Chapter 105: Money for time, acquisition of Excite


Chapter 105 Money exchanges time, merger and acquisition of Excite

"Wang Tao, I have read the "Dragon Babu" development plan submitted by your Jumang Studio. It is very good. You should contact your colleagues at the Xiangjiang subsidiary After a while, they will help you buy the copyright."

Wang Tao nodded with a smile on his face.

As expected, he and his brothers in the studio worked overtime from dawn to dusk for more than a month, and the development plan for "Dragon Babu" was finally approved.

“Like Dijiang, our studio is divided into two groups, C1 and C2. C1 is responsible for the follow-up maintenance of "Legend", and C2 is responsible for the development of the "Dragon Babu" online game."
< br>

"Understood."

"Wei Xiao, the South Korean subsidiary has just acquired an online game called "Red Moon". You can contact them to complete the localization and post-maintenance of "Red Moon".

In the future, Zhurong Studio will also be divided into two groups: D1 and D2.

D1 is responsible for the post-development and operation and maintenance of "Pao Pao", and D2 is responsible for "Red Moon". Chinese translation and operation and maintenance.”

"Yes."

"Hardware Management Department, Ye Lei; Network Security Department, Zhao Hongwei; Peripheral Development Department, Qian Santai."

The three people stood up quickly.

“Welcome to join the big family of Hongmeng.”

This is the first time for Xu Liang to meet the three of them.

"Thank you, Mr. Xu, and all my colleagues. It's an honor to work with you." Qian Santai was the first to express his opinion.

Compared to Ye Lei and Zhao Hongwei, he was originally the director of daily chemical products at Jingkelong Supermarket, but was headhunted to Hongmeng.

Of course, he is more talkative than Ye Lei and Zhao Hongwei, who are engineers.

Xu Liang smiled and nodded.

“How are the preparations of your peripheral development department going?”

"Currently we have recruited thirteen designers, all of whom have been engaged in the design of clothing, bags, posters, etc. and have certain experience.

The first offline flagship store is located in the Xindongan Mall. Building, located at the intersection of Wangfujing Street and Jinyu Hutong.”

Xu Liang also visited Wangfujing Street and quickly thought of the specific location.

It can be called a prime location among prime locations.

“Can I buy it?”

Qian Santai shook his head, "They only rent but not sell, unless we buy the entire Xindong'an Mall."

Although a little disappointed, it was expected.

Everyone is not stupid. Land in a place like Wangfujing is very expensive. If it weren’t for the lack of capital turnover or business adjustments, who would be willing to sell it?

"Then rent, remember to sign a long-term contract, and the liquidated damages will be set higher." Xu Liang said.

“Yes.”

Hongmeng's offline flagship store is more of a display, promotion and brand building function.

It is enough to open two or three stores in first-tier cities, one or two in second-tier cities, and one in third- and fourth-tier cities.

The main sales are still online.

Hongmeng’s customers are mainly young people, and these people are also the mainstream people who surf and shop online.

“Mr.

Xie Wen nodded.

"Director Zhao, you are responsible for the construction of our company's firewall. My requirements are not high. Don't let those hackers use our company's website and games as their racecourse."

Zhao Hongwei quickly promised, "Mr. Xu, I will do my best."

Xu Liang looked at Ye Lei.

“Our company is currently building IDCs (data centers) in Beijing, Seoul, Xiangjiang, and soon Tokyo will be added.

You don't need to take care of the Seoul side for the time being, but in the other three locations, the hardware service department must ensure the smooth operation of the server and must not tolerate downtime, power outages, or data loss. "

"Yes. ”

Ye Lei nodded quickly.

This meeting lasted for a day, discussing the problems encountered by the company and the next development plan.

The next day, Wangjing Building president's office

Xu Liang looked at the document in his hand.

This is information formed after the company researched the Japanese Internet market.

“According to the survey, Japanese people have a strong habit of preconceptions. They are used to Yahoo’s portal and will keep using it. If we want to win customers, we must make great efforts and waste a lot of effort.”< br>
This is not surprising to Xu Liang.

I remember that in the last life, after the mobile Internet had developed very maturely, the largest Internet company in Japan was still Yahoo Japan.

Japanese people are still accustomed to browsing the news from Yahoo Japan first when they go online.

Although at that time Yahoo was no longer just a portal.

But he is definitely the longest living one in the portal.

This is completely different from China and the United States.

The conservative habits of Japanese people are also reflected in the mobile phone industry.

When smartphones became popular, were they still using flip phones? Simply unbelievable.

Xie Wen continued. "In addition, Japan has the prejudice of advocating the West and looking down on Asia. In the future, we will have to compete with Western search engine technology companies, which will be very detrimental to us."

Xu Liangdao is not surprised, this book We have been clamoring to leave Asia and join Europe for more than a century, and this concept has long been engraved in our bones.

And the national character of Chrysanthemum and Dao makes them worship the strong even more.

Simply put, the harder you beat him, the more he worships you. Therefore, American and Western products naturally have an advantage.

“Also, the search habits and Internet methods of the two sides are also different. In Japanese searches, film and television searches, especially anime, account for the main part.”

In fact, this is not only the case in Japan, but also in South Korea. .

So the more developed the economy, the higher the proportion of cultural life. They entered the era of entertainment to death earlier than China.

“In addition, the proportion of Dongying users’ mobile searches far exceeds that of domestic users, so I think when we enter the Dongying market, we must pay attention to the development of mobile search engines.”

Xu Liang nodded.

"The content is very detailed, and you can see that a lot of effort has been spent. However, how do you plan to start the Japanese business? Acquisition? Or innovation?"

"My idea is acquisition." Xie Wen affirmed.

“Let’s talk about it.”

Xie Wen nodded and organized his words.

"The acquisition will allow us to quickly open up the Japanese market and save a lot of time. As mentioned before, Japan is a preemptive market. We must occupy the main share before Western independent search engine companies enter Japan in a large scale.

The earlier the better, the earlier the easier it is to establish an advantage.”

In fact, there are already many Western search companies in Japan, but they are all portals plus search.

Search is an accessory of the portal, not an independent search engine like Google. This is their opportunity.

“… In addition, including game and advertising revenue, Hongmeng was able to exceed 20 million Huaxia coins in September and 23 million in October. We have enough funds to support overseas expansion.”

Xu Liang nodded slightly, "You mean, time is more important than money now?"

"That's right."

"Since you said that, do you have a goal?"
< br>Xie Wen brought over a document.

“Excite, a mainstream portal and search engine company in Silicon Valley, although its market share in the United States is far lower than that of Yahoo and AOL, it has developed very well in the Asian market, especially the Japanese market.
< br>

Now they are the third largest portal website and the second largest search engine company in Japan.

It also has branches in Hong Kong, Jakarta and Singapore.

If we acquire Excite’s Asian business, then after integrating with ourselves, we will be able to complete our business layout in Japan, South Korea, Greater China and Southeast Asia, saving a lot of development time. ”

“Are they willing to sell? "

Xie Wen smiled and said: "Now is the Nasdaq crisis, Internet companies are bankrupting in waves, and no one knows who will fall at the next moment. At this time, we will pay to acquire, whether it is Excite itself, Neither the government regulatory agencies of various countries will stand in the way. ”

Xu Liang nodded.

Now is indeed a good time for mergers and acquisitions and expansion.

“How much do you estimate the purchase price will be?” Xu Liang said.

He originally did not plan to expand through mergers and acquisitions, but Xie Wen did make sense. Seizing the Japanese and Nanyang markets before Google was more important than pure money.

"About 25 million U.S. dollars. Mainly because Japan's business is valuable, and most of Nanyang's business suffers losses, which drags down the value of Japan's business." Xie Wendao.

"We can't afford so much money," Xu Liang said.

“In fact, I have received investment invitations from institutions including IDG, Kleiner Perkins Caufield & Byers, Morningside Capital, Dashen Venture Capital, and even Goldman Sachs and Lehman Brothers.”

"Why didn't you tell me?"

"The company's profits are considerable, I think you will definitely not agree to raise funds now."

Xu Liang smiled, "It's better that you understand me, our account How much money is there now?”

"With 31.39 million Huaxia coins, you can earn about 15 million every month. However, the subsequent promotion of the three clients of Hongmeng Search, Hongmeng Music, and Hongmeng Game Hall will definitely require a large amount of funds.

And the Xiangjiang subsidiary Bian is also expanding, and the profit in September may only be 7 to 8 million on the account.”

“Let’s take a loan. We now have stable profits and a lot of fixed assets. We should borrow 50 to 60 million. It’s not difficult.” Xu Liang said.

Now that the entire Chinese financial market is in a period of lowering reserve requirements and interest rates, loan financing is relatively easy.

“Which bank to choose?” Xie Wen asked.

"Which bank do we usually cooperate with?"

"ICBC Jingcheng Branch."

"Then look for them."

We can't always just pick up the Jingcheng Bank. .

“Let Xiang Jie be in charge of the bank. Who are you going to let in the acquisition negotiations?”

"Let Yu Hongming from the Administration Department go. He once studied at the University of Southern California, is proficient in English, and knows about the place."

Xu Liang nodded, "Then let him go. Find another one Goldman Sachs or Morgan Stanley, let them be our M&A consultants.”

The United States is a completely unfamiliar market to them, so it’s better to make more preparations.

Xie Wen nodded in agreement.

(End of this chapter)

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