the Internet and the dividends of the times.
Zuckerberg is obviously aware of this, so Facebook has closely followed the pace of the times. In addition to doing its core social platform business, it has also acquired multiple businesses such as Instagram and WhatsApp. The influential social products have enabled Facebook to gain a firm foothold in the mobile Internet era.
Xiao Nei.com, which later became Renren.com, probably thought that it was developing well because it was awesome. However, it turned out that Dongyihamou was not doing well. It didn’t even understand its own social platform, so it went to second-hand ones. Cars, investing in real estate, and making small and micro financial loans, without a clear development strategy at all, and finally killed themselves.
……
In leap July in 2006, according to the lunar calendar, there are 385 days in the whole year. Therefore, the Spring Festival in 2007 came relatively late. After the Lantern Festival on the 15th day of the first lunar month, and when school started, early March was almost gone.
Zhang Wei did not wait until the fifteenth day of the first lunar month to return to school. On the eighth day of the new year, he took a plane back to the capital. There is a lot of things waiting for Zhang Wei here in the capital.
In the laboratory of the Department of Physics, there is no holiday during the Spring Festival. Du Jiahai is worthy of being from the Chinese Academy of Sciences. He has fully demonstrated his true nature as a scientific research madman. He is guaranteed no rest on weekends and no rest during holidays.
Du Jiahai, the mentor and project leader, did not take a break, and autistic people did not dare to take a break. He did not go home during the entire winter vacation, and spent the entire New Year's Eve in the laboratory.
But for autistic people, it doesn’t mean anything if they can’t go home to celebrate the Spring Festival. Anyway, he can't visit relatives and friends, and he is autistic when he goes home. It is better to stay in the laboratory and do experiments, which is more fulfilling.
Zhang Wei went to the laboratory and stayed with the autistic person for a day, but found that he couldn't get involved at all. Except for the experimental genius who is autistic, the other assistants are all carefully selected graduate students, and all of them are experts in experiments. The level of Zhang Weina County Inspection Bureau is really not enough in front of these elites.
Seeing that the experiment was progressing smoothly, Zhang Wei stayed at Weiguang Technology for most of the day.
The game engine of DOTA2 has been further optimized before the Spring Festival. It has been finalized and DOTA2 has also entered the game design stage. Because of the experience in DOTA1, the design of DOTA2 should not take too long. It is expected to be completed in the first half of the year. Internal testing will begin in July and public testing will begin in September.
......
Zhang Wei was the only one in the dormitory, and his cell phone was put on speakerphone.
"Mr. Zhang, please rest assured that yesterday's decline in A shares was only a temporary correction. Although the correction was a bit large, it will rise again soon. Now China's economy is doing well, and we are A shares are still very confident
And it just ended yesterday. If you want to redeem the fund now, wouldn't it mean that all the funds that fell yesterday will be a loss. If you want to redeem the fund in Phnom Penh, it is best to wait for two more days until the stock rises. , you can also lose less.
However, from a professional perspective, I still recommend that you do not redeem our funds. Funds are still different from stocks. Stocks can be traded in the short term, but funds are long-term investments!
Although the fund you bought suffered some losses yesterday, as long as you extend the time to half a year or a year, the total income will definitely be earned, and the rate of return will definitely beat the banks. of deposits and treasury bonds. "
Zhang Wei interrupted the other party's beep: "Manager Liu, what you mean is that I don't want to redeem the fund! "
"I suggest you continue to hold it. Apart from anything else, have you been making money since you bought our fund? As long as you continue to hold it, you will definitely make more in the future. Yes, please believe me! "The fund manager said in a sincere tone.
Just yesterday, the Shanghai Composite Index fell 8.84%, and the Shenzhen Composite Index fell 9.29%, the largest single-day decline since 1997. It can be regarded as a disaster day for small stocks.
The fund Zhang Wei invested in also suffered a loss of more than 5%. Of course, this is a single-day loss. Overall calculation, the fund Zhang Wei invested in still has a surplus of more than 100%.
The stock market plummeted and funds suffered heavy losses. Of course, the fund managers of securities companies could not sit still, for fear that major customers would redeem their funds. If all major customers redeem their funds, the fund's quota will be reduced, which will directly affect the securities company's profits and the fund manager's commission.
So the fund manager quickly made a call to stabilize the big customers and asked them not to redeem the fund.
Although Zhang Wei only invested a few million, in 2007, he was already a major customer of the fund company.
As of the end of 2006, there were only 311 funds in the country, 90 of which were newly established during the 2006 stock market boom.
The total assets of national funds are only 856.4 billion yuan, less than one trillion yuan. This also includes cash, deposits, and bonds.
In that era, if you could invest 1.8 million with a certain fund manager, you were definitely considered a big customer. You would receive greetings during the holidays and various small gifts during the Mid-Autumn Festival and Spring Festival.
Zhang Wei has invested millions in the fund company and is definitely the first big customer that fund managers must secure.
After understanding the purpose of the fund manager’s call, Zhang Wei smiled slightly and said, “Manager Liu, don’t worry, I won’t redeem it.”
"Thank you for your trust in us!" Manager Liu said quickly.
"Not only will I not redeem, I also plan to increase my position. Before the Spring Festival, I just settled a sum of income, about two million, and I plan to increase my position by two million!" Zhang Wei said road.
Before the Spring Festival, New Century Publishing House settled a royalty with Zhang Wei. Zhang Wei went home for the New Year and had nowhere to spend it, so he used it to offset his deposit performance with a familiar bank manager. Now that the Spring Festival has passed, the money has returned to the account, just in time to add funds.
Hearing the word "increase position", Manager Liu didn't answer for a long time. He was probably wondering whether he heard it wrong.
Zhang Weize continued: "Why, Manager Liu, don't you welcome me to add positions?"
"Welcome, of course you are welcome! How can we refuse you!" Manager Liu took a deep breath, his tone became choked, and he continued:
"Mr. Zhang, I, I don't know what to say now What's good? It just fell sharply yesterday, and now many customers are planning to redeem their positions. You actually plan to increase their positions. I don't know how to repay you for supporting me so much. Don't worry, I'm sure of your kindness! I will remember it in my heart!
Zhang Wei didn’t care whether Manager Liu was really moved or if he was possessed by a dramatist. He said: "Buy when it falls and sell when it rises. This is not investment. Do you have common sense about financial products? Yesterday it fell so much, so of course it was a great time to buy! ”
“You are right, you are an expert in investment! Manager Liu flattered him first, and then asked: "Then when will you be free?" Did we sign the contract? "
"Tomorrow morning, I will be at your place between nine and ten o'clock! If you go too early, there will be traffic jams during the morning rush hour. "Zhang Wei said.
"Mr. Zhang, how about I send a car to pick you up?"
"That's okay! But you still have to send me back, but don't just sign the contract and ignore me!" Zhang Wei said with a smile.
"Mr. Zhang, don't worry, let alone taking you back, even if you want to climb the Badaling Great Wall, I will ask the driver to pick you up and take you off!" After all, it is a big customer who has invested millions. There must be enough noodles. Manager Liu has already begun to think about whether to borrow his Audi A8 from the general manager.
On October 16, 2007, the Shanghai Composite Index reached a record high of 6,124 points. This was the only time that A-shares reached the 6,000-point mark. Therefore, the sharp decline at the end of February was obviously a good opportunity to enter the market.
As soon as Zhang Wei hung up the phone, the dormitory door opened and Ye Haotian walked in carrying his suitcase.
"Brother Haotian, why are you back?" Zhang Wei asked with a surprised look on his face.
"The interview in the United States is over, why don't we come back!" Ye Haotian said, taking off his coat and sitting on the chair with a tired look on his face.
"Are you coming back from the United States? Didn't you go home?" Zhang Wei then asked.
"Flyed back directly from New York." Ye Haotian nodded.
"How was the interview? Did it go well? Which university do you plan to go to?"
"It went very well. I'll choose Harvard or Yale! But I haven't decided where to choose yet."
"Have you decided to switch to business majors?"
"I learned that it is easier to graduate from business majors in the United States. Many people who studied science and engineering in China have switched to business majors in the United States. Graduate students in science and engineering majors from prestigious American universities, It’s quite difficult to graduate even though the tutor is a good person.
I think the first choice is economics! If you go to Harvard, you can consider studying finance. In fact, I’m good at law at Yale. I’m also interested in it, but the laws of the United States still have to be used in the United States, and they won’t be of much use when I return to my country.”
"Hearing what you said, you are already planning to return and serve the motherland after completing your studies?" Zhang Wei asked with a smile.
Ye Haotian nodded: "You also know the situation in my family. My father has been working in his current position for three years. He is not yet fifty years old. At his age, he is very If I have the opportunity, I will go further. If my son is abroad, the impact will not be good. "
"That's right, if the immediate family members stay in the country, it will be more comfortable for the organization." Zhang Wei smiled. nodded.
Ye Haotian chatted with Zhang Wei about attending an interview at an American university. As they were talking, they heard the roar of a car engine coming from outside the window, from far to near.
“This sounds like a sports car!”
"Xiao Lu is back early too?"
"No, the engine noise of his 911 is not so loud, right?"
"But besides him, who else is there in our building?" Can you buy a sports car? "
"Could it be that this guy bought a new car? "
The two of them thought of the same possibility at the same time, and then immediately went to the balcony and looked down. I saw a black Aston Martin DB9 parked downstairs of the dormitory, and Lu Yunxiang got out of the car.
"Sure enough, this guy changed his car again. It's an Aston Martin. There must be two 911s on the roof of this car! It seems that their family did a lot of coal mining last year!" Zhang Wei said.
“With the Aston Martin DB9, you can indeed buy two 911s, and maybe even a Corolla.” Ye Haotian curled his lips and continued: “After getting a new car, this guy is going to show off again. , How about I pretend to be asleep first, so as not to show off to him!”
“Hey, look, what did he take out of the car? It looks like a guitar bag.”
"No need to just pretend, this is just a guitar bag!" Ye Haotian replied.
“Is this a guitar?” Zhang Wei asked again.
"Nonsense, what's in the guitar bag if not a guitar? Could it be that it contains a sniper rifle? You've watched too many Hollywood movies!"
"I didn't realize it, but this guy can also play the guitar? "
"Isn't it normal to be able to play the guitar?" Ye Haotian replied nonchalantly.
Zhang Wei glared at Ye Haotian: "You can also play guitar?"
"Yes? Isn't this a basic skill for college students?" Ye Haotian asked.
"This is a basic skill for high-quality men like you." Zhang Wei complained.
While the two were talking, Lu Yunxiang had opened the door and walked in.
"I'm back. Are you surprised or surprised? Are you happy? Huh? Brother Haotian, you are back too!"
"I didn't expect it. This is just a big day. On the tenth day of the Lunar New Year, the four of us in the dormitory gathered together. When Chen Ming came back, we just got together and Xiao Lu treated us," Zhang Wei said with a smile.
"Why am I treating you again? Are you bullying rich people?" Lu Yunxiang pouted.
"See, you've driven a new car. Isn't this for you to warm the car?"
"Warming the car? It's not cold today, so there's no need to start warming the car up in advance."
"This is for you I don't understand. In our place, when you move to a new house, there is a saying called "warm pot". It means that when you move to a new home, your relatives and friends go to your house for a meal. The same goes for buying a new car. They are not allowed to warm you up. Che, would you like to treat us to a meal?" Zhang Wei said with a smile.
"I'm just moving to a new house to treat guests to dinner. You're talking about adding extra storage!" Lu Yunxiang said.
“Well, the names are different in different places. In the Northeast, it’s still called Shaokang!”
"But when we add to our store, relatives and friends all have to give gifts." Lu Yunxiang chuckled, and then said: "Usually we give money!"
"We don't give money, how insincere it is to give money! We There is a big piece of pot cake, which is a big cake baked with dough." Zhang Wei said and started to make gestures with his hands.
"Viagra, you don't need to explain this to me. We mainly eat pasta everywhere, and we also have various baked flatbreads. Brother Haotian said that he is from the south, so I probably have never seen him. But I still feel , it’s more sincere to give money.”
“Brother Haotian is not important, warming the car for you is important. I will go to the canteen in a while and buy two meat buns. If you don’t want meat, just use flour to make big cakes. , I’ll help you!”
“Actually, there’s no need to respect tradition so much. You can still have some meat, but it’s better to put more vinegar in it.” Lu Yunxiang muttered.
"Okay, stop teasing Xiao Lu." Ye Haotian said and looked at Lu Yunxiang: "Xiao Lu, the vacation is still a week away, why are you back to school? Didn't you come back early to pick up the new car?" < br>
"Brother Haotian, you are looking down on our coal boss. What kind of luxury cars can't be bought in our place? I'm not bragging. There are not as many Rolls-Royces in the capital as we do! You can't even mention it in the capital. We can mention the sports car!" Lu Yunxiang said coaxingly.
“That’s right, there are indeed many rich people there.” Zhang Wei nodded.
"Then why are you back so early?" Ye Haotian asked curiously.
“For this!” Lu Yunxiang opened the guitar bag and took out a promotional poster.
"I plan to participate in this! The auditions will start in March, and I even brought my guitar, just to practice in advance!"
Zhang Wei and Ye Haotian came over at the same time and looked at the poster.
There are four eye-catching characters in the middle of the poster: Boys are coming soon.
(End of this chapter)